To attract their audience, the magazine creators designed an eye-catching front cover featuring a solo model as the focal point, challenging conventions of using multiple people or studio shots. They included catchy cover lines like "EXCLUSIVE" and "KEEP UP" to intrigue readers. The blue color scheme complemented the model's outfit and created a stylish, artistic effect appealing to indie rock fans interested in style and trends. The contents page layout followed conventions to provide an easy-to-read listing of articles separated by category while maintaining the blue color scheme for consistency. The double page spread featured young, relatable models and polaroids adding vintage and grunge vibes popular within their target audience.

1. How did you attract/address
your audience?

2. To attract our audience, we have created an eye-catching front cover.
We took inspiration from a magazine called INDIE when choosing the
image, this is showing the model to be the focal point of the front cover.
By using this image, we are challenging the general conventions of other
music magazines as they tend to have more than one person a on front
cover as well as having a more studio based shot on the cover. However
we have attracted our audience by using this photo as it is quirky and
stylish, this fits the genre of our magazine and audience. We have
however followed general conventions when regarding our cover lines
and masthead, we placed the cover lines around the model and created
a balance. By using words such as EXCLUSIVE and KEEP UP, this
interests the reader/audience and makes them want to read into the
article. When picking a house style and colour scheme for the front
cover, we decided to go with blue as it compliments the colouring of the
image chosen. The sunglasses and the blue jacket work well with the
colour of the masthead and the blue boxes around the cover lines. I think
another good feature of this front cover. This attracts our audience as it
is eye-catching and bold. I think the model on the front cover would also
attract our audience as she is relatable and fits the image of indie rock.
The model would be able to attract both genders as the cover overall is
quite universal. I think by having the model face on towards the camera
this engages with the audience more. I think also by having the Music
Style News surrounded by a blue line this gives the front cover a nice
house style and gives it an artistic effect. This would attract our audience
as indie rock is associated with style and fashion, and keeping up with
trends.

3. For our contents we included different images of artists across the
page as well as covering articles. The layout of our front cover
follows general conventions of most music magazine contents
pages. This will attract our audience as it a simple and easy to read
contents page. We chose this blue shade as it will fit the same
colour scheme of the front cover. This will appeal to our audience as
we are showing a good colour scheme which will appeal to both
males and females. The colour scheme on this page will attract our
audience as they are universally liked colours including blue and
blacks and white. By keeping it relatively neutral colours this will
appeal to both genders and most ages of our audience. The colours
used on the page also compliment the main image of our main
article (our double page spread). This will attract our audience as it
is stylish and contemporary. By highlighting words like EXCLUSIVE
and big stories, this intrigues the reader and attracts them to read
more about the articles. We have changed the colour of the font to
bl ueand adjusted the words to be bold. This helps them stand out
and benefits the reader. I think also by separating the articles into
sections i.e.. Music, News, Style, this benefits the reader/audience
and helps them navigate to which articles they wat to read in the
magazine.

4. When creating our double page spread we
used a fun image, which would appeal to our
audience as the girls are relatable. This would
also attract our audience as the models are
young and trendy, from our survey results it
showed that majority of our audience to be
younger. We have used young models
throughout our magazine which will attract the
younger audience. We also included
polaroid's on this double page which added a
vintage and grunge vibe to the layout, this will
attract our audience as vintage&grunge is
very popular within our social group. We also
used a typography which is to represent hand
writing, this creates a sense of style and
realism to the polaroid's. Our layout generally
follows the conventions of most music
magazines, this will appeal to our audience as
it is easy to follow and has a balance
composition.
However we created a colour scheme of purple and white as we wanted to compliment the images/main image we have chosen.
This didn't match either our contents page or front cover, this would be challenging general conventions of other
magazines.However by using the font of Indie Summer throughout the magazine this has created a house style and flow through
the magazine despite not having a set colour scheme throughout. This will attract our audience as we have experimented with a
range of colours schemes and styles to represent different images and acticles.