GROUP MEMBERS
MAHNOOR SHOAIB 69
MIRZA YASEEN BAIG 67
ANALYSIS OF
BUSINESS LANGUAGE
DEFINE BUSINESS WRITING
EVALUATING techniques
EVALUATING BUSINESS business letters
CONCLUSION
CONTENTS
FORMAL LANGUAGE
The alphabet of a formal language is a set of symbols
on which this language is built. Some of the symbols in
an alphabet may have a special meaning. The formation
rules specify which strings of symbols count as well-
formed. The well-formed strings of symbols are also
called words, expressions, formulas, or terms.
WHAT IS BUSINESS LANGUAGE?
The method of human communication, either
spoken or written, consisting of the use of
words in a structured and conventional way: a
study of the way children learn language.
(Oxford language)
EVALUATING TECHNIQUES
 Know What You Want
 Be Specific
 Plunge Right In
 Positivity Of The Language
 Politeness Of The Language
 Be Fair
 Readability
 Be Natural
 7c’s
ANALYSIS OF BUSINESS LETTER
Know what you want
Filling of form 29 in respect of asiatec (pvt, limited)
Plunge right in
We are filling form “29” as required under the company ordinance
Positivity of the language
Sincerely yours
Politeness of the language
Thanking you
Be fair
This letter has no kind of discrimination
ANALYSIS OF BUSINESS LETTER
The Natural
We have deposited an amount of Rs. 1,50,000 in MCB,LDA PLAZA
Branch
Readability
We are filling form “29” as required under the company ordinance 19
84…..
Be Specific
Amount of Rs. 1,50,000 in MCB,LDA PLAZA Branch, Lahore(copy of
bank challan is enclosed)
ANALYSIS OF BUSINESS LETTER
7C’s
pictures
ANALYSIS OF BUSINESS LETTER
 Know What You Want
 No prominent or subject line
 Plunge Right In
 THE MANAGEMENT IS PLEASED to appoint
 Positivity Of The Language
 Awais’s contribution to bulleh shah packaging is acknowledge and appreciated by the management
 Politeness Of The Language
 the management is pleased to appoint
 We wish him the best for the year ahead
 Be Fair
 it has no kind of discrimination
ANALYSIS OF BUSINESS LETTER
 The natural
 No jargon used
 Readability
 Awais’s contribution to bulleh shah packaging is acknowledge and appritiated by the
management. We are Shure he will keep up the good work and we wish him best of luck for a
years ahead.
 Be specific
 Appointed Muhammad awais as MANAGER PROJECT in the business unirt CORRUGATED
PACKAGING repotting to the VU director from Jan 1, 2016
pictures
ANALYSIS OF BUSINESS LETTER
 Know what you want
 Letter of appointment
 Plunge right in
 NBP is pleased to offer you employment as cash officer
 Positivity of the language
 You shall perform diligently conscientiously and to the best if your ability…..
 Politeness of the language
 We are pleased to inform you that you have qualified
 Be fair
 it has no kind of discrimination
ANALYSIS OF BUSINESS LETTER
 The Natural
 No jargon used
 Readability
 Your employment with the bank shall commence the date you join the bank and shall
continue the peiod of three years from the effective date unled terminated earlier…
 Be Specific
 You shall report to the head of Islamic banking group,NBP,6th Floor, FTC Building,MAIN
SHAHRAH E FAISAL, KARACHI FOR THE FUTHER POSTING OF BRANCH AND ONTAIN
INSTRUCTIONS REGARDING YOUR DUTIES AND RESPONSIBILTY FROM HIM. ON YOUR
JOINING YOU SHALL REPORT TO INCHARGE ADMINISTRATION….
 Kindness
 upon expiry of yor term og contract ,it may be renewed,at the option of the bank,such
period and on search terms as may be offerd by the bank,and accepted by you.
Analysis of business language 2

Analysis of business language 2

  • 2.
    GROUP MEMBERS MAHNOOR SHOAIB69 MIRZA YASEEN BAIG 67
  • 3.
  • 4.
    DEFINE BUSINESS WRITING EVALUATINGtechniques EVALUATING BUSINESS business letters CONCLUSION CONTENTS
  • 5.
    FORMAL LANGUAGE The alphabetof a formal language is a set of symbols on which this language is built. Some of the symbols in an alphabet may have a special meaning. The formation rules specify which strings of symbols count as well- formed. The well-formed strings of symbols are also called words, expressions, formulas, or terms.
  • 6.
    WHAT IS BUSINESSLANGUAGE? The method of human communication, either spoken or written, consisting of the use of words in a structured and conventional way: a study of the way children learn language. (Oxford language)
  • 7.
    EVALUATING TECHNIQUES  KnowWhat You Want  Be Specific  Plunge Right In  Positivity Of The Language  Politeness Of The Language  Be Fair  Readability  Be Natural  7c’s
  • 10.
    ANALYSIS OF BUSINESSLETTER Know what you want Filling of form 29 in respect of asiatec (pvt, limited) Plunge right in We are filling form “29” as required under the company ordinance Positivity of the language Sincerely yours Politeness of the language Thanking you Be fair This letter has no kind of discrimination
  • 11.
    ANALYSIS OF BUSINESSLETTER The Natural We have deposited an amount of Rs. 1,50,000 in MCB,LDA PLAZA Branch Readability We are filling form “29” as required under the company ordinance 19 84….. Be Specific Amount of Rs. 1,50,000 in MCB,LDA PLAZA Branch, Lahore(copy of bank challan is enclosed)
  • 12.
    ANALYSIS OF BUSINESSLETTER 7C’s
  • 13.
  • 14.
    ANALYSIS OF BUSINESSLETTER  Know What You Want  No prominent or subject line  Plunge Right In  THE MANAGEMENT IS PLEASED to appoint  Positivity Of The Language  Awais’s contribution to bulleh shah packaging is acknowledge and appreciated by the management  Politeness Of The Language  the management is pleased to appoint  We wish him the best for the year ahead  Be Fair  it has no kind of discrimination
  • 15.
    ANALYSIS OF BUSINESSLETTER  The natural  No jargon used  Readability  Awais’s contribution to bulleh shah packaging is acknowledge and appritiated by the management. We are Shure he will keep up the good work and we wish him best of luck for a years ahead.  Be specific  Appointed Muhammad awais as MANAGER PROJECT in the business unirt CORRUGATED PACKAGING repotting to the VU director from Jan 1, 2016
  • 16.
  • 18.
    ANALYSIS OF BUSINESSLETTER  Know what you want  Letter of appointment  Plunge right in  NBP is pleased to offer you employment as cash officer  Positivity of the language  You shall perform diligently conscientiously and to the best if your ability…..  Politeness of the language  We are pleased to inform you that you have qualified  Be fair  it has no kind of discrimination
  • 19.
    ANALYSIS OF BUSINESSLETTER  The Natural  No jargon used  Readability  Your employment with the bank shall commence the date you join the bank and shall continue the peiod of three years from the effective date unled terminated earlier…  Be Specific  You shall report to the head of Islamic banking group,NBP,6th Floor, FTC Building,MAIN SHAHRAH E FAISAL, KARACHI FOR THE FUTHER POSTING OF BRANCH AND ONTAIN INSTRUCTIONS REGARDING YOUR DUTIES AND RESPONSIBILTY FROM HIM. ON YOUR JOINING YOU SHALL REPORT TO INCHARGE ADMINISTRATION….  Kindness  upon expiry of yor term og contract ,it may be renewed,at the option of the bank,such period and on search terms as may be offerd by the bank,and accepted by you.