Appliedinstruments

COMPANY REPORT Signal Analyzer Manufacturer Applied Instruments, USA
该独家报道由高级编辑所作

25 Years
• The power of this company is its robust
signal analyzers
• Company plans worldwide expansion with
its internationally compatible analyzers

Applied
• Special test signal generators for receiver
manufacturers
• Special attention to ergonomic operation

Instruments
• Technical customer service an important
highlight of the company

TELE-satellite Magazine
Business Voucher
www.TELE-satellite.info/11/11/appliedinstruments
Direct Contact to Sales Manager

■ Applied Instruments leases two suites in this
industrial complex from which digital TV signal
analyzers are produced.

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COMPANY REPORT Signal Analyzer Manufacturer Applied Instruments, USA

Robust
Signal Analyzers ë Indianapolis

Made in USA
■ General Manager Tom Haywood in the showroom with
a selection of products from Applied Instruments. He
owns 50% of the company while his partner Jeff Haas,
Director of Engineering, owns the other 50%.

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■ Jeff Haas is Director of Engineering ■ A motorized C-band dish on the wall
and prefers to work at this shack. He is as well as numerous other dishes
co-owner of Applied Instruments. on the roof are all used by Applied
Instruments to develop and test their
signal analyzers.

APPLIED INSTRUMENTS Company Details
Signal Analyzer Manufacturer, USA www.appliedin.com
Engineers in Research & Development | Total Number of Employees
▼ ▼
0................................ 25 .................................. 50
Average Turnover (Previous, This, Next Year Estimates)
▼
0................................ 10 ................... 20 Mio U$D

Production Certiﬁcates
DVB
Production Categories
own brand
Main Products
Cable TV Signal Analyzers, Satellite TV Analyzers, Noise Signal
Generators, Noise Power Ratio Test Instrument
www.TELE-satellite.com/TELE-satellite-1109/eng/applied.pdf

A small family business has managed son Tom Haywood explains to us where From here the path to satellite signal not all that much different from being to noise testing”, comments Tom Hay- USA and Canada, with only the remain-
to become one of the most well-known the name came from: “We apply a solu- analyzers was not a long one. “In 1998 a building designer who must also be wood. ing 5% being shipped abroad to coun-
names in the North American cable and tion to every problem and provide the we introduced the first satellite signal creative and a problem solver.” tries like Switzerland, Sweden, Great
satellite TV signal analyzer market. It’s instruments just for that purpose – Ap- analyzer from the ‘Buddy’ series”, com- General Manager Tom Haywood ex- Britain, Belgium as well as Australia”,
the perfect reason for us to go and pay plied Instruments.” ments Tom Haywood. When his mother, the wife of founder plains to us their product palette: “80% comments Scott Haywood.
Applied Instruments in Indianapolis, In- Doyle Haywood, began to have health of our sales are made up of reception
diana, USA, a visit only to find out that The new company originally began The Sat Buddy quickly became known issues, his father decided to leave the signal analyzers, 10% are test genera- But this is what will change in the
the company is expanding into the in- with three employees, one of whom was and loved by North American satellite company and sell 50% ownership of the tors with the remaining 10% made up of company’s 25th year of operation: “We
ternational market with its products David Poelstra, a research engineer installers and over the years was con- company to Tom Haywood. The other complete systems consisting of signal are actively looking for competent dis-
that are Made in USA. that worked together with Doyle Hay- sistently improved and fitted with new 50% was sold to Jeff Haas. Both are en- generators and signal analyzers.” And tributors in Europe, The Middle East
wood in the first company. In 1990 they features. Scott Haywood, Tom Hay- thusiastic with the opportunity to fur- as far as sales figures go, he tells us, and Asia.” It is critical for Applied In-
Who’s behind Applied Instruments? released their first successful prod- wood’s son and third generation in the ther expand Applied Instruments. “For the past several years sales have struments to find technically competent
It really is a family-owned business. uct to the market – a cable TV signal company, is a sales manager at Ap- been stable at about US$ 5.5 million partners: “Our products are not throw-
It was founded exactly 25 years ago analyzer that not only was easy to use plied Instruments and tells us about the But the company doesn’t only manu- but for 2012 we are expecting roughly a away products; they are solidly built
in 1986 by Doyle Haywood, the father but was also affordable. Over the years newest Buddy version: “It’s the Super facture signal analyzers that are used 10% increase.” and can be repaired if the need were to
of the current General Manager Tom other analyzers appeared. “In order to Buddy 29 and in addition to letting you at the receiving end. An especially in- ever arise.” Technical customer service
Haywood. His son Scott Haywood also test long cable lengths, we produced a measure satellite TV signals, it can also teresting highlight is the Noise Power Where will this increase come from? is actually quite important when deal-
works for the company as a sales man- Return Path Test Set”, remembers Gen- be used to install the Wildblue Internet- Ratio testing product that manufactur- Sales Manager Scott Haywood has a ing with products like signal analyzers;
ager. eral Manager Tom Haywood, “It consist- via–satellite service. These LNBs re- ers of amplifiers, optical transmitters few answers for us: “We are currently professional installers use signal ana-
ed of a CW Test Signal Generator that quire 29 volts that the Super Buddy 29 and receivers, and other active devices developing a signal analyzer for DVB-S2 lyzers on a daily basis and can thereby
When we look back at when it all start- was attached to one end of the long can supply, hence the ‘29’ in the model can use to test the operating range of that will become available in the fourth document a proper installation. Reli-
ed, we find out that there’s even more cable and a receiver at the other end. name.” their products. It consists of a noise quarter of 2011. We are also working ability and help with technical problems
history behind the company’s founder In this way we could check the quality generator that sends its signal to the on terrestrial signal analyzers for ATSC are excellent reasons why an installer
Doyle Haywood: he founded a compa- of the cable.” Tom Haywood, the current General receiver to be tested and a correspond- and QAM that will appear in the first would want to choose a quality product
ny back in 1973 that produced signal Manager, is actually a construction en- ing signal analyzer that measures the quarter of 2012.” from a manufacturer that he knows will
analyzers for cable TV. In 1979 he sold In 1994 MMDS (Multichannel Multi- gineer but always enjoyed lending a output signal from the tested receiver. support him later on.
that company to a large corporation. point Distribution Service), also known hand at the company. In 1996 he de- Applied Instruments is looking at sat-
But when he came up with the idea to as wireless cable, gained widespread cided to work exclusively for his father’s “Our NS-3 Broadband Noise Genera- ellite signal analyzers as their way of “We produce everything ourselves”,
develop clean reliable test signal gen- use primarily in rural areas and Ap- company: “The creation of solutions tor is often used by receiver manufac- expanding into the export market. “Up comments General Manager Tom Hay-
erators for CATV, he quickly founded a plied Instruments was there provid- and the ergonomic products have al- turers and satellite service providers to until now, 95% of our products have wood referring to his nine production
new company: Applied Instruments. His ing the appropriate signal analyzers. ways fascinated me”, he reveals, “It’s simulate rain fade and conduct carrier been shipped to North America, that is employees, “Our R&D team consists of

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seven engineers, the repair team is made up of five en-
gineers and our technical customer service has four en-
gineers.” On top of that are three employees in admin-
istration as well as two sales managers so that a total of
30 employees make up Applied Instruments all of which
work in an 11,000 Sq-foot office/production facility lo-
cated in an industrial zone southeast of Indianapolis.

After 25 successful years, Applied Instruments is
1. Sales Manager Scott Haywood enjoys reading TELE-satellite.
“I’m especially interested in the satellite DXer reports”, reveals ready to plow into the international market. The en-
Scott, “It shows the enthusiasm they have for their hobby.” It’s thusiasm of the engineers and the requirements that
an enthusiasm that Scott shares and that can be readily seen in customers have for their signal analyzers provides this
the company’s signal analyzers.
company with an excellent chance to grow in the world
2. Diana greets visitors at the reception desk.
3. Camille Edmonds keeps track of finances and organizes the
market over the next 25 years with their robust signal
books. analyzers.

1

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1. One of Applied
Instruments’ most 2 3
successful products: the
Super Buddy, a satellite
signal analyzer that is
especially popular in the
North American market.
2. The Noise Signal
Generator NS-3 is another
successful product from
Applied Instruments
used by satellite receiver
manufacturers.
3. Another Applied
Instruments success
story: the Noise Signal
Generator NS-1 is used
by installers to check the
condition of coaxial cable.
It is handy and easy to use.
4. Marketed only to
real professionals,
this Noise Power Ratio
Test Instrument costs
around US$15,000 and
is commonly used in a
production environment
by manufacturers of
amplifiers and optical
transmitters and receivers.

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1. The typical desk of a highly creative puzzle-lover: Luc 5. If there’s a problem with one of their products, the repair team
Nguyen works in the Technical Department. jumps into action: Jeff Milner (left), Oren Williams (center) and
2. Scott Larson is Technical Service Manager and helps Ryan Ramsey (right) quickly solve any problems.
customers with more complex problems. 6. Dave Clodfelter is one of the production technicians. He is
3. How do you properly connect the signal analyzer? Craig seen here assembling a CATV Return Path test set.
Shockley can always be reached by telephone and helps 7. For RF Engineer Russ Phillips there’s nothing better than
customers with technical questions. The most frequently to be deeply immersed in the technology. His work station is
asked questions have to do with Applied Instruments’ fully loaded with test instruments which he uses to constantly
successful product, the Buddy. Here he is holding the improve Applied Instruments’ products.
newest Super Buddy 29 model. 8. The hardware is one thing, but a customer has to be able to
4. To the right is the parts storage area and in the middle operate it. Robin Ross is responsible for the software; he fine
is production. Nearly all of Applied Instruments’ products tunes each operational step to make it as easy as possible for
2 are low volume products and are assembled manually. the customer to use. 7

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Appliedinstruments

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