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BECG Group-7final1.pptx
- 1. A-33 Yash Patel A-49Mayank Machharekar A-42 Santosh Mandaliya
- 2. (1)A-52 Darsh Vachhani(Leader) A-64 Prince Gupta 2) (3)A-26 Priya Makhija A-30 Nikita Singh 4)
- 3. (5)A-33 Yash Patel A-49Mayank Machharekar (6) (7)A-42 Santosh Mandaliya
- 4. Credits Presentation created by A-64Prince Gupta Conclusion and guidance By A-26 Priya Makhija Verbal content by A-52 Darsh Vachhani A-30 Nikita Singh A-42 Santosh Mandaliya Proofreading By A-49 Mayank Machharekar Visual content By A-33 Yash Patel A-49 Mayank Machharekar QR code and questions By A-64 Prince Gupta
- 6. Points covered ✔ Introduction ✔Points of unethical ✔ Conclusion ✔ Video
- 7. ✔ The Founderis a 2016 American biographical drama film directed by John Lee Hancock and written by Robert Siegel. Starring Michael Keaton as businessman Ray Kroc, the film portrays the story of his creation of the McDonald's fast-food restaurant chain. ✔ in 2016 Michael Keaton Won Best Actor award at Capri Awards Introduction
- 8. Release date December 7,2016 ✔ The Founder is the story of how a passionate salesman, Ray Kroc, partnered with Mac and Dick McDonald to build out the McDonald’s franchise network. And how Ray ended up owning the company, made a fortune and cheated the McDonald brothers, who despite being the original creators of the fast food restaurant ended up with way less money than Ray. Plot
- 9. Main characters Ray Kroc Mac MacDonald DickMacDonald Etherl kroc Joan Smith Fred Turner Harry sonneborn
- 10. ✓ Dick andMac MacDonald entered into a contract with Roy Kroc with extreme stringent Clause and controlled/restricted each and every change they have given ray a small share in profit of 1.4% which was comparatively lower then what he deserved But being in an overwhelmed state of mind Mr Ray have signed the contract Points related to Ethics
- 11. ✓ Jack horfordone of the franchisee have changed the burger recipe and added an additional topping in it and the kitchen in his franchise was even not clean as it needs to be both of which are against the clause in the contract
- 12. ✓ while havinga high overhead expenses and electricity bills when Mr Ray got kind of annoyed while knowing that it's not much profit out of the business due to these Joan Smith given an solution to this problem that they can use insta mix powdered milkshake which are of a fraction of cost of ice-cream and do not need to be refrigerated later MacDonalds re introduced the ice-cream based milkshake but Powder insta mix was an unethical practice
- 13. ✓ MacDonald corporationBy Mr Ray Kroc was franchise reality corporation which lease's land to the MacDonald franchise MacDonald franchise can only be established on the land leased by MacDonald corporation Mr Ray have used the name MacDonalds without having any right on that name people can presume that MacDonald corporation and Macdonalds are the same franchise
- 14. ✓ Hand shakedeal of 1% royalty to Dick and Mac MacDonalds was just an gimmick and nothing such that was ever given to them And MacDonald Brothers were unable to prove their handshake deal and never received their Royalties ✓ Today those royalties would be worth over $100 Million per year
- 15. In this waymacdonald was formed after so many challenges faced by Ray kroc.He had to deal with inappropraiate franchises, high cost of electricity, tough conversation and financial problems but he never gave up. Today it is the world's largest restaurant chain serving over 69 million customers daily in over 100 countries.The macdonald's corporation revenue come from rent,royalties and fees paid by franchises. But the biggest mistake done by brothers is they shared their business secrets with Ray kroc.Though the role of Ray kroc in this story is unthical his style of enterpreneurship was fantastic he turned macdonald into the world's largest franchise. Conclusion Conclusion
- 16. What do youthink about this ? SCAN ME