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Automotive         the way we do it




Automobile Company Centralizes
Master Data Management for
Improved Efficiency
Capgemini helps build a master data system with
a new configuration engine for cars, reducing
costs and improving data quality

The Situation                               The Solution
The company is a leading producer of        Capgemini helped the company
premium cars and one of the largest         implement a system for the
manufacturers of heavy- and medium-         centralized administration of master
duty trucks in the world.                   data by the central sales team and
                                            rationalization of master data by
The company wanted to implement             wholesale teams. The system supports
an integrated solution for product          the provision of master data via a
and price Master Data Management            staging environment for the testing,
(MDM) for its Car division. The             approval and versioning functions.
objective was to integrate central sales,
wholesale, retail and its customers’        The system also provides several
systems with regard to master data,         central services such as evaluation,
and to use the same master data             validation for ordering and vehicle
for product offerings and ordering.         configuration, which comprises a new
The company goal was to gain                configuration engine called Global
improvements in terms of the effort         Car Configurator (GCC).
spent, data quality provided and
time saved.
www.capgemini.com




The Result                                 The new system has provided Cars with                   Due to the reduced costs and the
The new system enables the company         significant improvements regarding                      centralized system the Internet
to optimize the process of maintaining     effort, quality and time. For example,                  configurator can be rolled out to
product and price master data, thus        introducing new marketing actions such                  smaller markets, where previously
reducing costs. As the central system is   as a special “limited edition” or a new                 the rollout was not feasible due to
integrated with the national markets,      “sports package” can now be achieved                    high costs. The system is now being
the quality of the data has improved,      within five days, compared with several                 rolled out to all markets.
and the master data can now be             weeks previously. And the company’s
made available at the point of sale in     customers now have a consistent display                 If you would like to find out more
a fraction of the time that it would       of their vehicles from the configurator                 about this project, please contact:
have taken previously. In addition,        through the order to the invoice.                       success.story@capgemini.com
the new solution provides the Internet
configurator portal with enhanced          In addition, the system eliminates
flexibility.                               manual processes and optimizes the
                                           process of maintaining the product
How the Company and                        and price master data, thereby
Capgemini Worked Together                  reducing costs. It also provides
Capgemini was selected by the              standardized data across domains
company to build a centralized master      such as central sales, wholesale, retail,
data system with a new configuration       customer, planning, distribution and
engine for its Car division. An            aftersales. Master data is available at
existing Internet vehicle configurator     the point of sale in just a fraction of
was already in place with a working        the former time. And because the data
configuration engine, which had been       is integrated between headquarters
optimized for several years. A key         and the individual markets, data
challenge was to integrate the new         quality has improved.
configuration engine with the existing
Internet configurator in a rapid time
frame with no disruption to the
business.

The configuration engine was
successfully integrated in the existing
Internet car configurator and
successfully rolled out to the first
market: Poland. The configuration
engine is accompanied by a cluster-                               About Capgemini
controller, which allows not only for
                                            ®




24/7 operations but also supports a
clustered environment (currently more                      With more than 115,000                 organization, Capgemini has developed its
than 20 different countries operate                      people in 40 countries,                  own way of working, the Collaborative
                                             Capgemini is one of the world’s foremost             Business ExperienceTM, and draws on
on more than 20 application servers).
                                             providers of consulting, technology and              Rightshore®, its worldwide delivery model.
This was a significant achievement as
                                             outsourcing services. The Group reported
the clustered configuration engines          2010 global revenues of EUR 8.7 billion.             Learn more about us at
can switch to new master data without        Together with its clients, Capgemini creates         www.capgemini.com
interruption. This new solution              and delivers business and technology
gives the Internet configurator portal       solutions that fit their needs and drive the         Rightshore® is a trademark belonging to
                                                                                                  Capgemini
enhanced flexibility.                        results they want. A deeply multicultural


                                           Capgemini US
                                           Automotive
                                           Business Information Management
                                           Technology Services
                                           Master Data Management
                                                                                                                                                    170212_IN




                                           ©2012 Capgemini. No part of this document may be modified, deleted or expanded by any process or means
                                           without prior written permission from Capgemini. Rightshore® is a trademark belonging to Capgemini.

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Automobile company centralizes master data management for improved efficiency

  • 1. Automotive the way we do it Automobile Company Centralizes Master Data Management for Improved Efficiency Capgemini helps build a master data system with a new configuration engine for cars, reducing costs and improving data quality The Situation The Solution The company is a leading producer of Capgemini helped the company premium cars and one of the largest implement a system for the manufacturers of heavy- and medium- centralized administration of master duty trucks in the world. data by the central sales team and rationalization of master data by The company wanted to implement wholesale teams. The system supports an integrated solution for product the provision of master data via a and price Master Data Management staging environment for the testing, (MDM) for its Car division. The approval and versioning functions. objective was to integrate central sales, wholesale, retail and its customers’ The system also provides several systems with regard to master data, central services such as evaluation, and to use the same master data validation for ordering and vehicle for product offerings and ordering. configuration, which comprises a new The company goal was to gain configuration engine called Global improvements in terms of the effort Car Configurator (GCC). spent, data quality provided and time saved.
  • 2. www.capgemini.com The Result The new system has provided Cars with Due to the reduced costs and the The new system enables the company significant improvements regarding centralized system the Internet to optimize the process of maintaining effort, quality and time. For example, configurator can be rolled out to product and price master data, thus introducing new marketing actions such smaller markets, where previously reducing costs. As the central system is as a special “limited edition” or a new the rollout was not feasible due to integrated with the national markets, “sports package” can now be achieved high costs. The system is now being the quality of the data has improved, within five days, compared with several rolled out to all markets. and the master data can now be weeks previously. And the company’s made available at the point of sale in customers now have a consistent display If you would like to find out more a fraction of the time that it would of their vehicles from the configurator about this project, please contact: have taken previously. In addition, through the order to the invoice. success.story@capgemini.com the new solution provides the Internet configurator portal with enhanced In addition, the system eliminates flexibility. manual processes and optimizes the process of maintaining the product How the Company and and price master data, thereby Capgemini Worked Together reducing costs. It also provides Capgemini was selected by the standardized data across domains company to build a centralized master such as central sales, wholesale, retail, data system with a new configuration customer, planning, distribution and engine for its Car division. An aftersales. Master data is available at existing Internet vehicle configurator the point of sale in just a fraction of was already in place with a working the former time. And because the data configuration engine, which had been is integrated between headquarters optimized for several years. A key and the individual markets, data challenge was to integrate the new quality has improved. configuration engine with the existing Internet configurator in a rapid time frame with no disruption to the business. The configuration engine was successfully integrated in the existing Internet car configurator and successfully rolled out to the first market: Poland. The configuration engine is accompanied by a cluster- About Capgemini controller, which allows not only for ® 24/7 operations but also supports a clustered environment (currently more With more than 115,000 organization, Capgemini has developed its than 20 different countries operate people in 40 countries, own way of working, the Collaborative Capgemini is one of the world’s foremost Business ExperienceTM, and draws on on more than 20 application servers). providers of consulting, technology and Rightshore®, its worldwide delivery model. This was a significant achievement as outsourcing services. The Group reported the clustered configuration engines 2010 global revenues of EUR 8.7 billion. Learn more about us at can switch to new master data without Together with its clients, Capgemini creates www.capgemini.com interruption. This new solution and delivers business and technology gives the Internet configurator portal solutions that fit their needs and drive the Rightshore® is a trademark belonging to Capgemini enhanced flexibility. results they want. A deeply multicultural Capgemini US Automotive Business Information Management Technology Services Master Data Management 170212_IN ©2012 Capgemini. No part of this document may be modified, deleted or expanded by any process or means without prior written permission from Capgemini. Rightshore® is a trademark belonging to Capgemini.