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IV Jornada Know-TourIV Jornada Know-Tour
La Realidad Aumentada: herramientas, aplicaciones
y potencialidades para el sector turístico y la gestión de destinos
Augmented Reality: tools, applications
and benefits for tourism and smart destinations
Estudis d’Economia i Empresa
Isidro Navarro
Labs4Glass
Estudis Economia i Empresa
470 members
+150 companies & start-ups
Twitter @AR_BCN
798 followers
INDEX
Estudis Economia i Empresa
AUGMENTED REALITY AND RELATED
TECHNOLOGIES
DATA ADQUISITION
SMARTGLASSES AND HMD
STUDY CASES AND APPLICATIONS
WHAT’S NEXT?
Estudis Economia i Empresa
Filas - Cultural Heritage Technology District Spot (2010), Sorin Vicu
4VIDEO
Estudis Economia i Empresa
AUGMENTED REALITY
Geo-location, Image & 3D tracking
5VIDEO
Estudis Economia i Empresa
VIRTUAL REALITY
6VIDEO
Estudis Economia i Empresa
IMMERSIVE EXPERIENCES
7VIDEO
Estudis Economia i Empresa
CAPTURE THE WORLD - 3D SCANNERS
8VIDEO
Estudis Economia i Empresa
POINTS OF INTEREST - YELP
YELP is an online urban city guide that helps people find cool places to eat,
shop, drink, relax and play, based on the informed opinions of a vibrant and
active community of locals in the know.
9
WEB VIDEO
Estudis Economia i Empresa
SOCIAL NETWORK OPINION - AVUXI
AVUXI USES the power of the internet and cloud computing to analyze
large data sets, also known as Big Data (mobile traffic data, coverage of
places, relevant mentions, photos, check-ins, likes and much more), to
create a simple, instantly understandable visualization.
10
WEB
Estudis Economia i Empresa
360 CAMERAS
11VIDEO
Estudis Economia i Empresa
World Wonders Project by Google
12VIDEO
Estudis Economia i Empresa
Catalonia Highlights
13WEB
Estudis Economia i Empresa
Google Ocean View
14VIDEO
Estudis Economia i Empresa
SMART GLASSES
Estudis Economia i Empresa
TRAVELS & FACILITIES
Estudis Economia i Empresa
INFORMATION ASSISTANCE
Estudis Economia i Empresa
UNIVERSAL ACCESS & DISABILITIES
18VIDEO
Estudis Economia i Empresa
Empúries, IAM Project,UPC + i2Cat
19VIDEO
Estudis Economia i Empresa
‘CITYVIEWAR’ – HitLabNZ, Google Glass
CityViewAR Augmented Reality app that allows people to see how the city
was before the earthquakes
20
WEB VIDEO
Estudis Economia i Empresa
‘Marthyrium’ – Ortodox Art Exhibition
21WEB
Estudis Economia i Empresa
CASA BATLLÓ AR & INDOOR LOCATION
VIDEO
Estudis Economia i Empresa
‘PENGUIN NAVI’ – HAKUHODO
PENGUIN NAVI application uses augmented reality GPS system with
Junaio featuring penguins that lead the way to the aquarium. The penguins
walk and move exactly like real penguins. It was the first motion captured
technology applied to penguins.
23
WEB VIDEO
Estudis Economia i Empresa
‘I LIVE UMBRIA’
An integrated system of promotion and development of the region through
the use of new technology called Augmented Reality.
24
WEB VIDEO
Estudis Economia i Empresa
‘GUIDEO’ - VAIVEN
Augmented reality interface. This resource will enable the user to
visualize different multimedia contents superimposed on the real world by
focusing the mobile’s camera on a certain point of the street where there is
an Augmented Reality sign, thus allowing the reproduction of the given
content.
25WEB VIDEO
Estudis Economia i Empresa
TURISTIQ
Gamification in Tourism with augmented reality and gelocation.
26
VIDEOWEB
Estudis Economia i Empresa
TERRA ICONS - MOLLEJUO
Mollejuo software provides Augmented reality geo-location for tourism.
27WEB VIDEO
Estudis Economia i Empresa
‘ENREDA MADRID’
ENREDA MADRID wants to show from a different perspective uniting
culture and technology. It is part of virtual and how an activity that allows you
to live a technological and cultural experience, while acquiring knowledge.
28WEB VIDEO
Estudis Economia i Empresa
‘BCN ARQUITECTURA’
‘BCN Arquitectura’ application includes augmented reality to guide people
through architectural routes.
29WEB
Estudis Economia i Empresa
‘ARKSOLUT’ – ARKSPAI 2G
ARKSOLUT application The new features are the Augmented Reality in
all levels and the proposal of 18 tours to help visiting the city and
surroundings.
30WEB
Estudis Economia i Empresa
‘PANTOCRATOR’ - VIDEOMAPPING
BURZON*COMENGE & PLAYMODES . The objective of this mapping is to
translate the original paintings that are currently held at the MNAC (National
Art Museum of Catalonia) in their place of origin, the church of Sant Climent,
and digitally reproduce the pictorial set as it was in 1123.
31
WEB VIDEO
Estudis Economia i Empresa
Estudis Economia i Empresa
FUTURE OF WEARABLE DEVICES
Estudis Economia i Empresa
Challenge: comfort, small size, micro-sensors and long life
battery
FUTURE OF SMARTGLASSES
Estudis Economia i Empresa
MAGIC LEAP Invest of $542 million by Google. October 2014
FUTURE OF AUGMENTED REALITY
Estudis Economia i Empresa
FUTURE OF VIRTUAL REALITY
Estudis Economia i Empresa
WWW.LABS4GLASS.COM
Info@labs4glass.com
@labs4glass
ISIDRO NAVARRO
@inavarrod
Estudis Economia i Empresa
Estudis Economia i Empresa

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AUGMENTED REALITY: tools, applications and benefits for TOURISM and Smart Destinations

  • 1. IV Jornada Know-TourIV Jornada Know-Tour La Realidad Aumentada: herramientas, aplicaciones y potencialidades para el sector turístico y la gestión de destinos Augmented Reality: tools, applications and benefits for tourism and smart destinations Estudis d’Economia i Empresa Isidro Navarro Labs4Glass
  • 2. Estudis Economia i Empresa 470 members +150 companies & start-ups Twitter @AR_BCN 798 followers
  • 3. INDEX Estudis Economia i Empresa AUGMENTED REALITY AND RELATED TECHNOLOGIES DATA ADQUISITION SMARTGLASSES AND HMD STUDY CASES AND APPLICATIONS WHAT’S NEXT?
  • 4. Estudis Economia i Empresa Filas - Cultural Heritage Technology District Spot (2010), Sorin Vicu 4VIDEO
  • 5. Estudis Economia i Empresa AUGMENTED REALITY Geo-location, Image & 3D tracking 5VIDEO
  • 6. Estudis Economia i Empresa VIRTUAL REALITY 6VIDEO
  • 7. Estudis Economia i Empresa IMMERSIVE EXPERIENCES 7VIDEO
  • 8. Estudis Economia i Empresa CAPTURE THE WORLD - 3D SCANNERS 8VIDEO
  • 9. Estudis Economia i Empresa POINTS OF INTEREST - YELP YELP is an online urban city guide that helps people find cool places to eat, shop, drink, relax and play, based on the informed opinions of a vibrant and active community of locals in the know. 9 WEB VIDEO
  • 10. Estudis Economia i Empresa SOCIAL NETWORK OPINION - AVUXI AVUXI USES the power of the internet and cloud computing to analyze large data sets, also known as Big Data (mobile traffic data, coverage of places, relevant mentions, photos, check-ins, likes and much more), to create a simple, instantly understandable visualization. 10 WEB
  • 11. Estudis Economia i Empresa 360 CAMERAS 11VIDEO
  • 12. Estudis Economia i Empresa World Wonders Project by Google 12VIDEO
  • 13. Estudis Economia i Empresa Catalonia Highlights 13WEB
  • 14. Estudis Economia i Empresa Google Ocean View 14VIDEO
  • 15. Estudis Economia i Empresa SMART GLASSES
  • 16. Estudis Economia i Empresa TRAVELS & FACILITIES
  • 17. Estudis Economia i Empresa INFORMATION ASSISTANCE
  • 18. Estudis Economia i Empresa UNIVERSAL ACCESS & DISABILITIES 18VIDEO
  • 19. Estudis Economia i Empresa Empúries, IAM Project,UPC + i2Cat 19VIDEO
  • 20. Estudis Economia i Empresa ‘CITYVIEWAR’ – HitLabNZ, Google Glass CityViewAR Augmented Reality app that allows people to see how the city was before the earthquakes 20 WEB VIDEO
  • 21. Estudis Economia i Empresa ‘Marthyrium’ – Ortodox Art Exhibition 21WEB
  • 22. Estudis Economia i Empresa CASA BATLLÓ AR & INDOOR LOCATION VIDEO
  • 23. Estudis Economia i Empresa ‘PENGUIN NAVI’ – HAKUHODO PENGUIN NAVI application uses augmented reality GPS system with Junaio featuring penguins that lead the way to the aquarium. The penguins walk and move exactly like real penguins. It was the first motion captured technology applied to penguins. 23 WEB VIDEO
  • 24. Estudis Economia i Empresa ‘I LIVE UMBRIA’ An integrated system of promotion and development of the region through the use of new technology called Augmented Reality. 24 WEB VIDEO
  • 25. Estudis Economia i Empresa ‘GUIDEO’ - VAIVEN Augmented reality interface. This resource will enable the user to visualize different multimedia contents superimposed on the real world by focusing the mobile’s camera on a certain point of the street where there is an Augmented Reality sign, thus allowing the reproduction of the given content. 25WEB VIDEO
  • 26. Estudis Economia i Empresa TURISTIQ Gamification in Tourism with augmented reality and gelocation. 26 VIDEOWEB
  • 27. Estudis Economia i Empresa TERRA ICONS - MOLLEJUO Mollejuo software provides Augmented reality geo-location for tourism. 27WEB VIDEO
  • 28. Estudis Economia i Empresa ‘ENREDA MADRID’ ENREDA MADRID wants to show from a different perspective uniting culture and technology. It is part of virtual and how an activity that allows you to live a technological and cultural experience, while acquiring knowledge. 28WEB VIDEO
  • 29. Estudis Economia i Empresa ‘BCN ARQUITECTURA’ ‘BCN Arquitectura’ application includes augmented reality to guide people through architectural routes. 29WEB
  • 30. Estudis Economia i Empresa ‘ARKSOLUT’ – ARKSPAI 2G ARKSOLUT application The new features are the Augmented Reality in all levels and the proposal of 18 tours to help visiting the city and surroundings. 30WEB
  • 31. Estudis Economia i Empresa ‘PANTOCRATOR’ - VIDEOMAPPING BURZON*COMENGE & PLAYMODES . The objective of this mapping is to translate the original paintings that are currently held at the MNAC (National Art Museum of Catalonia) in their place of origin, the church of Sant Climent, and digitally reproduce the pictorial set as it was in 1123. 31 WEB VIDEO
  • 33. Estudis Economia i Empresa FUTURE OF WEARABLE DEVICES
  • 34. Estudis Economia i Empresa Challenge: comfort, small size, micro-sensors and long life battery FUTURE OF SMARTGLASSES
  • 35. Estudis Economia i Empresa MAGIC LEAP Invest of $542 million by Google. October 2014 FUTURE OF AUGMENTED REALITY
  • 36. Estudis Economia i Empresa FUTURE OF VIRTUAL REALITY
  • 37. Estudis Economia i Empresa WWW.LABS4GLASS.COM Info@labs4glass.com @labs4glass ISIDRO NAVARRO @inavarrod Estudis Economia i Empresa