atify and describe the cult alue dimensions that help ural profile of a country iad affect organizational processes: power distance. quently arise out of garding time, change, material f fre- values and orientations re- ancertainty avoidance, individualism, and mascu- In his later research, Hofstede explored the encept of long-term versus short-term orientation . Managers can use research results and personal obser vations to develop a character sketch, or cultural profile, of a country. This profile can help managers anticipate how to motivate people and coordinate work processes in a particular international context. piscussion Questions What is meant by the culture of a society, and why is it im portant for international managers to understand it? Do you notice cultural differences among your classmates? How do e differences affect the class environment? How do they 3-3. Di Discuss how the Internet and culture interact. Which most af- fects the other, and how? Give some examples Discuss collectivism as it applies to the Japanese workplace. 3-4. affect your group projects? s does it affect? uss the types of operational conflicts that could occur in an international context because of different attitudes toward time, change, material factors, and individualism hat managerial functi Discuss the role of Islam in cross- cultural relations and busi- ness operations. 3-5. Give examples relative to specific countries. plication Exercises Develop a cultural profile for one of the countries in the fol- 37. In small groups of students, lowing list. Form small groups of students and compare your findings in class with those of another group preparing a pro- file for another country. Be sure to compare specific findings regarding religion, kinship, recreation, and other subsystems. What are the prevailing attitudes toward time, change, mate- ial factors, and individualism? nv A frican country ing the four dimensions of power distance, uncertaint ance, masculinity, and individualism for one of the countries in comparison to the United States. (Your inst assign the countries to avoid duplication.) Present yo to the class. Assume you are a U.S. manager of a subs foreign country and explain how differences on these are likely to affect your management tasks. What s you have for dealing with these differences in the w Solution Culture of a society means the way people do things living in a society. This varies from place to place to a large level. People living in a society will have different cultures, customs, behaviours, language which can become a barrier if not tackled in the right way. It is important for an international manager to understand it because of the trend of globalising the business in international market. When the business is expanded to different places problems are faced to understand the culture of that place and adjust to make variations according to the existing culture of the place. For example the most important cultural barrier c.