Analysis Of Opening Titles
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The document describes and analyzes the opening title sequences of three films: Nerve, Coraline, and Dawn of the Dead. For Nerve, the opening connects the names of the film crew to editing apps and fashion to introduce the characters and signal its target teenage audience. Coraline's opening focuses on textiles and casting to set up its story and young viewers. Dawn of the Dead's titles feature bloody names and chaotic zombie images against a scientific newscast to establish its premise of fleeing from the undead.
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Symbols and meanings
This document discusses the symbols and meanings behind the music video genre that was chosen - pop. It focuses on the song "My Head is a Jungle" by Emma Louise and how the narrative and performance style of music video will be used to tell the story of a broken relationship through contemporary dance. Props like colored powders and a variety of camera shots and editing effects will help visualize the relationship and meanings of the song. Actors, lip syncing, and emphasis on the female artist are also discussed.
Symbols and meanings behind
This document summarizes the key elements of a music video being created for the song "My Head is a Jungle" by Emma Louise. The video will tell the narrative story of a broken relationship through contemporary dance performance. It will use various camera angles, holi powders as props to signify love and the breakdown of the relationship, and editing effects to emphasize the obscure relationship. Lip syncing scenes are also included to conform to mainstream music video conventions.
Question 1
This document compares conventions used in the film "Easy A" to those used in the filmmaker's own romantic comedy film. Some of the conventions that are discussed and compared include the logo, titles, music, location, and characters. The document analyzes how "Easy A" employs these different conventions and whether the filmmaker's own film uses similar or different conventions for their romantic comedy.
Evaluation question one
This document summarizes how the student's media product uses conventions of hip hop music videos. It discusses several key elements:
1) The narrative is shown through verses and choruses with the main artist in different settings and clothing to distinguish characters.
2) The relationship between the music and visuals emphasizes lyrics at certain points to further the narrative.
3) Star image is prominently featured through close-up shots of the main artist, setting the work within the conventions of the genre.
Proposal
The group proposes creating a music video for the song "How to Save a Life" by The Fray. They believe the song has potential for a strong narrative and many performance shots. They want to interpret the different meanings of the song and potentially address social issues like drugs. The artist will appear as a poor teen who has struggled to evoke sympathy and be a role model. Locations will include indoor studio space for choreography and outdoor parks for a sense of reality. Costumes will use black and white to convey seriousness and hope.
A2 Media Studies - Evaluation Question 2
The document discusses the themes, mise-en-scene, motifs, and target audience of various promotional materials for the album "B.E.A.S.T.Y." and single "Beast Mode" by artist WhosFiz. The front cover features a composite image of the artist's face with a beastly creature to represent the album title. Scenes in the music video alternate between black and white and color. Elements from the music video also appear on the back of the digipak. The promotional materials aim to present the artist in a positive yet simple way to appeal to younger audiences and focus their attention on the music and artist.
Alunageorge website pres
AlunaGeorge's official website primarily promotes their music and tour dates rather than providing personal information about the duo. The homepage directs visitors to purchase their songs on iTunes and learn about upcoming shows. While the color scheme and font give the page a professional look, it lacks vibrant colors and images of the duo. Links on the site, including clicking their name at the top, redirect to iTunes rather than providing biographical details, further demonstrating the site's commercial focus on promoting music sales and tours over artist profiles.
Natasha queestion 2
The music video uses natural lighting and weather effects to enhance the artist's emotions and match the lyrics. Still images from the music video are used on the CD packaging and advert to familiarize audiences.
The CD packaging, advert, and music video all use a consistent black, white, and yellow color scheme. A location shot is used for the advert rather than a studio shot to link it to the CD packaging. Positive reviews from music magazines are included.
Fonts, symbols, and layouts are kept consistent across the CD packaging and advert to clearly associate all the products with the artist. Social media and online promotion would be used to advertise and interact with fans if operating in the real world.
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Symbols and meanings
This document discusses the symbols and meanings behind the music video genre that was chosen - pop. It focuses on the song "My Head is a Jungle" by Emma Louise and how the narrative and performance style of music video will be used to tell the story of a broken relationship through contemporary dance. Props like colored powders and a variety of camera shots and editing effects will help visualize the relationship and meanings of the song. Actors, lip syncing, and emphasis on the female artist are also discussed.
Symbols and meanings behind
This document summarizes the key elements of a music video being created for the song "My Head is a Jungle" by Emma Louise. The video will tell the narrative story of a broken relationship through contemporary dance performance. It will use various camera angles, holi powders as props to signify love and the breakdown of the relationship, and editing effects to emphasize the obscure relationship. Lip syncing scenes are also included to conform to mainstream music video conventions.
Question 1
This document compares conventions used in the film "Easy A" to those used in the filmmaker's own romantic comedy film. Some of the conventions that are discussed and compared include the logo, titles, music, location, and characters. The document analyzes how "Easy A" employs these different conventions and whether the filmmaker's own film uses similar or different conventions for their romantic comedy.
Evaluation question one
This document summarizes how the student's media product uses conventions of hip hop music videos. It discusses several key elements:
1) The narrative is shown through verses and choruses with the main artist in different settings and clothing to distinguish characters.
2) The relationship between the music and visuals emphasizes lyrics at certain points to further the narrative.
3) Star image is prominently featured through close-up shots of the main artist, setting the work within the conventions of the genre.
Proposal
The group proposes creating a music video for the song "How to Save a Life" by The Fray. They believe the song has potential for a strong narrative and many performance shots. They want to interpret the different meanings of the song and potentially address social issues like drugs. The artist will appear as a poor teen who has struggled to evoke sympathy and be a role model. Locations will include indoor studio space for choreography and outdoor parks for a sense of reality. Costumes will use black and white to convey seriousness and hope.
A2 Media Studies - Evaluation Question 2
The document discusses the themes, mise-en-scene, motifs, and target audience of various promotional materials for the album "B.E.A.S.T.Y." and single "Beast Mode" by artist WhosFiz. The front cover features a composite image of the artist's face with a beastly creature to represent the album title. Scenes in the music video alternate between black and white and color. Elements from the music video also appear on the back of the digipak. The promotional materials aim to present the artist in a positive yet simple way to appeal to younger audiences and focus their attention on the music and artist.
Alunageorge website pres
AlunaGeorge's official website primarily promotes their music and tour dates rather than providing personal information about the duo. The homepage directs visitors to purchase their songs on iTunes and learn about upcoming shows. While the color scheme and font give the page a professional look, it lacks vibrant colors and images of the duo. Links on the site, including clicking their name at the top, redirect to iTunes rather than providing biographical details, further demonstrating the site's commercial focus on promoting music sales and tours over artist profiles.
Natasha queestion 2
The music video uses natural lighting and weather effects to enhance the artist's emotions and match the lyrics. Still images from the music video are used on the CD packaging and advert to familiarize audiences.
The CD packaging, advert, and music video all use a consistent black, white, and yellow color scheme. A location shot is used for the advert rather than a studio shot to link it to the CD packaging. Positive reviews from music magazines are included.
Fonts, symbols, and layouts are kept consistent across the CD packaging and advert to clearly associate all the products with the artist. Social media and online promotion would be used to advertise and interact with fans if operating in the real world.
Evaluation Question 2
1) The music video focuses on lights as its main theme by featuring the artist singing at night in front of the city lights of London.
2) For the digipak and advertisement, the creators originally planned to feature the artist in front of city lights at the same London location as the music video. However, they later decided on a close-up shot of the artist against a plain background with lights incorporated differently for a more creative and focused design.
3) To link the digipak and advertisement visually, the same font and color scheme of purple/pink were used, creating cohesion while still standing out. The artist also wears similar white clothing in all three products.
Conventions Jazz/Folk/Acoustic
This document discusses conventions for music videos in jazz, folk, and acoustic genres. It provides examples of conventions for each genre, such as using bright lights and sophisticated costumes in jazz videos, slow pacing and black and white editing in acoustic videos, and heavy shadows and close-ups in folk videos. The document analyzes examples like "Fireflies" by Owl City and "Little Lion Man" by Mumford and Sons. It concludes that researching the conventions will help in creating a music video that includes aspects of each genre while also being unique.
Synergy between magazine advert, music video and
The document discusses synergy between a magazine advertisement, album cover, and music video for The Killers. It notes that the advert and album use nearly identical artwork of a desert landscape under a moon. The music video for "Human" also features this desert setting. The last shot of the video most closely resembles the advert and album artwork. Throughout the products, the use of similar visual elements like the desert setting helps create cohesion and a recognizable style for the artist.
Development of front album cover
The image was chosen for the album cover to relate to the song and music video by showing the subject's body language and surroundings rather than directly addressing the audience. The original image was lightened by adjusting brightness, hue and saturation. The balloons were left colored by selecting and copying them to a new layer while making the background black and white using a gradient map, symbolizing being free as in the video. The band name and album title were placed at the top in big capital black font and sophisticated fonts respectively to be readable and recognize the band and relate to the sophisticated portrayal of the actress in the video and fonts that look both simple yet sophisticated.
Evaluation task 1 pp
The document discusses conventions and forms in media products. It provides examples of conventions used in music videos, including cinematic locations, close-ups, lighting, sets, pacing of cuts, dance, and album covers. It then analyzes several music videos and album covers, noting how they use certain conventions and how the document writer drew inspiration from them for their own media product. The document aims to identify conventions, understand how other artists have used them, and apply that knowledge to their own work.
Evaluation task 1 pdf- max b
The document discusses conventions and forms used in various media products such as music videos. It provides examples of conventions from popular music videos and albums and how the student has used or been inspired by these conventions in their own media products. Specifically, it discusses conventions around cinematic locations, lighting, pacing of cuts, dance, photography style, color schemes, and placement of text in album artwork. The overall purpose is to evaluate how the student's media products do or do not follow conventions from real media products.
Media coursework ppt
The document provides an analysis of three music videos and two artist websites. It analyzes the music videos "Let's Shut Up & Dance" by Jason Derulo, "I Better Love You" by Will Heard, and "Meet Me Halfway" by The Black Eyed Peas in terms of their genre conventions, target audiences, media language used, and intertextuality. It also examines the websites of Jason Derulo and Will Heard in terms of their navigation menus and page structures. The document analyzes these works through a media studies lens.
Evaluation task 1 pp
The document discusses conventions and forms used in various media products. It provides examples of conventions from music videos, such as close-ups in Adele's "Hello" video and dark lighting in Daughter's "Youth" video. It also discusses conventions for album covers, such as the relaxed field image on The Head and the Heart album and the color scheme and rural environment on the Autumn Glow album cover. The document aims to analyze how media products use, develop, or challenge conventions and relate conventions to conveying meaning and genre.
Digipak research
This document analyzes and compares the digipak designs of albums by Arctic Monkeys, Jake Bugg, and Sia. For the Arctic Monkeys album AM, the digipak uses a black and white color scheme and waveform images to symbolically represent the band and be recognizable to fans. For Jake Bugg's album Shangri La, the simple images portray independence as the artist is alone with his guitar, reflecting his indie genre. Sia's album 1000 Forms of Fear uses a faded color scheme and shaky handwritten font to represent fear and something hiding behind the white lines of the CD design. The target audiences are generally adolescents and teenagers who can relate to the artists and music.
Task 2 star image
The document discusses how stars and their images are constructed and promoted through various media to appeal to target audiences. It uses Kanye West as an example of an artist who promotes recognizable motifs like teddy bears across his album covers and videos. The document then discusses how a band's star image was developed and promoted through elements in their music video like creativity, originality, and sexuality to appeal to both male and female audiences aged 17-24.
Evaluation q 2
The document discusses how a music artist and their team effectively combined a music video with ancillary promotional materials like CD covers and magazine ads. They maintained consistency in typography, costumes, colors, and inclusion of balloons to create a cohesive brand identity across materials. Typography, costumes, and limited colors like black, white, and red were used to represent the artist in a way conventional to the soul/jazz genre. Balloons were a key prop and symbol in both the video and ancillary materials to link the pieces together.
Audio research
The document discusses selecting background music for a school advertisement. It chose a happy-sounding track called "Buddy" from the free music website Bensound to introduce the school in a welcoming way and make students want to visit. The same track will be used for both versions of the ad to provide a link and show Ringwood School offers opportunities for both young children and young adults in a warm and welcoming environment.
Analysing music videos following andrew goodwin's theory
This document analyzes Lana Del Rey's 2013 music video for "Young and Beautiful" using Andrew Goodwin's theory of analyzing music videos. It discusses how the video uses thought beats by cutting between shots to match the song's tempo. It focuses on Del Rey's distinctive style and frequent close-ups as her "star trademark." It also examines the relationship between the video's narrative and its performance elements, which help the video flow well while amplifying the song's melancholic tone. Technical aspects like lighting and color scheme are discussed as well.
Evaluation...Extra Bits (Part 1) ..
The target audience for the music video is young males and females who are experiencing relationships. Scenes depicting intimacy between characters were included to appeal to this demographic. Various conventions from other music videos in similar genres were used, such as close-up shots, imagery of nightlife and clubs, and overlaying text on the video. Vibrant colors and symbols related to music and dance, like turntables and headphones, were utilized in the DVD cover and promotional materials to represent the upbeat genre and draw audience attention.
Analysis of final products
The document summarizes design choices made for music promotion products including a poster and CD cover. Key points addressed include:
1) The font 'Display' was used for both the poster and CD cover to relate the two and symbolize the club style dance music genre.
2) Images from the music video were edited to pink and blue to represent the "primal girl boy situation" and "innocent immaturity" theme of the video.
3) Continuity of blue color was used to make the poster look more professional.
4) Retro fonts from the 80s were chosen to represent the dance music genre.
5) Elements like the beat pattern and blurred/double vision
Evaluation pp 2
This document discusses how the media product, a music video, uses and develops conventions of real music videos. [1] It describes designing a backdrop to identify the artist, similar to Olly Murs, and using a simple image of the artist to focus on the music rather than image, challenging conventions. [2] It discusses using a narrative between the male artist and a featured female, as in Ed Sheeran's "A Team", and editing techniques like fast motion to emphasize emotions, influenced by "A Team". [3] The goal is to focus on the meaning of the lyrics rather than image like other artists, developing conventions by turning the character to face the audience and form a connection.
Digipak analysis 1
The document analyzes the digipack for an Eminem album. In the album art, Eminem is depicted pointing a gun at the audience, suggesting aggressive music. On the cover, half of Eminem's body is shown in a suit, representing him as powerful and professional. Bold fonts and bright colors are used for readability. An inverted 'E' hints this may be a different style of album. A music video for "Guilty Conscience" matches the imagery, with Eminem rapping about crimes like murder, relating to the gun image and implying guilt.
Evaluation...Extra Bits (Part 1)
The target audience for the music video is young males and females from middle to lower class backgrounds who are experiencing relationships. Close-ups and mid shots were used to show the characters involved in an intense kiss to depict feelings of passion and love, drawing on conventions from other music videos. A variety of shots showed club scenes from different countries to broaden the audience. Strong colors and imagery conveyed the transitory nature of the relationship. The DVD and promotional covers used symbols and designs seen in other music media products to promote the genre.
Digipak eval q1
The document discusses the design of a album cover for the artist Connor James. It emphasizes using a simple yet eye-catching design that features the artist's name in big bold orange writing on a plain background to draw attention. While most similar artists include more details on the front cover, this cover subverts conventions by focusing only on the artist name and album title to create a minimalist "movie poster" style look.
Example CD Cover Presentation
The document analyzes several CD covers for albums by the same artist. The covers use consistent design elements like font and colors to brand the artist. They feature photos of the artist posing casually in outfits tied to the album's genre. The covers also use bright colors, images and fonts that would appeal to the target audience of teenagers and young adults. Overall the covers are designed to stand out visually and connect each album to the artist's informal style and fun-loving personality.
Conventions of Jazz, Folk and Acoustic
This document discusses conventions for jazz, folk, and acoustic music videos. It outlines conventions like location, costumes, lighting, and editing for each genre. Jazz conventions include bright lights, sophisticated costumes, and old-fashioned settings and microphones. Folk often uses shadows, spotlighting of artists, exaggerated playing, and black and white editing. Acoustic focuses on emotional facial expressions, slow pacing, isolated settings, and editing to set mood. Examples are given of artists following or challenging these conventions. The conclusion advocates including aspects of each genre while making the video unique.
Media Evaluation 2
- The document evaluates the effectiveness of combining a main product (album) with ancillary texts (magazine poster, music video)
- The album, poster, and music video were designed to have consistent color schemes, themes, and imagery to link the pieces together
- Key elements like the band's name, song title, and image of silhouettes jumping are replicated across the products for brand recognition
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Evaluation Question 2
1) The music video focuses on lights as its main theme by featuring the artist singing at night in front of the city lights of London.
2) For the digipak and advertisement, the creators originally planned to feature the artist in front of city lights at the same London location as the music video. However, they later decided on a close-up shot of the artist against a plain background with lights incorporated differently for a more creative and focused design.
3) To link the digipak and advertisement visually, the same font and color scheme of purple/pink were used, creating cohesion while still standing out. The artist also wears similar white clothing in all three products.
Conventions Jazz/Folk/Acoustic
This document discusses conventions for music videos in jazz, folk, and acoustic genres. It provides examples of conventions for each genre, such as using bright lights and sophisticated costumes in jazz videos, slow pacing and black and white editing in acoustic videos, and heavy shadows and close-ups in folk videos. The document analyzes examples like "Fireflies" by Owl City and "Little Lion Man" by Mumford and Sons. It concludes that researching the conventions will help in creating a music video that includes aspects of each genre while also being unique.
Synergy between magazine advert, music video and
The document discusses synergy between a magazine advertisement, album cover, and music video for The Killers. It notes that the advert and album use nearly identical artwork of a desert landscape under a moon. The music video for "Human" also features this desert setting. The last shot of the video most closely resembles the advert and album artwork. Throughout the products, the use of similar visual elements like the desert setting helps create cohesion and a recognizable style for the artist.
Development of front album cover
The image was chosen for the album cover to relate to the song and music video by showing the subject's body language and surroundings rather than directly addressing the audience. The original image was lightened by adjusting brightness, hue and saturation. The balloons were left colored by selecting and copying them to a new layer while making the background black and white using a gradient map, symbolizing being free as in the video. The band name and album title were placed at the top in big capital black font and sophisticated fonts respectively to be readable and recognize the band and relate to the sophisticated portrayal of the actress in the video and fonts that look both simple yet sophisticated.
Evaluation task 1 pp
The document discusses conventions and forms in media products. It provides examples of conventions used in music videos, including cinematic locations, close-ups, lighting, sets, pacing of cuts, dance, and album covers. It then analyzes several music videos and album covers, noting how they use certain conventions and how the document writer drew inspiration from them for their own media product. The document aims to identify conventions, understand how other artists have used them, and apply that knowledge to their own work.
Evaluation task 1 pdf- max b
The document discusses conventions and forms used in various media products such as music videos. It provides examples of conventions from popular music videos and albums and how the student has used or been inspired by these conventions in their own media products. Specifically, it discusses conventions around cinematic locations, lighting, pacing of cuts, dance, photography style, color schemes, and placement of text in album artwork. The overall purpose is to evaluate how the student's media products do or do not follow conventions from real media products.
Media coursework ppt
The document provides an analysis of three music videos and two artist websites. It analyzes the music videos "Let's Shut Up & Dance" by Jason Derulo, "I Better Love You" by Will Heard, and "Meet Me Halfway" by The Black Eyed Peas in terms of their genre conventions, target audiences, media language used, and intertextuality. It also examines the websites of Jason Derulo and Will Heard in terms of their navigation menus and page structures. The document analyzes these works through a media studies lens.
Evaluation task 1 pp
The document discusses conventions and forms used in various media products. It provides examples of conventions from music videos, such as close-ups in Adele's "Hello" video and dark lighting in Daughter's "Youth" video. It also discusses conventions for album covers, such as the relaxed field image on The Head and the Heart album and the color scheme and rural environment on the Autumn Glow album cover. The document aims to analyze how media products use, develop, or challenge conventions and relate conventions to conveying meaning and genre.
Digipak research
This document analyzes and compares the digipak designs of albums by Arctic Monkeys, Jake Bugg, and Sia. For the Arctic Monkeys album AM, the digipak uses a black and white color scheme and waveform images to symbolically represent the band and be recognizable to fans. For Jake Bugg's album Shangri La, the simple images portray independence as the artist is alone with his guitar, reflecting his indie genre. Sia's album 1000 Forms of Fear uses a faded color scheme and shaky handwritten font to represent fear and something hiding behind the white lines of the CD design. The target audiences are generally adolescents and teenagers who can relate to the artists and music.
Task 2 star image
The document discusses how stars and their images are constructed and promoted through various media to appeal to target audiences. It uses Kanye West as an example of an artist who promotes recognizable motifs like teddy bears across his album covers and videos. The document then discusses how a band's star image was developed and promoted through elements in their music video like creativity, originality, and sexuality to appeal to both male and female audiences aged 17-24.
Evaluation q 2
The document discusses how a music artist and their team effectively combined a music video with ancillary promotional materials like CD covers and magazine ads. They maintained consistency in typography, costumes, colors, and inclusion of balloons to create a cohesive brand identity across materials. Typography, costumes, and limited colors like black, white, and red were used to represent the artist in a way conventional to the soul/jazz genre. Balloons were a key prop and symbol in both the video and ancillary materials to link the pieces together.
Audio research
The document discusses selecting background music for a school advertisement. It chose a happy-sounding track called "Buddy" from the free music website Bensound to introduce the school in a welcoming way and make students want to visit. The same track will be used for both versions of the ad to provide a link and show Ringwood School offers opportunities for both young children and young adults in a warm and welcoming environment.
Analysing music videos following andrew goodwin's theory
This document analyzes Lana Del Rey's 2013 music video for "Young and Beautiful" using Andrew Goodwin's theory of analyzing music videos. It discusses how the video uses thought beats by cutting between shots to match the song's tempo. It focuses on Del Rey's distinctive style and frequent close-ups as her "star trademark." It also examines the relationship between the video's narrative and its performance elements, which help the video flow well while amplifying the song's melancholic tone. Technical aspects like lighting and color scheme are discussed as well.
Evaluation...Extra Bits (Part 1) ..
The target audience for the music video is young males and females who are experiencing relationships. Scenes depicting intimacy between characters were included to appeal to this demographic. Various conventions from other music videos in similar genres were used, such as close-up shots, imagery of nightlife and clubs, and overlaying text on the video. Vibrant colors and symbols related to music and dance, like turntables and headphones, were utilized in the DVD cover and promotional materials to represent the upbeat genre and draw audience attention.
Analysis of final products
The document summarizes design choices made for music promotion products including a poster and CD cover. Key points addressed include:
1) The font 'Display' was used for both the poster and CD cover to relate the two and symbolize the club style dance music genre.
2) Images from the music video were edited to pink and blue to represent the "primal girl boy situation" and "innocent immaturity" theme of the video.
3) Continuity of blue color was used to make the poster look more professional.
4) Retro fonts from the 80s were chosen to represent the dance music genre.
5) Elements like the beat pattern and blurred/double vision
Evaluation pp 2
This document discusses how the media product, a music video, uses and develops conventions of real music videos. [1] It describes designing a backdrop to identify the artist, similar to Olly Murs, and using a simple image of the artist to focus on the music rather than image, challenging conventions. [2] It discusses using a narrative between the male artist and a featured female, as in Ed Sheeran's "A Team", and editing techniques like fast motion to emphasize emotions, influenced by "A Team". [3] The goal is to focus on the meaning of the lyrics rather than image like other artists, developing conventions by turning the character to face the audience and form a connection.
Digipak analysis 1
The document analyzes the digipack for an Eminem album. In the album art, Eminem is depicted pointing a gun at the audience, suggesting aggressive music. On the cover, half of Eminem's body is shown in a suit, representing him as powerful and professional. Bold fonts and bright colors are used for readability. An inverted 'E' hints this may be a different style of album. A music video for "Guilty Conscience" matches the imagery, with Eminem rapping about crimes like murder, relating to the gun image and implying guilt.
Evaluation...Extra Bits (Part 1)
The target audience for the music video is young males and females from middle to lower class backgrounds who are experiencing relationships. Close-ups and mid shots were used to show the characters involved in an intense kiss to depict feelings of passion and love, drawing on conventions from other music videos. A variety of shots showed club scenes from different countries to broaden the audience. Strong colors and imagery conveyed the transitory nature of the relationship. The DVD and promotional covers used symbols and designs seen in other music media products to promote the genre.
Digipak eval q1
The document discusses the design of a album cover for the artist Connor James. It emphasizes using a simple yet eye-catching design that features the artist's name in big bold orange writing on a plain background to draw attention. While most similar artists include more details on the front cover, this cover subverts conventions by focusing only on the artist name and album title to create a minimalist "movie poster" style look.
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Analysing music videos following andrew goodwin's theory
Analysing music videos following andrew goodwin's theory
Similar to Analysis Of Opening Titles
Example CD Cover Presentation
The document analyzes several CD covers for albums by the same artist. The covers use consistent design elements like font and colors to brand the artist. They feature photos of the artist posing casually in outfits tied to the album's genre. The covers also use bright colors, images and fonts that would appeal to the target audience of teenagers and young adults. Overall the covers are designed to stand out visually and connect each album to the artist's informal style and fun-loving personality.
Conventions of Jazz, Folk and Acoustic
This document discusses conventions for jazz, folk, and acoustic music videos. It outlines conventions like location, costumes, lighting, and editing for each genre. Jazz conventions include bright lights, sophisticated costumes, and old-fashioned settings and microphones. Folk often uses shadows, spotlighting of artists, exaggerated playing, and black and white editing. Acoustic focuses on emotional facial expressions, slow pacing, isolated settings, and editing to set mood. Examples are given of artists following or challenging these conventions. The conclusion advocates including aspects of each genre while making the video unique.
Media Evaluation 2
- The document evaluates the effectiveness of combining a main product (album) with ancillary texts (magazine poster, music video)
- The album, poster, and music video were designed to have consistent color schemes, themes, and imagery to link the pieces together
- Key elements like the band's name, song title, and image of silhouettes jumping are replicated across the products for brand recognition
Album Covers and Branding
This is the research I completed when searching for album covers related to my chosen genre of music videos.
Analysis of Pop CD Covers
The album artwork shows the artist provocatively dressed on a beach towel, giving off a "california vibe" to match the album title. Her bold hair color and the artwork's summery feel suggest carefree music for relaxed listeners. The imagery aims to highlight the type of people who would enjoy the music.
The title "Teenage Dream" indicates youthful songs to appeal to a young audience. A collaboration with Snoop Dogg aims to introduce new elements and fans from different genres. The single "California Girls" ties in with the carefree, provocative imagery often associated with Californians. The record label selects popular artists, so being signed is a positive sign for the music.
Evaluation question 2
The document discusses how the creator linked together their main media product (a music video) with ancillary texts (a CD cover and poster). Specifically:
- The CD cover and poster used the same font and certain colors like pinks and purples to create a consistent brand identity and make it clear they were related.
- Photographs from the music video shooting were used on the CD cover and poster to directly connect the visuals between the products.
- Locations and clothing featured on the CD cover matched what appeared in the music video to help the audience understand the connections.
- The logo, font, and colors were carried through all pieces to tie them together as a cohesive package representing
Evaluation 2-How effective is the combination of your main product and ancill...
The document evaluates the consistency between a music artist's main product and ancillary texts like a music video, album cover, and advertisement. It finds:
1) Consistency in features like clothing, production companies, fonts, and colors helps audience recognition and relates the ancillary texts to each other and the artist.
2) While settings and shots vary between pieces, the overarching narrative of infatuation between the artist and a woman remains consistent.
3) This consistency is effective at continually reminding the audience of the artist and products, potentially increasing awareness and sales. However, too much repetition could bore audiences, so some variation is also used.
How effective is the combination of your main updated
The document discusses the creation of a music video, poster, and album cover for a drum and bass track. For each product, the creator researched conventions of the genre and included important elements like nightclub scenes, colorful lighting, and abstract images. The poster features the artist's image and social media links. The monochrome album cover was inspired by another cover, but includes splashes of color on interior pages. Overall, the combination of the main video and ancillary texts effectively capture the upbeat nature of drum and bass through consistent themes and adherence to genre conventions across all products.
Ancillary task
The document analyzes the websites, posters, and videos of several artists including The Chainsmokers, Zedd, Nelly, and Jon Bellion. Some key points made in the analysis include:
1) Websites and posters prominently feature the artist's name in bold, large font to promote brand recognition. Visual elements like fonts and color schemes are consistent across materials.
2) Photos or images of the artist help connect the name to a person and target the appropriate demographic.
3) Links to latest songs, tours, and social media promote new work and foster fan connections.
4) Posters keep language simple with clear event details while focusing on the artist's name and image
Question 1
The document discusses theories related to music video promotion and analyzes a student music video project. It examines how the student project used amplification to relate the video visually to lyrics from the song. While most of the video used amplification, one shot at the end showed slight disjunction by contradicting one lyric. The document also discusses how the student video challenged theories about gender representation and the male gaze by keeping the artist fully clothed and not focusing on body parts. Conventions used in designing the album packaging and magazine advertisement are also reviewed.
Example Presentation
The document provides an analysis of several album covers, summarizing key elements and intended meanings. For the first album cover, it notes the simple design is meant to portray the band as laid-back. Elements like the artist's facial expression and background frame suggest a sad or isolated feeling. The second cover features bright colors and multiple images of the artist in different poses, intended to show an entertaining and fun-loving personality reaching different audiences. Production details are kept in small print while important information like track lists are prominently displayed, following standard conventions.
The mise en scène elements of our music
The document provides details on the mise en scène elements for a music video including costume, props, lighting, location/set design, and acting. Costumes will have a vintage folk rock style to relate to the genre and lyrics. Props like instruments are important to show the friendship of the band. Lighting will use high key and low key styles to portray the character's emotions. The location of Bawsey Pits is chosen for its natural scenery. The protagonist's bedroom set aims to make him seem relatable. Acting must be committed to convince the audience of the video's reality.
Example Presentation
The document analyzes and compares the front and back covers of three different albums. Some key points:
1) The covers use consistent fonts, colors and graphic styles to create a recognizable visual identity for the artist across albums.
2) Imagery and designs on the covers represent the artist's personality, musical style and target demographics.
3) Conventions like track listings and production details are included while following the unique graphic style of each cover.
CD Cover Presentation - Example
The document analyzes and compares the front and back covers of 4 different albums. It discusses elements like the artist name/image placement, font styles, color schemes, and imagery used on each cover. Common elements across the covers include the consistent font for the artist's name and use of bright colors. Imagery and layouts are analyzed for how they represent the artist's brand and target audiences. Production details are uniformly placed in small text on the back covers.
[Other Elements] Analysis:
The document provides guidance for analyzing promotional materials like music magazine covers and posters. It notes key elements to look for such as font size and style, image size and placement, information emphasized through size, logos that reassure audiences, and details that engage or broaden target markets. For posters specifically, it highlights examining the central image, awards, repeated words, availability details, and symbols in images. The document then shifts to discussing elements of CD covers like the ratio of image to text, how the content relates to the artwork, use of colors, body language, and trends within genres.
Question 1
The document discusses theories related to music video promotion and analyzes a student music video project based on those theories. It examines how the student project used amplification to relate the video visually to the song lyrics. While most of the video used amplification, there was a brief moment of disjunction when the artist was shown smoking, contradicting one lyric. The document also analyzes how the student video challenged theories around gender representation and the male gaze by keeping the artist fully clothed without focusing on body parts. Conventions for album packaging and magazine advertisements are also summarized.
My Pitch
This document outlines a proposed music video project focusing on the drum & bass genre. The video will feature scenes reflecting the fast pace and energy of nightclubs, following characters through a storyline that evolves over the song. It will target teenagers and young adults aged 13-26, portraying stereotypical fashionable youth culture associated with East London. The video aims to amplify the music and create a dense atmosphere, potentially depicting a boy meeting a girl. It concludes that various filming and editing techniques will be required to achieve the intended effect of capturing the environment.
Digipack Analysis
The document analyzes the cover art, booklet, and music videos for a pop album in order to identify elements of synergy across the different promotional materials and attract target audiences. Key points of synergy include the use of the artist's image, black and white color schemes, religious symbols, and themes of romance shown through flowers. Characteristics like revealing costumes and seductive poses are used to attract male viewers, while pink colors and flowers appeal more to female audiences. Overall, a high level of synergy in visual elements and themes is maintained across all of the album's promotional materials.
Summer hw
The document discusses conventions used in album cover design, analyzing covers for albums by J. Cole, Drake, and Bastille. It examines the use of camerawork, mise-en-scene, design elements, and how they relate to conveying the artist's image and themes of the music. Camera angles, facial expressions, costumes, and background settings are described in the covers. Design elements like fonts, colors, and coordinated front/back covers are also discussed in relaying messages to the audience.
Analysis of Similar Artists
This document analyzes the styles and target audiences of Florence + the Machine, The Kooks, and The Maccabees based on their album covers, websites, music videos, and song titles.
For Florence + the Machine, their earthy, natural style portrayed through vintage clothing, floral patterns, and nature-related song titles attracts a younger audience interested in environmentalism. The Kooks have a relaxed, casual style shown through plain clothing and organized but spacious album artwork and website, appealing to 15-20 year olds.
The Maccabees attract a 13-20 year old audience through colorful, creative album covers and videos involving movement, colors, and elements recalling childhood like
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Analysis Of Opening Titles
- 2. Opening title - Nerve Links the style of the name of the Editor with editing apps, name of the Costume Designer is spelt with objects like shoes and clothing. Names of the Music people is shown on different albums. Lastly, the Director of Photography is shown with different effects you can put on pictures Involves the name of the main characters also to show who is in the movie to prepare the audience for who they’re about to see Upbeat music, young, provides info. about who the film is aimed at, teenagers – social media is inviting and fun, cool to be part of it
- 3. Opening title - Coraline Close up shots of textiles like buttons and lacing and threading, promotes to the audience what the movie will be based on Cast member names, shows the voices of the characters, audience can recognise famous names Music is delicate and relates/links to the delicacy of the making of the doll, creating a whole new doll/person – for smaller children, young audience Sending the doll back to where it’s meant to be, a different dimension?
- 4. Opening title – Dawn of the Dead Names of directors, editors, etc are being shown with splattered blood – links to zombies, death Images of zombies and chaotic crowds, links to what the film will be about – fleeing people in cities/countries News reporters in the background, telling the audience what is happening why there is blood/death/etc – scientific side, DNA, disease, illness