The document discusses the different types of information systems and provides examples of the information systems used by four major tech companies: Amazon, Apple, Facebook, and Google. It describes the four main types of information systems as transaction processing systems, customer relationship management systems, business intelligence systems, and knowledge management systems. It then provides details about the specific industries each company serves, their revenue models, and examples of information systems they use, such as transaction processing, customer relationship management, business intelligence, knowledge management, and other systems.

1. Amazon, Apple, Facebook and Google
4 Giants That Shaped Internet

2. Information System
Transaction
processing system
Customer
relationship
management
system
Business
intelligence system
Knowledge
management
system
Types of Information System

3. 1. Transaction
Processing System
(TPS)
Transaction
processing
system
Data
collection
Storage
Processing
Output
Eg. Air Ticket Booking
2. Customer Relationship
Management System
(CRM)
Customer Business
Business
Other
Business
Tracks customer activity
Tracks purchasing trend
Product Defect
Customer Enquiries
Product Defect
For product ideas
Collaboration Strategies

4. 3. Business
Intelligence System
Decision
Making
Process
Identify
Extract
Analyze
Data
- Predict Future Sales
- Summarize current cost
- Forecast Sales Revenue
4. Knowledge
management System
Redistribution and sharing with
individuals of the organization
Organization and Dissection of
Knowledge
- Innovation
- Improving Performance
- Integration and knowledge
retention

5. Creating and Dominating Markets

6. Striving to Diversify

7. Industries Served by Google
Content and Advertising
Entertainment industry
Entertainment industry
Financial Industry
Telecom and IT
Health Industry
Retail Industry
Google Revenue Model

8. Industries Served by Facebook
Content and Advertising
Entertainment industr
Financial Industry
Telecom and IT
Health Industry
Retail Industry
Facebook Revenue Model :

9. Industries Served by Amazon
Retail Industry
Entertainment industry
Financial Industry
Telecom and IT
Hardware
Amazon Revenue Model :

10. Industries Served by Apple
Hardware Industry
Entertainment industry
Financial Industry
Telecom and IT
Health Industry
Apple Revenue Model :

12. Customer
relation
management
•Collects customer information including payment details through their searching,
data mining, wish list etc. for faster transactions.
•Analyse the information and provide service accordingly
• “Word of mouth” by satisfied customers increases website traffic and revenues.
Smart
Analysis
Search
• For tracking fraudsters amazon build this system, this system decreases and detects
frauds by analysing behavioural pattern.
Simple
Storage
Service
• Simple storage service which offers software developers a highly scalable,
reliable, and low-latency data storage infrastructure at very low costs.
Service
Oriented
Architectur
e
• Soa is an approach used to create an architecture based upon the use of
services. Services carry out some small function, such as producing data,
validating a customer, or providing simple analytical services.
Information System used by Amazon

14. Information System used by Google
Increased
customer
satisfaction
• Good information system will speed up the process so that, the time required
to serve a customer can be faster.
Improved
quantity and
quality of
information
• Information is an important component of business today. Who controls the
information would act more responsive to changes and trends in the future.
Improved
quality and
quantity
management
decisions
• It is inevitable that any decision-making relies heavily on information that
supports the policy to be taken

16. Information System used by Facebook
Transactional
Processing
System
• Handling operations:- It helps in handling the large amount of processes taking place at a given
moment.
• Security:- This system also helps in securing the information from the intruders.
• Sharing of resources:- Helps in sharing available resources and information among users.
Decision
Support System
• Saves time:- DSS helps in reducing time for decision cycle as it provides timely information.
• Improving efficiency:- This information system also helps in improving efficiency of decision making
as it helps in quick transfer of information and better data analysis.
• Competitive Advantage:- Using DSS provides competitive advantage over other organisation due to
faster decision making.
Executive
Information
System
• Timely delivery of information:- This system helps in timely delivery of information thus keeping the
users and developers updated.
• Graphical approach:- The information shared can be easily understood as it is graphical in nature.
• Improved communication:- Helps in improving the communication between the users and
developers.

18. Information System used by APPLE
Executive
Information
System
• Input data entry device:-This information system allows user to enter, verify and update
data easily and quickly.
• Graphic based:- The data entered in textual and statistical form can be converted into
visual form.
• Filtering of data:- Executive information system can also be used to filter useful data.
Transactional
Processing
System
• Sharing of resources:- Transaction support system can be used to share information
among various users.
• Time management:-This system also performs the task of managing the time taken by
different tasks. It shifts the operation to the time when the system’s resources are less
busy.
Decision
Support System
• Time Saving:- Helps in reducing decision cycle time, increase productivity of employees
and timely information for decision making.
• Improve interpersonal communication:- Helps in improving collaboration and
communication between decision makers.

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