This document summarizes key sections of artist websites for Beyoncé, Maroon 5, and Sia. It describes how each website includes navigation menus that allow customers to access music, tour dates, merchandise, and ways to follow the artist on social media or sign up for email lists. The websites provide centralized places for fans to interact with the artist's brand and content, purchase music and products, and stay informed of new releases and tour dates. Overall, the document conveys that artist websites give performers control over curating their brand and using the site as a marketing tool to promote themselves.

1. Artist website research
Millie Newton

2. Beyoncé

3. Menu bar
This part of the website includes links to navigate the customers around the website easily

4. This is the page that is shown to the customer once the have clicked on music in the
menu bar. It presents all of Beyoncé's songs, music videos, song lyrics and where the
customer can purchase her albums, which will take them to iTunes.

5. The next link on the menu bar (tour), will take the customer to this page, which
includes links to tour dates and where the tickets can be purchased. It
also includes a gallery of images from previous concerts and tours.

6. Beyoncé has also launched a philanthropic initiative called
#BeyGOOD, to help the homeless, sick children, and the
unemployed.

7. This section titled 'Ivy Park', gives
the customer three options:
Retailers- which will show the customer
where they can buy the
products (Topshop, Selfridge, ASOS, JD
and Voisins) and gives links to the websites.
The next section 'Brand' presents 10 picture
to the customer of the clothing and shows a
small paragraph which says "IVY PARK is
merging fashion-led design with technical
innovation. Creating a new kind of
performance wear: modern essentials for
both on and off the field."
The next section 'follow' gives links to the
brands Instagram and Facebook where the
customer will be prompted to follow the
pages and keep up to date.

8. The section 'Vault' shows
the viewer an assortment
of photographs, which
include photos from her
tours, red carpets
and many other
celebrities.

9. The link 'Shop' will take
the customer to products
that Beyoncé sell's other
than Ivy Park-
The merchandising
includes clothing,
accessories, bool and
more.

10. The final link 'Join' takes
the customer to a page
where they can enter
their details, which will
result in them being
sent news, specials, alerts
for new merchandising
and more.

11. Maroon 5

12. Menu bar

13. This is a section of the
website where fans and
consumers are able to
keep up to date with the
bands latest news, events
and more up
close details about the
artists.

14. This page is where the
consumers are able
to purchase tickets for
upcoming tours and
concerts.

15. This page presents all of
the bands music and
when
the consumer clicks on
the music they are taken
to link that allow them to
buy the songs and
albums on platforms
such as
iTunes and Spotify

16. The next page advertises the band's music videos and include
links where they consumer can watch the videos

17. This page includes a
album of photos from
previous events and
tours, displaying what
their concerts entail

18. After you have clicked on
shop, it will take the
consumers
to a separate website,
which is dedicated to all
of the bands
merchandising

19. The final link on the website takes the
consumer to a page where they are
able to sign up to the bands 'club',
which will enable the consumer to be
given special bonuses that a regular
person would not get

20. Sia

21. Menu bar

22. Like the
previous websites, Sia's i
ncludes a page
where fans can keep up
to date with news, events
and new releases.

23. This page includes up
coming concerts and a
section where the
consumer can give
consent to being sent
alerts about new dates
when released.

24. This page includes links
to platforms where the
consumer can purchase
and listen to Sia's music.

25. 'Videos' which is located
on the menu bar takes
the
consumer to YouTube,
which is the main
platform where Sia's
music videos can
be watched.

26. This page
allows consumers to enter
their email address
and country, which means
they will be
sent information which
will appeal to them dues to
the knowledge of their
location.

27. This page presents
all of Sia's merchandise-
which rages from tops to
candles.

28. If the consumer has any
questions or wants to
speak to someone, this
page includes details
that they are to contact.

29. Conclusion
Overall owning a website provides the artist with the opportunity to curate their personal
brand more carefully than social media and provide their fans with a space dedicated to their
favorite artists. It gives artists control of their content, brand and future development of their
online space, all together an artist website works as a marketing point to promote their brand.
A generic artist website usual has conventions such as the home page being used as
advertisment for a new song, music video or album