Alternate Reality Gaming Pecha Kucha Lennart Pieters

ALTERNATE REALITY GAMING A concept for Woedend! : Blending different media by Creating a real life gaming experience

The Magic Circle ,[object Object],[object Object],[object Object],[object Object],[object Object]

Alternate reality games break these boundaries on different levels: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

??????????????????????? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

This is done by hiding the true nature of the activity to participants ,[object Object],[object Object],[object Object]

So how do people know they are actually dealing with a game? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The ‘storywriter’ should plan the way in which people become aware and offer them a choice: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Still, the creators also have to create revenue. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Revenue can be made on two sides: ,[object Object],[object Object],[object Object]

The key questions then become: ,[object Object],[object Object],[object Object]

THE ASNWER: MULTIPLE TIERS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tiers come in different types ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

But to appeal to a broad audience you have to: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

A good alternate reality game should ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

BUT MOST OF ALL: ,[object Object]

This will have an avalanche effect ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Forums and blogs that report on the progress that is made in solving the mystery. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Does this concept work? ,[object Object],[object Object],[object Object],[object Object],[object Object]

To capitulate on all this audience attention: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Alternate Reality Gaming Pecha Kucha Lennart Pieters

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Alternate Reality Gaming Pecha Kucha Lennart Pieters