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Cognizant 20-20 Insights
Digital Systems & Technology
AWS Cloud Migration:
How Modernization Accelerates
Value Creation
With cloud migration well underway, organizations are embarking on large-scale
modernization efforts to improve the speed and economics of IT service delivery,
boost business innovation and engage customers with new experiences.
Executive Summary
Organizations have moved nearly half (48%) of their IT
environments to the cloud, with 69% of IT environments
expected to be cloud-based in the next 18 months,
according to IDG’s 2018 Cloud Computing Survey.
One result of this steady migration is becoming clear:
Companies are capturing real business value from their
cloud investments, ranging from increases in ROI to
improved collaboration and customer experiences.
A new IDG/Cognizant survey finds a host of business
objectives fueling cloud adoption: improving the speed
of IT service delivery, driving business innovation,
ensuring greater flexibility in reacting to market changes
and improving customer experiences. Regardless of
the objective, cloud investments appear to be paying
dividends.
September 2019
IDG Communications, Inc. | Sponsored content
2 / AWS Cloud Migration: How Modernization Accelerates Value Creation
To increase the odds of success, organizations should consider
a more accessible approach to cloud migration that focuses on
four core pillars: platforms, applications, data and experience.
The path to capturing value with the cloud is not
without speed bumps. Common challenges include
integrating cloud services with existing systems,
and aligning IT and LOB priorities. It’s also easy for
the sheer scope of a cloud migration strategy to
seem overwhelming when considered through the
lens of digital transformation that impacts the entire
organization.
To increase the odds of success, organizations
should consider a more accessible approach to
cloud migration that focuses on four core pillars:
platforms, applications, data and experience.
These modernization initiatives can be addressed
independently – based on priorities and resources –
but also should be considered collectively within the
context of a broad, strategic framework.
“We tend to look at modernization as all or
nothing, but you can demystify it by decoupling
modernization programs and running them
independently of each other,” says Raja
Renganathan, Global Head of Cognizant’s AWS
Business.“When embarking on a transformation
journey, organizations can start with any of the four
pillars, but not treat them as silos.”
Source: IDG,July 2019, 198 U.S. IT decision-makers (itdm) at the director-level or above at companies that have begun or
are actively planning cloud initiatives. Decision-makers are split evenly between IT-roles and tech-involved lines of business.
Companies are selected to have either a minimum of $1B annual revenue and/or 1000 employees.
Figure 1
Top business goals driving investments in cloud computing initiatives
Multiple choices allowed
Improving the speed of IT service delivery
Driving business innovation
Greater flexibility to react to
changing market conditions
Increasing customer revenue growth
Improving customer experiences
31%
31%
30%
29%
42%
Cognizant 20-20 Insights
3 / AWS Cloud Migration: How Modernization Accelerates Value Creation
The four pillars of cloud
modernization
Organizations are channeling cloud-based
investments across a variety of activities
encompassing experiences, data, applications
and development platforms as well as umbrella
issues such as compliance and digital resilience.
Given this diverse set of activities, it’s easy to see
how quickly an organization can bump up against
resource constraints.
With activities split across multiple areas, it’s clear
cloud migration is not a one-size-fits-all endeavor.
In the survey, experience transformation ranked
as the top priority for cloud adoption, chosen by
a quarter of respondents; this is 53% higher than
the percentage of respondents who cited data
modernization or application modernization as
their top priority.
	❙ Experience modernization
Organizations are pleased with their progress
toward experience transformation: 87% said they
were on track or ahead of schedule. Experience
transformation rises to the top of the modernization
agenda because it is at the heart of myriad business
objectives, from boosting customer satisfaction
(89%) to maximizing profits (87%) and streamlining
integration (81%).
	❙ Data modernization
Data transformation efforts, for which nine in
10 respondents claim are on track or ahead of
schedule, are a top priority for organizations
focused on meeting the demands of new
technology (89%), maintaining a competitive
edge (87%) and fostering better decision-making
(85%). An adaptive data foundation, in the form of
a cloud-first, AI-driven data ecosystem, is critical to
unlocking the value in legacy data stores, and better
understanding business and customer needs.
	❙ Application modernization
Application transformation provides a critical path
to the cloud as a means of reducing the number of
disparate systems (89%), streamlining applications
(83%), and enabling IT to respond more rapidly to
changes (83%). There is one level of disconnect
between IT and non-IT respondents that bears
watching: 78% of IT professionals were confident
in their understanding of cloud and the reasons for
application modernization, while only 45% of non-IT
respondents voiced the same confidence. There’s
opportunity there for IT leaders to further educate
business stakeholders on the benefits of application
modernization.
Cognizant and AWS:
Collaborating for
modernization
Driving digital value through the cloud is not
easy. That is why Cognizant and AWS are
bringing their collective strengths to bear to
help organizations meet the demands of the
modernization challenge. Cognizant, an APN
Premier Consulting Partner, offers a wealth
of consulting expertise and robust global
delivery models.
Coupled with the reliable and highly scalable
AWS cloud infrastructure and app ecosystem,
this collaboration provides a compelling
framework for solving today’s digital
challenges. Services range from hassle-free
transformation frameworks and blueprints for
migrating application and data workloads and
developing cloud-native applications, as well
as a management platform that automates
governance across the cloud ecosystem.
Regardless of where you are in your cloud
modernization journey, Cognizant and AWS
can help you plan, implement and manage an
effective cloud transformation roadmap.
Cognizant 20-20 Insights
4 / AWS Cloud Migration: How Modernization Accelerates Value Creation
	❙ Platform modernization
At a platform level, modernization via cloud
migration encompasses a range of transformation
initiatives, including building cloud-native apps,
creating a resilient backbone embracing DevOps,
migration of enterprises apps, and managing apps
and workloads cost-effectively.
For this pillar, IT is more predisposed to
modernizing platforms to ensure customer
satisfaction than non-IT respondents (75% vs.
33%). At the same time, the survey found non-IT
professionals are more likely to consider native
cloud app development as a key to success in
this new era of digital business, compared with IT
respondents (92% vs. 83%).
Capturing business value
Regardless of the starting point, the lion’s share of
respondents (94%) maintain they are generating
business value from the modernization journey.
Among the top-cited benefits are increases in ROI,
improved collaboration and increased customer
satisfaction.
Those not yet seeing value tend to be in the early
stages of adoption. In addition, challenges to cloud
adoption remain; in particular, 77% view integration
of cloud services with existing systems as a
significant or moderate obstacle.
Next steps for accelerating value
As cloud maturity evolves, companies in search of
next-level outcomes should consider the following
strategies to accelerate business value:
Pick a lane. The survey underscores the benefits
of cloud migration, regardless of the starting point.
Prioritize based on your organization’s specific
needs, and focus initial investments accordingly to
more easily justify migration costs. Quick wins will
open new paths for investment, giving organizations
the options to address core modernization pillars
sequentially or in parallel.
Embrace the stakeholders. Do not underestimate
the importance of change management to cloud
transformation. IT leaders should engage across
all key stakeholders – business leaders, partners,
vendors, and customers – to discuss goals and
Source: IDG,July 2019.
Figure 2
Cloud adoption activities
Multiple choices allowed
Experience transformation
Data modernization and intelligence
Application transformation
Cloud native new application development
Agile/DevOps transformation
Compliance
Building a resilient digital backbone
55%
52%
51%
44%
43%
30%
28%
Cognizant 20-20 Insights
5 / AWS Cloud Migration: How Modernization Accelerates Value Creation
identify needs, which helps establish priorities. In
most cases, involving the business in deciding what
to prioritize and how to approach modernization
assists with making the journey faster and more
efficient. A purely technical view rarely is the right
approach.
Establish shared business outcomes and KPIs.
Even if modernization pillars are orchestrated
separately, having shared business outcomes and
KPIs creates cohesion, builds consensus among
stakeholders and ensures big-picture business
objectives are met consistently. It’s also critical
to establish shared policies around security and
compliance to reduce organizational risk.
Enlist the right talent inside and outside the
organization. Cloud migration requires new
skill sets, and needs will vary, depending on the
modernization pillar underway. Organizations
should identify, reskill and ramp up talent
acquisition in key areas, either by recruiting
new hires or enlisting partners. Seek out third-
party experts who have the ability to scale with
new competencies and additional resources as
migration efforts grow.
Create a Cloud Center of Excellence (CCoE).
As with most substantive technology deployments,
creating a CCoE can ensure projects stay on track
and learnings are shared across the organization.
A CCoE is a good model for governing overall
cloud strategy, and is instrumental for promoting
organizational visibility and best practices for
managing cloud deployments and costs.
Cloud-based modernization is proving to deliver
tangible business results, but IT and business
leaders can do more to extract additional value
out of their investments. By embracing a strategic,
integrated migration plan, organizations can move
beyond foundational IT modernization and reap the
rewards of a fully transformed business.
To learn more about best practices for modernizing
your core IT, visit Cognizant AWS Cloud.
Source: IDG,July 2019.
Figure 3
How organizations generate value through modernization
Multiple choices allowed
Increase in ROI
Better collaboration
Staying ahead drives income
Increase in customer satisfaction
Ability to go to market with new apps based in cloud
More time invested in innovation
Quick resolution to problems
Improved integration
Less complexity
93%
85%
85%
83%
81%
81%
79%
73%
57%
Cognizant 20-20 Insights
World Headquarters
500 Frank W. Burr Blvd.
Teaneck, NJ 07666 USA
Phone: +1 201 801 0233
Fax: +1 201 801 0243
Toll Free: +1 888 937 3277
European Headquarters
1 Kingdom Street
Paddington Central
London W2 6BD England
Phone: +44 (0) 20 7297 7600
Fax: +44 (0) 20 7121 0102
India Operations Headquarters
#5/535 Old Mahabalipuram Road
Okkiyam Pettai, Thoraipakkam
Chennai, 600 096 India
Phone: +91 (0) 44 4209 6000
Fax: +91 (0) 44 4209 6060
APAC Headquarters
1 Changi Business Park Crescent,
Plaza 8@CBP # 07-04/05/06,
Tower A, Singapore 486025
Phone: + 65 6812 4051
Fax: + 65 6324 4051
About Cognizant
Cognizant (Nasdaq-100: CTSH) is one of the world’s leading professional services companies, transforming clients’ business, operating and technology
models for the digital era. Our unique industry-based, consultative approach helps clients envision, build and run more innovative and efficient businesses.
Headquartered in the U.S., Cognizant is ranked 193 on the Fortune 500 and is consistently listed among the most admired companies in the world. Learn
how Cognizant helps clients lead with digital at www.cognizant.com or follow us @Cognizant.
© Copyright 2020, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any means,electronic, mechanical,
photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein is subject to change without notice. All other trademarks mentioned
herein are the property of their respective owners.
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AWS Cloud Migration: How Modernization Accelerates Value Creation

  • 1. Cognizant 20-20 Insights Digital Systems & Technology AWS Cloud Migration: How Modernization Accelerates Value Creation With cloud migration well underway, organizations are embarking on large-scale modernization efforts to improve the speed and economics of IT service delivery, boost business innovation and engage customers with new experiences. Executive Summary Organizations have moved nearly half (48%) of their IT environments to the cloud, with 69% of IT environments expected to be cloud-based in the next 18 months, according to IDG’s 2018 Cloud Computing Survey. One result of this steady migration is becoming clear: Companies are capturing real business value from their cloud investments, ranging from increases in ROI to improved collaboration and customer experiences. A new IDG/Cognizant survey finds a host of business objectives fueling cloud adoption: improving the speed of IT service delivery, driving business innovation, ensuring greater flexibility in reacting to market changes and improving customer experiences. Regardless of the objective, cloud investments appear to be paying dividends. September 2019 IDG Communications, Inc. | Sponsored content
  • 2. 2 / AWS Cloud Migration: How Modernization Accelerates Value Creation To increase the odds of success, organizations should consider a more accessible approach to cloud migration that focuses on four core pillars: platforms, applications, data and experience. The path to capturing value with the cloud is not without speed bumps. Common challenges include integrating cloud services with existing systems, and aligning IT and LOB priorities. It’s also easy for the sheer scope of a cloud migration strategy to seem overwhelming when considered through the lens of digital transformation that impacts the entire organization. To increase the odds of success, organizations should consider a more accessible approach to cloud migration that focuses on four core pillars: platforms, applications, data and experience. These modernization initiatives can be addressed independently – based on priorities and resources – but also should be considered collectively within the context of a broad, strategic framework. “We tend to look at modernization as all or nothing, but you can demystify it by decoupling modernization programs and running them independently of each other,” says Raja Renganathan, Global Head of Cognizant’s AWS Business.“When embarking on a transformation journey, organizations can start with any of the four pillars, but not treat them as silos.” Source: IDG,July 2019, 198 U.S. IT decision-makers (itdm) at the director-level or above at companies that have begun or are actively planning cloud initiatives. Decision-makers are split evenly between IT-roles and tech-involved lines of business. Companies are selected to have either a minimum of $1B annual revenue and/or 1000 employees. Figure 1 Top business goals driving investments in cloud computing initiatives Multiple choices allowed Improving the speed of IT service delivery Driving business innovation Greater flexibility to react to changing market conditions Increasing customer revenue growth Improving customer experiences 31% 31% 30% 29% 42% Cognizant 20-20 Insights
  • 3. 3 / AWS Cloud Migration: How Modernization Accelerates Value Creation The four pillars of cloud modernization Organizations are channeling cloud-based investments across a variety of activities encompassing experiences, data, applications and development platforms as well as umbrella issues such as compliance and digital resilience. Given this diverse set of activities, it’s easy to see how quickly an organization can bump up against resource constraints. With activities split across multiple areas, it’s clear cloud migration is not a one-size-fits-all endeavor. In the survey, experience transformation ranked as the top priority for cloud adoption, chosen by a quarter of respondents; this is 53% higher than the percentage of respondents who cited data modernization or application modernization as their top priority. ❙ Experience modernization Organizations are pleased with their progress toward experience transformation: 87% said they were on track or ahead of schedule. Experience transformation rises to the top of the modernization agenda because it is at the heart of myriad business objectives, from boosting customer satisfaction (89%) to maximizing profits (87%) and streamlining integration (81%). ❙ Data modernization Data transformation efforts, for which nine in 10 respondents claim are on track or ahead of schedule, are a top priority for organizations focused on meeting the demands of new technology (89%), maintaining a competitive edge (87%) and fostering better decision-making (85%). An adaptive data foundation, in the form of a cloud-first, AI-driven data ecosystem, is critical to unlocking the value in legacy data stores, and better understanding business and customer needs. ❙ Application modernization Application transformation provides a critical path to the cloud as a means of reducing the number of disparate systems (89%), streamlining applications (83%), and enabling IT to respond more rapidly to changes (83%). There is one level of disconnect between IT and non-IT respondents that bears watching: 78% of IT professionals were confident in their understanding of cloud and the reasons for application modernization, while only 45% of non-IT respondents voiced the same confidence. There’s opportunity there for IT leaders to further educate business stakeholders on the benefits of application modernization. Cognizant and AWS: Collaborating for modernization Driving digital value through the cloud is not easy. That is why Cognizant and AWS are bringing their collective strengths to bear to help organizations meet the demands of the modernization challenge. Cognizant, an APN Premier Consulting Partner, offers a wealth of consulting expertise and robust global delivery models. Coupled with the reliable and highly scalable AWS cloud infrastructure and app ecosystem, this collaboration provides a compelling framework for solving today’s digital challenges. Services range from hassle-free transformation frameworks and blueprints for migrating application and data workloads and developing cloud-native applications, as well as a management platform that automates governance across the cloud ecosystem. Regardless of where you are in your cloud modernization journey, Cognizant and AWS can help you plan, implement and manage an effective cloud transformation roadmap. Cognizant 20-20 Insights
  • 4. 4 / AWS Cloud Migration: How Modernization Accelerates Value Creation ❙ Platform modernization At a platform level, modernization via cloud migration encompasses a range of transformation initiatives, including building cloud-native apps, creating a resilient backbone embracing DevOps, migration of enterprises apps, and managing apps and workloads cost-effectively. For this pillar, IT is more predisposed to modernizing platforms to ensure customer satisfaction than non-IT respondents (75% vs. 33%). At the same time, the survey found non-IT professionals are more likely to consider native cloud app development as a key to success in this new era of digital business, compared with IT respondents (92% vs. 83%). Capturing business value Regardless of the starting point, the lion’s share of respondents (94%) maintain they are generating business value from the modernization journey. Among the top-cited benefits are increases in ROI, improved collaboration and increased customer satisfaction. Those not yet seeing value tend to be in the early stages of adoption. In addition, challenges to cloud adoption remain; in particular, 77% view integration of cloud services with existing systems as a significant or moderate obstacle. Next steps for accelerating value As cloud maturity evolves, companies in search of next-level outcomes should consider the following strategies to accelerate business value: Pick a lane. The survey underscores the benefits of cloud migration, regardless of the starting point. Prioritize based on your organization’s specific needs, and focus initial investments accordingly to more easily justify migration costs. Quick wins will open new paths for investment, giving organizations the options to address core modernization pillars sequentially or in parallel. Embrace the stakeholders. Do not underestimate the importance of change management to cloud transformation. IT leaders should engage across all key stakeholders – business leaders, partners, vendors, and customers – to discuss goals and Source: IDG,July 2019. Figure 2 Cloud adoption activities Multiple choices allowed Experience transformation Data modernization and intelligence Application transformation Cloud native new application development Agile/DevOps transformation Compliance Building a resilient digital backbone 55% 52% 51% 44% 43% 30% 28% Cognizant 20-20 Insights
  • 5. 5 / AWS Cloud Migration: How Modernization Accelerates Value Creation identify needs, which helps establish priorities. In most cases, involving the business in deciding what to prioritize and how to approach modernization assists with making the journey faster and more efficient. A purely technical view rarely is the right approach. Establish shared business outcomes and KPIs. Even if modernization pillars are orchestrated separately, having shared business outcomes and KPIs creates cohesion, builds consensus among stakeholders and ensures big-picture business objectives are met consistently. It’s also critical to establish shared policies around security and compliance to reduce organizational risk. Enlist the right talent inside and outside the organization. Cloud migration requires new skill sets, and needs will vary, depending on the modernization pillar underway. Organizations should identify, reskill and ramp up talent acquisition in key areas, either by recruiting new hires or enlisting partners. Seek out third- party experts who have the ability to scale with new competencies and additional resources as migration efforts grow. Create a Cloud Center of Excellence (CCoE). As with most substantive technology deployments, creating a CCoE can ensure projects stay on track and learnings are shared across the organization. A CCoE is a good model for governing overall cloud strategy, and is instrumental for promoting organizational visibility and best practices for managing cloud deployments and costs. Cloud-based modernization is proving to deliver tangible business results, but IT and business leaders can do more to extract additional value out of their investments. By embracing a strategic, integrated migration plan, organizations can move beyond foundational IT modernization and reap the rewards of a fully transformed business. To learn more about best practices for modernizing your core IT, visit Cognizant AWS Cloud. Source: IDG,July 2019. Figure 3 How organizations generate value through modernization Multiple choices allowed Increase in ROI Better collaboration Staying ahead drives income Increase in customer satisfaction Ability to go to market with new apps based in cloud More time invested in innovation Quick resolution to problems Improved integration Less complexity 93% 85% 85% 83% 81% 81% 79% 73% 57% Cognizant 20-20 Insights
  • 6. World Headquarters 500 Frank W. Burr Blvd. Teaneck, NJ 07666 USA Phone: +1 201 801 0233 Fax: +1 201 801 0243 Toll Free: +1 888 937 3277 European Headquarters 1 Kingdom Street Paddington Central London W2 6BD England Phone: +44 (0) 20 7297 7600 Fax: +44 (0) 20 7121 0102 India Operations Headquarters #5/535 Old Mahabalipuram Road Okkiyam Pettai, Thoraipakkam Chennai, 600 096 India Phone: +91 (0) 44 4209 6000 Fax: +91 (0) 44 4209 6060 APAC Headquarters 1 Changi Business Park Crescent, Plaza 8@CBP # 07-04/05/06, Tower A, Singapore 486025 Phone: + 65 6812 4051 Fax: + 65 6324 4051 About Cognizant Cognizant (Nasdaq-100: CTSH) is one of the world’s leading professional services companies, transforming clients’ business, operating and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant is ranked 193 on the Fortune 500 and is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com or follow us @Cognizant. © Copyright 2020, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any means,electronic, mechanical, photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein is subject to change without notice. All other trademarks mentioned herein are the property of their respective owners. Codex 5515