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Augmented Reality & Tourism

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Augmented Reality & Tourism
Presentation of the meeting of the group 'Augmented Reality Barcelona' , 20 March at World Mobile Centre.

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Augmented Reality & Tourism

  1. 1. AUGMENTED REALITY & TOURISM RAUL GASA AUGMENTED REALITY BARCELONA - MEETUP-06 2014-Marzo-20 MOBILE WORLD CENTRE Brand & Social Strategy06 ISIDRO NAVARRO AR & VR - Architect
  2. 2. INTRODUCTIONAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR • Introduction • Applications • Related Themes • Related technology 2
  3. 3. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘CITYVIEWAR’ – HitLabNZ, Google Glass CityViewAR is a mobile Augmented Reality application that allows people to see how the city was before the earthquakes and building demolitions. People can walk around the city and see life-sized virtual models of what the buildings looked like on site before they were demolished, and see pictures and written information.. 3 WEB VIDEO
  4. 4. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘PENGUIN NAVI’ – HAKUHODO PENGUIN NAVI application uses augmented reality GPS system with Junaio featuring penguins that lead the way to the aquarium. The penguins walk and move exactly like real penguins. It was the first motion captured technology applied to penguins. 4 WEB VIDEO
  5. 5. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘I LIVE UMBRIA’ An integrated system of promotion and development of the region through the use of new technology called Augmented Reality. 5 WEB VIDEO
  6. 6. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘MOBILE READY’ – Mobile World Capital The Mobile Ready initiative aims to bring mobile technology to the city raising awareness by promoting and disseminating its use. The main activities described correspond to strategic sectors related to commerce, shopping, creative industries, art and culture, innovation and tourism. 6 WEB VIDEO
  7. 7. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘GUIDEO’ - VAIVEN Augmented reality interface. This resource will enable the user to visualize different multimedia contents superimposed on the real world by focusing the mobile’s camera on a certain point of the street where there is an Augmented Reality sign, thus allowing the reproduction of the given content. 7 WEB VIDEO
  8. 8. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR MOLLEJUO Mollejuo application provides Augmented reality geo-location contents for tourism. 8 WEB VIDEO
  9. 9. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘ENREDA MADRID’ ENREDA MADRID wants to show from a different perspective uniting culture and technology. It is part of virtual and how an activity that allows you to live a technological and cultural experience, while acquiring knowledge. 9 WEB VIDEO
  10. 10. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘BCN ARQUITECTURA’ ‘BCN Arquitectura’ application includes augmented reality to guide people through architectural routes. 10 WEB
  11. 11. APPLICATIONSAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘ARKSOLUT’ – ARKSPAI 2G ARKSOLUT application The new features are the Augmented Reality in all levels and the proposal of 18 tours to help visiting the city and surroundings. 11 WEB
  12. 12. RELATED THEMESAugmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ‘PANTOCRATOR’ - VIDEOMAPPING BURZON*COMENGE & PLAYMODES . The objective of this mapping is to translate the original paintings that are currently held at the MNAC (National Art Museum of Catalonia) in their place of origin, the church of Sant Climent, and digitally reproduce the pictorial set as it was in 1123. 12 WEB VIDEO
  13. 13. Augmented Reality & TOURISM By ISIDRO NAVARRO RELATED TECHNOLOGY AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR YELP – SOCIAL NETWORK YELP is an online urban city guide that helps people find cool places to eat, shop, drink, relax and play, based on the informed opinions of a vibrant and active community of locals in the know. 13 WEB VIDEO
  14. 14. Augmented Reality & TOURISM By ISIDRO NAVARRO RELATED TECHNOLOGY AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR AVUXI – SOCIAL NETWORK AVUXI USES the power of the internet and cloud computing to analyze large data sets, also known as Big Data (mobile traffic data, coverage of places, relevant mentions, photos, check-ins, likes and much more), to create a simple, instantly understandable visualization. 14 WEB
  15. 15. Augmented Reality & TOURISM By ISIDRO NAVARRO AUGMENTEDREALITYBARCELONA.COM @AR_BCN #ARBCN_TOUR ISIDRO NAVARRO LinkedIn Youtube Slideshare Google+ Twitter Facebook Scholar Meetup 15

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