Right information. Right Audience. Right time. Every dollar spent has one objective. Get prospective customers to your dealerships. And prospects are arriving better educated, well researched and with higher expectations to experience your brand promise. Learn more: http://www.showcaseworkshop.com

1. Right information. Right Audience. Right time.

2. The auto
industry
continues to
invest billions
of dollars on
advertising,
annually.
Spend on advertising in 2013
$ millions
Source: http://www.statista.com/statistics/261767/advertising-spending-of-selected-
automobile-manufacturers-in-the-us/
General Motors Co.
Ford Motor Co.
Toyota Motor Co.
Fiat Chrysler Automobiles
Honda Motor Co.
Nissan Motor Co.
Hyundai Motor Co.
Volkswagon
Kia Motors Corp.
BMW
0 250 500 750 1,000 1,250 1,500 1,750 2,000
1,812
1,138
1,275
1,166
662
862
289
527
404
167

3. Every dollar spent
has one objective.
Get prospective
customers to your
dealerships.
And prospects are arriving better educated,
well researched and with higher
expectations to experience your
brand promise.

4. Your prospect meets
your sales person.
The moment of truth.
How will your sales person exceed their expectations?
✔ Complete product knowledge
✔ Sales collateral up to date
✔ Competitor comparisons ready

5. You measure
everything else.
Imagine if you could
measure the sales
conversation?
What was demonstrated and discussed?
What collateral was shared with the prospect?
What was the follow up promised by your
sales person?

6. Auto dealerships in other
markets are already
using Showcase.
Closing ratios are
dramatically increased.
Showcase provides rich analytics on when
and how the sales conversation takes place.
Training new sales people and new models is
expedited and consistent.
Best practice can be shared.
Poor performers can be trained.

7. Showcase improves
consistency and
professionalism,
every time.
Every piece of information they
need is always current and at
their fingertips.
Video, pricing, colors, specs are
always available anywhere on
any device.
Using Showcase, your sales
team presents professionally,
credibly and consistently.

8. – W Edwards Deming
Showcase gives you 100% visibility on who
is using the information you provide to help
increase sales and profitability.
It measures what your sales team shares
with your customers.
And it measures when customers access it,
so follow ups can be made.
“You can’t manage
what you don’t
measure.”

9. “We can send customers
to our websites and hand
them brochures, but we
want to support those
crucial face-to-face
interactions with timely,
accurate, attractive
information. Showcase fits
that need perfectly.”
MARCUS WALKER, MITSUBISHI MOTORS

10. It’s time to
raise
performance
in sales.
Showcase provides best practice
consistency and 100% accuracy
in the presentation of current
sales collateral.
We help your people through the
process of sales and follow up
until they close.

11. One more thing.
We can be the single source of
truth, across your business.
✔ Essential sales information
✔ PIN protected training and back office resources
✔ Repair shop sales or parts information
✔ Breaking news from company management
Measure it constantly. Improve what works.
Discard what doesn’t.

12. We’re all over
the world.
And our customers have
embedded Showcase in their
communications infrastructure.

13. Let us prove it to you.
We’ll build you a demo, test it with your people and
prove that it works.
When can we start?

14. inquiries@showcaseworkshop.com showcaseworkshop.comNZ: 19 Blair Street,
Wellington, 6011
US: 510 Red Hill Avenue,
San Anselmo, CA 94960