SlideShare a Scribd company logo
Jana Krekic
info@ylt-translations.com
YLT TRANSLATIONS
Proven Strategies to Boost
Your Sales on Non-English
Markets
Proven strategies
To boost your sales
On Non-English
Markets
By Jana Krekic
● Listing translations
● 3 Secret sauce tips
THE FRENCH MOM
TEST
Harvard Business Review
A massive 56.2% of those surveyed said that
language was more important than price when
making a purchase decision online.
1. What markets should I
focus on?
1. Germany
2. UK
3. France
4. Spain
5. Italy
6. The Netherlands
2. What is the right way to
do your listings?
Josh, 23, from Manchester
- Loves languages, French
pastries and cheese
THE FRENCH MOM
TEST
3. How important is an
actual keyword research?
4. Should I use single or
longtail keywords?
5. Can I use Google
Translate?
The strategy of placing keywords in
your listing
https://chrome.google.com/webstore/detail/helium-
10/njmehopjdpcckochcggncklnlmikcbnb?hl=en
The strategy of doing your backend
keywords
https://privatelabelvz.com/backend-keyword-tool/
How to know if your updated listing
title is performing better or worse?
*most efficient A/B testing*
“If you cannot measure it, you cannot manage it.” - D. Edward
BUSINESS REPORTS
This is how most sellers do it, BUT this is how we
are going to do it:
YOUR LISTING TRANSLATIONS
www.ylt-translations.com
info@ylt-translations.com
20% on all services by the end of May
LOOKING FOR FREEDOM
THANK YOU!
Jana Krekic
info@ylt-translations.com
YLT TRANSLATIONS
Proven Strategies to Boost
Your Sales on Non-English
Markets
John W. Hayes
@john_w_hayes
Becoming THE Expert
#WeAreTheMedia -
Self Publishing on Amazon
The Writing Process
Two Really Annoying Things People
Always Say to Me When I Tell Them I
am an Author
•Where do you find the time?
•Oh, I’m writing a book!
The Writing Process
Writing a book is difficult, time consuming
and may never see more than a handful of
readers let alone a financial return.
Do you really want to be a writer or are
you just in love with the idea of being a
writer?
Do you have it in you to become a writer?
Why Write a Book?
● A book positions you as a
thought leader
● A book opens doors
● A book may generate income
Why New Authors Who
Want to Create Still Need
Publishers
•Credibility
•Reach
•Editorial Services
•Artwork
•Teamwork
•Expertise
7 Things I Have Learned To
Hate About The Publishing
Industry
1.Too many writers are asked to produce content for free
2.Too many manuscripts go unread
3.Too many great books are denied shelf space in the
major retailers
4.Too many books fail to sell because publishers’
marketing departments haven’t got the resources (or even
the basic marketing know-how) to successfully market
their writers.
5.Too many writers are asked to appear or speak at
festivals, tradeshows and other industry events for free
6.Too many writers lose control of their work
7.Too many writers are unable to earn a living from their
craft
Going It Alone – Self
Publishing
•Credibility
•Reach
•Editorial Services
•Artwork
•Teamwork
•Expertise
Going It Alone – Self
Publishing
•There is a huge difference
between vanity publishing and
self-publishing.
•Understand what services you
are paying for.
•Use Freelancers rather than
vanity publishing services
(UpWork)
Multiple Formats
•eBook (.mobi, .epub)
•eBook Singles
•Paperback (POD)
•Hardback (POD)
•Audiobook
Content Delivery
Networks
•Amazon Kindle Direct Publishing (KDP) -
https://kdp.amazon.com/
•ACX – http://www.acx.com
•Lulu – http://www.lulu.com
•Smashwords –
http://www.smashwords.com
Embracing Your Inner Self-
Publicist
•Blogging
•Email Marketing
•Social Media Marketing
•YouTube
•Podcasting
•PR
•Events
Making Money
•Book sales
•Events
•Sale of Rights (film, foreign
language)
•Merchandise
Training/Consultancy
Starting Your Book
Project
•Tie Down Your Idea
•Build a plan (story, characters, chapters)
•Give Your Book a Working Title
•Speak to people, seek advice, explore, research
•Set Objectives
•Pitch
•Start Writing
•Write everyday
•Back Everything Up (Google Docs)
•Recycle and re-appropriate
•Write, Re-Write, Edit, Finish, Publish, Sell
Q&A
John W. Hayes
@john_w_hayes
Becoming THE Expert
#WeAreTheMedia -
Self Publishing on Amazon
POWERED BY
THAT’S A WRAP!
#AMAFESTUK19
THANK YOU TO OUR
SPONSORS...
#AMAFESTUK19
#AMAFESTUK19
AND EVERYONE INVOLVED IN
MAKING THIS POSSIBLE!

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Amafest 5

Editor's Notes

  1. Light bulb kit, thread kit, Avenger Hero Inventor Kit