AUGMENTED REALITY: tools, applications and benefits for TOURISM and Smart Destinations
1. IV Jornada Know-TourIV Jornada Know-Tour
La Realidad Aumentada: herramientas, aplicaciones
y potencialidades para el sector turístico y la gestión de destinos
Augmented Reality: tools, applications
and benefits for tourism and smart destinations
Estudis d’Economia i Empresa
Isidro Navarro
Labs4Glass
2. Estudis Economia i Empresa
470 members
+150 companies & start-ups
Twitter @AR_BCN
798 followers
3. INDEX
Estudis Economia i Empresa
AUGMENTED REALITY AND RELATED
TECHNOLOGIES
DATA ADQUISITION
SMARTGLASSES AND HMD
STUDY CASES AND APPLICATIONS
WHAT’S NEXT?
4. Estudis Economia i Empresa
Filas - Cultural Heritage Technology District Spot (2010), Sorin Vicu
4VIDEO
5. Estudis Economia i Empresa
AUGMENTED REALITY
Geo-location, Image & 3D tracking
5VIDEO
9. Estudis Economia i Empresa
POINTS OF INTEREST - YELP
YELP is an online urban city guide that helps people find cool places to eat,
shop, drink, relax and play, based on the informed opinions of a vibrant and
active community of locals in the know.
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WEB VIDEO
10. Estudis Economia i Empresa
SOCIAL NETWORK OPINION - AVUXI
AVUXI USES the power of the internet and cloud computing to analyze
large data sets, also known as Big Data (mobile traffic data, coverage of
places, relevant mentions, photos, check-ins, likes and much more), to
create a simple, instantly understandable visualization.
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WEB
20. Estudis Economia i Empresa
‘CITYVIEWAR’ – HitLabNZ, Google Glass
CityViewAR Augmented Reality app that allows people to see how the city
was before the earthquakes
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WEB VIDEO
23. Estudis Economia i Empresa
‘PENGUIN NAVI’ – HAKUHODO
PENGUIN NAVI application uses augmented reality GPS system with
Junaio featuring penguins that lead the way to the aquarium. The penguins
walk and move exactly like real penguins. It was the first motion captured
technology applied to penguins.
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WEB VIDEO
24. Estudis Economia i Empresa
‘I LIVE UMBRIA’
An integrated system of promotion and development of the region through
the use of new technology called Augmented Reality.
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WEB VIDEO
25. Estudis Economia i Empresa
‘GUIDEO’ - VAIVEN
Augmented reality interface. This resource will enable the user to
visualize different multimedia contents superimposed on the real world by
focusing the mobile’s camera on a certain point of the street where there is
an Augmented Reality sign, thus allowing the reproduction of the given
content.
25WEB VIDEO
26. Estudis Economia i Empresa
TURISTIQ
Gamification in Tourism with augmented reality and gelocation.
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VIDEOWEB
27. Estudis Economia i Empresa
TERRA ICONS - MOLLEJUO
Mollejuo software provides Augmented reality geo-location for tourism.
27WEB VIDEO
28. Estudis Economia i Empresa
‘ENREDA MADRID’
ENREDA MADRID wants to show from a different perspective uniting
culture and technology. It is part of virtual and how an activity that allows you
to live a technological and cultural experience, while acquiring knowledge.
28WEB VIDEO
29. Estudis Economia i Empresa
‘BCN ARQUITECTURA’
‘BCN Arquitectura’ application includes augmented reality to guide people
through architectural routes.
29WEB
30. Estudis Economia i Empresa
‘ARKSOLUT’ – ARKSPAI 2G
ARKSOLUT application The new features are the Augmented Reality in
all levels and the proposal of 18 tours to help visiting the city and
surroundings.
30WEB
31. Estudis Economia i Empresa
‘PANTOCRATOR’ - VIDEOMAPPING
BURZON*COMENGE & PLAYMODES . The objective of this mapping is to
translate the original paintings that are currently held at the MNAC (National
Art Museum of Catalonia) in their place of origin, the church of Sant Climent,
and digitally reproduce the pictorial set as it was in 1123.
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WEB VIDEO