Focus on maintaining an authentic personal brand by staying true to your values and passions. Admit mistakes to build credibility, and evolve your brand through continuous self-improvement while keeping your core qualities constant. An authentic personal brand reflects your character and allows people to feel a genuine connection with you based on who you truly are rather than superficial attributes.

1. In the Long Run - It’s all about your AUTHENTIC Personal Brand!
Be cognizant of your personal vision and
mission, write them down to remember
them and take them to heart.
Admit to your mistakes and learn from
them.
Maintain your credibility and be trustworthy,
follow through on your words and turn them
into actions.
Stay genuine - know what you stand for.
It’s important to remember, no matter the
pressure, to stay true to yourself.
Be authentic and consistent- Don’t
compromise your beliefs or values for the
sake of fame, a title or fortune.
Do what you love and focus your energies
on your passions. Your personal brand
reflects your character and values, which
are not compromised in your quest to
succeed.
Be approachable - balance your outward
appearance of not appearing too casual or
too formal to be approached.
Maintain your own personal style; it’s what
makes you unique and what makes you
different.
Incorporate current styles to maintain an
updated look.
Continuously evolve your branding from the
inside &out.
Your personal brand changes and
evolves, yet your values and what
makes you unique stays constant.
Personal branding is not just about
marketing yourself and promoting what
you do – it is also about authenticity
and consistency. It is your unique
promise.
Don’t just focus on selling yourself and
outward appearances –be aware of
the message your brand is conveying
and how others perceive you.
It is why people are drawn to you and
it is what makes your involvement in
any endeavor, interaction or event
meaningful.
Michelle Bazargan is
a Business
Technology
Consultant who
specializes in
enabling businesses
drive strategy and
transformation to
increase revenue, profitability, and create
efficiencies by leveraging technology. Prior to
Align Technologies, Michelle was Director of
Technology Services, at JM Family
Enterprises; a $9 billion dollar diversified
automotive company.
Michelle is a strategic business and
technology leader with over 17 years of
Business and Information Technology
experience. She has an adept understanding
of business strategy and experience with
collaborating with teams to apply process
and technology solutions to enhance a
company’s growth.
Michelle holds a Bachelor’s degree in
Business Administration and Marketing from
Florida Atlantic University. She is also PMP,
CSM certified and holds other numerous
technical and management certifications.
Michelle is an avid athlete and is very
passionate about health and fitness, which
promotes her good work ethic and strong
desire to succeed. She participates in
triathlons, adventure races, 100-mile century
rides, and marathons to raise money for
charitable organizations such as United Way,
Big Brothers & Sisters, American Red Cross,
St. Jude Hospital and supports multiple other
charities.
www.aligntechnologies.net
(954)304-2530
Michelle @aligntechnologies.net