Audience feedback slideshare
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Ryan Pascal conducted research to identify his target audience for a gangster crime film magazine and poster. The target audience was identified as mainly 21-35 year old males who regularly watch gangster films and go to the cinema 2-5 times a year. Feedback on the magazine and poster was overall positive, praising the authentic look and use of colors and images. Constructive criticism focused on resizing text elements and changing the background, which Ryan incorporated to improve the materials.
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Question 2
The filmmaker created a poster and review to promote their short film. The poster uses bold imagery and minimal colors to draw attention and convey the thriller genre. A review was written for an independent film magazine to give details on the film's strengths and weaknesses for niche audiences. While the poster and review both promote the film, linking them more directly could improve marketing of the film's dual thriller and comedic elements.
2. research remaster 2
The document summarizes research conducted to inform a creative project about historical battles. Product research involved finding inspiring images online depicting conflict through the ages. Questionnaires gathered audience feedback via an online survey of classmates. Interviews provided direct input from two students. While the methods uncovered audience interests, better questioning and a more diverse sample could have strengthened insights. The response was positive but clarified the need for a clear message. Distributing surveys to classmates was convenient but risked biased responses.
Evaluation – Question 3
The audience feedback helped improve the film products. Feedback was gathered through interviews and a screening. Suggestions included using a lighter magazine cover image, longer trailer clips, and more diegetic sound. While most feedback was positive, getting responses from a more diverse age and gender range could have provided more useful criticism. Overall, audience input validated some design choices and pointed to additional changes.
Question 2
The document discusses audience research conducted to inform the creation of a horror trailer. A questionnaire asked about preferred locations, antagonists, and demographics. It found that a haunted house was the most appealing location and a ghost the scariest antagonist. Research on similar films and websites provided statistics on target audiences of 15-24 year old males and students. Feedback also guided design of marketing materials, recommending dark colors with bright accents and scary yet information-rich content.
Evaluation Question 3
The document discusses using questionnaires to gather feedback from a target audience about their preferences and expectations for a horror film trailer. The feedback indicated that they preferred a dramatic genre and a serial killer antagonist. This helped the document's author design a trailer that would appeal to their target demographic, including conforming to age rating guidelines.
Target Audience Research and Feedback
The document discusses audience research conducted to inform the creation of a horror trailer. A questionnaire asked about preferred locations, antagonists, and other elements. Key findings included that a haunted house was the most appealing location and a ghost the scariest antagonist. Demographic information from similar films helped target the trailer at males aged 15-24. Feedback on posters and magazines recommended dark colors, bright eye-catching lighting, appealing content, and a scary main image.
Initial plans the remaster2
The document discusses the mood boards and initial ideas for a final project exploring the theme that "war never changes." It describes the images in the mood boards as depicting historical battles with a moody, dynamic feel. While the final product will not use the same colors or styles as the mood boards, the inspiration is to merge old and new battle scenes to feel out of time. The informal proposal outlines a concept of editing historical battle images to create new, poignant photos and wallpapers about the nature of war. The target audience is described as well as discounted self-portrait and celebrity ideas that were considered but not chosen due to limited appeal or difficulty executing the concept well.
What have you learned from your audience feedback?
The document summarizes feedback received on a student's trailer, poster, and magazine created for a horror/murder mystery film project. The student learned that the trailer's editing was effective but the sound and lighting needed improvement. Feedback indicated the poster was mostly successful but the title design could be better. However, the magazine received largely negative feedback on its fonts, colors, and overall inconsistent style not conveying the intended genre. The student agrees with this feedback and would approach redesigning the magazine differently to better fit the horror theme.
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Question 2
The filmmaker created a poster and review to promote their short film. The poster uses bold imagery and minimal colors to draw attention and convey the thriller genre. A review was written for an independent film magazine to give details on the film's strengths and weaknesses for niche audiences. While the poster and review both promote the film, linking them more directly could improve marketing of the film's dual thriller and comedic elements.
2. research remaster 2
The document summarizes research conducted to inform a creative project about historical battles. Product research involved finding inspiring images online depicting conflict through the ages. Questionnaires gathered audience feedback via an online survey of classmates. Interviews provided direct input from two students. While the methods uncovered audience interests, better questioning and a more diverse sample could have strengthened insights. The response was positive but clarified the need for a clear message. Distributing surveys to classmates was convenient but risked biased responses.
Evaluation – Question 3
The audience feedback helped improve the film products. Feedback was gathered through interviews and a screening. Suggestions included using a lighter magazine cover image, longer trailer clips, and more diegetic sound. While most feedback was positive, getting responses from a more diverse age and gender range could have provided more useful criticism. Overall, audience input validated some design choices and pointed to additional changes.
Question 2
The document discusses audience research conducted to inform the creation of a horror trailer. A questionnaire asked about preferred locations, antagonists, and demographics. It found that a haunted house was the most appealing location and a ghost the scariest antagonist. Research on similar films and websites provided statistics on target audiences of 15-24 year old males and students. Feedback also guided design of marketing materials, recommending dark colors with bright accents and scary yet information-rich content.
Evaluation Question 3
The document discusses using questionnaires to gather feedback from a target audience about their preferences and expectations for a horror film trailer. The feedback indicated that they preferred a dramatic genre and a serial killer antagonist. This helped the document's author design a trailer that would appeal to their target demographic, including conforming to age rating guidelines.
Target Audience Research and Feedback
The document discusses audience research conducted to inform the creation of a horror trailer. A questionnaire asked about preferred locations, antagonists, and other elements. Key findings included that a haunted house was the most appealing location and a ghost the scariest antagonist. Demographic information from similar films helped target the trailer at males aged 15-24. Feedback on posters and magazines recommended dark colors, bright eye-catching lighting, appealing content, and a scary main image.
Initial plans the remaster2
The document discusses the mood boards and initial ideas for a final project exploring the theme that "war never changes." It describes the images in the mood boards as depicting historical battles with a moody, dynamic feel. While the final product will not use the same colors or styles as the mood boards, the inspiration is to merge old and new battle scenes to feel out of time. The informal proposal outlines a concept of editing historical battle images to create new, poignant photos and wallpapers about the nature of war. The target audience is described as well as discounted self-portrait and celebrity ideas that were considered but not chosen due to limited appeal or difficulty executing the concept well.
What have you learned from your audience feedback?
The document summarizes feedback received on a student's trailer, poster, and magazine created for a horror/murder mystery film project. The student learned that the trailer's editing was effective but the sound and lighting needed improvement. Feedback indicated the poster was mostly successful but the title design could be better. However, the magazine received largely negative feedback on its fonts, colors, and overall inconsistent style not conveying the intended genre. The student agrees with this feedback and would approach redesigning the magazine differently to better fit the horror theme.
Task 3
This document discusses film distribution and potential distributors. It notes that distribution companies will analyze the target audience for a film, its unique selling point, and genre. It recommends Columbia Pictures and Sony Pictures Releasing as potential distributors since they previously distributed a similar film, Pelham 123. The document argues that its film, like Pelham 123, has wide international appeal and not just limited to UK audiences due to similarities in genre and presentation of characters.
2. Research (FMP).pptx
Here are the key points from the research evaluation:
- Product research allowed understanding current trends but consumer opinions can change
- Questionnaires provided insights into audience preferences but some incorrect responses are possible
- Interviews ensured the product would interest specific people but their opinions may change over time
- The research responses focused on colors, advertising, fonts, superhero topics and basing the magazine on Empire
- Distributing surveys via WhatsApp and Teams allowed viewing delivery/read rates but posed risks of leading questions
Overall this evaluation highlighted both the strengths and limitations of each research method used to inform the magazine design based on audience needs and preferences. The mixed methods approach provided valuable insights but also acknowledged potential weaknesses to consider.
Evaluation question 3 2
The student would prefer to distribute their superhero film through either Walt Disney Studios or Columbia Pictures due to their success distributing major superhero franchises like The Avengers, Iron Man, and Spider-Man. However, the student acknowledges that as an amateur production, the major studios are unlikely to distribute their film, and it would more realistically be distributed for free on social media or YouTube.
audienceresearch
The document discusses establishing the target audience for a social realism film trailer. Research showed the target audience was 16-25 year olds from lower socioeconomic backgrounds who would relate to the film's characters. Questionnaires given to this demographic found they enjoyed the genre and were not distressed by the film's substance abuse themes. Feedback on the trailer confirmed it looked like a typical social realism trailer and effectively conveyed the genre. Areas of interest included handheld camerawork and lack of dialogue. While successful, the document notes fighting scenes could be improved.
Magazine review, Optimum
The document summarizes the results of a questionnaire evaluating a magazine review produced by the author for a film they produced. Based on feedback from 12 people, 100% said they liked the review and found it informative. Over 50% rated the review 5 out of 5. Positive feedback included explanations, screenshots, and layout. Suggested improvements included using more media language and providing more details about the film rather than people involved. The author was overall pleased with the feedback and thought their magazine review was successful.
Question 4
The document discusses the target audience for a horror film media product. It considers other horror film ratings which range from 15 to 18. It aims its film at a younger generation who appreciate original and creative filmmaking methods. Specifically, it targets those who prefer "mental horrors" over jump scares. The filmmakers chose a BBFC rating of 15 to ensure the film is taken seriously without seeming childish, as some content could be harmful to younger viewers. They chose the audience after completing the film so they knew what to expect and could rate it appropriately while still potentially appealing to a wide audience.
Eval qu 1
The document discusses how the media product for a documentary on refugees uses, develops, and challenges conventions of real media products. It uses conventions like archival footage, background music, expert interviews, voxpops, and statistics. It develops conventions by using slower background music suited to the topic and showing statistics visually. It challenges conventions by having shorter voxpops, including three locations instead of two, using narration without an on-screen presenter, and targeting a slightly older audience than the real product. The document examines how the magazine spread, radio advert, and presenters develop or challenge conventions from a real documentary called "fight games: the thrill of the kill."
Evaluation question 3
This document discusses audience feedback received on a film trailer and poster that was created by the author and their group. They received feedback from other students in their class who evaluated the trailer and provided comments. The feedback identified some areas for improvement in the trailer, such as making intertitles easier to read and adding more sound effects. However, the feedback was also positive about the soundtrack and different camera shots used. For the poster, the author collected feedback via questionnaires that showed most respondents would be interested in seeing the film or buying the magazine, while those who weren't cited not liking the horror genre. The feedback validated that only minor tweaks were needed.
Evaluation | Question One
The document discusses how the author used audience feedback to inform their media project. They sent out a questionnaire at the beginning of their project to get feedback on the proposed movie genre, title, and whether it should have a happy or sad ending. Most respondents preferred a romantic comedy genre, liked the proposed title, and wanted a happy ending. However, the author decided to end the trailer ambiguously to generate more interest. The audience feedback helped the author tailor their project to appeal to their target demographic of 16-18 year old females.
Audience research summary
Kyle Whittaker conducted audience research through a questionnaire and focus group to understand his target demographic for a horror film trailer. The research found that the primary demographic was males aged 16-25 who prefer psychological horror films with unique concepts. A focus group then viewed and ranked three horror trailers. They responded positively to the technical elements like camerawork, editing, sound, and mise-en-scene in "Texas Chainsaw Massacre" but preferred the overall style of "Mama". Whittaker's target audience expects an innovative use of technical elements within a conventional horror trailer format and featuring an unconventional slasher concept. Whittaker plans to create an effective trailer using children as antagonists and varied camera
Iron man 3
The document discusses the marketing and audience targeting of the 2013 film Iron Man 3. It notes that Iron Man 3 had a wide target audience of both genders and all ages since the film covered many genres. An extensive marketing campaign was conducted, including trailers, merchandise, posters on buses and billboards. The poster uses a large iconic image of Iron Man to represent the film and ensure recognition. Extensive research is also conducted before and after production to understand the target audience and get feedback to improve the film.
Audience
This document summarizes audience consumption habits and how media industries target specific audiences. The top 5 highest grossing films of 2012 are listed, showing a preference for action and superhero films from major production companies. Younger audiences below age 40 prefer action films, while romantic comedies appeal more to female audiences. Media companies use targeted advertising on platforms like YouTube (favored by those under 30) to promote films, commonly showing action and sci-fi trailers to those audiences. Ads are tailored based on viewer preferences to pitch appropriate films during commercial breaks.
What kind of media institution might distribute your media product and why?
The document discusses potential media distributors for the author's media product. Paramount Pictures is suggested because they have successfully distributed similar Marvel films and other popular films. However, as a major studio, Paramount may not want to take on an independent film with a small budget. Alternatively, StudioCanal UK is proposed as they have distributed recent successful action, science fiction, and horror films, which are similar genres to the author's product. As an independent company, it would be easier to secure a contract with StudioCanal, and their UK base would allow for convenient communication.
Q3
The student learned valuable lessons from receiving audience feedback on their film trailer project. Their classmates provided written feedback on the strengths and weaknesses of each trailer. This helped the student identify patterns in what needed improvement, such as issues with font, pacing, and an unclear storyline. It also confirmed elements the audience engaged with like certain shots and the ending. After reviewing the feedback, the student made changes like removing distracting baby laughter and adjusting shots to improve flow. While some criticisms couldn't be addressed, the feedback overall helped strengthen the trailer.
Rationale
The document discusses the rationale for choosing to analyze coming of age films for a school essay project. Specifically, the author will examine how these films relate to and resonate with younger viewers. Coming of age films are the author's favorite genre and can become classics if done well. The author also wants to challenge themselves with this genre's balancing of filming skills and complex storytelling. Analyzing coming of age films is personally relevant to the author as a member of the target audience for these films.
Fmp pre proposal (luke headland)
The document outlines a student's film marketing project (FMP) idea to create a credit sequence and promotional materials for a horror film. The student chose this project because they have a passion for filmmaking. They want the project to feel like an original work rather than just a mandatory assignment. To develop their idea, the student plans to research existing credit sequences and promotional styles online and consult people with film experience. Their goal is to engage the audience and motivate them to watch the full film. The style of the project will have a dark, monotone tone through cold colors and horror elements to set the mood for the genre, which the student is a fan of and has studied extensively.
Media 3
The document discusses feedback received on a student's media production project creating a trailer for a gangster film. According to audience polls, comedy and thriller genres were most popular. The student created a gangster film trailer. Feedback was received during construction, after posting clips online, and after the final trailer. Feedback praised the editing, sound, and clips that fit conventions while noting ways to improve engagement and representation of genre conventions. The student incorporated feedback into refining the trailer and other promotional materials like posters and a magazine cover.
Q3 AS Media Studies
A media institution that would be well suited to distribute the film "Crush" is Optimum Releasing in the UK. Optimum Releasing focuses on distributing films targeted towards British audiences, including films with unknown actors. They have previously distributed successful films like Submarine that share similarities to "Crush" as a British romance film. Optimum Releasing evaluates films based on the strength of the storyline rather than just the fame of the actors. Their openness to challenges like unknown actors makes them a good fit to distribute "Crush".
Assessment for learning
The document discusses the crucial distinction between assessment of learning and assessment for learning. Assessment of learning refers to evaluating how much students have learned at a point in time, while assessment for learning uses assessment to help students learn more. It argues that assessment should be used as a tool to help students succeed in mastering essential standards and close competency gaps, rather than just rank students or induce anxiety. Teachers need to understand sound assessment practices in order to set clear learning goals, provide descriptive feedback, and continuously adjust instruction based on assessment results.
Assessment of learning outcomes
1. The seminar discussed principles of effective assessment including formative and summative assessment. Formative assessment involves gathering evidence of student learning to inform instruction while summative assessment evaluates student achievement.
2. Effective assessment practices include sharing learning goals with students, involving students in self-assessment, and providing feedback to help students improve. Both teachers and students should view assessment as a cooperative process to support learning.
3. The document outlined three main types of assessment: assessment for learning (formative), assessment as learning which develops student metacognition, and assessment of learning (summative evaluation). Quality assessment identifies clear purposes and targets, involves students, and provides effective feedback.
What is assessment
Assessment is the systematic gathering and analysis of information about student learning or program effectiveness. It is used to improve student learning outcomes and inform instruction. Assessment includes tests, but also broader methods of evaluating student progress, skills, knowledge and motivation. The key purposes of assessment are to improve student learning, inform teaching, and evaluate program results against objectives. Assessment can be formative, summative, or for diagnostic purposes. Authentic assessment evaluates students' ability to apply skills in real-world contexts through tasks and projects.
Formative Assessment vs. Summative Assessment
Formative assessment, also known as assessment for learning, occurs during instruction and provides feedback to improve student learning and teaching, while summative assessment, or assessment of learning, evaluates student learning at the end of a period of instruction. Formative assessments include tasks like journals and quizzes to help teachers identify areas for improved instruction and give students feedback to achieve learning goals, whereas summative assessments like final exams comprehensively measure learning outcomes and program effectiveness at the end of a unit. Both types of assessment serve important but different purposes in optimizing teaching and learning.
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Task 3
This document discusses film distribution and potential distributors. It notes that distribution companies will analyze the target audience for a film, its unique selling point, and genre. It recommends Columbia Pictures and Sony Pictures Releasing as potential distributors since they previously distributed a similar film, Pelham 123. The document argues that its film, like Pelham 123, has wide international appeal and not just limited to UK audiences due to similarities in genre and presentation of characters.
2. Research (FMP).pptx
Here are the key points from the research evaluation:
- Product research allowed understanding current trends but consumer opinions can change
- Questionnaires provided insights into audience preferences but some incorrect responses are possible
- Interviews ensured the product would interest specific people but their opinions may change over time
- The research responses focused on colors, advertising, fonts, superhero topics and basing the magazine on Empire
- Distributing surveys via WhatsApp and Teams allowed viewing delivery/read rates but posed risks of leading questions
Overall this evaluation highlighted both the strengths and limitations of each research method used to inform the magazine design based on audience needs and preferences. The mixed methods approach provided valuable insights but also acknowledged potential weaknesses to consider.
Evaluation question 3 2
The student would prefer to distribute their superhero film through either Walt Disney Studios or Columbia Pictures due to their success distributing major superhero franchises like The Avengers, Iron Man, and Spider-Man. However, the student acknowledges that as an amateur production, the major studios are unlikely to distribute their film, and it would more realistically be distributed for free on social media or YouTube.
audienceresearch
The document discusses establishing the target audience for a social realism film trailer. Research showed the target audience was 16-25 year olds from lower socioeconomic backgrounds who would relate to the film's characters. Questionnaires given to this demographic found they enjoyed the genre and were not distressed by the film's substance abuse themes. Feedback on the trailer confirmed it looked like a typical social realism trailer and effectively conveyed the genre. Areas of interest included handheld camerawork and lack of dialogue. While successful, the document notes fighting scenes could be improved.
Magazine review, Optimum
The document summarizes the results of a questionnaire evaluating a magazine review produced by the author for a film they produced. Based on feedback from 12 people, 100% said they liked the review and found it informative. Over 50% rated the review 5 out of 5. Positive feedback included explanations, screenshots, and layout. Suggested improvements included using more media language and providing more details about the film rather than people involved. The author was overall pleased with the feedback and thought their magazine review was successful.
Question 4
The document discusses the target audience for a horror film media product. It considers other horror film ratings which range from 15 to 18. It aims its film at a younger generation who appreciate original and creative filmmaking methods. Specifically, it targets those who prefer "mental horrors" over jump scares. The filmmakers chose a BBFC rating of 15 to ensure the film is taken seriously without seeming childish, as some content could be harmful to younger viewers. They chose the audience after completing the film so they knew what to expect and could rate it appropriately while still potentially appealing to a wide audience.
Eval qu 1
The document discusses how the media product for a documentary on refugees uses, develops, and challenges conventions of real media products. It uses conventions like archival footage, background music, expert interviews, voxpops, and statistics. It develops conventions by using slower background music suited to the topic and showing statistics visually. It challenges conventions by having shorter voxpops, including three locations instead of two, using narration without an on-screen presenter, and targeting a slightly older audience than the real product. The document examines how the magazine spread, radio advert, and presenters develop or challenge conventions from a real documentary called "fight games: the thrill of the kill."
Evaluation question 3
This document discusses audience feedback received on a film trailer and poster that was created by the author and their group. They received feedback from other students in their class who evaluated the trailer and provided comments. The feedback identified some areas for improvement in the trailer, such as making intertitles easier to read and adding more sound effects. However, the feedback was also positive about the soundtrack and different camera shots used. For the poster, the author collected feedback via questionnaires that showed most respondents would be interested in seeing the film or buying the magazine, while those who weren't cited not liking the horror genre. The feedback validated that only minor tweaks were needed.
Evaluation | Question One
The document discusses how the author used audience feedback to inform their media project. They sent out a questionnaire at the beginning of their project to get feedback on the proposed movie genre, title, and whether it should have a happy or sad ending. Most respondents preferred a romantic comedy genre, liked the proposed title, and wanted a happy ending. However, the author decided to end the trailer ambiguously to generate more interest. The audience feedback helped the author tailor their project to appeal to their target demographic of 16-18 year old females.
Audience research summary
Kyle Whittaker conducted audience research through a questionnaire and focus group to understand his target demographic for a horror film trailer. The research found that the primary demographic was males aged 16-25 who prefer psychological horror films with unique concepts. A focus group then viewed and ranked three horror trailers. They responded positively to the technical elements like camerawork, editing, sound, and mise-en-scene in "Texas Chainsaw Massacre" but preferred the overall style of "Mama". Whittaker's target audience expects an innovative use of technical elements within a conventional horror trailer format and featuring an unconventional slasher concept. Whittaker plans to create an effective trailer using children as antagonists and varied camera
Iron man 3
The document discusses the marketing and audience targeting of the 2013 film Iron Man 3. It notes that Iron Man 3 had a wide target audience of both genders and all ages since the film covered many genres. An extensive marketing campaign was conducted, including trailers, merchandise, posters on buses and billboards. The poster uses a large iconic image of Iron Man to represent the film and ensure recognition. Extensive research is also conducted before and after production to understand the target audience and get feedback to improve the film.
Audience
This document summarizes audience consumption habits and how media industries target specific audiences. The top 5 highest grossing films of 2012 are listed, showing a preference for action and superhero films from major production companies. Younger audiences below age 40 prefer action films, while romantic comedies appeal more to female audiences. Media companies use targeted advertising on platforms like YouTube (favored by those under 30) to promote films, commonly showing action and sci-fi trailers to those audiences. Ads are tailored based on viewer preferences to pitch appropriate films during commercial breaks.
What kind of media institution might distribute your media product and why?
The document discusses potential media distributors for the author's media product. Paramount Pictures is suggested because they have successfully distributed similar Marvel films and other popular films. However, as a major studio, Paramount may not want to take on an independent film with a small budget. Alternatively, StudioCanal UK is proposed as they have distributed recent successful action, science fiction, and horror films, which are similar genres to the author's product. As an independent company, it would be easier to secure a contract with StudioCanal, and their UK base would allow for convenient communication.
Q3
The student learned valuable lessons from receiving audience feedback on their film trailer project. Their classmates provided written feedback on the strengths and weaknesses of each trailer. This helped the student identify patterns in what needed improvement, such as issues with font, pacing, and an unclear storyline. It also confirmed elements the audience engaged with like certain shots and the ending. After reviewing the feedback, the student made changes like removing distracting baby laughter and adjusting shots to improve flow. While some criticisms couldn't be addressed, the feedback overall helped strengthen the trailer.
Rationale
The document discusses the rationale for choosing to analyze coming of age films for a school essay project. Specifically, the author will examine how these films relate to and resonate with younger viewers. Coming of age films are the author's favorite genre and can become classics if done well. The author also wants to challenge themselves with this genre's balancing of filming skills and complex storytelling. Analyzing coming of age films is personally relevant to the author as a member of the target audience for these films.
Fmp pre proposal (luke headland)
The document outlines a student's film marketing project (FMP) idea to create a credit sequence and promotional materials for a horror film. The student chose this project because they have a passion for filmmaking. They want the project to feel like an original work rather than just a mandatory assignment. To develop their idea, the student plans to research existing credit sequences and promotional styles online and consult people with film experience. Their goal is to engage the audience and motivate them to watch the full film. The style of the project will have a dark, monotone tone through cold colors and horror elements to set the mood for the genre, which the student is a fan of and has studied extensively.
Media 3
The document discusses feedback received on a student's media production project creating a trailer for a gangster film. According to audience polls, comedy and thriller genres were most popular. The student created a gangster film trailer. Feedback was received during construction, after posting clips online, and after the final trailer. Feedback praised the editing, sound, and clips that fit conventions while noting ways to improve engagement and representation of genre conventions. The student incorporated feedback into refining the trailer and other promotional materials like posters and a magazine cover.
Q3 AS Media Studies
A media institution that would be well suited to distribute the film "Crush" is Optimum Releasing in the UK. Optimum Releasing focuses on distributing films targeted towards British audiences, including films with unknown actors. They have previously distributed successful films like Submarine that share similarities to "Crush" as a British romance film. Optimum Releasing evaluates films based on the strength of the storyline rather than just the fame of the actors. Their openness to challenges like unknown actors makes them a good fit to distribute "Crush".
What's hot (18)
What kind of media institution might distribute your media product and why?
What kind of media institution might distribute your media product and why?
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Assessment for learning
The document discusses the crucial distinction between assessment of learning and assessment for learning. Assessment of learning refers to evaluating how much students have learned at a point in time, while assessment for learning uses assessment to help students learn more. It argues that assessment should be used as a tool to help students succeed in mastering essential standards and close competency gaps, rather than just rank students or induce anxiety. Teachers need to understand sound assessment practices in order to set clear learning goals, provide descriptive feedback, and continuously adjust instruction based on assessment results.
Assessment of learning outcomes
1. The seminar discussed principles of effective assessment including formative and summative assessment. Formative assessment involves gathering evidence of student learning to inform instruction while summative assessment evaluates student achievement.
2. Effective assessment practices include sharing learning goals with students, involving students in self-assessment, and providing feedback to help students improve. Both teachers and students should view assessment as a cooperative process to support learning.
3. The document outlined three main types of assessment: assessment for learning (formative), assessment as learning which develops student metacognition, and assessment of learning (summative evaluation). Quality assessment identifies clear purposes and targets, involves students, and provides effective feedback.
What is assessment
Assessment is the systematic gathering and analysis of information about student learning or program effectiveness. It is used to improve student learning outcomes and inform instruction. Assessment includes tests, but also broader methods of evaluating student progress, skills, knowledge and motivation. The key purposes of assessment are to improve student learning, inform teaching, and evaluate program results against objectives. Assessment can be formative, summative, or for diagnostic purposes. Authentic assessment evaluates students' ability to apply skills in real-world contexts through tasks and projects.
Formative Assessment vs. Summative Assessment
Formative assessment, also known as assessment for learning, occurs during instruction and provides feedback to improve student learning and teaching, while summative assessment, or assessment of learning, evaluates student learning at the end of a period of instruction. Formative assessments include tasks like journals and quizzes to help teachers identify areas for improved instruction and give students feedback to achieve learning goals, whereas summative assessments like final exams comprehensively measure learning outcomes and program effectiveness at the end of a unit. Both types of assessment serve important but different purposes in optimizing teaching and learning.
Types of assessment
The document discusses assessment practices and formative assessment. It provides an overview of assessment types including formative, summative, and diagnostic assessments. Formative assessment identifies student needs, guides ongoing instruction, and provides feedback to improve learning, while summative assessment evaluates learning at the end of a unit. The document emphasizes that formative assessment, when used to adapt teaching to meet student needs, has a strong positive effect on learning.
Assessment of learning 1
This document discusses educational assessment, including its purposes, principles, types, and methods of interpretation. Assessment is used to monitor student learning, evaluate teaching strategies and curriculum, and inform decisions to improve the educational process. It should be based on clear goals and standards, provide continuous feedback, and relate to what students are learning. Assessment data is gathered and analyzed to evaluate performance, identify strengths and weaknesses, and guide improvements.
Group Powerpoint - Assessment for Learning
Assessment for Learning focuses on using assessment to improve student learning and teaching. It involves teachers interacting and providing feedback to students to help them understand how to improve. The primary purpose is to give students information about their current progress and understanding, the learning goals, and strategies to close any gaps. Effective feedback is descriptive, focused on learning goals, and provides clear guidance and examples to help students advance in their learning. Developing students' ability to self-assess and provide peer feedback supports Assessment for Learning by engaging students in understanding assessment criteria and monitoring their own progress.
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Similar to Audience feedback slideshare
Audience feedback
Through audience research, the document's author identified that their target audience for a horror film trailer wanted elements like tension, character relationships, fast pacing, cliffhangers, and information about the director and release date. Feedback from the audience helped the author improve elements like adding more variety to the plotline and background on characters. Overall, the audience responded positively to concepts, scripts, pitches, shots, editing, posters, and magazine covers but provided minor suggestions that the author implemented to strengthen the appeal and understanding for the target audience.
What have you learned from your audience feedback?
The document discusses the importance of receiving audience feedback throughout the process of creating various media projects, including a short film, posters, and a magazine film review. The author conducted surveys and questionnaires of their target audience to inform the direction of their projects. They received feedback on drafts to improve the works to better suit the audience. Feedback was positive and helped the author recognize what elements were effective and aspects that could be improved. The author found audience feedback to be very valuable for creating the best final products.
What have you learned from and how did you use audince feedback ?
The document discusses how the student used audience feedback to improve their media studies project which included a movie trailer, poster, and magazine. They conducted research to determine the most appealing movie title and whether to use a classic or contemporary film noir style. Feedback helped refine the designs, such as adding color to the magazine cover and fading elements on the poster. The trailer was updated with unique selling points, faster pacing, and industry standard text. Overall, the audience feedback process helped the student create media texts that better appealed to their target audience.
Evaluation question 3
The student learned several important lessons from receiving audience feedback on their media products. Feedback on the film trailer suggested including unique cinematography and a fitting soundtrack. For the magazine cover, respondents expected images and information about the featured film. Feedback also helped the student select the film name "Psyche" and the magazine name "Cinematic". Respondents provided suggestions for improving drafts, which the student implemented in revised versions. The feedback process helped the student create higher quality, more professional final products that better met audience expectations.
Eval 3
The document discusses audience feedback received on a short science fiction film, poster, and radio advertisement. Feedback was gathered through surveys, test screenings, and discussions. For the film, feedback led to changing a confusing scene, making the protagonist a woman, and adding a plot twist for more emotion. Poster feedback was mostly positive but led to minor changes. Radio ad feedback praised setting the scene well but noted missing production details. Overall, audience feedback helped improve the projects and ensure they appealed to the target demographic.
A2 evaluation presentation
Gemma Jackson analyzed horror teaser trailers and their codes and conventions to create her own teaser trailer, film poster, and film magazine. She got feedback from her target audience during the process and made adjustments based on their comments. Throughout the project, she used various media technologies like cameras, video editing software, image editing software, and online publishing tools.
Evaluation 2011
The document provides an evaluation of the student's media project which included a teaser trailer, magazine cover, and movie poster. The student discusses how they used genres and conventions in their work, how effective the combination of materials was, how they targeted their audience, what they learned from feedback, and how they used digital tools. The student also reflects on what they would do differently, such as not leaving things to the last minute, potentially changing the genre, and altering their target age group and character's attire.
Evaluation question 3
The document discusses the feedback the student received from audiences on their film project. They conducted surveys to get input on the film name, magazine name, expectations for different marketing materials, and rough cuts of their poster, magazine, and trailer. The feedback helped them improve their work through multiple drafts. For example, they changed fonts, images, and added more color based on comments. Gathering audience perspectives helped ensure their final products accurately targeted their demographic.
Evaluation question 3
The document discusses the feedback the student received from audiences on their film project. They conducted surveys to get input on the film name, magazine name, expectations for different marketing materials, and rough cuts of their poster, magazine, and trailer. The feedback helped them improve their work through multiple drafts. For example, they changed fonts, images, and added more color based on comments. Gathering audience perspectives helped ensure their final products accurately targeted their demographic.
Advanced portfolio evaluation
The document summarizes the student's advanced portfolio project which included creating a film trailer, magazine cover, and poster. For the trailer, the student used techniques like close-ups, transitions, and music to develop suspense. The poster and magazine cover featured similar dark coloring and imagery to represent the horror genre. Feedback was positive about consistently representing the genre across items. The student researched existing horror works and used software like Photoshop and Final Cut Pro to construct the portfolio pieces.
Advanced portfolio evaluation
The document summarizes the media products Alima Ali created for her advanced portfolio evaluation, which included a film trailer, magazine cover, and poster. For the trailer, Ali used techniques like close-ups, transitions, and music to develop suspense and engage audiences. The poster and magazine cover featured similar dark colors, fonts, and imagery of a hooded figure to maintain consistency across the products and effectively portray the horror genre. Feedback from audiences showed the trailer, poster, and magazine cover worked well together to grab attention and communicate the intended film.
Advanced portfolio evaluation
The document summarizes the media products Alima Ali created for her advanced portfolio evaluation, which included a film trailer, magazine cover, and poster. For the trailer, Ali used techniques like close-ups, transitions, and music to develop suspense and engage audiences. The poster and magazine cover featured similar dark colors, fonts, and imagery of a hooded figure to maintain consistency across the products and effectively portray the horror genre. Feedback from audiences showed the package of media products successfully conveyed the film's genre and intrigued viewers about the plot.
Advanced portfolio evaluation
The document summarizes the media products Alima Ali created for her advanced portfolio evaluation, which included a film trailer, magazine cover, and poster. For the trailer, Ali used techniques like close-ups, transitions, and music to develop suspense and engage audiences. The poster and magazine cover featured similar dark colors, fonts, and imagery of a hooded figure to maintain consistency across the products and effectively portray the horror genre. Feedback from audiences showed the trailer, poster, and magazine cover worked well together to grab attention and communicate the intended film was in the horror genre.
2. fmp research
Here are some key advantages and disadvantages of how you distributed your survey:
Advantage: Distributing through friends and peers on Blackboard allowed you to cast a wide net and get responses from a diverse group of people. This helps ensure you get a representative sample for your research.
Disadvantage: Distributing online means you have less control over who responds. You don't know much about the demographic makeup of respondents. The answers may not accurately reflect the target audience you have in mind for your film project.
Some other distribution methods you could have tried include:
- In-person surveys to friends/classmates. This allows clarifying questions.
- Surveys at public locations your target audience frequents (
Evaluation for A2 Media RS
The document discusses the evaluation questions for a media studies advanced portfolio, including how the media product challenges conventions of real products by using unconventional costumes, weapons, sounds, and visual effects. It also discusses how feedback was gathered from the target audience through a questionnaire before creating the trailer to inform the project. The portfolio holder aimed to challenge conventions in the trailer, poster, and magazine cover through various stylistic and content decisions.
A2 case studies
The document discusses taglines for films and provides examples. It explains that taglines are a catchphrase or slogan that relates to the film and gives the audience an idea of the general feel and overview. Good taglines make the viewer think about what could happen, such as through a rhetorical question. Examples of potential taglines for a thriller film are provided. The document also includes taglines from some existing films like "The Matrix" and "Shaun of the Dead".
Advanced portfolio evaluation
The document summarizes the media products created by the author for a film promotion package, including a teaser trailer, film poster, and magazine cover. Feedback from the target audience was positive, praising the consistent dark color scheme and suspenseful elements used across all products to effectively portray the horror genre. The author used new media technologies like a digital SLR camera and editing software to plan, construct and refine the media products.
Evaluation
The target audience for the student's media project is 18-28 year-olds. Through research including questionnaires and focus groups, the student found that this age group is most interested in drama films and representation of adolescents. The combination of the student's teaser trailer, film poster, and magazine cover effectively promoted the film to this target audience by maintaining consistency in message and featuring the main actresses. However, feedback indicated the teaser trailer was longer than typical. For future projects, the student would improve time management and reduce excess footage during filming.
Evaluation
The target audience for the student's media project is 18-28 year-olds. Through research including questionnaires and focus groups, the student found that this age group is most interested in drama films and representation of adolescents. The combination of the student's teaser trailer, film poster, and magazine cover effectively promoted the film to this target audience by maintaining consistency in message and featuring the main actresses. However, feedback indicated the teaser trailer was longer than typical. For future projects, the student would improve time management and reduce excess footage during filming.
Evaluation Media Studies
The document discusses a student's media project where they created a movie trailer, poster, and magazine cover for a horror film. For each piece, the student aimed to follow conventions of real media products in the genre while also adding some unique and challenging elements. For the movie trailer, they researched what their target audience of teenagers and young adults liked in horror films. For the poster and magazine cover, the student used bold fonts, prominent imagery, and color schemes typical in horror media to draw in viewers, but placed the imagery in an unconventional way on the cover. They took inspiration from real movie marketing while putting their own creative spin on the elements.
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Audience feedback slideshare
- 2. Here are some screenshots of my questionnaire which I conducted to find out my target audience:
- 3. Who were my target Audience Mainly 21 – 35 years old ( adults) Predominately Male Viewers who regularly watch Gangster crime films such as The Godfather, GoodFellas etc. Go to the cinemas about 2-5 times a year Read Newspapers regularly (Broadsheets Newspapers) Nollywood film viewers (or people that want to see it)
- 4. How my Research and Planning impacted upon my ancillary tasks As I was making a Gangster Crime film poster and magazine I had to make sure that I constructed an audience ancillary tasks, which through numerous research taught me that red and black were the two most popular colours for any Gangster Film ( as they symbolised power and status), therefore I decided to heavily implement these colours for both my ancillary tasks and I used the correct mise en scene such as the Fedora hat and the black suit and tie.
- 5. Front Cover – Audience Feedback Once I constructed my film magazine I showed it to numerous people who gave me their positive opinion of it: “I Really like it” “It looks very authentic, everything about it tells me it’s a film magazine” “I loved the way you used the cat to symbolise power” “I would actually purchase that” “To be honest if I saw that magazine in a shop I would think it is real” “Your Headline really stands out”
- 6. Front Cover – Audience Feedback - Continued I also got some constructive criticism as well: “ I think you should remove the bubble on the poster” “ It would be easier for you to use Empire as a masthead instead on 365 Film” “The Sell lines need to be smaller” ( Had numerous suggestions about the previous size of the sell lines)
- 7. What I have learnt…………. From my audience feedback I learnt that most of my correspondents indeed felt that my film magazine looked liked an authentic film magazine as I received a lot of comments praising me for my use of text, colours and image placements etc., however I did get some constrictive criticism involving the size of my sell lines and my button in which I took all comments on board and tried to improve my film magazine as much as I can which I did by removing the bubble completely and decreasing the size of my sell lines, which helped me achieve a realistic Gangster Crime film magazine which I hope will be unique and stand out in the magazine market.
- 8. Film Poster– Audience Feedback Once I constructed my film poster I showed it to numerous people who gave me their positive opinion of it: “Wow, I really like this” “Looks like a real movie poster” “Love the background “ “I really like the way you used your colour scheme” “ I really like your films tagline” “When is your film out, I want to go watch it” “I like the way the character is positioned”
- 9. Film Poster Audience Feedback - Continued I also got some constructive criticism as well: “ I think you should make your masthead less bright” “Change your background” “You need to put all the ratings/logos on your poster” This was my first draft of my film poster
- 10. What I have learnt…………. Through my audience feedback I had learnt that all of my respondents really liked my film poster and though it had the correct forms and conventions of a real Gangster Crime film poster, as ,many respondents liked my colour scheme which was white and red and most of them stated that they thought it was a real film poster and that looking at the poster made them eager to watch my film trailer which was extremely positive feedback. However some of my correspondents felt that my old background was plain so I changed it completely to make my film poster look more authentic, but overall I was very ecstatic to hear all the positive comments I received for my film poster as many people wanted to watch my film trailer ‘The Verdict’.