QEDbaton is an innovative provider of B2B demand generation solutions to global technology companies. It offers lead generation and content syndication, appointment generation, enterprise marketing data management, and market research services. QEDbaton has over 350 employees covering key markets in North America, Europe, Asia, the Middle East, and India. Its services help clients accelerate revenue growth through innovative demand generation products and strategic partnerships.

1. • Lead Generation & Content Syndication
• Appointment Generation
• Enterprise Marketing Data Management
• Market Research
Complete B2B
Demand Generation Services
Accelerate Revenue Growth
www.QEDbaton.com

2. QEDbaton
We are an innovative & pioneering provider of B2B
demand generation solutions to global technology
companies & IT enabled companies across segments
ranging from software services, software products,
engineering services and automation.
Our Vision
Our vision is to be a leading player in the global
demand generation industry, recognized for the value
we deliver through innovative products & services,
strategic partnerships and talent.
Our Mission
Our mission is to increase the return on sales &
marketing investments and accelerate revenue growth.
Our Values
• We go deep - Our expertise is only matched by our
commitment to deliver revenue growth for our clients.
• We are partners, not vendors - We see ourselves as
an extension of our client’s organization.
• Our Integrity defines us - In all our actions, we strive
to be fair.
Team Size: 350+
Brands Represented: 200+
Geography Coverage: US 75%
Europe 15%
(UK, Benelux, Nordic, Germany, France)
APAC/ ME/ India 10%
www.QEDbaton.com
Company Profile

3. www.QEDbaton.com
Lead Generation Services
Got content? QEDbaton has extensive experience in
leveraging content for clients to deliver the leads you
need at a cost that you want to pay.
Prospects looking for solutions to their business
problems begin their buying cycle by searching for
trusted opinions and sources to validate their
decisions. Access to whitepapers and industry press is
the most helpful at this time in the buying cycle. More
than 90 percent of technology buyers consult
a white paper or case study before contacting
a vendor regarding a purchase.
Content syndication can be one of the most cost-
effective ways to leverage your investment in white
papers, webcasts, case studies, analyst reports by
making those documents instantly accessible to
millions of technology buyers searching for information
related to your category or the business problem that
your product solves.
Highlights of our
Lead Generation Capability:
• 20,000 leads generated monthly.
• Zero Rejection Rate for all leads delivered.
• On time submission of deliverables for all
campaigns.
• Pay Per Lead Model. You pay only for the
leads generated. Cost per Lead depends
on nature of campaign, type of companies
targeted, level of contacts and filters
applied.
Email + Phone Based
Content Syndication
Leads where prospects
have agreed to receive
content and meet the
desired set of filters.
Audience Generation
Driving attendance to your
webinars and in-house or
3rd party events
Lead Profiling & B2B Surveys
Understand the exact sentiments
of the target markets towards
any products / services and get
a crystal clear picture of the
potential customer.
Got Content? Talk To Us Today!

4. www.QEDbaton.com
Appointment Generation
Services
Successful appointment generation campaigns form
the backbone of a strong and healthy sales pipeline.
As a sales manager, you want to maximize face
time with prospects through a consistent stream of
good quality meetings lined up for your team week
after week.
QEDbaton engages with your sales team and
becomes a virtual extension of your field sales team,
securing quality time with decision makers in your
prospect organizations. Whether your prospects are
CXO’s, middle management or any level in between,
QEDbaton’s highly experienced telemarketing team
uses a blend of research techniques, probing skills
and consultative selling, to ensure that your sales
teams are present at the right place at the right time.
Our team of 350+ is trained to deliver complex
technology sales messages into markets ranging
from the USA & United Kingdom to Europe, Middle
East, India & Asia Pacific. Our team delivers over 500
appointments every month and has generated
in excess of a billion dollars in sales pipeline for
our clients.
Core Verticals Covered
• Banking, Financial Services & Insurance
• Manufacturing, Retail & Distribution
• Travel & Hospitality
• Healthcare
Core Business Areas Covered
• Enterprise Application Services
• Infrastructure Management
• BI & Analytics
• Enterprise Products
• BPO Services
• Product Engineering Services
Key Objectives
• Market Penetration
• Awareness Creation
• Gathering Market Insights
• Sales Support & Pipeline Acceleration
We Deliver Appointments!

5. Enterprise Marketing Data Management
What is Bad Customer Data costing your business?
According to Sirius Decisions, “An organization with
a strong commitment to data quality can produce
nearly 70% more revenue than a company with
only average data-quality procedures.”
If you have bad data in the form of missing data
fields, or inaccurate contact details, you will see a
drop in the efficiency of your marketing and
outreach campaigns and subsequent sales ready
opportunities.
At QEDbaton, we have a relentless focus on pro-
viding clean data to our customers and using clean
data on behalf of our customers for lead generation
campaigns.
www.QEDbaton.com
True Cost of Bad Data?
of companies are using unreliable marketing data directly
affecting lead generation efforts and potentially the performance
of marketing & sales departments.
of companies have been negatively impacted, mostly through
wasted marketing budget. On average 12% of the department
budget was wasted, from data accuracy issues such as wrong
contact details and duplicates.
64%
93%
25% of database records
becomes outdated after
just 1 Year.
Incomplete Records
50% of B2B data records within US
marketing databases are incomplete.
Poor Data Entry
25% of data quality issues are due to
poor data entry by customers.
Fast Deterioration
2.1% of contact records in a
database deteriorate each month.

6. www.QEDbaton.com
QEDbaton’s LeadEnrich –
Data Management Platform
QEDbaton’s proprietary LeadEnrich platform is
designed to help alleviate the pains and challenges of
dirty data and to help you conserve and stretch your
marketing dollars through the following applications:
DataEnrich
Keeping Your Marketing Data Updated
Data Append–Back-fill all firmographic and
demographic level fields for your email data to
a high degree of accuracy.
Volume–The platform can process 20,000 records per
day, and can ramp up the volumes on a need basis.
EasyLead
30% Higher Form Conversions
EasyLead is a key capability of the LeadEnrich
platform that can enrich data captured by forms
embedded in your websites/landing pages/CMS in
real time.
This allows you to achieve a higher conversion rate
and to recover data for visitors who part-fill your forms.
DataDoc
Data Health Monitor
The LeadEnrich platform can ensure that your data
repository is kept clean and relevant at any given
point of time. A dashboard provides you with real-time
information about the health of your data repository.
Reduce Your Data Acquisition Cost By 50%
When you procure new data through the LeadEnrich
platform, the system first checks your existing
repository to avoid duplicate purchases.
We Do The Heavy Lifting To Keep
Your Marketing Data Clean & Usable

7. Custom Organizational Maps:
Be it mining your existing clients for further business,
or a strategy to penetrate your prospective client
organizations through multiple avenues, we make sure
that you aren’t losing business opportunities to the
competition for lack of visibility.
Market Sizing & Penetration Analysis:
Get ideas to create business plans, launch a new
product/service, fine tune existing ones and expand
into new markets.
Competitor Profiling & Competitive
Analysis:
Customized reports for existing accounts, prospect and
competitors. Get key intelligence like vendor and IT
landscape, financial analysis, M&A/ Growth strategies,
customer base and org structures.
www.QEDbaton.com
Market Research Services
Stay updated and get the inside scoop
on your key markets, competitors and
companies that you want to sell to!
At QEDbaton, our Market Research
Services aims at delivering just that to your
Sales & Marketing organization.
Never Underestimate Your Competition!

8. www.QEDbaton.com
DemandFarm – Unlock The
Potential of Key Accounts
DemandFarm is the only specialized B2B tool
to unlock the true business potential of your Key
Accounts by transforming the way they are managed,
grown and harvested across the organization. It is
tailored to the specific needs of large B2B service
providers, their KAMs and their most valuable
customers.
If Key Accounts drive a lion’s share of your business,
then they deserve a strategic tool specially developed
to not just manage them but to ‘farm’ them.
DemandFarm goes beyond the existing crop of CRM
software, Sales Force Automation & collaboration tools
to deliver the most comprehensive, focused, expert
Key Account growth capability.
Why DemandFarm?
1. Absolute micro and macro level clarity on the
current status of all facets of your key account
relationship with unique views for various
organizational stakeholders.
2. Optimizes the potential of the current relationship
and ensures all need gaps and opportunities within
the current ambit have been first filled or addressed.
3. Tracks and evaluates the latent Key Account
potential and helps approach opportunities in the
most appropriate chronology to strategically engage
the Key Account.
4. Ability to spot or create new opportunities and go
after them appropriately based on the FARmING®
Engine.
The FARmING® ENGINE
DemandFarm’s FARmING® Engine lies at the heart
of DemandFarm & drives the results that you can
achieve with this powerful tool. We understand that
Key Accounts are constantly evolving. This tool is
designed to give you insights that can be leveraged
in the short, medium and long run by delivering and
tracking intelligence on 6 core areas that determine
ongoing success with Key Accounts.
www.demandfarm.com
DemandFarm
It’s a specialized B2B tool to unlock the true business
potential of your Key Accounts by transforming the way
they are ‘farmed’—managed, grown and havested—over
short & long-term.
Hunting Demand Generation
Marketing, Inside Sales, Lead Management, MQL’s
Sales SAL, Proposal, Negotiation, Deal
Farming
Sow, nurture, and harvest opportunities on an
ongoing basis across the length & breadth of
Account including diverse sub accounts.

9. QEDbaton Inc.
web: www.QEDbaton.com | email: sales@qedbaton.com | follow us on: twitter.com/QEDbaton
USA India
QEDbaton Inc. QED Enabled Services Pvt. Ltd.
425, 2nd Street, Suite Number 100, Kumar Cerebrum IT Park,Tower No. B-3, 2nd Floor,
San Francisco, CA 94107 Kalyani Nagar, Pune 411014, Maharashtra, India
Phone: +1.415.238.9923 Phone: +91.20.6729.0400
Ready For Revenue Acceleration?
Connect With Us Today!
• Join the world’s largest LinkedIn group for sales, marketing &
business development professionals.
• This group is moderated by QEDbaton and currently has over 190,000
members from across the globe.
• Copy and paste the following link into your web browser:
http://www.linkedin.com/groups/Business-Development-25005/about