The document provides a practitioner's guide to ethical concerns regarding the use of social networking sites like LinkedIn. It discusses how LinkedIn profiles should be treated like advertisements under ethics rules. While simply having a profile is allowed, attorneys cannot solicit recommendations or endorsements. Attorneys should also avoid providing legal advice in social media groups to prevent forming attorney-client relationships or conflicting interests. Judges can use sites like LinkedIn but must avoid improper appearances or ex parte communications regarding pending cases. With care, social media can be used properly under ethics rules.
Businesses and collectors have the added challenge of trying to contact customers or debtors who may only use cell phones, have given up their land line phones and that use email, instant messages, social media websites and text messages as their primary form of communications.
In this e-book, Using Social Media in Collections, the risks, laws, & mistakes you will learn how you can use social media web sites and new technology to maintain a good customer base, keep good paying customers on track, locate, verify, analyze and utilize in order to collect. Learn how these popular social networking websites can help improve your collections and what some of the most common mistakes are when using these social websites and how you can avoid them.
This document discusses Megan Hargroder's background as a TV news reporter and social media workshop host. It then outlines strategies for using social media and video for law firms and solo practitioners, including the importance of video content, types of lawyer videos, video production tips, and recommended social media platforms. It also provides tips for listing optimization, automation of social media posts, using social media for listening, and thinking creatively about business development outside traditional methods.
The Practicing Lawyers Guide To Social Mediajlipsey
This document provides an overview of lawyers' use of social media and emerging legal issues related to social media. It discusses trends in social media use among various groups. It also summarizes research on lawyers' growing participation in social networks like LinkedIn and interest in private legal networks. Additionally, it outlines some of the ethical considerations, privacy issues, and potential legal risks related to activities on social media sites.
This document provides guidance on safely registering for online accounts and social media services. It recommends only providing minimum required identity information, using aliases or initials instead of full names, unique usernames and passwords for each account, and avoiding sharing optional personal details. Location, employment, and Facebook information should also be kept generic.
This document discusses developing a social media policy for the workplace. It begins by defining social media and some popular sites like Facebook, Twitter, and LinkedIn. It then covers potential issues with social media use at work like reduced productivity and privacy concerns. The document provides guidance on developing an appropriate policy, including establishing expectations for appropriate use, interactions with coworkers and clients, and handling confidential information. It stresses tailoring the policy to individual workplaces while addressing risks from both under-regulating and over-regulating social media use.
The document discusses best practices for using email and social networking for real estate purposes. It provides tips on how to create positive profiles, network effectively, and market listings online through video, photos and virtual tours. It also outlines legal requirements regarding commercial email under the CAN-SPAM Act and Florida regulations for internet advertising.
This document proposes marketing and advertising strategies to help EasyLoan, a peer-to-peer lending platform owned by CreditEase, increase its number of borrowers and market share. It identifies that borrowers are more difficult to attract than lenders. To address this, it recommends (1) launching a mobile payment platform called EasyPay to expand access, (2) pursuing celebrity endorsements to increase credibility, and (3) partnering with banks to combine traditional and internet finance. Additional concepts and a competitive analysis are also discussed. Regulatory preparedness and international comparisons are suggested to ensure compliance. The overall aim is to solidify CreditEase as an industry leader through innovative strategies.
The document provides a practitioner's guide to ethical concerns regarding the use of social networking sites like LinkedIn. It discusses how LinkedIn profiles should be treated like advertisements under ethics rules. While simply having a profile is allowed, attorneys cannot solicit recommendations or endorsements. Attorneys should also avoid providing legal advice in social media groups to prevent forming attorney-client relationships or conflicting interests. Judges can use sites like LinkedIn but must avoid improper appearances or ex parte communications regarding pending cases. With care, social media can be used properly under ethics rules.
Businesses and collectors have the added challenge of trying to contact customers or debtors who may only use cell phones, have given up their land line phones and that use email, instant messages, social media websites and text messages as their primary form of communications.
In this e-book, Using Social Media in Collections, the risks, laws, & mistakes you will learn how you can use social media web sites and new technology to maintain a good customer base, keep good paying customers on track, locate, verify, analyze and utilize in order to collect. Learn how these popular social networking websites can help improve your collections and what some of the most common mistakes are when using these social websites and how you can avoid them.
This document discusses Megan Hargroder's background as a TV news reporter and social media workshop host. It then outlines strategies for using social media and video for law firms and solo practitioners, including the importance of video content, types of lawyer videos, video production tips, and recommended social media platforms. It also provides tips for listing optimization, automation of social media posts, using social media for listening, and thinking creatively about business development outside traditional methods.
The Practicing Lawyers Guide To Social Mediajlipsey
This document provides an overview of lawyers' use of social media and emerging legal issues related to social media. It discusses trends in social media use among various groups. It also summarizes research on lawyers' growing participation in social networks like LinkedIn and interest in private legal networks. Additionally, it outlines some of the ethical considerations, privacy issues, and potential legal risks related to activities on social media sites.
This document provides guidance on safely registering for online accounts and social media services. It recommends only providing minimum required identity information, using aliases or initials instead of full names, unique usernames and passwords for each account, and avoiding sharing optional personal details. Location, employment, and Facebook information should also be kept generic.
This document discusses developing a social media policy for the workplace. It begins by defining social media and some popular sites like Facebook, Twitter, and LinkedIn. It then covers potential issues with social media use at work like reduced productivity and privacy concerns. The document provides guidance on developing an appropriate policy, including establishing expectations for appropriate use, interactions with coworkers and clients, and handling confidential information. It stresses tailoring the policy to individual workplaces while addressing risks from both under-regulating and over-regulating social media use.
The document discusses best practices for using email and social networking for real estate purposes. It provides tips on how to create positive profiles, network effectively, and market listings online through video, photos and virtual tours. It also outlines legal requirements regarding commercial email under the CAN-SPAM Act and Florida regulations for internet advertising.
This document proposes marketing and advertising strategies to help EasyLoan, a peer-to-peer lending platform owned by CreditEase, increase its number of borrowers and market share. It identifies that borrowers are more difficult to attract than lenders. To address this, it recommends (1) launching a mobile payment platform called EasyPay to expand access, (2) pursuing celebrity endorsements to increase credibility, and (3) partnering with banks to combine traditional and internet finance. Additional concepts and a competitive analysis are also discussed. Regulatory preparedness and international comparisons are suggested to ensure compliance. The overall aim is to solidify CreditEase as an industry leader through innovative strategies.
The document discusses MiBridges, an online portal for applying for and managing benefits from the Michigan Department of Human Services. MiBridges allows users to apply for benefits, check case status, recertify benefits, view correspondence, and check benefit balances online. The goals of MiBridges are to reduce office visits and phone calls to DHS, ease congestion, and empower users by providing easy access to benefit information. While MiBridges has benefits, some may still face barriers to using it such as lack of computer access, literacy, or knowledge that the online system exists.
This document provides information on identity theft prevention, including types of identity theft, what information is at risk, and tips to reduce risk. It discusses common methods of identity theft like fake public WiFi networks, social media mining, and phishing scams. It also outlines steps to take if identity theft is suspected, such as placing fraud alerts, obtaining credit reports, filing reports with the FTC and police, and identity theft protection services that monitor credit and personal information.
FTC Emphasizes Privacy Protections, Truth in Advertising in Business Guide fo...Patton Boggs LLP
1. The FTC released a new guide for mobile app developers emphasizing truth in advertising and privacy protections.
2. The guide outlines 9 principles for developers including being transparent about data collection and use, obtaining user consent, securing user data, and honoring privacy promises.
3. The guide aims to help developers follow existing FTC standards on deceptive practices and privacy from its 2012 report on consumer privacy.
This document summarizes challenges and opportunities that social media presents for employers. It discusses legal issues around privacy and monitoring employees' social media use. It also outlines internal challenges like discrimination and external risks like discovery of proprietary information. The document recommends that employers develop social media policies, get consent for background checks, and educate employees on guidelines.
Protecting personal data has been an important issue for many years. The EU GDPR extends the data rights of individuals, and requires organizations to develop clear policies and procedures to protect personal data, and adopt appropriate technical and organizational measures. UK organizations have had to comply with the Regulation since 25 May 2018, or potentially face fines of up to 4% of annual turnover or €20 million – whichever is greater.
Learning Outcomes:
This 10 webinar series is intended to elicit a clear understanding of the core elements of the GDPR, with the ability to gain a deeper understanding by asking the trainer questions during the training.
It covers how each aspect of the Regulation can be translated into implementation actions in your organization and the auditor’s role.
Webinar 8
• The security of personal data.
• An organizational risk management framework.
• Legal requirements for a DPIA.
• How to conduct a DPIA with a DPIA tool.
From time-to-time internal auditors are faced with situations which call for them to make an ethical decision. In addition, they may, in the middle of auditing, come across circumstances which themselves appear to be violations of a corporate
code-of-conduct.
Several laws now specifically state that internal auditors, in terms of the act, will be bound by the IIA Code of Ethics.
This webinar explores the IIA Code of Ethics as it applies to everyday situations the auditor may encounter.
The module is designed to provide the participants with an in-depth knowledge of:
Ethics theory
The IIA Code of Ethics
Applicable areas within Internal Audit
Reporting of material facts
Corporate Codes of Conduct
Auditing Corporate Ethics
Webinar contents will include:
Classes of Ethics
The role of business
Employee ethics
Honesty, Objectivity and diligence
Conflicts of Interest
Reporting of Material Facts
Corporate Codes of Conduct
Corporate Social Responsibility
This document provides information on two anonymous email services: Hushmail and Cloak My. Hushmail is a traditional webmail service that requires payment but retains little user data. Cloak My allows one-time messaging and chat without an account but requires sharing a unique URL. Both services should be accessed using Tor browser to anonymize the user's IP address. The document provides instructions on setting up accounts with each service and tips for using them anonymously.
Managing Social Media in the WorkplaceEric Swenson
The impact of social media in the workplace is growing. Time is being wasted, employees are 'friending' each other and liability for these issues is a litigation attorney's dream come true.
Here's how to develop a social media policy and examine the impact - from legal issues, to morale, to productivity.
Managing Social Media in the WorkplaceEric Swenson
The impact of social media in the workplace is growing. Time is being wasted, employees are 'friending' each other and liability for these issues is a litigation attorney's dream come true.
1. The document provides an overview of how attorneys and law firms can use social media for reputation management, visibility, marketing and research. It discusses best practices for setting up social media policies and profiles.
2. Various social media platforms that are commonly used are described, including LinkedIn, blogs, and wikis. Benefits for attorneys include gathering industry news and researching potential clients or hiring outside counsel.
3. The importance of managing one's online reputation is emphasized. Attorneys should monitor how they are presented online and optimize profiles on platforms like LinkedIn and Google.
Your professional reputation online matters. This presentation explains who is using the internet and social media in the United States, opportunities for lawyers to connect online, the harm that may result from not claiming your firm's social media profile and what to do when faced with negative criticism.
Social media provides opportunities and ethics concerns for legal professionals. It allows attorneys to network, gain knowledge, and market their practice, but they must be careful not to form attorney-client relationships online or reveal confidential information. Attorneys should control their online presence by developing consistent profiles and monitoring what clients and the public see. They also need policies for firm employees' social media use and should educate clients and staff on related risks.
The document discusses the use and benefits of social media for businesses. It provides an overview of popular social media platforms like Twitter, LinkedIn, and reviews examples of both positive ("Social Heaven") and negative ("Social Hell") experiences that companies have had on social media. The key points are that social media allows customers rather than companies to control brands, and that companies need to actively engage in social media to influence conversations and address customer issues.
How Lawyers Can Harness the Power of Social MediaCarolyn Elefant
Based on the book, Social Media for Lawyers: the Next Frontier, this presentation shares some practical, goal-centric ways that lawyers can use social media to find jobs, network and seek out new opportunities.
Enterprise 2.0 Social Networking In Ibm 20091026 FinalIan McNairn
The document discusses social networking in IBM. It outlines how social networking can help IBM's large, global and mobile workforce by facilitating collaboration and knowledge sharing. It describes IBM's adoption of social software tools over time, including communities, blogs and bookmarking. It provides statistics on usage of IBM's Lotus Connections social platform, showing benefits like increased expertise finding, productivity and cost savings.
Social Media: People First! Visible-Banking.com @ MEFTEC 2009Christophe Langlois
This is the presentation I delivered at the MEFTEC 2009 in Bahrain (February 2009).
I invite you to check my coverage on www.Visible-Banking.com
Cheers,
Christophe
www.linkedin.com/in/christophelanglois
The document discusses MiBridges, an online portal for applying for and managing benefits from the Michigan Department of Human Services. MiBridges allows users to apply for benefits, check case status, recertify benefits, view correspondence, and check benefit balances online. The goals of MiBridges are to reduce office visits and phone calls to DHS, ease congestion, and empower users by providing easy access to benefit information. While MiBridges has benefits, some may still face barriers to using it such as lack of computer access, literacy, or knowledge that the online system exists.
This document provides information on identity theft prevention, including types of identity theft, what information is at risk, and tips to reduce risk. It discusses common methods of identity theft like fake public WiFi networks, social media mining, and phishing scams. It also outlines steps to take if identity theft is suspected, such as placing fraud alerts, obtaining credit reports, filing reports with the FTC and police, and identity theft protection services that monitor credit and personal information.
FTC Emphasizes Privacy Protections, Truth in Advertising in Business Guide fo...Patton Boggs LLP
1. The FTC released a new guide for mobile app developers emphasizing truth in advertising and privacy protections.
2. The guide outlines 9 principles for developers including being transparent about data collection and use, obtaining user consent, securing user data, and honoring privacy promises.
3. The guide aims to help developers follow existing FTC standards on deceptive practices and privacy from its 2012 report on consumer privacy.
This document summarizes challenges and opportunities that social media presents for employers. It discusses legal issues around privacy and monitoring employees' social media use. It also outlines internal challenges like discrimination and external risks like discovery of proprietary information. The document recommends that employers develop social media policies, get consent for background checks, and educate employees on guidelines.
Protecting personal data has been an important issue for many years. The EU GDPR extends the data rights of individuals, and requires organizations to develop clear policies and procedures to protect personal data, and adopt appropriate technical and organizational measures. UK organizations have had to comply with the Regulation since 25 May 2018, or potentially face fines of up to 4% of annual turnover or €20 million – whichever is greater.
Learning Outcomes:
This 10 webinar series is intended to elicit a clear understanding of the core elements of the GDPR, with the ability to gain a deeper understanding by asking the trainer questions during the training.
It covers how each aspect of the Regulation can be translated into implementation actions in your organization and the auditor’s role.
Webinar 8
• The security of personal data.
• An organizational risk management framework.
• Legal requirements for a DPIA.
• How to conduct a DPIA with a DPIA tool.
From time-to-time internal auditors are faced with situations which call for them to make an ethical decision. In addition, they may, in the middle of auditing, come across circumstances which themselves appear to be violations of a corporate
code-of-conduct.
Several laws now specifically state that internal auditors, in terms of the act, will be bound by the IIA Code of Ethics.
This webinar explores the IIA Code of Ethics as it applies to everyday situations the auditor may encounter.
The module is designed to provide the participants with an in-depth knowledge of:
Ethics theory
The IIA Code of Ethics
Applicable areas within Internal Audit
Reporting of material facts
Corporate Codes of Conduct
Auditing Corporate Ethics
Webinar contents will include:
Classes of Ethics
The role of business
Employee ethics
Honesty, Objectivity and diligence
Conflicts of Interest
Reporting of Material Facts
Corporate Codes of Conduct
Corporate Social Responsibility
This document provides information on two anonymous email services: Hushmail and Cloak My. Hushmail is a traditional webmail service that requires payment but retains little user data. Cloak My allows one-time messaging and chat without an account but requires sharing a unique URL. Both services should be accessed using Tor browser to anonymize the user's IP address. The document provides instructions on setting up accounts with each service and tips for using them anonymously.
Managing Social Media in the WorkplaceEric Swenson
The impact of social media in the workplace is growing. Time is being wasted, employees are 'friending' each other and liability for these issues is a litigation attorney's dream come true.
Here's how to develop a social media policy and examine the impact - from legal issues, to morale, to productivity.
Managing Social Media in the WorkplaceEric Swenson
The impact of social media in the workplace is growing. Time is being wasted, employees are 'friending' each other and liability for these issues is a litigation attorney's dream come true.
1. The document provides an overview of how attorneys and law firms can use social media for reputation management, visibility, marketing and research. It discusses best practices for setting up social media policies and profiles.
2. Various social media platforms that are commonly used are described, including LinkedIn, blogs, and wikis. Benefits for attorneys include gathering industry news and researching potential clients or hiring outside counsel.
3. The importance of managing one's online reputation is emphasized. Attorneys should monitor how they are presented online and optimize profiles on platforms like LinkedIn and Google.
Your professional reputation online matters. This presentation explains who is using the internet and social media in the United States, opportunities for lawyers to connect online, the harm that may result from not claiming your firm's social media profile and what to do when faced with negative criticism.
Social media provides opportunities and ethics concerns for legal professionals. It allows attorneys to network, gain knowledge, and market their practice, but they must be careful not to form attorney-client relationships online or reveal confidential information. Attorneys should control their online presence by developing consistent profiles and monitoring what clients and the public see. They also need policies for firm employees' social media use and should educate clients and staff on related risks.
The document discusses the use and benefits of social media for businesses. It provides an overview of popular social media platforms like Twitter, LinkedIn, and reviews examples of both positive ("Social Heaven") and negative ("Social Hell") experiences that companies have had on social media. The key points are that social media allows customers rather than companies to control brands, and that companies need to actively engage in social media to influence conversations and address customer issues.
How Lawyers Can Harness the Power of Social MediaCarolyn Elefant
Based on the book, Social Media for Lawyers: the Next Frontier, this presentation shares some practical, goal-centric ways that lawyers can use social media to find jobs, network and seek out new opportunities.
Enterprise 2.0 Social Networking In Ibm 20091026 FinalIan McNairn
The document discusses social networking in IBM. It outlines how social networking can help IBM's large, global and mobile workforce by facilitating collaboration and knowledge sharing. It describes IBM's adoption of social software tools over time, including communities, blogs and bookmarking. It provides statistics on usage of IBM's Lotus Connections social platform, showing benefits like increased expertise finding, productivity and cost savings.
Social Media: People First! Visible-Banking.com @ MEFTEC 2009Christophe Langlois
This is the presentation I delivered at the MEFTEC 2009 in Bahrain (February 2009).
I invite you to check my coverage on www.Visible-Banking.com
Cheers,
Christophe
www.linkedin.com/in/christophelanglois
This document discusses social networks and professionalism. It defines social networks and provides examples of popular social networks like Facebook, Twitter, LinkedIn and Flickr. It discusses privacy issues related to social networks and provides tips for using social networks professionally. Some key tips include maintaining separate private and professional profiles, avoiding posting unprofessional content, and using privacy settings to control who can view your information. The document also provides resources on privacy settings for different social networks.
Social Media for Young Lawyers: Gavin Ward SYLA PresentationGavin Ward
The document discusses using LinkedIn and blogging for young lawyers and barristers. It provides tips for setting up an effective LinkedIn profile, including creating a solid profile, joining relevant groups, engaging in discussions, finding contacts, connecting, recommending others, and promoting your profile. Benefits of LinkedIn include increased website traffic, visibility, search engine results, and opportunities to build a professional network and find clients. The document also discusses reasons for lawyers to start blogging, such as business development, developing expertise and brand, and engaging with the legal profession.
Presented by Steve Matthews (Stem Legal Web Enterprises) and Susan Van Dyke (Van Dyke Marketing & Communications) at the Pacific Legal Technology Conference, October 2, 2009, in Vancouver, BC, Canada.
This document discusses the importance of social media for law firms. It notes that social media use is growing rapidly among both companies and lawyers. The document then provides advice on establishing profiles and engaging on key social media platforms like LinkedIn, Facebook, Twitter, YouTube, and Avvo. It emphasizes building credibility online, connecting with potential clients, and promoting your services. Finally, it addresses common concerns around finding time and managing ethical issues with social media for legal marketing.
This document discusses the implications of social networking and e-discovery in litigation. It notes that social networking is growing rapidly and will likely become as widespread as email. This means that social media activity and online posts will be considered electronically stored information subject to e-discovery rules. Lawyers should advise clients and witnesses to avoid posting about ongoing litigation and should consider social media as a source of information about witnesses or parties. The document also discusses authentication of social media evidence and considerations around privacy and ethics.
This document provides an overview of social media and its use for business development. It analyzes key networks like LinkedIn, Facebook, and Twitter and emphasizes focusing on relationship building over constantly posting content. Social media is best used to listen, research contacts, and collect client information that can generate new business opportunities when combined with social CRM tools.
Similar to Beyond Linked In Pp Presentation (Final) (20)
6. What's Different? Easy No html or code Interactive Web pages are no longer read only Pro-active Web pages will notify you when there is new information
7. Types of Web Outposts Communication Social Networking Collaboration User-Generated
8.
9.
10.
11.
12.
13. 307 Million 350 Million active users 1,176 Million 1,335 Million
Lord, Bissell & Brook (Now Locke Lord Bissell) OneBeacon Insurance AdvantageAdvocates Advocate's Studio
Goodwin Procter Knowledge Management SharePoint KM Space ComplianceBuilding
Poll the audience to see who uses these tools
What makes Web 2.0 different from web 1.0 Is it really that different
These are four basic ways to think about the different uses of social media. Although the boundaries are fuzzy and many sites take advantage of more than one feature.
Fish where the "fish" are Improve your legal skills. Protect your on-line name / brand Little to no initial monetary investment, Lots of room for growth & expansion. Peers & competitors may already be there.
Googling Yourself What does Google have to say about you? Its out there.
Anne Marie. Firm website comes at number one. The second main result is her profile in LinkedIn. Cost comparison?
Let's try Lee Again firm site first. LinkedIn second his blog in third
How about my old firm Goodwin Procter Firm website #1 Above the Law, the gossip website comes in at #2 and wikipedia in at #3
Let's be clear that we are not talking about fads. These open platform types of communication are here to staff. If Facebook were a country, it would be the world's third largest country. bigger than the United States
Just to focus on numbers. This is a comparison of visitors to three websites: Twitter Wall Street Journal New York Times
Let's discuss some of the objections to participating in on-line engagement. Can be broken into two categories: time cost brand damage & ethical obligations We can break the objections down further, as follows.
Legal Blogs ABA Blawg Directory Lex Blog Blogs Google Blog Search Tech Blogs Mashable Techcrunch ReadWriteWeb ProBlogger Web search LinkedIn Groups Legal Blogging Legal Innovation Experienced On-line Participants List of lawyers on Twitter from JD Supra Twitter directories Lurk to get feel for site. Jump in after forming plan for engagement and feeling comfortable.
Ask questions of trusted experts. Review sites, tech blogs & app directories. oneforty.com for Twitter GO2WEB20 Apps Lifehacker RSS & Aggregators Subscribe by RSS Use a reader / custom start page. Subscribe to blog email updates. Use Xobni if more comfortable with Outlook's interface.
Filtering Tools, Grouping & Lists, Directories, Relevancy & RSS Weighting Niche legal social sites. Interest-based aggregators and filters. feedly my6sense meehive feedera lazyfeed "Magic" view in GReader Twitter directories WeFollow Mr. Tweet Just Tweet It Twellow JD Supra list of lawyers on Twitter Include yourself in directories to be found. Use group functions.
Writing content: Hire researcher to help develop topics. Repurpose content created within the firm, publish on content sites or in blog. Automate blog publication through RSS into Twitter, other social sites. Connect sites status updates (Twitter, LinkedIn, Facebook) so one hits all three. Use mobile applications to access web on the go. Public bookmark, share content through bookmarklets into social streams. Feed friends updates into own RSS reader & keep info in one place.
Already on there. [refer to google slides] Take control of your web identity. Own top spots in search results with regular activity.
Your clients and potential client are "googling" you. What does it say about you .
Traditional media already on-line. No one wants to be left behind. Clients are looking on line for information, goods, services. Social media sites are surpassing search in terms of preferred repositories of information.
Claim your brand. Or someone else will. Low technology cost. Blogs are free on hosted sites. Try it. Blogs surpassing static sites for business outposts. Blogs encourage engagement. Many levels of participation Create a firm twitter stream populated with relevant articles from your RSS. Add a blog page to an existing Web site. Create a Facebook group or Business page. Invest more time in LinkedIn Groups and conversations, or answer LinkedIn questions.
Participation in any site builds skill. Skills are portable. Your followers and connections will migrate as you migrate.
Best applications & sites are simple & understandable. Seek guidance from experienced users. Mainstream technology blogs for tips, tools & applications reviews.
Not a passing fad. (refer to table slides). Benefit from big biz market research. People moving on-line to find advice, connection, goods and services. Tweets, social site profiles and blogs rank high in the search listings. The conversation at the cutting edge of your profession is happening on-line.
The Federal trade commission came out with some new guidelines that explicitly addressed social media. need to avoid unfair or deceptive practices.