Application of marketing math
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1) In the short run, firms have both fixed and variable costs. Fixed costs do not depend on output while variable costs do. Marginal cost is the change in total cost from producing one more unit of output.
2) As a firm increases output in the short run, marginal costs will initially decrease but eventually rise as it approaches its fixed capacity. Average costs also fall at first but then rise as marginal costs increase.
3) A profit-maximizing firm will produce the quantity where marginal revenue equals marginal cost, which is also where average total cost is minimized in perfect competition. The marginal cost curve represents the firm's short-run supply curve.
Short-Run Costs and Output Decisions
- In the short run, firms have fixed costs that do not depend on output level. They also have variable costs that vary with output. Total costs are the sum of fixed and variable costs.
- Marginal cost is the change in total cost from producing one additional unit. It reflects changes in variable costs. Marginal cost typically rises as output increases in the short run due to diminishing returns.
- A profit-maximizing firm will produce the quantity where marginal revenue equals marginal cost. In perfect competition, this occurs where price equals marginal cost.
Ch07
- In the short run, firms have fixed costs that do not depend on output level. They also have variable costs that vary with output. Total costs are the sum of fixed and variable costs.
- Marginal cost is the change in total cost from producing one additional unit. It reflects changes in variable costs. Marginal cost typically rises as output increases in the short run due to diminishing returns.
- A profit-maximizing firm will produce the quantity where marginal revenue equals marginal cost. In perfect competition, this occurs where price equals marginal cost.
MANAGERIAL_ECONOMICS_PPT_15_APR_pptx.pptx
This document provides an overview of managerial economics concepts. It discusses decision making processes, basic economic analysis tools used in decision making including demand, supply, market equilibrium, elasticity, and market structure. It also covers production and cost analysis concepts such as production functions, cost functions, returns to scale, and optimal input utilization. Additionally, it discusses macroeconomic indicators like GDP, inflation, unemployment, and the business cycle. Finally, it briefly introduces monetary and fiscal policy tools.
Ch08
The document discusses various pricing strategies and concepts in managerial accounting, including target costing, cost-plus pricing, time and material pricing, transfer pricing, and considerations for pricing transfers between divisions in different countries. It provides examples to illustrate how to calculate target costs, determine selling prices using cost-plus methods, set hourly labor rates, and establish transfer prices within and between organizations.
Bus 7800 week 2
This document provides an overview of key concepts related to costs, including opportunity costs, sunk costs, fixed costs, variable costs, marginal costs, average costs, and direct vs. indirect costs. It discusses cost-volume-profit analysis and the calculation of breakeven point. Examples are provided to illustrate opportunity cost decisions and the differences between various cost types. The document also summarizes accounting rules regarding product costs, period costs, and the treatment of expenses.
Cost theory and analysis.pptx
Here are the steps to solve this example:
1. Estimate the total cost function:
TC = a + bQ + cQ^2
2. Take the first derivative of the total cost function to get the average cost function:
AC = b + 2cQ
3. Take the first derivative of the average cost function and set equal to 0 to minimize AC:
b + 2cQ = 0
Q = -b/2c
4. Plug back into the average cost function to get the minimum AC.
5. Compare minimum AC to market price to determine if production should continue.
In this example, the estimated total cost function is:
TC = 700
Cvp 2203workshop
This document provides an overview of cost-volume-profit (CVP) analysis, which examines how a firm's sales volume, selling price, cost structure, and profitability interact. It presents the basic one-product CVP model using equations and contribution margin concepts. Key assumptions of the CVP model are discussed. The document also covers break-even analysis, target profit analysis, margin of safety, changes in variables, multi-product CVP models, operating leverage, and an example problem analyzing CVP relationships for a company.
unit 2 CVP analysis, Break-even point.pptx
The National Anti-profiteering Authority (NAA) in India has issued letters to 50 consumer goods companies and over-the-counter drug makers to check if they have passed on the benefits of reduced GST rates to consumers. NAA is questioning the pricing strategies of companies like Mankind Pharma, Johnson & Johnson, and Colgate-Palmolive. Cost-volume-profit (CVP) analysis is an important tool that provides information on the behavior of costs with changes in volume, break-even points, sensitivity of profits to output changes, and profits for projected sales levels. Break-even analysis determines the sales volume needed to cover total costs and is a key aspect of CVP analysis.
DOC-20221129-WA0004cot an work aacounting ppt foile for becom and mocm..pptx
this is cost and work accounting file
Breakeven analysis
This document discusses break-even analysis and cost-volume-profit analysis. It defines break-even analysis as determining the level at which costs and revenues are equal. It explains how to calculate the break-even point by determining fixed and variable expenses. It provides an example of calculating contribution margin ratio and break-even point using sales, fixed expenses, and variable expenses. It also discusses how changes in factors like sales price, expenses, or sales volume impact break-even analysis.
Managerial economics-CVP Analysis and AC,TC, MC cost curves
This document discusses cost-volume-profit (CVP) analysis and cost curves. It begins by defining CVP analysis as a technique for studying the relationship between costs, volume, and profit. It then outlines the assumptions of CVP analysis and describes three techniques: contribution analysis, profit-volume ratio analysis, and break-even analysis. The document also discusses average cost (AC), total cost (TC), and marginal cost (MC) curves in both the short-run and long-run, explaining how they are related and their different shapes.
Pricing fundamentals
This document provides an overview of pricing strategy and the pricing process. It discusses determining demand through analyzing price sensitivity and elasticity. It also covers estimating costs, analyzing competitors, and selecting a pricing method. The document presents concepts like economies of scale, experience curves, break-even analysis, and outsourcing. It concludes with factors to consider when selecting the final price, such as other marketing activities and company pricing policies.
Breakeven analysis 0
Breakeven analysis examines the relationship between costs, revenue, output levels and profit. It is an important short-term planning tool. Breakeven analysis determines the break even point, which is the sales volume needed for revenues to equal total costs. It also determines the margin of safety, which is the difference between expected sales and break even sales. Examples show how to calculate break even point, margin of safety, and sales needed to achieve a target profit level using contribution per unit and fixed costs. Limitations include the assumptions of fixed versus variable costs and constant prices and efficiency.
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Application of marketing math
- 1. Application of Marketing Math Reference Case:-- Basic Quantitative Analysis for marketing Low – Tech Marketing Math (Harvard Business School) Presented by:-- Aritra Banerjee (23/008) Saakshi Nayak (23/028)
- 2. Cost - Revenue Analysis For the purpose marketing analysis of any product or services we need to have to determine :-- Price ( cost + margin) Volume Distribution ( selling and distribution cost) Competitive forces
- 3. Cost- Types 1. Fixed cost : Remains constant irrespective of volume of production or sales a. Total fixed cost (TFC) TFC= K (K: constant) b. Average fixed cost ( TFC/ number of units produced or sold) k Pic source : http://www2.owen.vanderbilt.edu
- 4. Cost- Types Variable cost: a cost that varies with the level of output. VC= f(q) Amosweb.com
- 5. Total Cost Total Cost = Total Fixed Cost + Total Variable Cost = k + f(q) Economics .about.com
- 6. Revenue and Profit Sales (revenue) xxxxxxx Less: Variable cost (xxxxx) Contribution xxxxxx Less: Fixed Cost (xxxxx) Profit/loss xxxxxx Economics .about.com
- 7. Break Even Point The break-even point (BEP) is the point at which total cost and total revenue are equal. There is no profit no loss An indicative tool which helps in making marketing strategies. Mathematically represented as:-- Break Even Volume = Total fixed cost contribution per unit
- 8. ISO Profit Curve 2500 2000 1500 1000 500 2 4 6 8 10 Variable cost ISO curve: same level of profit at every point of the curve. volume price
- 9. Selling And Distribution Margin Manufacturer’s margin($3.50) = Manufacturer's selling price to distributers($7.5) - manufacturing cost($40) Wholesalers margin($1.20) = Wholesalers selling price to retailers($8.70) - price paid to manufacturer($7.50) Retailer’s margin = Retailer's selling price to consumers($10.00) - price paid to wholesales($8.70)