Amjad

7 P’S of Service Marketing Mix… Product Price Promotion Place People Physical evidence Process

Product ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],Product decisions Branding Quality Features

Price.... ,[object Object],[object Object],Roaming rates Services Talk plans Prices

Pricing strategies… ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object]

Promotion.... Promotion Advertisement Hoardings Personal selling Media Publicity Internet

Promotion of product Two two talk plan VIP no’s Reducing rates Validity offer Easy recharge Promotion

PLACE ,[object Object],[object Object]

Andhra Pradesh Punjab West Bengal Karnataka Maharashtra & Goa Tamil Nadu Rajasthan UP (E) UP (W) Kerala Delhi Mumbai Haryana

Physical Evidence…. Sim cards Bills Before and After sale documents PHYSICAL EVIDENCE

People ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

People Include... ,[object Object],[object Object],[object Object],[object Object],Higher managers Middle managers Lower managers

Process ,[object Object],[object Object]

Process of taking a postpaid connection ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Suggestions ,[object Object],[object Object],[object Object],[object Object],[object Object]

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