The document outlines a proposal for a new magazine about technical theater. The target audience is 16-25 years old. There is currently no competition in the niche of technical theater magazines. The proposal includes details on the magazine's unique selling point, potential content, website design, costs and budget, advertising rates, projected sales and profit. The creator believes the magazine will fill a gap in the market.

1. Presented By Adam Martin

2.  I have been asked by the Northern Echo to create a magazine with the genre of
my choice, however they have said they target audience must be 16 – 25, other
than that I have the freedom to create a magazine to fit the market.
 Founder John Bell and the Pease family
 Founded 1870
 Editor Peter Barron

3. Unique Selling Point
 No magazines based around Technical Theatre
 No Main Competition
 Large gap in the market

4.  http://www.youtube.com/watch?v=Fwrwf2yF
dMU&feature=related

6.  The main problem caused by this magazine towards the audience was
that, it is a very niche audience therefore there is a gap in the market but
the gap isn't very large.
 I overcame this by widening my magazine content, if I added more
content for people for things such as musical theatre, and acting it
broadens the gap in the market.

7.  How many times a year would
you visit the theatre?
 Have you ever been to London
to see a show in theatre?
 How much would you usually
pay for a theatre ticket?
Visual Representation – Backstage Reader Profile

8.  The press complaints commission also known as the PCC is a
independent body which deals with complaints main about the editorial
content of newspapers, magazines and sometimes websites. They make
sure the companies keep a high industry standard.
Golden rule Explanation
1 - permission Must make sure that every one and companies have full permission before publishing their name or products
in the magazine.
2 accuracy Must make sure that all details that are published by the magazine must be fully correct.
3 - working with Must make sure I do not work with anyone under the age of 16 whether interviewing or shooting images.
children under 16

9.  Genre – Technical Theatre
 Why did I choose this genre?
 What influenced me?
 Content ideas?

12. Website
Master Head
Sell lines
Main
Headlines
Main image

15. “Suits target audience
And genre”

18. Costs 6 hours per day
Production Price Quantity Price Number of Days/hours Total
Personnel
Photographer £300.00 1 £300.00 2 £600.00
Models £50.00 5 £250.00 2 £500.00
Lighting Designers £30.00 1 £30.00 2 £60.00
Journalists £250.00 2 £500.00 2 £1000.00
Costume, set and wardrobe artists £30.00 1 £30.00 2 £60.00
Cameraman £175.00 1 £175.00 2 £350.00
Props team £20.00 1 £20.00 2 £40.00
Equipment
Lights £20.00 3 £60.00 2 £120.00
Backdrop £28.62 1 £28.62 2 £57.24
Camera (still) £170.00 1 £170.00 2 £340.00
Studio Hire £125.00 1 £125.00 2 £250.00
Post-Production
Personnel £00.00
Photo Editor £125.00 1 £125.00 2 £250.00
Magazine/Graphic Designer £899.00 1 £899.00 1 £899.00
£00.00
£00.00
Equipment
Adobe Photoshop £199.00 1 £199.00 1 £199.00
In Design £119.00 1 £119.00 1 £119.00
£00.00
£00.00
£00.00
Distribution/Exhibition
Printing costs (5000 copies) 1,751.40 1 £1751.40 1 £1751.40
£00.00
£00.00
£00.00
£00.00
£00.00
TOTAL EXPENDITURE £6595.64

19. Income
Double Page Advert £600.00 2 £1200.00 £1200.00
Full page advert £300.00 3 £900.00 £900.00
Half Page £160.00 2 £320.00 £320.00
Quarter Page strip solo position £100.00 0 £00.00 £00.00
Quarter Page £80.00 2 £160.00 £160.00
Eighth Page £50.00 8 £50.00 £50.00
Classified Column CM rate £03.00 0 £00.00 £00.00
Outside Back £450.00 1 £450.00 £450.00
Inside Front £400.00 1 £400.00 £400.00
Inside Back £350.00 1 £350.00 £350.00
Total £3830.00

20. Trial Price - £1.00
Sales
£00.50 per magazine £01.00 5000 £5000.00 £5000.00
TOTAL INCOME £8830.00
NET PROFIT/LOSS £2234.36
Final Price- £2.00
Sales
£00.50 per magazine £02.00 5000 £10000.00 £10000.00
TOTAL INCOME £13830.00
NET PROFIT/LOSS £7234.36

21.  I have been asked by the Northern Echo to create a magazine with the genre of
my choice, however they have said they target audience must be 16 – 25, other
than that I have the freedom to create a magazine to fit the market.
Unique Selling Point
 No magazines based around Technical Theatre
 No Main Competition
 Large gap in the market

22. Where the Magic Happens
Thanks For Watching