AGENCY CAPABILITIES
www.malikmedia.co | 614.636.5545 | info@malikmedia.co
We’reabrandingandmultimediadesign
agencywithafocusontechnologyand
professionalservicecompanies.
OUR
AGENCY
Weemployworldclassdesignandbrandstrategytoempower
companiesofanysizetopresentliketheFortune500.
OUR
MISSION
Wesynthesizebrand
strategyanddesignto
helpourclients:
OUR APPROACH 1
2
3
Earncredibilityandtrust–withvisualintegritythatmatches
thecaliberofexpertiseandvaluebeingdelivered.
Attracttheiridealcustomers–withamessagingplatform
thatisdistinct,concise,andemotionallyappealing.
Closehigh-valuedeals–withnewclients,industry
leaders,strategicpartners,orventurecapitalists.
Logo&VisualIdentity
BrandIdentityGuidelines
Marketing&SalesCollateral
Environmental&Signage
Photo&VideoProduction
ProposalDesign
EEventBranding
CREATIVE
ResponsiveWebDevelopment
EmailMarketingAutomation
EmailCampaignDesign
LandingPageDesign
UserInterfaceDesign
MicrositeDesign
CRMIntegCRMIntegration
WEB +DIGITAL
BrandPositioning&Architecture
Copywriting&MessagingGuidelines
MultichannelMarketingPlans
BrandAwarenessCampaigns
CustomerResearchPrograms
CustomerJourneyMaps
PitchDecksPitchDecks
STRATEGY
Ourworkspeakslouderthanthat.
Wordsspeakvolumes.
CASE
STUDIES
CASESTUDY
NationalSalesConsultingFirm
Approachingitstenthyearinbusiness,Floriss’brand
neededaninfusionofenergyandpersonalityto
igniteitsnextdecadeofgrowth.
Uponfurtheranalysis,wedeterminedthatthebrandneededtobereshapedto
highlightwhatmakesFlorissstandoutfromitscompetition.Ultimatelythe
differentiatingfactorsweretheirinnovativetrainingprogramsandtheirmindful
salesapproachexecutedbyateamofpassionate,energeticservantleaders.
THECHALLENGE
LOGO +VISUALIDENTITY DESIGN
AnactivelogoresemblinggrowthwhilealsoalludingtoFloriss’trademarkedfour-steptrainingprocess.Thisgeometric
markisbroughttolifewithalivelyandgradatedorange,complementedbyadeepblueemblematicoftrust.
CREATIVE
COLLATERALDESIGN
Collateralbrandedsuchthateachtouchpointisaseamlessexperienceforclientsandprospects.
CREATIVE
PHOTOGRAPHY
Uniformteamandlifestylephotography,creatingaconsistentvisualflowonbothwebandprintcollateral.Shotinasetting
curatedtofittheirbrandcolors,theadditionalportraitsofrealclientsgivelifetothewrittentestimoniesonthewebsite.
CREATIVE
RESPONSIVEWEB DEVELOPMENT
Equallyaestheticandfunctional,thismarketingsitedoublesasaleadgenmachine,equippedwithemail
capturetoolssuchasquizzesandcontentdownloads,aswellasapassword-protectedtrainingportal.
WEB+STRATEGY
EMAILMARKETING AUTOMATION
Utilizingcasestudydownloadstosegmentleadsbyindustryandnurturethemwith
tailoredsalesadvice,generatinginterestandbuildingrapportwithprospects.
DIGITAL+STRATEGY
Congrats!YourCaseStudyhasarrived!
1
2
3
TAKEITFROM THEM:
WeenthusiasticallyrecommendMalikMediatoanycompanylookingfora
truemarketingpartnercapableoftakingyourcompanytothenextlevel.
Theyimmediatelystoodapartfromthecompetitionbydemonstratingasincereinterestinunderstandingourgoalsand
ensuringeachdeliverableprovidedtheimpactweexpected.Sinceourengagement,theycontinuetoover-deliverand
standoutasavalueandtrustedpartner.”
– BethRores | ManagingDirector,Floriss
CASESTUDY
TechnologyCompany
ActiveContinuousOptimization
Repackaginganenterprisesoftwareintoa
consumer-friendly,age-agnostictool.
Afterlicensingtheirsolutiontocorporationsforoveradecade,thisSilicon
Valleysoftwarecompanyengagedustotoexpandtheirsolutionto
consumerPCusers.Tocapitalizeontheirbroadmarket,theyneededa
brandversatileenoughtoappealtoanyonefromyoungTwitchstreamersto
elderlyPCuserswithasharedfrustrationoverthespeedoftheirmachines.
THECHALLENGE
RESPONSIVEWEB DEVELOPMENT
A3Dinterfacedefinedbybrighthuesandcyclical,curvedaccent
elementstodrawanunmistakableassociationtospeedandmotion.
CREATIVE+DIGITAL
USER INTERFACEDESIGN
Aperformancedashboardthatallowsforthemostimportantinformationtobeseen
ataglancewithmodalsthatenablethoselookingformoredetailtoeasilydoso.
CREATIVE+DIGITAL
EMAILDRIPCAMPAIGN
Anonboardingemailsequencedesignedtoretainsubscribersand
upsellusersfromthefreetrialtothepremiumsoftware.
Automac
Tuning
Buffer-Free
Streaming
WickedFast
WifiEfficiency
EmailFaster
thanEver
RENEW MYPERKS
DIGITAL+STRATEGY
FACEBOOKAD CAMPAIGN
Amulti-segmentleadgenerationcampaigntailoredtothepain
pointsofadiversemixofcustomerpersonas.
CREATIVE+DIGITAL
TAKEITFROM THEM:
Theyarenotjustpractitionersinthedesignanddigitalspace,theyexcelat
thestrategicthinkingthatliesbehindthevisualworktheyproduce.
Ourcollaborationwaschallengingandrapidlymoving,buttothecreditoftheirexcellentteam,everythingwasexecuted
toperfectionaswellasontimeandonbudget,andwithcommunicationthatwasopen,honestanddirect.Wewouldnot
hesitateforamomenttocontractwithMalikMediaagain–infact,welookforwardtothenextopportunitytodoso.”
– MarketingConsultant,Voosh
“
CASESTUDY
CommericalRealEstateLawFirm
Helpingaboutiquelawfirmstandoutfromthegiants,
toexpanditsbluechipclientlistandpositionitself
astheexpertincommercialrealestatetransactions.
Underhill&HodgeappUnderhill&Hodgeapproachedustorebrandtheirfirmafterdoublinginsizeand
expandingitspracticeareasunderthecommercialrealestateniche.Amidstthis
evolution,wewerechallengedwithfacilitatingarebrandingtorepresentthefirm’s
uniquefocusareas,positioningthemtoexpandtheirclientlistofeliterealestate
developerstransactingwithglobalcorporationsincludingGoogleandFacebook.
THECHALLENGE
LOGO +VISUALIDENTITY DESIGN
Anidentitythathonorsthefirm’spastwhileprojectingitsfuture:aprogressiveseriftypeemobodying
sophisticationandexperience,complementedbyenergeticandinvitinghuesevocativeoffreshperspective.
CREATIVE
SourceSerifPro
RobotoSlabRegular/Bold
RobotoRegular/Bold
PHOTOGRAPHY
Crispimageryshotagainstthebackdropofanopenfloorplanembellishedwithbrightcolors,contemporaryarchitecture,and
anabundanceofnaturallight–elementsreminiscentofanarchitecturefirm,anodtotheircommericalrealestateniche.
CREATIVE
RESPONSIVEWEB DEVELOPMENT+COPY
Adynamicvisualexperiencethathighlightsthedepthanddimensionofthe
firm’smultifacted,bluechiptalent.
CREATIVE+DIGITAL
TAKEITFROM THEM:
Theprocessexceededourhighexpectationsineveryway.Theywentthe
extramileeverystepofthewaytoensureweweresatisfiedwiththeirwork.
Theywereeasytoworkwith,providingseveralproofsandintegratingoursuggestionsintotheirdesigns,ultimately
providinguswithaprofessionalandmodernnewwebsiteandbrand.Noquestionwastoosmallandtheirresponseswere
alwayspromptandfriendly.
– DavidHodge | Partner,Underhill&Hodge
CASESTUDY
BioTechStartup
Boiling10yearsofresearchintoa10-minutepitch
tomakeanaudienceofnon-scientistscare.
Expertsinbiologybutnotinstorytelling,Proteosenseengagedustocreateapitch
decktopresenttheirrapidpathogen-scanningtechnologyatSXSW.Oneoffifty
companiespitchingtoaroomofnon-scientists,theirpresentationneededto
capturethecrowd’slimitedattentionandleavetheminspired–notconfused.
THECHALLENGE
PITCH DECKCREATION
Weshotstunningphotostowowtheaudience. STRATEGY+CREATIVE
THEPROCESS
Thoughwewereinitiallyengagedonlyfordesignwork,wehelped
theclientseethattheircontentwasjargon-heavy,creatingan
unnecessarychallengeforanaudiencefilledwithlaypeople.
WithWiththeendgoalinmind–persuadinginvestorsandwinningthe
competition–wetookanarrative,story-tellingapproach.Indoing
so,wesimplifiedthecontentandmadeitmorecontextually
relevantto the audience while stillconveying the salient
information.
WWebroughtlifetothiswrittencontentbydesigninganon-brand
slide deckand simplifying complexscientific diagramsinto
easy-to-followgraphics.
PITCH DECKCREATION (CONT.)
Establishingcontextbyconnectingtheirresearchtocurrentheadlines.
*Displayedslidesareselectsamplesfromthelargerdeck.
STRATEGY+CREATIVE
PITCH DECKCREATION (CONT.)
Byillustratingthesolutionthatthecompanyprovidesindirectcomparisonto
moreconventionalmethods,theclient’sadvantageswereclearlyhighlighted.
*Displayedslidesareselectsamplesfromthelargerdeck.
STRATEGY+CREATIVE
PITCH DECKCREATION (CONT.)
Turningcomplexideasintosimplegraphicstheaudiencecoulddigest.
*Displayedslidesareselectsamplesfromthelargerdeck.
STRATEGY+CREATIVE
PITCH DECKCREATION (CONT.)
Bringingnumbersandprocessestolife,accentuatingmarketvalidity.
*Displayedslidesareselectsamplesfromthelargerdeck.
STRATEGY+CREATIVE
Usingthedeckwecreated,Proteosenseplaced#2
outoffiftycompanieschosentocompeteatSXSW.
RUNNER UP @
THERESULT
CASESTUDY
NonprofitOrganization
Unifyingabrandwiththreeprogramsand24
geographictouchpointsthroughanarrativethat’s
consistent,bold,andadaptable.
ThepioneerinadaptiThepioneerinadaptivefitnessprogrammingforinvidualswithDownSyndrome,
BuddyUpTennisapproachedusamidstrapidorganicgrowth.Overwhelmed,
theysawaneedforanoutsidepartnertodrivetheirbrandforward,aligningtheir
24locationsandreorganizingthebrandtoestablishhierarchybetweenthe
umbrellaentityanditsthreeprograms:Tennis,Fitness,andSummerCamp.
THECHALLENGE
LOGO +VISUALIDENTITY RE-DESIGN
Aprimarymarkwithadditionallogosfortheparentorganization’sthreeprograms.
Livelycolorsandplayfuliconographysupportedbyboldandversatiletypefaces.
CREATIVE
BRAND MESSAGING GUIDELINES
Acomprehensivemessagingplatformdesignedtostreamline
communicationsandprotectbrandintegrityacrossall24locations.
CREATIVE+STRATEGY
COLLATERAL
Flyertemplatesforallthreeprograms,consistentinstyletomaintainbrandrecognitionacrosseachprogram,yet
easilycustomizablewithtextfieldsforlocation-specificdetailsandiconsuniquetoeachofthe24cities.
CREATIVE
COLLATERAL
Turningmulti-page,highly-concentratedinformationalresourcesintovisuallyengagingtwo-sheeters.
CREATIVE
RESPONSIVEWEB DEVELOPMENT
Aninteractivemarketingcenterpiecethatdoublesasahubforprogram
registration,volunteerapplications,andonlinefacilitatortraining.
CREATIVE+DIGITAL
FUNDRAISING CAMPAIGN
Completewithacampaignmicrositefordonations,anonlinehubofbrandedinformationalresources,
andtwoemailcampaignstopromoteparticipationbothinternallyandfromexternalsupporters.
COMPREHENSIVE
TAKEITFROM THEM:
ItisthroughMalikMedia’spartnershipthatwehavetransformedfroma
local,organicallygrownnon-profittothenation’sleaderinadaptive
programmingforindividualswithDownsyndrome.
ThTheyareacomprehensive,strategic,andrelevantoutfitthatdrivesourvisionforward.Theirteamisemotionally
vestedinourmission,andtheychallengeustoseethingswedidnotsee,presentingnewideas,creativemessaging,
andcultivatingour10-yearstrategicmarketingplan.Fromeverydaydesignmaterials,tonewtechnicalplatforms,to
producingcreativeeventsandcampaigns,theirentireteamconsistentlydeliversaboveexpectations.Theirworkhas
createdrealoutcomesforus,includingaccesstofunds,newpartnerships,andaccelerationofournationwidegrowth.
– BethGibson | ExecutiveDirector,BuddyUpTennis,Inc.
“
PATIENCEWOOLRIDGE
seniordesigner
KYLEKARNES
leadwebdesigner
SAMMALIK
director,creative+strategy
ALEXFURFARO
digitalstrategist
GARRETTBINGAMAN
multimediadesigner
SHELLYBELL
copywriter
HANNAHDOWNS
multimediadesigner
NIHAREDDY
copywriter
Gettoknowthebrainsbehindthebrands:
MEET OUR
PEOPLE
Immigrant
MastersGraduate
CollegeDropout
TEDxEventOrganizer
Advocate
Indian
Black
ColumbusNative
FestivalCo-founder
LATransplant
KansasCityGirl
Cincinnatian
MusicalTheaterLead
MilitaryWife
NonprofitBoardMemeber
MechanicalEngineer
Autodidact
LGBTQ+
Father
NewYorker
Asateam,wecheck
alotofboxes.
OUR DNA
Ourteamisapowerhouseofcreative
talentshapedbyuniqueidentities,
experiences,andpassions.
WhilewWhilewe’redifferentinsomanyways,it’sthis
collectivebreadthofdiversehumanjourniesthat
enablesustounderstandourclients,empathize
withtheircustomers,andspeaktothemasifwe
knowthem–becausechancesare,weprobably
checkalotofthesameboxes.
CONCLUSION
therightwayisthefirstandonlyway;
thatstrategyisthebackboneofcreativity;
theunknownistobeembraced–notfeared.
We’realwaysitchingforthenextbrandtobuild,storytotell,orproblemtosolve.Each
engagementisajourney,andifyou’relookingforaresourcethat’sasvestedinyour
successalongthewayastheyaretheirown,thenwe’dlovetobethatpartnerforyou.
ATOUR CORE,WEBELIEVE
GETIN TOUCH FULLPORTFOLIO
THANKYOU.

Malik Media Agency Capabilities Deck