The document analyzes three rock music videos - "Teenagers" by My Chemical Romance, "Stay With Me" by You Me At Six, and "Misery Business" by Paramore. It notes that "Teenagers" features the band playing on a stage, with lighting and editing matching the song's speed. "Stay With Me" uses various camera shots and cuts between the band and actors portraying the song's story, with clothing and location appealing to the target audience. "Misery Business" also cuts between the band and story, uses more lighting edits during the chorus and climax, and draws attention to the brightly dressed lead singer among darker band members. The document concludes certain editing techniques used in two
2. After analysing 3 music videos of different genres to chose the genre in
which my music video will fall into. I'm now going to analyse 3 music
videos in the rock genre to see what they have in common and to see
how the differ.
Now I know what ideas my target audience approve of and disapprove
of, I can pick up some ideas for clothing and maybe the type of location
and also the standing position of the band.
The first music video is 'Teenagers' by My Chemical Romance. There
isn't much of a story line, the band is one location (on a stage)
throughout the whole music video. Even though there doesn't seem to
be much of an on going story, the song is about teenagers and it looks
as though the band is playing on a stage in a high school, as at one
point loads of teenagers come bursting through the door. From what
my target audience has said, I don't think this would be an appropriate
video to follow in terms of their conventions that they used to create
the video. However their clothes match the description wanted and the
lighting and the editing are linked in with the speed of the song, which
is eye catching.
3. The second video I analysed was 'Stay With Me' by You Me At Six. In their video, they had a variety of
camera shots, for example close ups of every band member but at different times, there were high
and low angles, and there was also cut aways and cut ins.
The editing of the cuts differed from the band to the other actors, and sometimes there were cuts to
the instruments being played.
They also had different people acting out the story of the song instead of the band themselves, which
caught my attention as this is one idea that my target audience preferred. Their clothes were
dark, plain, still stylish, some band members wore hoodies, some wore plain tops, but they all wore
jeans.
The speed of the edits of the cuts happened accordingly to the speed of the song, and at the climactic
point of the song, the climactic point of the story was shown also. The video was well split between
showing the band and the story. The location of the band was outside in the sun, therefore the
lighting seemed natural and very sunny.
4. The final rock music video I analysed was 'Misery Business' by Paramore.
Throughout the video the band were in a separate room playing the song. The
story line matched the song, and took place in high school, this video was also
well split between the band and the story line. There was much more editing
with the lighting in this video, this was mainly shown through the chorus and
the climactic points. There were lots of camera shots used however, close up
shots seemed to be used more than others. All band members were
shown, even though the lead singer had the main focus. This was noticed
because the band members were wearing dark tops and dark jeans, however
the lead singer was wearing a bright coloured top and jeans, this draws the
attention straight to her.
Throughout 2 of
the music
videos, they used
the same
techniques, whic
h just so happen
to be the ideas
me and my target
audience
preferred and
would like to use
throughout my
music video.
I will be carrying
out the same
conventions
within the editing
of lighting at the
climactic points
and the editing of
the speed of the
cuts depending
on the speed of
the song, at that
moment, as it
looks effective
and fits within
the song.
