This document provides a summary of the timeline and strategies for an ARTDM 171 class. It outlines the schedule for March through May, with key dates for research, design, development, production, and final project presentations. It also includes sections on search engine optimization, accessibility, and homework due for the class. The document provides guidance on developing websites that can be found by search engines and used by people with disabilities.
Website Architecture Presentation from Web Strategy WorkshopsCharles Edmunds
Here's a copy of the presentation that I gave at the Web Strategy Workshops in Montreal on September 13th 2010.
My presentation covered Information Architecture focusing on Website Structure. I dissected a typical website structure, covered best practices of usability & accessibility.
I explained the benefits of Clean URL structure and closed the presentation with an explanation of thematic content siloing.
Avoid the heartache of rushing to site buildout by following a step-by-step process that provides a clear path for website architecture and takes out the guess work.
Website Architecture Presentation from Web Strategy WorkshopsCharles Edmunds
Here's a copy of the presentation that I gave at the Web Strategy Workshops in Montreal on September 13th 2010.
My presentation covered Information Architecture focusing on Website Structure. I dissected a typical website structure, covered best practices of usability & accessibility.
I explained the benefits of Clean URL structure and closed the presentation with an explanation of thematic content siloing.
Avoid the heartache of rushing to site buildout by following a step-by-step process that provides a clear path for website architecture and takes out the guess work.
Technical SEO - An Introduction to Core Aspects of Technical SEO Best-PractiseErudite
On Thursday 28th November the group of search experts and business owners, who blog together as "the SEO Chicks" conducted a panel discussion at The Digital Marketing Show at Londons' Excel.
The presentation outlines each of the main considerations each of the presenters discussed; including critical concerns, best practise and common mistakes.
The SEO Chicks are Lisa Myers, Jackie Hole, Julie Joyce, Judith Lewis, Annabel Hodges, Hannah Smith, Bridget Randolph and Nichola Stott
This fall, C/D/H presented to a group of IT professionals and leaders on best practices for optimizing and branding the user experience of SharePoint 2010 public websites and portals.
Attendees learned how SharePoint 2010 solutions can generate measurable business results from improvements in SharePoint information architecture, usability, visual design, and data visualization/integration. Real world projects were used to demonstrate how adhering to best practices drives adoption and provides valuable user feedback for continuous improvement.
Download the slide deck (PDF, 1 MB).
And for more information on this or other SharePoint topics, visit our blog at www.cdhtalkstech.com.
Some basic tips and tricks to improve your website, and a deep dive on Google Analytics. Specifically for not-for-profits but tips for all kinds of organisations.
Basic content covered includes:
What is your website trying to do?
Accessibility basics
Content Management Systems
Images for web
Are your domains setup correctly?
Is your website consistent?
Mobile basics
Website structure
Google Analytics – what it can do and how to set it up
Having content that is technically optimized to appear on all platforms and provide quick, stable and successful user experiences is more important than ever. This presentation provides an easy to understand explanation of how to avoid, find and fix technical seo mistakes.
On June 13th, Jeff Kinnelly presented on one of today's hottest SharePoint topics: SharePoint Internet design and branding.
View Jeff’s designing for basics slide deck to learn more about user experience, UX in SharePoint, design best practices, and development and web analytics tools.
And for more information on this or other SharePoint topics, visit our blog at www.cdhtalkstech.com.
Technical Communication and Web Content Strategydaniel spillers
A presentation I built for a research paper about Content Strategy for a Theory of Technical Communication course at the University of Arkansas at Little Rock.
An introduction to Search Engine Optimization and different techniques applicable. The presentation also goes into the history of web, and how things changed from time to time.
Branding alone cannot support the user experience in SharePoint. The successful redesign of an existing SharePoint site is dependent on multiple factors that are often overlooked.
This session is designed for Architects, Designers, and IT Pros and includes the following:
-Common Causes of Branding Problems in SharePoint
-Demonstration of "crappy content" and impact on branding
Overview of the elements of User Experience (UX)
-Methods to improve user experience and overall look and feel without touching a master page
Predictive analytics built on massive amounts of data, complex scientific modeling, and tens of thousands of simulations doesn’t add up to much to a farmer, if you haven’t gained their trust. Gaining trust is an important goal for any display of information, especially when your customer expects it to inform critical decisions with lasting effects, i.e. bet the farm. Getting to know your customer intimately and designing the appropriate user experience is essential. In this presentation I will share our experience at The Climate Corporation designing data visualizations and displays of predictive models for this unique group of customers and walk through a process your company can use to do the same.
Technical SEO - An Introduction to Core Aspects of Technical SEO Best-PractiseErudite
On Thursday 28th November the group of search experts and business owners, who blog together as "the SEO Chicks" conducted a panel discussion at The Digital Marketing Show at Londons' Excel.
The presentation outlines each of the main considerations each of the presenters discussed; including critical concerns, best practise and common mistakes.
The SEO Chicks are Lisa Myers, Jackie Hole, Julie Joyce, Judith Lewis, Annabel Hodges, Hannah Smith, Bridget Randolph and Nichola Stott
This fall, C/D/H presented to a group of IT professionals and leaders on best practices for optimizing and branding the user experience of SharePoint 2010 public websites and portals.
Attendees learned how SharePoint 2010 solutions can generate measurable business results from improvements in SharePoint information architecture, usability, visual design, and data visualization/integration. Real world projects were used to demonstrate how adhering to best practices drives adoption and provides valuable user feedback for continuous improvement.
Download the slide deck (PDF, 1 MB).
And for more information on this or other SharePoint topics, visit our blog at www.cdhtalkstech.com.
Some basic tips and tricks to improve your website, and a deep dive on Google Analytics. Specifically for not-for-profits but tips for all kinds of organisations.
Basic content covered includes:
What is your website trying to do?
Accessibility basics
Content Management Systems
Images for web
Are your domains setup correctly?
Is your website consistent?
Mobile basics
Website structure
Google Analytics – what it can do and how to set it up
Having content that is technically optimized to appear on all platforms and provide quick, stable and successful user experiences is more important than ever. This presentation provides an easy to understand explanation of how to avoid, find and fix technical seo mistakes.
On June 13th, Jeff Kinnelly presented on one of today's hottest SharePoint topics: SharePoint Internet design and branding.
View Jeff’s designing for basics slide deck to learn more about user experience, UX in SharePoint, design best practices, and development and web analytics tools.
And for more information on this or other SharePoint topics, visit our blog at www.cdhtalkstech.com.
Technical Communication and Web Content Strategydaniel spillers
A presentation I built for a research paper about Content Strategy for a Theory of Technical Communication course at the University of Arkansas at Little Rock.
An introduction to Search Engine Optimization and different techniques applicable. The presentation also goes into the history of web, and how things changed from time to time.
Branding alone cannot support the user experience in SharePoint. The successful redesign of an existing SharePoint site is dependent on multiple factors that are often overlooked.
This session is designed for Architects, Designers, and IT Pros and includes the following:
-Common Causes of Branding Problems in SharePoint
-Demonstration of "crappy content" and impact on branding
Overview of the elements of User Experience (UX)
-Methods to improve user experience and overall look and feel without touching a master page
Predictive analytics built on massive amounts of data, complex scientific modeling, and tens of thousands of simulations doesn’t add up to much to a farmer, if you haven’t gained their trust. Gaining trust is an important goal for any display of information, especially when your customer expects it to inform critical decisions with lasting effects, i.e. bet the farm. Getting to know your customer intimately and designing the appropriate user experience is essential. In this presentation I will share our experience at The Climate Corporation designing data visualizations and displays of predictive models for this unique group of customers and walk through a process your company can use to do the same.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
Expert Accessory Dwelling Unit (ADU) Drafting Services
Artdm 171 week15 seo
1. ARTDM 171, Week 15:
Accessibility and SEO
Gilbert Guerrero
gguerrero@dvc.edu
gilbertguerrero.com/blog/artdm-171/
2. Timeline
March April May Last day of class
9 16 23 30 6* 13 20 27 4 11 18 25
Strategy
Present final projects
(two days)
Research and discovery
Design
Interaction design
Validation
Visual design Site development
Prototyping (Text-only HTML)
Layout and styling (CSS)
Present
User interface dev revisions
(images and backgrounds)
Production
Page production
(add final content and images)
4. Final Project Presentations
Day 1, May 11 Day 2, May 18
• Brian Tang • Maya Jahja
• Nichelle Fair • Teresa Gade
• Bryant Mendoza • Mengru Liang
• Stephanie Lauber • Shealia Chambers
• Claudia Hinojosa • Rashmi Luthra
• Edmond Wong • Sam Peskin
• Sharina Martin • Victoria Ramirez
• Annie Kuhn • Samantha Lemmon
• Eric Vincent • Sarah Rubin
• Fred Almeida • Cassie Boam
• Julia Tivenan • Tim Chun
6. Site Statistics
• Site Stats may be provided by your
hosting company
‣ Dreamhost Stats
• Google Analytics – Easy to use and free
6
7. What is SEO?
• A way to develop a website to attract visitors
by winning top ranking on major search
engines for selected keyword phrases
• Requires careful placement, wording, and
analysis of keywords
• Considered part of an Internet marketing
strategy
8. How do search engines work?
• Spiders – Search engines have programs or
scripts that can go to any Web page and
follow all the links on that Web page (also
called Crawlers)
• At each page the spider copies and saves the
content, url, title, meta data, and associates
keywords with the page
• Ranking algorithms – in search results, sites
will be ordered based on their relevance
9. Optimizing for search
• Content – rich with keywords
• Title and Meta tags – still useful
• Links and site index – internal links
• File names – using dashes instead of
underscores
• Link popularity – get sites to link to you using
the right keywords
• Avoid JavaScript for navigation
• Avoid spamming
• Avoid redirects
10. Meta Tags
<meta name="keywords" content=“mexican, food,
taco, salad, spicy, recipe, California,
cuisine" />
<meta name="description" content=“This
delightful recipe will teach you how to make
taco salad, with lettuce, cheese, tomatoes, hot
peppers, beans, and beef." />
<meta name="author" content="Harry Smith" />
Resource: Meta tag builder
11. Search Engine Optimization (SEO)
• Google tips on optimizing your site:
http://www.google.com/support/
webmasters/bin/answer.py?
answer=35769
12. Preventing indexing – robots.txt
• Spiders look for a file on your site called robots.txt. You
must have this on your site.
• Robots.txt is used to tell spiders which pages they can and
cannot index
• Create a file called robots.txt, using your own folder names:
User-agent: *
Disallow: /cgi-bin/
Disallow: /tmp/
Disallow: /~joe/
• Put robots.txt at the root of your website
• Useful to limit lots of files or directories
More info: http://www.robotstxt.org/robotstxt.html
13. Meta tag to stop indexing
• Use meta tags within the headers of
individual pages
<html>
<head>
<meta name=”robots" content=”noindex,nofollow">
</head>
More info: http://www.robotstxt.org/meta.html
15. What is Web Accessibility?
• A way of enhancing the design of your
website so that people with disabilities
can use it
• There are specific laws that provide
guidance
o Section 508 of the Rehabilitation Act
o Americans with Disabilities Act (ADA)
Learn more: http://www.w3.org/WAI/
16. Accessible images
• Contrast – Users with colorblindness may not
perceive low contrast graphics
• Color – Denoting meaning with color is
problematic, do not rely on it soley
• Embedding text in graphics – Prevents
accessibility as well as search engines
• Alt text – Use alt text to denote meaning
and purpose in image tags
More reading - http://www.webaim.org/
techniques/images/
17. Section 508 of the Rehabilitation Act
• Section 508 was enacted to eliminate
barriers in information technology, to
make available new opportunities for
people with disabilities, and to encourage
development of technologies that will help
achieve these goals.
• The law applies to all Federal agencies.
• http://www.section508.gov
18. Americans with Disabilities Act (ADA)
• The ADA prohibits discrimination on the
basis of disability in employment, State
and local government, public
accommodations, commercial facilities,
transportation, and telecommunications.
• This is a Civil Rights issue for people with
disabilities.
• http://www.ada.gov/
19. How do you check for Accessibility?
• Use Dreamweaverʼs Reporting tool.
o Go to Site > Reports…
• Set your own standards, try to meet them,
and make them known on your site
• Examples:
o http://www.whitehouse.gov/accessibility/
o http://pharmacy.ucsf.edu/access/
20. Homework, due May 11
• Work on your final projects!
All files must be turned in to me next
week!
The U.S. Rehabilitation Act of 1973 prohibits discrimination on the basis of disability in programs conducted by Federal agencies, in programs receiving Federal financial assistance, in Federal employment, and in the employment practices of Federal contractors. The standards for determining employment discrimination under the Rehabilitation Act are the same as those used in title I of the Americans with Disabilities Act. http://en.wikipedia.org/wiki/1973_Rehabilitation_Act