The document summarizes a seminar on cloudy channels discovery. The agenda includes an introduction, attendee introductions, a presentation on business as a service, a distribution readiness workshop, and conclusions. It discusses recruiting and developing channels for IT companies in EMEA and the US, featuring expertise in business and channel management. It also outlines key factors for cloud/SaaS company success, including a competitive value proposition, sustainable business model, and world-class go-to-market strategy.
Recruiting and developing a channel for SaaS and Cloud Computing solutions is different from the traditional IT. This presentation explains some generic principles to take into account.
The document discusses EMC's Velocity Solution Provider program for partners. It provides an overview of the program's tiers including Affiliate, Premier, Signature, and SSCP. It outlines the incremental benefits, requirements, and financial incentives for each tier. The program aims to provide partners with opportunities for growth, differentiation, and profitability through specializations, training, marketing support, and rebates.
Cloud Computing - Does Every Cloud Have a Silver Lining?Steve Cast
Is Cloud Computing an evolution or revolution? What does it mean for Not For Profit organisations? What are the advantages and disadvantages of moving to the cloud? What are the pitfalls to be avoided. Will Cloud Computing suit every NFP organisation? … Just what is Cloud Computing and what is all the fuss about anyway?
From a fundamental overview to developing a strategy, for either adopting the cloud or not, your presenter, Steve Cast, Founder and MD of AdvantageNFP will answer these questions, offering valuable insights, using “real life” client case studies from the NFP sector.
This document provides an overview of cloud computing presented by a team. It defines cloud computing as running applications from an external shared data center rather than locally. It describes the three layers of cloud computing: Infrastructure as a Service, Platform as a Service, and Software as a Service. The document also discusses how cloud computing is a disruptive force that changes pricing models, value chains, and the roles of people and businesses. Key advantages of cloud computing include reduced costs, flexibility, scalability, and quick setup. However, challenges include security, lock-ins, and cultural barriers to adoption.
The document discusses the growth of software as a service (SaaS) and cloud computing. Some key points:
- The SaaS market is expected to reach €10B in 2009 and grow at a 40% compound annual rate. 75% of companies currently use at least one SaaS application.
- By 2010, 45% of companies will spend over 25% of their IT budget on SaaS, up from 23% today.
- SaaS and cloud computing are disruptive for traditional IT channels and will require converting existing resellers and systems integrators or creating new vertical and aggregator channels.
This document discusses IT-as-a-Service (ITaaS) and how IT departments can leverage cloud technologies to accelerate business agility. The goal of ITaaS is to provide business users with flexible, on-demand access to IT services through a self-service catalog. This represents a shift from traditional IT support models to a more consumer-oriented service model. Achieving ITaaS requires new technology, consumption, and operations models centered around private and public cloud infrastructure, security, standardization, automation, and financial transparency.
This document outlines the agenda for a Microsoft event on System Center Service Manager. The agenda includes:
- Introductions and an overview of Service Manager from 08:30-08:45.
- Two sessions from 08:45-10:30 and 10:40-11:20 covering IT service management with Service Manager and the licensing and strategy for Service Manager.
- Next steps from 11:20-11:30 to learn how to get started with Service Manager.
Why We Fail: How an architect learned to stop worrying and love the cloudAlex Jauch
Private cloud has been the “up and coming” trend for several years. You would think this would mean we’re all running clouds inside our firewalls by now. In reality, this hasn’t happened. Why? Where are all the clouds? All the technical skills that the IT folks need to get this done are normally in house or easily accessible to them. So you would think that private clouds would be super common. Turns out they are not. Only a very small minority of IT organizations have deployed successful internal Private Clouds. There are notable exceptions, but they’re just that, exceptions. Why is this so hard? Why can’t folks get this done in their sleep? In this book, we will explore the reasons why we fail and how to overcome these obstacles to success in our private cloud deployments.
Recruiting and developing a channel for SaaS and Cloud Computing solutions is different from the traditional IT. This presentation explains some generic principles to take into account.
The document discusses EMC's Velocity Solution Provider program for partners. It provides an overview of the program's tiers including Affiliate, Premier, Signature, and SSCP. It outlines the incremental benefits, requirements, and financial incentives for each tier. The program aims to provide partners with opportunities for growth, differentiation, and profitability through specializations, training, marketing support, and rebates.
Cloud Computing - Does Every Cloud Have a Silver Lining?Steve Cast
Is Cloud Computing an evolution or revolution? What does it mean for Not For Profit organisations? What are the advantages and disadvantages of moving to the cloud? What are the pitfalls to be avoided. Will Cloud Computing suit every NFP organisation? … Just what is Cloud Computing and what is all the fuss about anyway?
From a fundamental overview to developing a strategy, for either adopting the cloud or not, your presenter, Steve Cast, Founder and MD of AdvantageNFP will answer these questions, offering valuable insights, using “real life” client case studies from the NFP sector.
This document provides an overview of cloud computing presented by a team. It defines cloud computing as running applications from an external shared data center rather than locally. It describes the three layers of cloud computing: Infrastructure as a Service, Platform as a Service, and Software as a Service. The document also discusses how cloud computing is a disruptive force that changes pricing models, value chains, and the roles of people and businesses. Key advantages of cloud computing include reduced costs, flexibility, scalability, and quick setup. However, challenges include security, lock-ins, and cultural barriers to adoption.
The document discusses the growth of software as a service (SaaS) and cloud computing. Some key points:
- The SaaS market is expected to reach €10B in 2009 and grow at a 40% compound annual rate. 75% of companies currently use at least one SaaS application.
- By 2010, 45% of companies will spend over 25% of their IT budget on SaaS, up from 23% today.
- SaaS and cloud computing are disruptive for traditional IT channels and will require converting existing resellers and systems integrators or creating new vertical and aggregator channels.
This document discusses IT-as-a-Service (ITaaS) and how IT departments can leverage cloud technologies to accelerate business agility. The goal of ITaaS is to provide business users with flexible, on-demand access to IT services through a self-service catalog. This represents a shift from traditional IT support models to a more consumer-oriented service model. Achieving ITaaS requires new technology, consumption, and operations models centered around private and public cloud infrastructure, security, standardization, automation, and financial transparency.
This document outlines the agenda for a Microsoft event on System Center Service Manager. The agenda includes:
- Introductions and an overview of Service Manager from 08:30-08:45.
- Two sessions from 08:45-10:30 and 10:40-11:20 covering IT service management with Service Manager and the licensing and strategy for Service Manager.
- Next steps from 11:20-11:30 to learn how to get started with Service Manager.
Why We Fail: How an architect learned to stop worrying and love the cloudAlex Jauch
Private cloud has been the “up and coming” trend for several years. You would think this would mean we’re all running clouds inside our firewalls by now. In reality, this hasn’t happened. Why? Where are all the clouds? All the technical skills that the IT folks need to get this done are normally in house or easily accessible to them. So you would think that private clouds would be super common. Turns out they are not. Only a very small minority of IT organizations have deployed successful internal Private Clouds. There are notable exceptions, but they’re just that, exceptions. Why is this so hard? Why can’t folks get this done in their sleep? In this book, we will explore the reasons why we fail and how to overcome these obstacles to success in our private cloud deployments.
The document discusses two key market trends that Juniper is focused on: cloud computing and mobile internet. It notes that virtualization is not the same as cloud computing. The cloud delivers services over the network and provides benefits like elasticity, agility, and efficiency through dynamically shared resource pools. The document also discusses how the rise of mobility is redefining business practices and creating demand for more advanced data center capabilities, with data centers beginning to build cloud environments.
The document discusses considerations for choosing a cloud solution. It outlines HP's strategy to seamlessly deliver secure cloud services across traditional, private and public models. The presentation covers trends driving cloud adoption, obstacles to cloud deployment, and factors in planning a cloud transformation including using internal IT teams or third parties.
The document discusses EMC's transformation to an IT-as-a-Service model. It summarizes how EMC has virtualized 90% of its server workloads, consolidated data centers, and transformed its IT infrastructure to deliver services through a cloud foundation. This allows EMC to enhance agility, optimize costs, and deliver business value through offerings like infrastructure-as-a-service, platform-as-a-service, and software-as-a-service.
This document discusses VMware's business production solutions and how they can help customers progress from IT production to IT as a service. It outlines four key solution areas - IT operations, applications, business continuity, and desktop. For each area, it discusses challenges, capabilities VMware can provide, measurable business benefits, and relevant VMware products and services. It uses a framework to explore each solution area in detail and positions the customer at the business production stage of their journey to IT as a service with VMware.
The document discusses how cloud computing is changing the IT landscape for businesses. It notes that trends like mobile computing, social media, digitization, and analytics are driving deep changes. The cloud provides attributes like flexibility, scalability, adaptability, and complexity reduction that support business needs. The cloud allows applications to be deployed quickly and resources to scale up or down on demand. The document advocates that companies adopt cloud services to improve efficiency, enable innovation, and transform their business models.
V2B provides virtualization services to help clients derive business value from virtualization and transition to cloud infrastructure. It focuses on enabling greater adoption, realigning processes to support agile IT, and redefining consumption models. Summarizing key client challenges and benefits, V2B aims to reduce costs and complexity while increasing agility, flexibility and operational efficiency for clients.
Dr. Joseph Reger from Fujitsu Siemens Computers discusses how social networking and online communities can benefit businesses through crowdsourcing and making information sharing more efficient. While public clouds present issues like security and reliability for enterprises, customized private or hybrid clouds can optimize costs through flexibility and dynamic scaling. Fujitsu Siemens aims to help customers build dynamic IT infrastructures through products, solutions, and managed services that leverage economies of scale from shared resources. They will showcase these offerings focused on dynamic infrastructures and green IT technologies at their booth and the BITKOM Green IT exhibit at CeBIT 2009.
Cloud security jean pawluk ewf talk sept 2009atlowe
The document discusses cloud computing security. It begins by providing historical context on computing from mainframes to today's ubiquitous computing power. It then discusses the opportunities and hype around cloud computing while noting an important paradigm shift is occurring. The document outlines examples of cloud computing today and questions when organizations will fully adopt cloud services. It discusses security concerns regarding cloud computing including data location, compliance, and responsibility. Finally, it calls for a governance approach to cloud computing security and notes there are no simple solutions.
Andreas Pöschl, Senior Solutions Architect, BMW
Agenda
BMW Group IT
Organization
Environment
BMW Group and its private cloud
Expectations
Challenges
How ODCA usages will help
Key decisions
Implementation
Next Steps
Broadband service providers are gearing up to provide basic business software as a value added service, but they need to find the right architecture and delivery mechanism to create differentiation and customer value
The 2012 EMC Corporation IT Performance Report EMC
For a peek into EMC’s own IT Transformation, IT as a Service, Big Data and to providing our users with consumer-grade experiences, read the 2012 EMC Corporation IT Performance Report.
1. The document discusses the three pillars of a working cloud model: flexible deployment solutions, pool and share resources, and standardization.
2. It also examines considerations for a multi-cloud environment like integration, security, and compliance.
3. Acceleration, governance, sourcing, and scalability are described as ways to enable the cloud and complement existing on-premise systems and cloud applications.
Jaime cabrera v mware. su nube. acelere ti. acelere su negociodatacentersummit
This document discusses VMware's vCloud initiative and the launch of new cloud infrastructure products. It highlights the business demands for IT agility and flexibility that cloud services address. The top driver for cloud computing is noted as business agility. The document outlines VMware's vision for evolving existing datacenters into private clouds and enabling hybrid cloud deployments. It also advertises a major upgrade being introduced in 2011 to VMware's entire cloud infrastructure stack.
Cloud Computing: Practice Makes Perfectitnewsafrica
This document discusses cloud computing and IBM's offerings related to cloud. It defines cloud computing as using networked infrastructure and software to provide on-demand resources. IBM sees cloud computing as a way to consume and deliver IT services inspired by consumer internet services and optimized by workloads. The document also notes that organizations are moving beyond virtualization to higher value stages of cloud computing and discusses IBM's view of cloud computing and adoption patterns that are emerging.
This document provides an overview of planning for cloud education. It discusses why training is important, how to identify learning objectives and challenges, and how to evaluate training programs. It also introduces various IBM cloud training resources, including courses, conferences, communities and self-study materials. Planning an effective cloud training program involves understanding needs, creating blended learning plans, and getting feedback.
Is There Such a Thing as a Private Cloud? Citrix Synergy 2011Randy Bias
Is there such a thing as a private cloud?
Cloudscaling's Troy Angrignon participated in a panel on private cloud at Citrix Synergy 2011 in San Francisco on May 26, 2011. The conclusions:
- All three of the panelists agreed that there is such a thing as private cloud.
- Carpathia specializes in building high complexity custom private clouds.
- There are two types of clouds: legacy clouds for highly regulated, complex client/server type IT stacks and webscale clouds for less regulated, web/mobile, greenfield and simpler stacks that need to scale.
- Panel discussed how those two models (legacy cloud and webscale cloud) could be found inside (private) or outside (public).
- Key is to realize that applications should always be moved to the platform that is appropriate for the application, use case, regulatory requirement, elasticity requirement.
La tendencia de Cloud Computing. Nubes públicas, privadas e híbridasMundo Contact
The document discusses trends in cloud computing models including public, private, and hybrid clouds. Public clouds offer services to multiple customers and have seen rapid growth due to their low costs and scalability. However, private clouds are more popular currently for enterprises that desire more security and control over their infrastructure. Hybrid clouds that combine public and private cloud models are seen as the future approach. The document also outlines Huawei's strategy to develop cloud platforms and services across various industries as part of their ICT solutions.
Windstream Webinar: The Latest Trends in Virtualization: Is the cloud right f...Windstream Enterprise
The document discusses whether the cloud is right for a business. It provides an overview of a leading cloud computing and managed hosting provider. It then discusses how the journey to the cloud starts with virtualization and how characteristics of the cloud include being dynamic, service-centric, self-service, elastic, and consumption-based billing. The document outlines different types of public cloud offerings including low-cost infrastructure as a service (IaaS), platform as a service (PaaS)/software as a service (SaaS), and managed services. It also discusses common barriers to cloud adoption such as security, visibility, and control. The document emphasizes that security, integration, reliability, and standards are key issues for public clouds and that
This document discusses cloud computing and its growing adoption. It defines cloud computing as delivering IT infrastructure, tools, and capabilities as scalable services over the internet. It highlights how cloud computing can help reduce costs through virtualization, standardization, and automation. The document also outlines different cloud deployment models and layers of cloud services beyond basic infrastructure services.
Dokumen tersebut membahas standar operasi keselamatan dan kesehatan kerja (K3) perusahaan minyak Alpha Energy Company. Dokumen tersebut juga membahas program tanggung jawab sosial perusahaan di bidang perikanan, kesehatan, pendidikan, dan fasilitas umum. Selanjutnya dokumen tersebut melakukan kajian ekonomi atas dua skenario pengembangan lapangan minyak dan menyimpulkan bahwa skenario pertama lebih mengunt
The document discusses two key market trends that Juniper is focused on: cloud computing and mobile internet. It notes that virtualization is not the same as cloud computing. The cloud delivers services over the network and provides benefits like elasticity, agility, and efficiency through dynamically shared resource pools. The document also discusses how the rise of mobility is redefining business practices and creating demand for more advanced data center capabilities, with data centers beginning to build cloud environments.
The document discusses considerations for choosing a cloud solution. It outlines HP's strategy to seamlessly deliver secure cloud services across traditional, private and public models. The presentation covers trends driving cloud adoption, obstacles to cloud deployment, and factors in planning a cloud transformation including using internal IT teams or third parties.
The document discusses EMC's transformation to an IT-as-a-Service model. It summarizes how EMC has virtualized 90% of its server workloads, consolidated data centers, and transformed its IT infrastructure to deliver services through a cloud foundation. This allows EMC to enhance agility, optimize costs, and deliver business value through offerings like infrastructure-as-a-service, platform-as-a-service, and software-as-a-service.
This document discusses VMware's business production solutions and how they can help customers progress from IT production to IT as a service. It outlines four key solution areas - IT operations, applications, business continuity, and desktop. For each area, it discusses challenges, capabilities VMware can provide, measurable business benefits, and relevant VMware products and services. It uses a framework to explore each solution area in detail and positions the customer at the business production stage of their journey to IT as a service with VMware.
The document discusses how cloud computing is changing the IT landscape for businesses. It notes that trends like mobile computing, social media, digitization, and analytics are driving deep changes. The cloud provides attributes like flexibility, scalability, adaptability, and complexity reduction that support business needs. The cloud allows applications to be deployed quickly and resources to scale up or down on demand. The document advocates that companies adopt cloud services to improve efficiency, enable innovation, and transform their business models.
V2B provides virtualization services to help clients derive business value from virtualization and transition to cloud infrastructure. It focuses on enabling greater adoption, realigning processes to support agile IT, and redefining consumption models. Summarizing key client challenges and benefits, V2B aims to reduce costs and complexity while increasing agility, flexibility and operational efficiency for clients.
Dr. Joseph Reger from Fujitsu Siemens Computers discusses how social networking and online communities can benefit businesses through crowdsourcing and making information sharing more efficient. While public clouds present issues like security and reliability for enterprises, customized private or hybrid clouds can optimize costs through flexibility and dynamic scaling. Fujitsu Siemens aims to help customers build dynamic IT infrastructures through products, solutions, and managed services that leverage economies of scale from shared resources. They will showcase these offerings focused on dynamic infrastructures and green IT technologies at their booth and the BITKOM Green IT exhibit at CeBIT 2009.
Cloud security jean pawluk ewf talk sept 2009atlowe
The document discusses cloud computing security. It begins by providing historical context on computing from mainframes to today's ubiquitous computing power. It then discusses the opportunities and hype around cloud computing while noting an important paradigm shift is occurring. The document outlines examples of cloud computing today and questions when organizations will fully adopt cloud services. It discusses security concerns regarding cloud computing including data location, compliance, and responsibility. Finally, it calls for a governance approach to cloud computing security and notes there are no simple solutions.
Andreas Pöschl, Senior Solutions Architect, BMW
Agenda
BMW Group IT
Organization
Environment
BMW Group and its private cloud
Expectations
Challenges
How ODCA usages will help
Key decisions
Implementation
Next Steps
Broadband service providers are gearing up to provide basic business software as a value added service, but they need to find the right architecture and delivery mechanism to create differentiation and customer value
The 2012 EMC Corporation IT Performance Report EMC
For a peek into EMC’s own IT Transformation, IT as a Service, Big Data and to providing our users with consumer-grade experiences, read the 2012 EMC Corporation IT Performance Report.
1. The document discusses the three pillars of a working cloud model: flexible deployment solutions, pool and share resources, and standardization.
2. It also examines considerations for a multi-cloud environment like integration, security, and compliance.
3. Acceleration, governance, sourcing, and scalability are described as ways to enable the cloud and complement existing on-premise systems and cloud applications.
Jaime cabrera v mware. su nube. acelere ti. acelere su negociodatacentersummit
This document discusses VMware's vCloud initiative and the launch of new cloud infrastructure products. It highlights the business demands for IT agility and flexibility that cloud services address. The top driver for cloud computing is noted as business agility. The document outlines VMware's vision for evolving existing datacenters into private clouds and enabling hybrid cloud deployments. It also advertises a major upgrade being introduced in 2011 to VMware's entire cloud infrastructure stack.
Cloud Computing: Practice Makes Perfectitnewsafrica
This document discusses cloud computing and IBM's offerings related to cloud. It defines cloud computing as using networked infrastructure and software to provide on-demand resources. IBM sees cloud computing as a way to consume and deliver IT services inspired by consumer internet services and optimized by workloads. The document also notes that organizations are moving beyond virtualization to higher value stages of cloud computing and discusses IBM's view of cloud computing and adoption patterns that are emerging.
This document provides an overview of planning for cloud education. It discusses why training is important, how to identify learning objectives and challenges, and how to evaluate training programs. It also introduces various IBM cloud training resources, including courses, conferences, communities and self-study materials. Planning an effective cloud training program involves understanding needs, creating blended learning plans, and getting feedback.
Is There Such a Thing as a Private Cloud? Citrix Synergy 2011Randy Bias
Is there such a thing as a private cloud?
Cloudscaling's Troy Angrignon participated in a panel on private cloud at Citrix Synergy 2011 in San Francisco on May 26, 2011. The conclusions:
- All three of the panelists agreed that there is such a thing as private cloud.
- Carpathia specializes in building high complexity custom private clouds.
- There are two types of clouds: legacy clouds for highly regulated, complex client/server type IT stacks and webscale clouds for less regulated, web/mobile, greenfield and simpler stacks that need to scale.
- Panel discussed how those two models (legacy cloud and webscale cloud) could be found inside (private) or outside (public).
- Key is to realize that applications should always be moved to the platform that is appropriate for the application, use case, regulatory requirement, elasticity requirement.
La tendencia de Cloud Computing. Nubes públicas, privadas e híbridasMundo Contact
The document discusses trends in cloud computing models including public, private, and hybrid clouds. Public clouds offer services to multiple customers and have seen rapid growth due to their low costs and scalability. However, private clouds are more popular currently for enterprises that desire more security and control over their infrastructure. Hybrid clouds that combine public and private cloud models are seen as the future approach. The document also outlines Huawei's strategy to develop cloud platforms and services across various industries as part of their ICT solutions.
Windstream Webinar: The Latest Trends in Virtualization: Is the cloud right f...Windstream Enterprise
The document discusses whether the cloud is right for a business. It provides an overview of a leading cloud computing and managed hosting provider. It then discusses how the journey to the cloud starts with virtualization and how characteristics of the cloud include being dynamic, service-centric, self-service, elastic, and consumption-based billing. The document outlines different types of public cloud offerings including low-cost infrastructure as a service (IaaS), platform as a service (PaaS)/software as a service (SaaS), and managed services. It also discusses common barriers to cloud adoption such as security, visibility, and control. The document emphasizes that security, integration, reliability, and standards are key issues for public clouds and that
This document discusses cloud computing and its growing adoption. It defines cloud computing as delivering IT infrastructure, tools, and capabilities as scalable services over the internet. It highlights how cloud computing can help reduce costs through virtualization, standardization, and automation. The document also outlines different cloud deployment models and layers of cloud services beyond basic infrastructure services.
Dokumen tersebut membahas standar operasi keselamatan dan kesehatan kerja (K3) perusahaan minyak Alpha Energy Company. Dokumen tersebut juga membahas program tanggung jawab sosial perusahaan di bidang perikanan, kesehatan, pendidikan, dan fasilitas umum. Selanjutnya dokumen tersebut melakukan kajian ekonomi atas dua skenario pengembangan lapangan minyak dan menyimpulkan bahwa skenario pertama lebih mengunt
Social Media und Recht – Juristische Fallstricke im Social Media Marketing
Social Media eröffnen Unternehmen ein enormes Werbepotential; völlig neue Kommunikationsformen drängen ins Netz. Doch ebenso umfangreich wie die Möglichkeiten sind auch die Rechtsfragen, die das Web 2.0 aufwirft. Die Anonymität und die Vielzahl der Akteure, die weltweite Abrufbarkeit, die unkontrollierte Kombination und Verbreitung der Inhalte sowie die Verbindung von Privatem und Kommerziellem sind in dieser Form beispiellos. Doch wem gehören die Inhalte? Wer ist für etwaige Rechtsverletzungen verantwortlich? Welches Recht ist anwendbar? Welche datenschutzrechtlichen Auswirkungen haben die angewandten Verknüpfungstechniken? Diese und weitere Fragen werden in diesem Buch von Dr. Markus Robak und Dr. Nils Weber geklärt.
Mọi ý kiến nêu ra trong nội dung cải tổ đến nay vẫn chỉ là đề xuất. Trong tương lai, nếu tình trạng quan hệ quốc tế thay đổi theo chiều hướng tích cực, khả năng thành công của đề xuất rất có thể sẽ thành hiện thực.
This document discusses cloud computing and its impact on IT organizations. Some key points:
- Cloud computing enables pay-for-use models, flexibility over rigid investments, and quicker implementation of business applications. It is driving a major shift from on-premise to cloud-based services.
- By 2015, over half of new enterprise IT spend and over 60% of new workloads are expected to be cloud-based or hybrid. SaaS is driving adoption while PaaS enables custom solutions.
- Cloud providers like Amazon Web Services, Google Apps, and Salesforce innovate rapidly with new features and services released frequently. This continuous innovation model contrasts with traditional enterprise IT.
- Moving to
Government cloud deployment lessons learned final (4 4 2013)GovCloud Network
This document discusses lessons learned from government cloud deployments. It outlines benefits of cloud computing including reduced time, optimized costs, and improved quality. It then discusses challenges US federal agencies face in using multiple clouds and how a cloud services broker can help avoid vendor lock-in. Examples are given of successful government cloud projects in Texas and by the US Federal Government Recovery Act that saw cost savings and increased agility. The presentation argues that cloud services brokerage provides a strategic fit for large IT platforms to manage multiple cloud offerings and providers.
This document introduces the Real-Time Cloud, a cloud computing platform tailored for the software industry. It highlights challenges software companies face around sales, customers, and competition. The cloud delivers lower total cost of ownership through no upfront license fees, lower implementation costs, free upgrades, and predictable expenses. Customers can succeed immediately in the cloud with rapid implementations and fast business results like increased sales and improved customer satisfaction. The Real-Time Cloud provides cloud solutions for software companies' executive teams, R&D, marketing, sales, service, professional services, and more.
What Does Cloud Computing Mean for the Channel?SMB Group
This document discusses the rise of cloud computing and its implications for the IT channel. It defines cloud computing and outlines its various forms like infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). Factors fueling cloud computing's growth include lower costs for customers and new revenue streams for vendors. However, the future will likely involve a hybrid model of cloud and on-premise solutions. For the channel, cloud computing presents both opportunities like recurring revenues but also challenges from disintermediation as cloud providers take over traditional channel roles.
Ibm test & development cloud + rational service delivery services platformBabak Hosseinzadeh
- IBM is announcing a new cloud computing offering called IBM Smart Business Development and Test on the IBM Cloud, which will provide enterprises with a dynamic virtual development and test infrastructure service hosted on IBM's public cloud.
- The service will allow customers to provision virtual server configurations on demand, with options to add persistent storage and bandwidth on a pay-as-you-go basis. It will provide pre-configured software stacks including Rational Application Lifecycle Management tools.
- The service is aimed at helping enterprises accelerate application development and testing cycles through an on-demand, self-service cloud model with billing based on actual usage and reserve capacity options.
The document discusses how moving to enterprise cloud computing can help businesses focus on their core operations by reducing costs associated with infrastructure, software, and personnel while increasing scalability, flexibility, and innovation. It outlines the benefits of cloud computing such as lower total cost of ownership and increased return on investment. The document promotes the services of Cloud People for helping organizations transition to cloud computing through reduced costs, increased speed and scalability.
How To Deliver High Performing Highly Available Cloud ApplicationsBen Rushlo
Whether you are just starting to think about adopting a cloud model or have already implemented this in your organization, by moving from on-premise applications to the cloud you are giving up lots of control. How do you make sure you meet end-users’ performance expectations when someone else takes the reigns? End-users expect sub 1s response times as your on-premise apps did. How can you ensure such performance with your cloud service provider? Web performance is paramount for your users and not having the right metrics in place to remain in control can lead to costly performance issues.
This document provides information about IBM's Cloud Specialty program for Business Partners. It outlines the different cloud partner types including Cloud Application Providers, Cloud Builders, Cloud Infrastructure Providers, and Cloud Services Solution Providers. For each partner type, it describes who they are, how they make money, what they need, and how IBM can help them. It also provides details on the qualification requirements and benefits of obtaining the Cloud Specialty for each partner type. Finally, it suggests resources for partners to obtain sales and technical skills related to cloud computing and IBM technologies.
A perspective on cloud computing and enterprise saa s applicationsGeorge Milliken
A perspective on Cloud computing and SaaS for Enterprise applications by a SaaS industry veteran.
Please make sure you read the speakers notes, there's a significant amount of content there.
Estrategias para explotar las tendencias de SaaS y Cloud ComputingSoftware Guru
The document discusses strategies for leveraging Software as a Service (SaaS) and cloud computing technologies. It begins by defining SaaS and cloud computing, then discusses their importance and growth. The remainder outlines strategies for software vendors, including building SaaS applications using platform as a service (PaaS) or combining various cloud services, as well as addressing technical considerations like multi-tenancy and billing when developing SaaS products.
2011.02. Ecosystème SaaS et Cloud 2011 - Enjeux et Perspectives - Point de Vu...Club Alliances
Collection de slides préparés à l'occasion du 6ème Forum SaaS et Cloud IBM co-organisé par les animateurs du Club Alliances [Loic Simon, Thierry Bayon...]. Les slides ont été exploités dans le cadre des sessions plénières et on trait à l'évolution des l'écosystème SaaS et Cloud et aux perspectives et enjeux auquel il fait face.
1) Deutsche Telekom is launching a BusinessMarketplace platform to provide SMB customers easy access to cloud applications. The platform will use OpenStack as the underlying infrastructure layer.
2) The BusinessMarketplace will offer a curated selection of third-party applications that are secured, integrated and managed by Deutsche Telekom on behalf of customers. This provides customers compliance with German regulations.
3) For partners, the BusinessMarketplace provides a new sales channel to reach Deutsche Telekom's over 3 million SMB customers. The OpenStack infrastructure also allows partners to more easily integrate their applications and have them hosted on a stable, scalable platform.
SAP Cloud Infrastructure Strategy @ Virtualization WeekFrank Stienhans
This document discusses SAP's cloud infrastructure strategy. It begins with an overview of SAP's customer base and cloud computing definitions. It then discusses how SAP plans to harness the cloud to benefit customers by extending systems' reach, offering on-demand applications, and leveraging cloud infrastructure. SAP's strategy is to bring on-premise solutions closer to on-demand characteristics while defining architectural implications for new solutions. SAP will partner with cloud providers and leverage the cloud internally to provide additional services and accelerate consumption. The strategy aims to standardize interfaces and lower customers' TCO.
Pushing the Technology Envelope to Deliver Business Innovation an IDC Perspec...Intergen
This document discusses how cloud computing can drive business innovation by pushing the technology envelope. It covers how the rapid growth of data and analytics needs are fueling interest in cloud platforms and applications. The cloud journey is CIO-led and allows for new models of flexible IT delivery that can help organizations address the challenges of managing big data and the evolving needs of customers.
This document discusses cloud computing and its benefits. It defines cloud computing as the provision of virtualized resources over the internet or intranet. The key benefits are: (1) reducing costs through on-demand access and pay-per-use models, (2) improving quality of services and enabling new services, and (3) reducing risks through security and resiliency. IBM can help clients develop cloud strategies, condition existing infrastructure for cloud adoption, and pilot initial projects to realize these benefits through virtualization, automation, and optimized resource utilization.
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3. Understand the new channels dynamics
Diagnose your own distribution readiness
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4. Agenda
8.45: Seminar Introduction
9.00: Attendees self introduction
9.30: Business as a Service presentation
10.30: Break
10.45: Distribution Readiness Workshop
12.00: Conclusions
12.30: Wrap Up
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5. Business as a Service
Laurent Glaenzer
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7. Features
Expertise
>200 years of cumulated experience in business/channel management
Wide knowledge across IT (Hware, Software, Telecom & Services) Coverage
Europe, Middle-East & Africa, U.S. coverage
SaaS/Cloud Expertise In depth local knowledge
Services designed for SaaS & Cloud Companies
Chosen by leading Companies Partnership
Celsius International: market and customer data
Compubase: channel data
Flexibility
Easy to turn on and off - Immediately operational
Easy to expand or contract Cost effectiveness
Result driven compensation
The right skills for the right job
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8. €10B in 2009
40% CAGR
75% of Companies use one
application in SaaS
In 2010,
45% of Companies will spend
> 25% of their IT budget on SaaS
compared to 23% today
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10. New Internet Bubble?
Massive & global opportunity
Very fast growth
Viral and ground-up expansion
Capital available for SaaS players
Many ill-defined business models
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11. Business as a Service
Software as a Service Infrastructure as a Service
Any application Server Virtualization
licensed for its usage Storage Virtualization
on demand (mostly Advanced lease
over the web) infrastructure (pay per use)
Business as a Service
New Way of Buying
New Way of Selling
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12. Key Factors of Success
Competitive
value proposition
Cloud
SaaS
Sustainable World class
Business Model Go to Market
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13. Customer View
Pros Cons
Lower cost Higher dependency on
Pay as you go provider
Zero Capex Security/confidentiality
No or minimal IT Design limitation
resources
Faster time to use Performance
Flexibility/scalability Offline access
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14. SaaS/Cloud customers
New
Customers
SaaS/Cloud
20 % is
Shifting a new application
Customers for the Company
SaaS/Cloud
replaces 80 %
existing applications
(mostly on-premise)
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15. Business Development
Large
Companies
Mid
market
2008
2009 SME
2010 Soho
2011
2012
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16. Disruptive for Customers
Acknowledge the benefits for their own business
compare to existing solution
Decision Pattern
Support the idea of an externally hosted model
Define what to do with existing assets (save waste)
Accept transition costs + workload
Check possibility of changing budget allocation from
Capex to Opex
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17. Disruptive for ITC Channels
Long customer decision cycles
IT
Require market expertise
Resellers
Revenues cannibalization risk
Limited room for IT services (design)
Revenues cannibalization risk Service
Limited presence in SME Integrators
Require market expertise
Limited IT knowledge Telcos
Lack of agility
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18. Think beyond the box
Find two ways of
connecting the 4 dots
with 2 lines only
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20. Converting
Channels
Creating
Channels
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21. Converting
Channels
Creating
Channels
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22. IT Resell Channels
Established in the 80s to resell PCs and on-premise solutions
Involved in middleware services (i.e: maintenance)
Well known by IT and purchase departments
Interested Not interested
Recurring revenues Low revenues
Hype Requires market
Customer request expertise
Defend installed base Cannibalization risk
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23. Motivate IT Resell Channel
Channel proposal to be at least as
rewarding as infrastructure + on-
premise software
(ie: extra services)
Remuneration scheme to be rewarding
at customer contract sign off
Identify business for them and coach
their business development efforts
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24. LNA
Infrastructure reseller (PC, Printers, on-premise
software, networking)
Focus on service business (middleware,
virtualization,...)
Created a SaaS Department to chase
incremental business
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25. Systems Integrators
Established in the 70s with the emergence of IT
Involved in IT design solutions and organization issues
Well known by CEOs, CFOs and ITs
Interested Not interested
IT Services (solution Ready made solutions
design, organizations) Low revenues
Hosting/branding Little room for services
applications Cannibalization risk
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26. Motivate System Integrators
Channel proposal to be integrated in a
broader service proposition to
customers
Possibility to host application or
customer data for the SI to propose
outsourcing package
Solid technical interface
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27. Example Cap Gemini
Pegasystem is a Business Process Management
application provider
Has cooperated with CapGemini to launch a
new «BPM as a Service» platform
Benefits for CapGemini: sell services and
recurring revenues
Dedicated Cloud Computing department at
CapGemini
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28. Telcos
Long time established Companies
Radical portfolio extension since the Internet appearance
Well known by Purchase dpts and more and more IT
Interested Not interested
Portfolio extension
Aligned with business Requires IT knowledge
model Disruptive for IT
Data & application decision makers
hosting
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29. Motivate Telcos
Possibility for the Telco to host
application or customer data (branding
option)
Solid on-boarding program for sales &
technical teams
Dedicated teams to do out-band
prospection
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30. Example BT
Porfolio expansion
through a multi
solutions offering
Data/Applications
hosted by BT
Complementary to
broadband internet
offering
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31. Converting
Channels
Creating
Channels
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32. Vertical Channel
Need
Identification
Vertical
Channel
Point of Service
Customer purchase Provider
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33. A Massive Presence
IT Companies Business
Resellers Services
Integrators Companies
120 000 Companies* 1 800 000 Companies**
(*) EMEA Source Compubase
(**) Western Europe Source IDC
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34. Services categories
Accounting
Collaboration Sales & Marketing Manufacturing HR
Finance/Insurance
Business Marketing Outsourcing HR consultants Accounting
consultant Agencies services Companies
Business
Marketing Training Business Consultants Business
agencies Companies Consultants Consultants
Accounting
Accounting Business Companies
Companies Consultants
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35. Non-Contractual Resellers
Role Compensation
Referral • introduce the product to customer • 10% discount
• register the customer • no upfront payment
• introduce the product to customer • 20% discount
Interface • register the customer • no upfront payment
• invoice the customer
• introduce the product to customer
• 30% discount
Facilitator • register the customer
• Online training
• invoice the customer
• no upfront payment
• train the customer
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37. Business Services
Huge variety of Companies
90% between 1-10 employees (many free-lance)
In all businesses
Interested Not interested
Portfolio extension Certification/ upfront
Services opportunity contract
Recurring model Complicated process
Credibility Technical involvement
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38. Motivate Vertical Channel
Turnkey solutions
Hassle free resell platform
Direct customer support/hot
line
Room for consulting services
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39. Example Lixao
Communication / Web design agency
Mostly involved in communication
design and web development for
SMEs
Has added Emailing, data hosting,
collaboration tools for their customers
Benefits: tracking their customer
evolution and keep the conversation
open
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40. Example Accounting
Accounting Company with 130
employees
Has never been involved in
reselling IT equipment or software
Often asked advices by SMEs
without IT management
Would consider including SaaS/
Cloud solutions in their offering
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41. Aggregators
Applications
Aggregators Channel
Providers
Application
Hosting
Customers
Data
Hosting
Servicing
Resellers
(billing)
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42. Aggregators
Mostly startup Companies
Various business models
Various services offering
Interested Not interested
Solid value proposition
Room for hosting No markup possibility
application & data
Recurring model
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43. Motivate Aggregators
Make sure there is room in
your business models for
them to provide: access to
specific channels, customers
or complete your service
offering
One on one negotiation
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44. Example Revevol
Consulting Company assisting large
Companies in their IT decisions
Becomes involved in reselling IT solutions
with the Cloud Computing
Signed agreements with several SaaS/
Cloud players including Google Aps
Just bid with Valeo for the installation of
30 000 users with Google offering
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45. The new channel map
Converted Channels Vertical Channels
IT Channels Consultants
System Integrators Accountants
VARs Marketing Agencies
Telcos SaaS Resellers/Dist
OEMs Application Hosting
Direct Data Hosting
Direct Play Aggregators
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47. Demand Demand
Fulfilment Generation
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48. Fulfilment vs Generation
Demand Fulfilment Generation Comments
Full dedication
IT Vendor direct ***** ***** Limited capacity
Great coverage
IT Vendor Channel **** * Limited mindshare
Good coverage
Integrators *** *** Good push
Proactive demand
Vertical Channel * **** No supply chain
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49. There is no perfect channel
There is only a perfect balance
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50. Dealing with complexity
Expanding to Expanding to US How to get
channel loyalty?
Europe How to compensate
the channel? How to reach
Converting channel or
resellers?
Direct or Indirect?
creating channels? How to build a platform
for vertical resellers?
How to get reseller How to train
commitment?
resellers?
How to follow up their
business plan? How to negotiate a
contract?
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56. Benefits
Immediate access to Cloud/SaaS business
management expertise when you need it
Immediate access to most European, Middle East
and African countries
Immediate access to U.S.
Result driven & cost effective services
Led by IT Senior Business Managers
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