This document contains Danielle Platt's portfolio which includes an overview, essays on what matters most to her, her accomplishments, and why she wants to study business. It also includes insights from career assessments indicating her interests in working with and influencing others. Her mentors provide advice about working in marketing, experience design, and public relations. They emphasize skills like communication, problem solving, and using your network to advance.

1. B 100 PORTFOLIO
OVERVIEW
DANIELLE PLATT

2. ME IN 30 SECONDS
I am a creative determined individual who enjoys
working with others and solving problems. I am talented
in the math department as well as analyzing
information. My skills include making decisions and
influencing others. I am a hard worker who respects
others and wants to be successful in all my endeavors.

3. ESSAYS
 What matters most to me?
Hard work means a lot to me. Hard work defines a person and helps
them succeed.
 What does disciple leadership meant to me?
Leading another person or group of people in the ways of the Lord.
Leading another person or group of people in the ways of the Lord.
 What are my three most significant accomplishments?
My three accomplishments are getting my Young Women’s recognition
award, being able to receive an Academic Award scholarship, and lastly
getting to participate in Key club.
 Why do I want to study business and why at BYU-Idaho?
I wanted to study business so I could be able to work on my own and
understand what was going on. I choose BYU-Idaho because of family.

4. KEY INSIGHTS
 Return with Honor. We are sent here to learn and
grow, but we need to return with honor.
 We are always preparing. We need to always be
prepared for everything.
 Accountability. We are accountable for anything we
do and like the boy in the story one way or another
the truth is going to come out.
 We have the choice. We chose to follow Christ, we
choose to be obedient.

5. CAREER LEADER
It was very useful and told me how I can relate to more
than one career. My interest results showed I like to work
with others in groups, and influencing others. My main
motivators were affiliation, lifestyle, and security. I like to
know what will happen with my life. As far as my skills
go, they are sociability, influence, and power-orientation.

6. MENTOR 1
Katie Anderson: Marketing/Communications at Chicago Pneumatics
 What are the key challenges?
Key challenges would be identifying a target audience. The tool industry
can target elite mechanics, votech mechanic students, or even rat rod
restoration. Finding key messages that will reach and apply to all of
these audiences is one of the key challenges. Also, finding a medium to
communicate it through can be challenging. Not everyone’s on
Facebook!
 How does one gain entry to their position?
Started in this position as an intern. I was not required to do an internship
in college, but a research practicum instead. I didn’t have any experience
and desperately needed it.
 What talents/skills are the most crucial to success in this line of work?
You have to be able to talk to others. I was not the type of person to cold
call someone when I needed help. Now, I realize that it saves time and
often gets you further to pick up the phone and call. Be self-sufficient, but
also be willing to open up and talk to others.

7. MENTOR 2
Joseph Johansen: VP Deposits Experience Design Manager at Bank of
America
 What are the projections for this type of work/ industry?
This industry is growing by leaps and bounds, especially as it relates to
mobile devices, and especially as you look globally. With current trends,
more people are using mobile devices than are using computers and that is a
trend that will only increase.
 What are the job specifications?
Must be self-motivated, proactive, creative, and passionate about solving
challenging problems. They must be a people person and good at
networking. They must possess a strong attention to detail. Also must be
willing to put in extra time to get the job done from time to time.
 What do you like most about your job?
I really like the creative problem solving. The challenges are very difficult
which makes it that much sweeter when you solve them and make things
better for customers. Often, our design solutions impact millions of people
around the country, which is very rewarding.

8. MENTOR 3
Colleen Johnson: Assistant Account Executive at MSLGROUP
 What can someone expect in their position or similar positions?
You can expect to have plenty of work to do! I'm spread across 8 accounts
at the moment and there are always things to get done.
 How do you advance or get promoted in this type of work?
Luckily, you advance pretty quickly while working in an agency. Agency
life pushes you to new limits and helps expand your capabilities pretty
fast. Because of the large variety of work to do, there are always
opportunities to take on more responsibilities and grow.
 Knowing what you do now, would you approach this career (or job) in
the same way?
Knowing what I know now, I would actually add a few things. I would
have been more active in PRSSA, I would have had more internships
during my off tracks, and I would have tried making more PR connections
while I was in college. Your network is key in your career.