Apollo tyres competitive analysis digital marketing
•Download as PPTX, PDF•
1 like•605 views
This document compares Apollo Tyres, JK Tyre, and Bridgestone on various digital marketing metrics like search engine optimization, search engine marketing, social media presence, and content. It finds that Bridgestone has the highest search engine rankings compared to competitors due to its search engine optimization efforts, despite having relatively low social media presence. It advises Apollo Tyres to create a strong SEO plan both with and without social media usage. All three companies are active on social media, primarily Facebook and YouTube in India, but could develop more engaging content to differentiate their brands.
Report
Share
Report
Share
Recommended
Competitive analysis Apollo tyres
This document compares three major tire companies - Apollo Tyres, JK Tyre, and Bridgestone - on metrics like revenue, employees, social media presence, and search engine optimization. It finds that Bridgestone has the strongest search engine optimization and rankings compared to competitors. It also notes that Apollo Tyres and Bridgestone are implementing Google ads, while JK Tyres is lacking in ad usage. It provides analysis and recommendations around the companies' social media strategies and content approaches.
Marketing Strategy of Apollo Tyres
Apollo Tyres aims to strengthen its brand awareness and perception through a marketing mix focused on product innovation, an extensive distribution network, and promotional campaigns emphasizing functional benefits. The company segments consumers and targets various vehicle types, focusing currently on passenger cars and the truck/bus segment. Apollo positions itself as providing high-performance, safe tyres at a value price through advanced technology.
Content Marketing Recommendation
This document provides recommendations for Michelin's content strategy on Facebook in Indonesia. It recommends developing a strategy focused on safety and performance through compelling visual content. Key elements include establishing tyres as the hero in all communications, developing content pillars around products, motorsports, tips & tricks, and promotions. It also provides sample post concepts and templates to educate audiences and stimulate engagement through weekly contests and a Lebaran family promotion. The goal is to position Michelin as the most trusted tyre brand for safety in Indonesia through an optimized social media strategy.
Content strategy and content calendar for Jealous21
Content strategy focuses on the planning, creation, delivery, and governance of content. Content not only includes the words on the page but also the images and multimedia that are used. In any scenario, a content calendar should be a key piece of your organizational strategy. There's a reason major publishers use editorial calendars to plan content throughout the year.
Bridgestone
Bridgestone provides tires for various applications including consumer, commercial, industrial, and agricultural uses. Their tires offer solutions to common problems through improved quality, design, environmental protection, and new products. Bridgestone tires meet customer expectations with their Bandag retreading technology that saves costs and resources while improving safety. Their Ecopia tires also provide environmental and performance benefits. Sales opportunities for distributors include commissions, gifts, mutual learning events, priority stocking, and referrals to generate new business. Sales strategies focus on quotas, marketing activities, CSR, referrals, relationships, and follow-ups.
Michelin PPT
The document outlines plans for a marketing campaign by Michelin to position itself as a performance tire brand. It begins with analyzing Michelin's competitors and identifying communication problems that prevent consumers from purchasing Michelin tires. Research in the form of surveys and interviews with target audiences, identified as premium driving pleasures individuals, provides insights. The campaign will disrupt the market by fulfilling the dream of these individuals to experience racing. A creative strategy and big idea are presented for an immersive 360 racing event called Michelin Pilot Sport Experience. The campaign will utilize executions including a teaser video with Ken Block, video commercials, and games to drive awareness, education and engagement leading up to a virtual reality competition.
13823112 jk-project
The document discusses two units:
Unit 1 analyzes the market share of different tyre companies in the truck segment in India. It provides background on the tyre industry in India and discusses key issues like taxes, raw material costs, and imports/exports. It also examines trends in production, consumption, pricing, and capacity utilization.
Unit 2 will examine customers' preferences for different tyre brands and companies in the truck segment. It will discuss consumer buying behavior, objectives of the study, and methodology.
Projest report apollo tyres
This document is a project report for an internship at Apollo Tyres Ltd. It includes an acknowledgements section thanking those who supported the project. It then provides a declaration that the project information is true. The contents section outlines the different parts of the report, which will include an introduction to Apollo Tyres and their marketing strategies, methodology used in the project, analysis and findings from a market share survey and dealer satisfaction survey, recommendations, and conclusion.
Recommended
Competitive analysis Apollo tyres
This document compares three major tire companies - Apollo Tyres, JK Tyre, and Bridgestone - on metrics like revenue, employees, social media presence, and search engine optimization. It finds that Bridgestone has the strongest search engine optimization and rankings compared to competitors. It also notes that Apollo Tyres and Bridgestone are implementing Google ads, while JK Tyres is lacking in ad usage. It provides analysis and recommendations around the companies' social media strategies and content approaches.
Marketing Strategy of Apollo Tyres
Apollo Tyres aims to strengthen its brand awareness and perception through a marketing mix focused on product innovation, an extensive distribution network, and promotional campaigns emphasizing functional benefits. The company segments consumers and targets various vehicle types, focusing currently on passenger cars and the truck/bus segment. Apollo positions itself as providing high-performance, safe tyres at a value price through advanced technology.
Content Marketing Recommendation
This document provides recommendations for Michelin's content strategy on Facebook in Indonesia. It recommends developing a strategy focused on safety and performance through compelling visual content. Key elements include establishing tyres as the hero in all communications, developing content pillars around products, motorsports, tips & tricks, and promotions. It also provides sample post concepts and templates to educate audiences and stimulate engagement through weekly contests and a Lebaran family promotion. The goal is to position Michelin as the most trusted tyre brand for safety in Indonesia through an optimized social media strategy.
Content strategy and content calendar for Jealous21
Content strategy focuses on the planning, creation, delivery, and governance of content. Content not only includes the words on the page but also the images and multimedia that are used. In any scenario, a content calendar should be a key piece of your organizational strategy. There's a reason major publishers use editorial calendars to plan content throughout the year.
Bridgestone
Bridgestone provides tires for various applications including consumer, commercial, industrial, and agricultural uses. Their tires offer solutions to common problems through improved quality, design, environmental protection, and new products. Bridgestone tires meet customer expectations with their Bandag retreading technology that saves costs and resources while improving safety. Their Ecopia tires also provide environmental and performance benefits. Sales opportunities for distributors include commissions, gifts, mutual learning events, priority stocking, and referrals to generate new business. Sales strategies focus on quotas, marketing activities, CSR, referrals, relationships, and follow-ups.
Michelin PPT
The document outlines plans for a marketing campaign by Michelin to position itself as a performance tire brand. It begins with analyzing Michelin's competitors and identifying communication problems that prevent consumers from purchasing Michelin tires. Research in the form of surveys and interviews with target audiences, identified as premium driving pleasures individuals, provides insights. The campaign will disrupt the market by fulfilling the dream of these individuals to experience racing. A creative strategy and big idea are presented for an immersive 360 racing event called Michelin Pilot Sport Experience. The campaign will utilize executions including a teaser video with Ken Block, video commercials, and games to drive awareness, education and engagement leading up to a virtual reality competition.
13823112 jk-project
The document discusses two units:
Unit 1 analyzes the market share of different tyre companies in the truck segment in India. It provides background on the tyre industry in India and discusses key issues like taxes, raw material costs, and imports/exports. It also examines trends in production, consumption, pricing, and capacity utilization.
Unit 2 will examine customers' preferences for different tyre brands and companies in the truck segment. It will discuss consumer buying behavior, objectives of the study, and methodology.
Projest report apollo tyres
This document is a project report for an internship at Apollo Tyres Ltd. It includes an acknowledgements section thanking those who supported the project. It then provides a declaration that the project information is true. The contents section outlines the different parts of the report, which will include an introduction to Apollo Tyres and their marketing strategies, methodology used in the project, analysis and findings from a market share survey and dealer satisfaction survey, recommendations, and conclusion.
Bridgestone Tire Store
Bridgestone Tire wanted a store that would feature it's high-end and performance line of tires and services. Big Red Rooster partnered with Pratt Corp. of Indianapolis to create a retail space that would be a destination for this discriminating customer. Rather than the typical tire store lined with multiple tires we created a space that celebrated key styles and presented them as unique styles. Designed to be a physical manifestation of the Bridgestone brand with wide sweeps of their signature red and a high level of personal service.
Corporate presentation2017
Apollo Tyres is a leading global tyre company with a presence in India, Europe, and other Asian markets. It has a large manufacturing footprint across Asia and Europe, with plants in India, Hungary, and the Netherlands. Apollo Tyres has a diverse portfolio of brands, including Apollo and Vredestein, and caters to different customer segments like passenger cars, trucks, farm vehicles, and two-wheelers. The company has a global workforce of over 15,500 employees and an extensive distribution network across its key markets in India and Europe. Apollo Tyres aims to be a premier global tyre company through its Vision 2020 strategy.
Apollo tyres
Apollo Tyres was facing issues retaining two major transport company customers in Alwar, India who were shifting to purchase cheaper imported Chinese tires. The Area Manager, Mr. Pawan Singh Dhek, arranged meetings with the customers to better understand the reasons for their shift. He discovered the Chinese tires were being offered at much lower prices with extra discounts for bulk purchases. In response, Mr. Dhek worked with his team to amend Apollo's credit policies to offer more flexible payment terms and improve customer service. These efforts were successful in retaining the two transport company customers.
Digital marketing Competitive Analysis of Apollo Tyres
Digital Marketing Competitive Analysis of Apollo Tyres.
Assignment Includes Company Profiles, SEO Rankings, SEM Rankings, Social Media Statistics, Content uploaded by Brands, Info & Ads made by Brands and Analysis.
This assignment is made for a project of Indian Institute of Digital Education.
Nitol Tyre Corporate Presentation
Nitol Tyre division started in 2013 producing truck and bus radial (TBR) and truck and bus bias (TBB) tires. By 2014, it was producing passenger car radial (PCR) and SUV tires in all sizes except off-the-road and solid tires. The document discusses various tire types including bias and radial tires for motorcycles, trucks, buses, passenger cars, aircraft, agriculture and industrial vehicles. It provides pricing comparisons for Nitol and other brands. It also includes analysis of the Indian tire market and discusses opportunities in the truck and bus bias tire market.
marketing strategy for Apollo tyres
SUMMER INTERNSHIP PROJECT by me at Apollo Tyres....... Some data has been hidden due to confidentiality................................................................................................................................................................................................................................
Sharaf organiations study at appolo tyres
Apollo Tyres is a global tyre company established in 1972 with over $2.2 billion in annual revenue. It has over 16,500 employees working across 8 manufacturing facilities in Asia, Europe, and Africa. Apollo Tyres is ranked 16th largest tyre company worldwide and 7th fastest growing. It has a strong presence in India as the 2nd largest tyre manufacturer. The document discusses Apollo Tyres' organization structure, departments, brands, products, manufacturing centers, and provides a SWOT analysis.
Sip presentation (Market Analytics of Bridges tone Tyres in Jaipur)
This is Brief sip Presentation on Bridgestone india Pvt. Ltd.. i think it is very much useful for those who are in need of Matters related to tyres and how to execute it.
Internship presentation
The document presents a project study report on the truck and bus radial tire segment. It discusses the major challenges facing the tire industry, including some customers using unbranded or Chinese tires and being unhappy with after-sales service. It analyzes JK Tyre's performance in the market and provides recommendations such as improving claim policies, increasing relationships with customers, and opening more service centers. The report is based on primary research conducted with 250 respondents in the Jaipur area.
Summer training project
Ralson is India's largest bicycle tyre manufacturer. It produces 1.25 lakh bicycle tyres and 1.5 lakh tubes per day. The document analyzes Ralson's marketing mix, including its distribution network, pricing strategy, and promotional activities. It also summarizes the findings of a study on dealers' perceptions of Ralson's auto products compared to competitors like MRF and Dunlop. The study found that Ralson's brand awareness and dealer network needed improvement.
Case study on Apollo tyres ltd
Apollo Tyres Ltd is India's 17th largest tyre manufacturer founded in 1976. Its vision is to become a significant global player and its mission is to provide customer delight and enhance stakeholder value. The company's corporate strategy focuses on maintaining a wide range of products and using R&D to meet global demand. Its marketing strategy aims to increase market share in India's passenger vehicle segment. Its human resources strategy emphasizes developing robust HR systems under Tapan Mitra to foster employee engagement, welfare, and integration.
Project report on apollo tyres ltd
Apollo Tyres Ltd is a global tire manufacturer founded in 1972 with headquarters in Gurgaon, India. It has manufacturing facilities in India, South Africa, Zimbabwe, and the Netherlands and sells tires across 118 countries. The company aims to be a significant global player and India's top tire brand through strategies like expanding its product range, increasing market share in passenger vehicle tires, and implementing robust human resources and corporate social responsibility programs. Apollo analyzes its strengths in geographic reach and product variety and weaknesses in new models and segments in a SWOT analysis to guide its growth.
GT Radial Marketing Plan - Expansion into the EUROPEAN Market
GT Radial is expanding into the European market and has developed a marketing plan. They currently operate in 6 European countries and compete with major tire brands. To succeed, they will focus on strengthening their brand, improving distribution across Europe through partnerships, and innovating products tailored to European customers and standards while maintaining competitive prices.
JK Tyre summer internship report on two wheeler tyre segment
This document is a summer training report submitted by Varun Jha at JK Tyre & Industries Limited. The report analyzes dealer and customer satisfaction at JK Tyre. It includes an acknowledgement, declaration, executive summary, details about JK Tyre and the tyre industry in India, objectives, methodology, data analysis, conclusions, findings, suggestions, learning experience, and a week-by-week description of the training. The executive summary provides an overview of factors affecting customer and dealer satisfaction discovered in the study such as price, quality, brand, durability, commission, new schemes, service, and quality.
Mrf tyres concept of management
This document outlines the vision, mission, five forces analysis, BCG matrix, SWOT analysis, core competencies, balanced scorecard, and principles for building a company to last for a tire manufacturing company. The vision is to provide highest quality products and services for total customer satisfaction. The mission is to be the number one tire brand in India and most profitable through customer obsession, high quality tires, and value for stakeholders. The five forces analysis finds supplier bargaining power and rivalry to be high threats. The BCG matrix shows tires as the cash cow. The SWOT analysis identifies innovation, supply chain, and market share as strengths and rising costs and competition as threats. Core competencies are identified as innovation, training, risk-
Jk copy (2)
- JK Tyre industries Ltd is the pioneer of radial technology in India and the market leader in bus and truck radials. It has successful production, marketing, finance, and HR departments working across its six domestic plants and three international plants.
- The presentation provided an overview of JK Tyres' Madurai plant, including details about the company's mission, vision, competitors, departments, financial data, strengths, weaknesses, opportunities, threats, findings from the study, and suggestions.
- The HR department works to care for employees through various schemes, medical assistance, financial aid, and help developing amenities, while the R&D department aims to improve product quality and performance.
Final tyre
The document provides an overview of the Indian tyre industry. Some key points:
- The Indian tyre industry had a turnover of Rs. 25,000 crores in 2009-2010, producing 13.5 lakh metric tons of tyres. The top 10 companies account for over 95% of production.
- Raw materials like natural rubber, butyl rubber, and nylon account for 63% of industry costs. India imports some raw materials due to insufficient domestic production.
- Growth in the automobile industry, driven by rising incomes, GDP growth, and infrastructure spending, is driving demand for tyres. Major automobile companies are expanding production.
- Leading tyre manufacturers include MRF,
Apollo tyres ...aj
Apollo Tyres Ltd is the world's 17th biggest tyre manufacturer, with annual revenues of $2.5 billion in 2011. It was founded in 1976 and has manufacturing facilities in India, South Africa, Zimbabwe, and the Netherlands. In June 2013, Apollo Tyres agreed to buy Cooper Tire & Rubber Company for $2.5 billion, which would make Apollo the world's seventh largest tire maker and give it access to the US replacement tire market. The acquisition of Cooper, the 11th largest tire company, would combine the two companies' 2012 sales of $6.6 billion.
B2b, b2c
MRF Limited is an India-based company established in 1949 that manufactures and sells tires. It began producing tires in 1961 and now has 7 manufacturing plants across South India and over 2,500 outlets nationwide. The company offers various tire types for vehicles including trucks, buses, cars, motorcycles and more. It targets the automobile and manufacturing industries and positions itself as India's largest tire manufacturer.
Apollo Tyres - GO The Distance
Apollo Tyres Ltd. is the 7th largest tyre manufacturer globally. Founded in 1972 and headquartered in India, Apollo Tyres has manufacturing facilities in India, Netherlands, and Hungary. The company has a strong brand image but weaker profit margins compared to its competitors. While two-wheeler and four-wheeler industries in India present opportunities for growth, Apollo Tyres also faces threats from economic instability, low-cost Chinese tires, and increased competition. To strengthen its position, the company is pursuing global expansion, new product development, and additional manufacturing facilities.
sandySummertrainingproject2003 100926004544-phpapp02
The document summarizes the findings of a market research study on the marketing mix of Ram Lubhaya & Sons (Ralco), a bicycle and automobile tyre manufacturer in India. Some key findings include:
1) MRF, Dunlop, and Ceat have larger market shares and brand awareness compared to Ralco. Ralco's two-wheeler tyres generate the most sales.
2) Dealers find Ralco's tyre designs satisfactory but product quality and prices only moderately good. Availability of Ralco tyres is also limited.
3) Awareness of Ralco's promotions is low. Increased promotions, dealer networks, and brand awareness are needed
Summertrainingproject2003 100926004544-phpapp02
The document summarizes the findings of a marketing research study conducted on Ram Lubhaya & Sons (Ralco), a bicycle and automobile tyre manufacturer in India. The following key points were revealed:
1. MRF, Dunlop and Ceat dominate the auto tyre market in Ludhiana and Patiala, with Ralco in the fourth position in terms of sales. Ralco's two-wheeler tyres generate the most sales.
2. Dealers find Ralco's tyre designs satisfactory but product quality and prices only average. Low brand awareness and limited availability hamper sales.
3. Increased promotions, expanding the dealer network, and offering better dealer margins
More Related Content
What's hot
Bridgestone Tire Store
Bridgestone Tire wanted a store that would feature it's high-end and performance line of tires and services. Big Red Rooster partnered with Pratt Corp. of Indianapolis to create a retail space that would be a destination for this discriminating customer. Rather than the typical tire store lined with multiple tires we created a space that celebrated key styles and presented them as unique styles. Designed to be a physical manifestation of the Bridgestone brand with wide sweeps of their signature red and a high level of personal service.
Corporate presentation2017
Apollo Tyres is a leading global tyre company with a presence in India, Europe, and other Asian markets. It has a large manufacturing footprint across Asia and Europe, with plants in India, Hungary, and the Netherlands. Apollo Tyres has a diverse portfolio of brands, including Apollo and Vredestein, and caters to different customer segments like passenger cars, trucks, farm vehicles, and two-wheelers. The company has a global workforce of over 15,500 employees and an extensive distribution network across its key markets in India and Europe. Apollo Tyres aims to be a premier global tyre company through its Vision 2020 strategy.
Apollo tyres
Apollo Tyres was facing issues retaining two major transport company customers in Alwar, India who were shifting to purchase cheaper imported Chinese tires. The Area Manager, Mr. Pawan Singh Dhek, arranged meetings with the customers to better understand the reasons for their shift. He discovered the Chinese tires were being offered at much lower prices with extra discounts for bulk purchases. In response, Mr. Dhek worked with his team to amend Apollo's credit policies to offer more flexible payment terms and improve customer service. These efforts were successful in retaining the two transport company customers.
Digital marketing Competitive Analysis of Apollo Tyres
Digital Marketing Competitive Analysis of Apollo Tyres.
Assignment Includes Company Profiles, SEO Rankings, SEM Rankings, Social Media Statistics, Content uploaded by Brands, Info & Ads made by Brands and Analysis.
This assignment is made for a project of Indian Institute of Digital Education.
Nitol Tyre Corporate Presentation
Nitol Tyre division started in 2013 producing truck and bus radial (TBR) and truck and bus bias (TBB) tires. By 2014, it was producing passenger car radial (PCR) and SUV tires in all sizes except off-the-road and solid tires. The document discusses various tire types including bias and radial tires for motorcycles, trucks, buses, passenger cars, aircraft, agriculture and industrial vehicles. It provides pricing comparisons for Nitol and other brands. It also includes analysis of the Indian tire market and discusses opportunities in the truck and bus bias tire market.
marketing strategy for Apollo tyres
SUMMER INTERNSHIP PROJECT by me at Apollo Tyres....... Some data has been hidden due to confidentiality................................................................................................................................................................................................................................
Sharaf organiations study at appolo tyres
Apollo Tyres is a global tyre company established in 1972 with over $2.2 billion in annual revenue. It has over 16,500 employees working across 8 manufacturing facilities in Asia, Europe, and Africa. Apollo Tyres is ranked 16th largest tyre company worldwide and 7th fastest growing. It has a strong presence in India as the 2nd largest tyre manufacturer. The document discusses Apollo Tyres' organization structure, departments, brands, products, manufacturing centers, and provides a SWOT analysis.
Sip presentation (Market Analytics of Bridges tone Tyres in Jaipur)
This is Brief sip Presentation on Bridgestone india Pvt. Ltd.. i think it is very much useful for those who are in need of Matters related to tyres and how to execute it.
Internship presentation
The document presents a project study report on the truck and bus radial tire segment. It discusses the major challenges facing the tire industry, including some customers using unbranded or Chinese tires and being unhappy with after-sales service. It analyzes JK Tyre's performance in the market and provides recommendations such as improving claim policies, increasing relationships with customers, and opening more service centers. The report is based on primary research conducted with 250 respondents in the Jaipur area.
Summer training project
Ralson is India's largest bicycle tyre manufacturer. It produces 1.25 lakh bicycle tyres and 1.5 lakh tubes per day. The document analyzes Ralson's marketing mix, including its distribution network, pricing strategy, and promotional activities. It also summarizes the findings of a study on dealers' perceptions of Ralson's auto products compared to competitors like MRF and Dunlop. The study found that Ralson's brand awareness and dealer network needed improvement.
Case study on Apollo tyres ltd
Apollo Tyres Ltd is India's 17th largest tyre manufacturer founded in 1976. Its vision is to become a significant global player and its mission is to provide customer delight and enhance stakeholder value. The company's corporate strategy focuses on maintaining a wide range of products and using R&D to meet global demand. Its marketing strategy aims to increase market share in India's passenger vehicle segment. Its human resources strategy emphasizes developing robust HR systems under Tapan Mitra to foster employee engagement, welfare, and integration.
Project report on apollo tyres ltd
Apollo Tyres Ltd is a global tire manufacturer founded in 1972 with headquarters in Gurgaon, India. It has manufacturing facilities in India, South Africa, Zimbabwe, and the Netherlands and sells tires across 118 countries. The company aims to be a significant global player and India's top tire brand through strategies like expanding its product range, increasing market share in passenger vehicle tires, and implementing robust human resources and corporate social responsibility programs. Apollo analyzes its strengths in geographic reach and product variety and weaknesses in new models and segments in a SWOT analysis to guide its growth.
GT Radial Marketing Plan - Expansion into the EUROPEAN Market
GT Radial is expanding into the European market and has developed a marketing plan. They currently operate in 6 European countries and compete with major tire brands. To succeed, they will focus on strengthening their brand, improving distribution across Europe through partnerships, and innovating products tailored to European customers and standards while maintaining competitive prices.
JK Tyre summer internship report on two wheeler tyre segment
This document is a summer training report submitted by Varun Jha at JK Tyre & Industries Limited. The report analyzes dealer and customer satisfaction at JK Tyre. It includes an acknowledgement, declaration, executive summary, details about JK Tyre and the tyre industry in India, objectives, methodology, data analysis, conclusions, findings, suggestions, learning experience, and a week-by-week description of the training. The executive summary provides an overview of factors affecting customer and dealer satisfaction discovered in the study such as price, quality, brand, durability, commission, new schemes, service, and quality.
Mrf tyres concept of management
This document outlines the vision, mission, five forces analysis, BCG matrix, SWOT analysis, core competencies, balanced scorecard, and principles for building a company to last for a tire manufacturing company. The vision is to provide highest quality products and services for total customer satisfaction. The mission is to be the number one tire brand in India and most profitable through customer obsession, high quality tires, and value for stakeholders. The five forces analysis finds supplier bargaining power and rivalry to be high threats. The BCG matrix shows tires as the cash cow. The SWOT analysis identifies innovation, supply chain, and market share as strengths and rising costs and competition as threats. Core competencies are identified as innovation, training, risk-
Jk copy (2)
- JK Tyre industries Ltd is the pioneer of radial technology in India and the market leader in bus and truck radials. It has successful production, marketing, finance, and HR departments working across its six domestic plants and three international plants.
- The presentation provided an overview of JK Tyres' Madurai plant, including details about the company's mission, vision, competitors, departments, financial data, strengths, weaknesses, opportunities, threats, findings from the study, and suggestions.
- The HR department works to care for employees through various schemes, medical assistance, financial aid, and help developing amenities, while the R&D department aims to improve product quality and performance.
Final tyre
The document provides an overview of the Indian tyre industry. Some key points:
- The Indian tyre industry had a turnover of Rs. 25,000 crores in 2009-2010, producing 13.5 lakh metric tons of tyres. The top 10 companies account for over 95% of production.
- Raw materials like natural rubber, butyl rubber, and nylon account for 63% of industry costs. India imports some raw materials due to insufficient domestic production.
- Growth in the automobile industry, driven by rising incomes, GDP growth, and infrastructure spending, is driving demand for tyres. Major automobile companies are expanding production.
- Leading tyre manufacturers include MRF,
Apollo tyres ...aj
Apollo Tyres Ltd is the world's 17th biggest tyre manufacturer, with annual revenues of $2.5 billion in 2011. It was founded in 1976 and has manufacturing facilities in India, South Africa, Zimbabwe, and the Netherlands. In June 2013, Apollo Tyres agreed to buy Cooper Tire & Rubber Company for $2.5 billion, which would make Apollo the world's seventh largest tire maker and give it access to the US replacement tire market. The acquisition of Cooper, the 11th largest tire company, would combine the two companies' 2012 sales of $6.6 billion.
B2b, b2c
MRF Limited is an India-based company established in 1949 that manufactures and sells tires. It began producing tires in 1961 and now has 7 manufacturing plants across South India and over 2,500 outlets nationwide. The company offers various tire types for vehicles including trucks, buses, cars, motorcycles and more. It targets the automobile and manufacturing industries and positions itself as India's largest tire manufacturer.
Apollo Tyres - GO The Distance
Apollo Tyres Ltd. is the 7th largest tyre manufacturer globally. Founded in 1972 and headquartered in India, Apollo Tyres has manufacturing facilities in India, Netherlands, and Hungary. The company has a strong brand image but weaker profit margins compared to its competitors. While two-wheeler and four-wheeler industries in India present opportunities for growth, Apollo Tyres also faces threats from economic instability, low-cost Chinese tires, and increased competition. To strengthen its position, the company is pursuing global expansion, new product development, and additional manufacturing facilities.
What's hot (20)
Digital marketing Competitive Analysis of Apollo Tyres
Digital marketing Competitive Analysis of Apollo Tyres
Sip presentation (Market Analytics of Bridges tone Tyres in Jaipur)
Sip presentation (Market Analytics of Bridges tone Tyres in Jaipur)
GT Radial Marketing Plan - Expansion into the EUROPEAN Market
GT Radial Marketing Plan - Expansion into the EUROPEAN Market
JK Tyre summer internship report on two wheeler tyre segment
JK Tyre summer internship report on two wheeler tyre segment
Similar to Apollo tyres competitive analysis digital marketing
sandySummertrainingproject2003 100926004544-phpapp02
The document summarizes the findings of a market research study on the marketing mix of Ram Lubhaya & Sons (Ralco), a bicycle and automobile tyre manufacturer in India. Some key findings include:
1) MRF, Dunlop, and Ceat have larger market shares and brand awareness compared to Ralco. Ralco's two-wheeler tyres generate the most sales.
2) Dealers find Ralco's tyre designs satisfactory but product quality and prices only moderately good. Availability of Ralco tyres is also limited.
3) Awareness of Ralco's promotions is low. Increased promotions, dealer networks, and brand awareness are needed
Summertrainingproject2003 100926004544-phpapp02
The document summarizes the findings of a marketing research study conducted on Ram Lubhaya & Sons (Ralco), a bicycle and automobile tyre manufacturer in India. The following key points were revealed:
1. MRF, Dunlop and Ceat dominate the auto tyre market in Ludhiana and Patiala, with Ralco in the fourth position in terms of sales. Ralco's two-wheeler tyres generate the most sales.
2. Dealers find Ralco's tyre designs satisfactory but product quality and prices only average. Low brand awareness and limited availability hamper sales.
3. Increased promotions, expanding the dealer network, and offering better dealer margins
Summertrainingproject2003 100926004544-phpapp0s
The document analyzes the marketing mix of Ram Lubhaya & Sons (Ralco), a bicycle and automobile tyre manufacturer in India. It finds that:
1) MRF, Dunlop and Ceat dominate the auto tyre market in Ludhiana and Patiala, with Ralco in fourth place in terms of sales and availability.
2) Ralco's product quality and designs are rated satisfactory by dealers but prices slightly higher than competitors and awareness is low.
3) Promotional activities are limited and not well known, but TV ads are seen as most effective. The study suggests increasing promotions, dealerships and offering better deals to boost sales.
Varun tonk project report
- The document is a marketing project report on Bajaj bikes conducted by Varun Tonk during his summer internship.
- It includes a company profile of Bajaj Auto, research methodology used, segmentation, targeting and positioning of Bajaj bikes.
- The report analyses the 4Ps of marketing - product, price, place and promotion strategies of Bajaj for different bike models.
Toyota corrola
- Toyota is a major Japanese automaker founded in 1933 that currently operates in 30 countries worldwide with 19 million customers. It ranks 8th on the Fortune 500 list and saw profits increase 16.6% from last year to over $5.2 billion.
- Toyota is the top selling brand in America, has the highest owner loyalty of any manufacturer, and has won more "best car for the money" awards than any other company. The Toyota Corolla is one of their most popular models.
- The document discusses analyzing factors that affect Corolla sales, Toyota's market strategies compared to competitors, and assessing Toyota's performance and standing in the automotive market through statistics.
Win The Game Of Googleopoly For Your Dealership
Sean V. Bradley, CEO of Dealer Synergy's presentation about how to Win The Game of Googelopoly for your dealership will teach you ways to dominate search engines through your website, social media platforms, online reputation and more.
International Market Entry Strategies
The document discusses a joint venture between Singapore Airlines and Tata Sons to establish a new airline in India. Singapore Airlines will own 49% and Tata Sons will own 51% of the new airline. The CEO of Singapore Airlines expresses excitement about partnering with Tata Sons to contribute to the future expansion of India's aviation market. The Chairman of the proposed joint venture airline says that civil aviation in India offers sustainable growth potential.
presentation on financial statement of hero moto corp
This document outlines an internship project completed by Sayed Nabil at Hero MotoCorp Ltd. It includes an acknowledgment, declaration, objectives, introduction to the company, milestones, leadership team, product line, organizational structure, and employees profile. The project analyzed Hero MotoCorp's financial statements over five years including the profit and loss account, balance sheet, and cash flow statement to understand the company's financial performance and position. Key ratios were calculated and trends analyzed. The document provides an overview of Hero MotoCorp as the background for Nabil's financial analysis internship project.
Market entry strategies part 1
Recently had another opportunity to share with MBA students International Market Entry Strategies . Interesting Subject to talk about.
FORD
This document provides an overview and analysis of Ford Motor Company. It discusses Ford's history of making affordable cars for everyone with models like the Model T. It also shows the evolution of Ford's logo over time. The document outlines Ford's entry into India in 1907 and receiving approval to form a joint venture in 1995. It provides financial performance data from 2008-2012 and current ratios. It also discusses Ford's plans for 2014, including launching new vehicles and creating 11,000 new jobs. In summary, the document analyzes Ford's past and present performance and outlines its strategy to strengthen its position in key markets going forward.
VARUN TONKSummer internship project report 2016
This document is a report on a summer internship project for Bajaj Bikes conducted by Varun Tonk. The report includes sections on the company profile, objectives, research methodology, marketing mix plan involving segmentation, targeting, positioning, the 4Ps of product, price, place, and promotion. It also includes data analysis and interpretation, conclusions, recommendations, and limitations. The report provides an overview of Bajaj as one of the largest two and three-wheeler manufacturers in India and discusses the company's history, philosophy, products, market share and research and development efforts.
Thorppt (1)
The document discusses the motorcycle market in India and introduces a new motorcycle brand called THOR MOTORCYCLES. It provides details on THOR's new 300RR sports bike, including its specifications. It also outlines THOR's marketing and promotion strategies, stakeholders, future goals of expanding product lines and dealerships, and developing electric vehicles.
Goodyear
Goodyear India Ltd is a leading global tire manufacturer with operations in 49 facilities worldwide. The global tire industry is projected to grow annually through 2015, with the Asia/Pacific region accounting for over half of demand. In India, the domestic tire industry is expected to grow 4-8% in the next three years. Goodyear offers various tire products for applications like cars, trucks, motorcycles, and more. The company strives to improve products through research and development efforts.
PPT 01
Kia Motors entered the Indian market in 2019 and has found success with its launch of the Kia Seltos SUV. It established a manufacturing plant in India capable of producing 300,000 vehicles annually. For its initial launch, Kia used a marketing strategy focused on storytelling about its design inspiration and building a large dealership network. Kia's digital marketing promotions were very successful at generating online buzz. Going forward, Kia plans to launch new SUV models and is evaluating entering the mid-sized 7-seater segment.
Ford Motor Strategic Management
Ford Motor Company is the largest industrial company in US history. Henry Ford founded the company in 1903 and pioneered mass production techniques, including the moving assembly line. By 1924, Ford produced the 10 millionth Model T car. Currently, Ford faces competition from Toyota, GM, Honda, and others but has maintained a strong brand and market share in North America through innovation. Ford aims to deliver profitable growth through its "One Ford" strategy of having one team, plan, and goal.
Ford figo
SECTOR INFORMATION
INTRODUCTION
CONTRIBUTION TO GDP
MARKET OVERVIEW
GROWTH PATTERN
REASONS FOR GROWTH
PORTERS FIVE FORCE ANALYSIS OF THE SECTOR
Threat of New Entrants:
Threats of Substitute Products or Services:
Bargaining Power of Suppliers:
Bargaining Power of Buyers:
Rivalry Among Existing Firms:
COMPANY INFORMATION
COMPANY SNAPSHOT
MARKET SHARE
TARGET MARKET
COMPETITORS ANALYSIS
LAST 6 MONTHS NEWS:
MARKETING STRATEGY
SWOT ANALYSIS OF THE COMPANY
STP OF THE PRODUCT
BCG MATRIX
PRODUCT LIFE CYCLE
MARKETING MIX (4P’S):
COMPARISON OF SALES
MARKETING AND PROMOTIONAL STRATEGY
BUSINESS FINANCE
RATIO ANALYSIS
INCOME STATEMENT
BALANCE SHEET
STATEMENT OF CASH FLOWS
EQUITY
REVENUE
HUMAN RESOURCE MANAGEMENT
ORGANIZATION STRUCTURE
JOB DESCRIPTIONS AND JOB SPECIFICATIONS OF FORD
TRAINING NEEDS OF FORD
ORGANIZATION CULTURE OF FORD
CONCLUSION
BIBLIOGRAPHY/ REFERENCES
Hero Motocorp
Hero Motocorp ltd. is the world's largest manufacturer of motorcycles and scooters. It was founded in 1984 as a joint venture between Hero Cycles of India and Honda of Japan. In 2011, Hero Motocorp was formed after Hero Group acquired Honda's stake in the joint venture. Hero Motocorp manufactures motorcycles up to 350cc and offers over 20 products. It has a strong distribution network across India and aims to expand globally in key markets in Asia, Africa, and South America. Hero Motocorp reported increasing sales, profits, and earnings per share from 2014-2017.
Citroën Performance and Branding Plan1.pptx
This plan was created to build Brand presents in India for newly launched automobile brand It predicted They are extremely popular in Europe But This was the first Their first campaign In India for launch. Plan includes complete Information about branding strategy and how we can leverage branding cookies for final conversions
Hero motor corp
Hero Motocorp is an Indian motorcycle manufacturer founded in 1984 as a joint venture between Hero Cycles and Honda. It is now the largest motorcycle manufacturer in the world. The company's mission is to provide mobility solutions and empower customers in India and globally. It manufactures motorcycles from 97CC to 225CC engines, selling across India as well as Latin America and Africa. Key strategies include expanding its product portfolio and global reach, improving efficiency, and investing in branding.
Bicycle Industry: Bicycle Spare Parts, Bicycle Components, Bicycle Accessorie...
Bicycle Industry: Bicycle Spare Parts, Bicycle Components, Bicycle Accessories, Bicycle Assembling, Cycle, Bicycle Tyres and Tubes, Bicycle Tools and Equipment Manufacturing Plant, Detailed Project Report, Profile, Business Plan, Industry Trends, Market Research, Survey, Manufacturing Process, Machinery, Raw Materials, Feasibility Study, Investment Opportunities, Cost and Revenue, Plant Economics, Production Schedule, Working Capital Requirement, Plant Layout, Process Flow Sheet, Cost of Project, Projected Balance Sheets, Profitability Ratios, Break Even Analysis
The Indian bicycle industry, the second largest in the world, produces around 10 to 14 mn units annually. China leads with a production of over 50 mn units. The total world market is estimated at close to 100 mn units. In value terms, the current market size is estimated at Rs. 22 bn and is growing at about 3.5% annually.The opening up of the economy in the wake of the overall liberalisation policies of the government, led to the spectre of cheap Chinese bikes entering into the Indian market. There was, however, no major threat emanating out of these imports according to the domestic cycle manufacturers. The entire market of bicycles can be divided into domestic and foreign markets.
See more:
https://goo.gl/G0gPqI
Tags
Are bicycle shops profitable?, Auto and Bicycle Industry Project Reports, Best small and cottage scale industries, Bicycle business ideas, Bicycle business plan, Bicycle Industry or Cycling Industry, Bicycle making machine factory, Bicycle Making Small Business Manufacturing, Bicycle Manufacturing Based Profitable Projects, Bicycle Manufacturing Based Small Scale Industries Projects, Bicycle Manufacturing Business Plan, Bicycle Manufacturing Business, Bicycle Manufacturing Industry in India, Bicycle Manufacturing Industry, Bicycle manufacturing process, Bicycle Manufacturing Project Feasibility Report, Bicycle manufacturing project report, Bicycle Manufacturing Projects, Bicycle Manufacturing, Bicycle market analysis, Bicycle Rim Project Feasibility Report, Business consultancy, Business consultant, Business guidance for Bicycle Manufacturing plant, Business guidance to clients, Business Plan for a Startup Business, Business Plan for Bicycle Manufacturing Company, business plan for small bicycle shop, Business start-up, Detailed Project Report on Bicycle Manufacturing unit, Download free project profile on Bicycle Manufacturing unit, Feasibility report on Bicycle Manufacturing project, Free Project Profile on Bicycle Manufacturing plant, How much does it cost to start a bicycle shop, How to become a bicycle dealer, How to start a bicycle manufacture company, How to start a bicycle manufacturing business, How to Start a Bicycle Manufacturing industry?, How to Start a Bicycle Production Business, How to start a bike company in India, How to start a bike manufacturing company
Similar to Apollo tyres competitive analysis digital marketing (20)
sandySummertrainingproject2003 100926004544-phpapp02
sandySummertrainingproject2003 100926004544-phpapp02
presentation on financial statement of hero moto corp
presentation on financial statement of hero moto corp
Bicycle Industry: Bicycle Spare Parts, Bicycle Components, Bicycle Accessorie...
Bicycle Industry: Bicycle Spare Parts, Bicycle Components, Bicycle Accessorie...
More from PratapZachariah
Blogging
A definition of blogging and an overview of why people love it as a means of making money online, as well as tips for starting a blog and making money. Blogging Tips is one of the web's largest and oldest resources for today's top bloggers. Daily topics include SEO, content creation, outreach and only the most
(Smm) Social Media Marketing for Brand Jealous21
Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals.
Email marketing for Brand Jealous21
Modern products for sales, marketing & support to connect with customers and grow faster. Easy Setup. Marketing Automation. Integrated platform. Targeted Live Chat. Personalized Onboarding. Services: Website Live Chat, Customer Engagement, Customer Support, In-App Messaging.
Mobile marketing for edX online Courses
Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps. Mobile is disrupting the way people engage with brands.
Digital Media planning for brand Jealous21
In simple terms, a strategy is just a plan of action to achieve the desired goal or multiple... Digital strategy: Earned media, user-made video.
E commerce for small scale
E-commerce is just the process of buying and selling produce by electronic means such as by mobile applications and the Internet. Ecommerce refers to both online retail as well as electronic transactions.
(Sem) Search engine marketing for Jealous21
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites. Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving areas.
Final project Urbanclap
Final project on Urbanclap Digital Marketing Platforms Data Analysis, Content strategy, Facebook and Instagram Ads, Email Marketing, Media Planning, Brand Pitching, Creative Posts & Remarketing
More from PratapZachariah (9)
Recently uploaded
BRIC_2024_2024-06-06-11:30-haunschild_archival_version.pdf
These are the slides of my presentation at BRIC 2024 about global science overlay maps using OpenAlex.
Artificial Intelligence, Data and Competition – OECD – June 2024 OECD discussion
Artificial Intelligence, Data and Competition – OECD – June 2024 OECD discussionOECD Directorate for Financial and Enterprise Affairs
This presentation by OECD, OECD Secretariat, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
IEEE CIS Webinar Sustainable futures.pdf
The importance of sustainable and efficient computational practices in artificial intelligence (AI) and deep learning has become increasingly critical. This webinar focuses on the intersection of sustainability and AI, highlighting the significance of energy-efficient deep learning, innovative randomization techniques in neural networks, the potential of reservoir computing, and the cutting-edge realm of neuromorphic computing. This webinar aims to connect theoretical knowledge with practical applications and provide insights into how these innovative approaches can lead to more robust, efficient, and environmentally conscious AI systems.
Webinar Speaker: Prof. Claudio Gallicchio, Assistant Professor, University of Pisa
Claudio Gallicchio is an Assistant Professor at the Department of Computer Science of the University of Pisa, Italy. His research involves merging concepts from Deep Learning, Dynamical Systems, and Randomized Neural Systems, and he has co-authored over 100 scientific publications on the subject. He is the founder of the IEEE CIS Task Force on Reservoir Computing, and the co-founder and chair of the IEEE Task Force on Randomization-based Neural Networks and Learning Systems. He is an associate editor of IEEE Transactions on Neural Networks and Learning Systems (TNNLS).
原版制作贝德福特大学毕业证（bedfordhire毕业证）硕士文凭原版一模一样
原版一模一样【微信：741003700 】【贝德福特大学毕业证（bedfordhire毕业证）硕士文凭】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
The Intersection between Competition and Data Privacy – OECD – June 2024 OECD...
The Intersection between Competition and Data Privacy – OECD – June 2024 OECD...OECD Directorate for Financial and Enterprise Affairs
This presentation by OECD, OECD Secretariat, was made during the discussion “The Intersection between Competition and Data Privacy” held at the 143rd meeting of the OECD Competition Committee on 13 June 2024. More papers and presentations on the topic can be found at oe.cd/ibcdp.
This presentation was uploaded with the author’s consent.
2024-05-30_meetup_devops_aix-marseille.pdf
Slides de notre meetup DevOps AixMarseille du 30 mai 2024 chez SmarTribune
Sujets: platform engineering / terragrunt / test containers
The Intersection between Competition and Data Privacy – KEMP – June 2024 OECD...
The Intersection between Competition and Data Privacy – KEMP – June 2024 OECD...OECD Directorate for Financial and Enterprise Affairs
This presentation by Katharine Kemp, Associate Professor at the Faculty of Law & Justice at UNSW Sydney, was made during the discussion “The Intersection between Competition and Data Privacy” held at the 143rd meeting of the OECD Competition Committee on 13 June 2024. More papers and presentations on the topic can be found at oe.cd/ibcdp.
This presentation was uploaded with the author’s consent.
Why Psychological Safety Matters for Software Teams - ACE 2024 - Ben Linders.pdf
Psychological safety in teams is important; team members must feel safe and able to communicate and collaborate effectively to deliver value. It’s also necessary to build long-lasting teams since things will happen and relationships will be strained.
But, how safe is a team? How can we determine if there are any factors that make the team unsafe or have an impact on the team’s culture?
In this mini-workshop, we’ll play games for psychological safety and team culture utilizing a deck of coaching cards, The Psychological Safety Cards. We will learn how to use gamification to gain a better understanding of what’s going on in teams. Individuals share what they have learned from working in teams, what has impacted the team’s safety and culture, and what has led to positive change.
Different game formats will be played in groups in parallel. Examples are an ice-breaker to get people talking about psychological safety, a constellation where people take positions about aspects of psychological safety in their team or organization, and collaborative card games where people work together to create an environment that fosters psychological safety.
XP 2024 presentation: A New Look to Leadership
Presentation slides from XP2024 conference, Bolzano IT. The slides describe a new view to leadership and combines it with anthro-complexity (aka cynefin).
Disaster Management project for holidays homework and other uses
It talks about disaster management in a helful way.
Artificial Intelligence, Data and Competition – ČORBA – June 2024 OECD discus...
Artificial Intelligence, Data and Competition – ČORBA – June 2024 OECD discus...OECD Directorate for Financial and Enterprise Affairs
This presentation by Juraj Čorba, Chair of OECD Working Party on Artificial Intelligence Governance (AIGO), was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
The remarkable life of Sir Mokshagundam Visvesvaraya.pptx
The remarkable life of Sir Mokshagundam Visvesvaraya.pptx
Pro-competitive Industrial Policy – OECD – June 2024 OECD discussion
Pro-competitive Industrial Policy – OECD – June 2024 OECD discussionOECD Directorate for Financial and Enterprise Affairs
This presentation by OECD, OECD Secretariat, was made during the discussion “Pro-competitive Industrial Policy” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/pcip.
This presentation was uploaded with the author’s consent.
Carrer goals.pptx and their importance in real life
Career goals serve as a roadmap for individuals, guiding them toward achieving long-term professional aspirations and personal fulfillment. Establishing clear career goals enables professionals to focus their efforts on developing specific skills, gaining relevant experience, and making strategic decisions that align with their desired career trajectory. By setting both short-term and long-term objectives, individuals can systematically track their progress, make necessary adjustments, and stay motivated. Short-term goals often include acquiring new qualifications, mastering particular competencies, or securing a specific role, while long-term goals might encompass reaching executive positions, becoming industry experts, or launching entrepreneurial ventures.
Moreover, having well-defined career goals fosters a sense of purpose and direction, enhancing job satisfaction and overall productivity. It encourages continuous learning and adaptation, as professionals remain attuned to industry trends and evolving job market demands. Career goals also facilitate better time management and resource allocation, as individuals prioritize tasks and opportunities that advance their professional growth. In addition, articulating career goals can aid in networking and mentorship, as it allows individuals to communicate their aspirations clearly to potential mentors, colleagues, and employers, thereby opening doors to valuable guidance and support. Ultimately, career goals are integral to personal and professional development, driving individuals toward sustained success and fulfillment in their chosen fields.
The Intersection between Competition and Data Privacy – COLANGELO – June 2024...
The Intersection between Competition and Data Privacy – COLANGELO – June 2024...OECD Directorate for Financial and Enterprise Affairs
This presentation by Professor Giuseppe Colangelo, Jean Monnet Professor of European Innovation Policy, was made during the discussion “The Intersection between Competition and Data Privacy” held at the 143rd meeting of the OECD Competition Committee on 13 June 2024. More papers and presentations on the topic can be found at oe.cd/ibcdp.
This presentation was uploaded with the author’s consent.
Competition and Regulation in Professions and Occupations – OECD – June 2024 ...
Competition and Regulation in Professions and Occupations – OECD – June 2024 ...OECD Directorate for Financial and Enterprise Affairs
This presentation by OECD, OECD Secretariat, was made during the discussion “Competition and Regulation in Professions and Occupations” held at the 77th meeting of the OECD Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Artificial Intelligence, Data and Competition – LIM – June 2024 OECD discussion
Artificial Intelligence, Data and Competition – LIM – June 2024 OECD discussionOECD Directorate for Financial and Enterprise Affairs
This presentation by Yong Lim, Professor of Economic Law at Seoul National University School of Law, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
Using-Presentation-Software-to-the-Fullf.pptx
Slides on 7 Commonly Used Presentation Softwares; thier usage and features.
Competition and Regulation in Professions and Occupations – ROBSON – June 202...
Competition and Regulation in Professions and Occupations – ROBSON – June 202...OECD Directorate for Financial and Enterprise Affairs
This presentation by Professor Alex Robson, Deputy Chair of Australia’s Productivity Commission, was made during the discussion “Competition and Regulation in Professions and Occupations” held at the 77th meeting of the OECD Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found at oe.cd/crps.
This presentation was uploaded with the author’s consent.Recently uploaded (20)
BRIC_2024_2024-06-06-11:30-haunschild_archival_version.pdf
BRIC_2024_2024-06-06-11:30-haunschild_archival_version.pdf
Artificial Intelligence, Data and Competition – OECD – June 2024 OECD discussion
Artificial Intelligence, Data and Competition – OECD – June 2024 OECD discussion
The Intersection between Competition and Data Privacy – OECD – June 2024 OECD...
The Intersection between Competition and Data Privacy – OECD – June 2024 OECD...
The Intersection between Competition and Data Privacy – KEMP – June 2024 OECD...
The Intersection between Competition and Data Privacy – KEMP – June 2024 OECD...
Why Psychological Safety Matters for Software Teams - ACE 2024 - Ben Linders.pdf
Why Psychological Safety Matters for Software Teams - ACE 2024 - Ben Linders.pdf
Disaster Management project for holidays homework and other uses
Disaster Management project for holidays homework and other uses
Artificial Intelligence, Data and Competition – ČORBA – June 2024 OECD discus...
Artificial Intelligence, Data and Competition – ČORBA – June 2024 OECD discus...
The remarkable life of Sir Mokshagundam Visvesvaraya.pptx
The remarkable life of Sir Mokshagundam Visvesvaraya.pptx
Pro-competitive Industrial Policy – OECD – June 2024 OECD discussion
Pro-competitive Industrial Policy – OECD – June 2024 OECD discussion
Carrer goals.pptx and their importance in real life
Carrer goals.pptx and their importance in real life
The Intersection between Competition and Data Privacy – COLANGELO – June 2024...
The Intersection between Competition and Data Privacy – COLANGELO – June 2024...
Competition and Regulation in Professions and Occupations – OECD – June 2024 ...
Competition and Regulation in Professions and Occupations – OECD – June 2024 ...
Artificial Intelligence, Data and Competition – LIM – June 2024 OECD discussion
Artificial Intelligence, Data and Competition – LIM – June 2024 OECD discussion
Competition and Regulation in Professions and Occupations – ROBSON – June 202...
Competition and Regulation in Professions and Occupations – ROBSON – June 202...
Apollo tyres competitive analysis digital marketing
- 2. • Apollo Tyres designs, manufactures and distributes tires, tubes and flaps for commercial vehicles. • Founded: 1972 • Industry Sector: Tyres & Rubber products • Annual Revenue: $2.3B • Employees: 12,125 • Website: www.apollotyres.com • Apps: Apollo Sampark, Delivery Tracking Apollo Tyres, Apollo SFA, Apollo Customer Champions
- 3. Competitors
- 4. • JK Tyre is an India based manufacturer and supplier of automotive tires. • Founded: 1974 • Industry Sector: Tyres & Rubber products • Annual Revenue: $1.3B • Employees: 6,734 • Website: www.jktyre.com • Apps: JK Connect, JK Tyre PitStop
- 5. • Bridgestone designs, manufactures and commercializes tyres and rubber products for the automotive industry. • Founded: 1931 • Industry Sector: Tyres & Rubber products • Annual Revenue: $32.4B • Employees: 142,669 • Website: www.bridgestone.com • Apps: Bridgestone Retorque, Bridgestone AG Tyres, Bridgestone Performance Trails
- 6. Search Engine Optimization Keywords Car Tyres 2nd Page Top 10 List 3rd Page Top 10 List 1st Page Top 10 List Tyres Online 2nd Page Top 5 List 5th Page Top 10 List 1st Page Top 10 List Tyre Prices 2nd Page Top 5 List 4th Page Top 10 List 1st Page Top 10 List Tyre Sales 4th Page Top 5 List 1st Page Top 5 List 2nd Page Top 5 List Buy Tyres Online 5th Page Top 10 List 1st Page Top 10 List
- 7. Search Engine Marketing Keywords Apollo Tyres 1st Page Top 1st Ad 2nd Page Bottom 1st Ad JK Tyres 1st Page Top 1st Ad 2nd Page Top 1st Ad Bridgestone 1st Page Top 1st Ad 2nd Page Top 1st Ad Cheap Tyres 1st Page Bottom 2nd Ad 1st Page Bottom 3rd Ad Tyre Sales 2nd Page Bottom 2nd Ad 2nd Page Bottom 3rd Ad Car Tyres 1st Page Bottom 1st Ad
- 8. Likes: 938509 Likes:855194 Likes: 1366654 Likes: 432011 Followers: 117000 Followers: 7629 Followers: 104000 Followers: 342 Social Presence India India
- 26. Content/Ads
- 27. Content on Social Media
- 28. Info & Ads BACK
- 29. Content on Social Media
- 30. Info & Ads BACK
- 31. Content on Social Media (International)
- 32. Content on Social Media (India)
- 33. Info & Ads (International) BACK
- 34. Info & Ads (India) BACK
- 35. • Bridgestone has more Search Engine Orientation than others which is very evident from higher search engine rankings compared to competitors as their Social media Presence is relatively low however their Search Engine Ranking is very high. • But the Social Media Presence affecting the organic ranking of MRF is evident as MRF also is in the top Search Engine Rankings. • Advice to Apollo to create a strong search engine optimization plan with and without social media usage. • Apollo Tyres & Bridgestone are Implementing Google Ads. Whereas JK Tyres are lacking the usage of Google Ads. Analysis
- 36. • All the top Tyre companies are found to be active on social media. • As far India is concerned Facebook and Youtube drive Social Media Campaigns. • There is little change in different social medias are used. • Except MRF other companies content is similar. • Even at national level organic engagements seems to be small. • More engaging content development is required to ensure that a differential branding on social media is essential. • Bridgestone in US is associating with NFL, NHL and performance. Whereas in India MRF is associating with Cricket and Performance. • In India the primary goal should be safety and cost than performance so Apollo Tyres should create more content related to safety and economy. Analysis