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Disgust and Choosiness: 
A Biocultural Study of Social Change 
Dr Geoff Kushnick  School of Archaeology and Anthropology  ANU College of Arts and Social Sciences
Impal Marriage Project Acknowledgments 
Fulbright Scholars Program 
American Institute for 
Indonesian Studies 
Karo people who participated 
in the study 
Dan Fessler 
Anthropology, UCLA 
Fikarwin Zuska 
Anthropology 
University of North Sumatra 
Karmila Karo 
Lasma Sinaga 
Ikhsan Ginting
Schematic Diagram of 
Matrilateral Cross-Cousin 
(impal) Marriage among 
the Karo Batak of North 
Sumatra, Indonesia 
Fessler DMT, 2007. Neglected 
natural experiments germane to 
the Westermarck hypothesis: the 
Karo Batak and the Oneida 
community. Hum Nat, 18, 355-64. 
Kushnick G, Fessler DMT, 2011. 
Karo Batak cousin marriage, 
cosocialization, and the 
Westermarck hypothesis. Current 
Anthropology, 52(3), 443-448.
% of Total Marriages between Impal 
Kushnick G, Fessler DMT, 2010. Study of marriage and baptism records at Catholic 
Parish, Kabanjahe, North Sumatra. Center for Culture, Brain, and Development, UCLA.
• Edvard Westermarck 
• Finnish sociologist 
• 1862-1939 
• “The History of Human 
Marriage” (1891) 
“Natural Experiments” 
Showing Negative Imprinting 
(aka Westermarck Effects) 
Israeli kibbutzim 
Taiwanese sim pua marriage
• Disgust evolved as a 
mechanism to avoid 
disease-causing agents 
• Co-opted for two other 
functions related to: 
• Mating 
• Morality 
Tybur JM, Lieberman D, Griskevicius V, 2009. Microbes, mating, and morality: Individual 
differences in three functional domains of disgust. J Pers Soc Psychol, 97, 103-122. 
Tybur JM, Lieberman D, Kurzban R, DeScioli P, 2013. Disgust: evolved function and 
structure. Psychol Rev, 120, 65-84
Fessler DMT, Navarette CD, 
2004. Third-party attitudes 
toward sibling incest: 
Evidence for Westermarck's 
hypotheses. Evol Hum Behav, 
25, 277-294. 
Antfolk J, Karlsson M, 
Bäckström A, Santtila P, 2012. 
Disgust elicited by third-party 
incest: the roles of biological 
relatedness, co-residence, and 
family relationship. Evol Hum 
Behav, 33, 217-223. 
Fessler & Navarette (2004): 
Respondents cosocialized with cousins 
more disgusted by vignettes featuring 
incest. 
Antfolk et al. (2012): 
Respondents cosocialized with cousins 
more disgusted by vignettes featuring 
incest; also more disgusted when 
incestuous couple in vignette cosocialized.
Vignette experiment: 
• 215 Karo men and women age 18 to 95 
from 51 villages 
• Each respondent interviewed briefly 
about coresidence history with impal 
• Then, each presented with 4 vignettes 
featuring hypothetical Karo women and 
their impal 
• In halfdescribed as having grown up in 
adjacent households since they were 
small 
• In the other halfdescribed as growing 
up in a very far away village 
• Asked how disgusting it would be if the 
woman and her impal married.
Hypothesis 1 
Participants cosocialized with their impal 
should experience more disgust. For this 
hypothesis, cosocialization was operationalized as 
number of years from birth to age 10 that the 
respondent lived in the same village as at least one of his 
or her impal. 
Hypothesis 2 
Participants should experience more disgust when presented with 
vignettes that feature a woman marrying an impal with whom she 
was cosocialized. For this hypothesis, cosocializaton was operationalized as growing 
up in adjacent houses. 
Hypothesis 3 
There should be concomitant secular trend toward increasing 
disgust for impal marriage in male and female respondents.
Proportion of Responses 
Responses were 
Poisson Distributed
H3 There should be concomitant secular trends toward increasing 
disgust for impal marriage in male and female respondents.
Further study of already-collected data 
will investigate why male feelings toward 
impal marriage have changed but female 
feelings have remained constant. 
Why are males more choosy? 
- Patriarchal values? 
- Male over-valuation of attractiveness of 
potential partners?

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Choosiness and Disgust: A Biocultural Study of Social Change

  • 1. Disgust and Choosiness: A Biocultural Study of Social Change Dr Geoff Kushnick  School of Archaeology and Anthropology  ANU College of Arts and Social Sciences
  • 2. Impal Marriage Project Acknowledgments Fulbright Scholars Program American Institute for Indonesian Studies Karo people who participated in the study Dan Fessler Anthropology, UCLA Fikarwin Zuska Anthropology University of North Sumatra Karmila Karo Lasma Sinaga Ikhsan Ginting
  • 3. Schematic Diagram of Matrilateral Cross-Cousin (impal) Marriage among the Karo Batak of North Sumatra, Indonesia Fessler DMT, 2007. Neglected natural experiments germane to the Westermarck hypothesis: the Karo Batak and the Oneida community. Hum Nat, 18, 355-64. Kushnick G, Fessler DMT, 2011. Karo Batak cousin marriage, cosocialization, and the Westermarck hypothesis. Current Anthropology, 52(3), 443-448.
  • 4. % of Total Marriages between Impal Kushnick G, Fessler DMT, 2010. Study of marriage and baptism records at Catholic Parish, Kabanjahe, North Sumatra. Center for Culture, Brain, and Development, UCLA.
  • 5. • Edvard Westermarck • Finnish sociologist • 1862-1939 • “The History of Human Marriage” (1891) “Natural Experiments” Showing Negative Imprinting (aka Westermarck Effects) Israeli kibbutzim Taiwanese sim pua marriage
  • 6. • Disgust evolved as a mechanism to avoid disease-causing agents • Co-opted for two other functions related to: • Mating • Morality Tybur JM, Lieberman D, Griskevicius V, 2009. Microbes, mating, and morality: Individual differences in three functional domains of disgust. J Pers Soc Psychol, 97, 103-122. Tybur JM, Lieberman D, Kurzban R, DeScioli P, 2013. Disgust: evolved function and structure. Psychol Rev, 120, 65-84
  • 7. Fessler DMT, Navarette CD, 2004. Third-party attitudes toward sibling incest: Evidence for Westermarck's hypotheses. Evol Hum Behav, 25, 277-294. Antfolk J, Karlsson M, Bäckström A, Santtila P, 2012. Disgust elicited by third-party incest: the roles of biological relatedness, co-residence, and family relationship. Evol Hum Behav, 33, 217-223. Fessler & Navarette (2004): Respondents cosocialized with cousins more disgusted by vignettes featuring incest. Antfolk et al. (2012): Respondents cosocialized with cousins more disgusted by vignettes featuring incest; also more disgusted when incestuous couple in vignette cosocialized.
  • 8. Vignette experiment: • 215 Karo men and women age 18 to 95 from 51 villages • Each respondent interviewed briefly about coresidence history with impal • Then, each presented with 4 vignettes featuring hypothetical Karo women and their impal • In halfdescribed as having grown up in adjacent households since they were small • In the other halfdescribed as growing up in a very far away village • Asked how disgusting it would be if the woman and her impal married.
  • 9. Hypothesis 1 Participants cosocialized with their impal should experience more disgust. For this hypothesis, cosocialization was operationalized as number of years from birth to age 10 that the respondent lived in the same village as at least one of his or her impal. Hypothesis 2 Participants should experience more disgust when presented with vignettes that feature a woman marrying an impal with whom she was cosocialized. For this hypothesis, cosocializaton was operationalized as growing up in adjacent houses. Hypothesis 3 There should be concomitant secular trend toward increasing disgust for impal marriage in male and female respondents.
  • 10. Proportion of Responses Responses were Poisson Distributed
  • 11.
  • 12. H3 There should be concomitant secular trends toward increasing disgust for impal marriage in male and female respondents.
  • 13.
  • 14. Further study of already-collected data will investigate why male feelings toward impal marriage have changed but female feelings have remained constant. Why are males more choosy? - Patriarchal values? - Male over-valuation of attractiveness of potential partners?