SlideShare a Scribd company logo
Behind the scenes
of a Marketing Agency
How can I improve my marketing
business processes?
How can I get clients?
How should I work with clients?
Think Global
Coventry
Krakow, Poland - IT Hub
Vienna, Austria - Sales Rep
Our Agency Culture
Creative, visual content
Studio-environment
Storytelling
Creative meetings
We Love Tech!
Who we work with?
B2B Technology
IT Consultancies
Telecoms
Public Sector
Tech Start-Ups
Our approach – project stages
1. Client briefing
2. Proposal
3. Process...
1
5
2
6
3
7
4
4. Schedule
5. Regular calls
6. Delivery
...not the end.
7. Feedback – online form
8. Quotes on website + social media
9. Freebie for client?
10. Follow-up with additional support
11. Stay in touch
How do we get clients?
Study / Work colleagues
Partnerships
Referrals
Speaking engagements
Demand-driven
Innovative ideas
Case Studies
ZOIS – Zero Outage Industry Standard
Technology Association setting global standards
preventing IT outages
Website
Social Media Management + Articles
Explainer Video Content
ZOIS Certification
Personal branding content:
ZOIS Chairman
Deutsche Telekom/T-Systems
House of Clouds – Datacentre 360 experience
AIRBUS Cybersecurity
Animated Video Series
- Mark Schaefer, author of Marketing Rebellion
‘Resonate with consumers and remove barriers
by remembering what it’s like to be a customer’
Edward Loades
edward@blackcliffmedia.com
www.blackcliffmedia.com

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