SlideShare a Scribd company logo
1
WELCOME TO ALLIANCE
# A L L I A N C E 2 0 1 7
2
YOUR HOST
COLIN DICKINSON
PRESIDENT
3
A NEW BRAND IS BORN
# A L L I A N C E 2 0 1 7
4
YOUR PRESENTER
MELISSA ALVARES
DIRECTOR OF MARKETING
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5
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7
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We promise to help
you serve more
people, with less
effort, stress &
expense
Brand Promise
The only all-in-one
software partner for
Nonprofit
organizations
Brand Position
Transformational
Collaborative
Straight-shooter
Focused
Brand Personality
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11
anything that activates or stimulates; inspiration or catalyst
12
12
13
ENGAGE
DONOR
MANAGEMENT
CASE
MANAGEMENT
APPLICANT
TRACKING
14
a firm foundation or support
15
16
MANAGE
FINANCE WORKFORCE
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MANAGE
FINANCE
WORKFORCE
ENGAGE
DONOR
MANAGEMENT
CASE
MANAGEMENT
APPLICANT
TRACKING
18
“Every interaction,
in any form, is branding.”
SETH GODIN
19
OUR CULTURE CODE
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21
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N I C O L A D I C K I N S O N
V P , C U S T O M E R E N G A G E M E N T
A N G E L A M A R O N
M A N A G E R O F K N O W L E D G E
S E R V I C E S & S U P P O R T
D I A N A B U D R E A U
D I R E C T O R ,
C U S T O M E R S U C C E S S
CUSTOMER ENGAGEMENT TEAM
New positions at Sparkrock to deliver even better customer satisfaction
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Focused on delivering great
software by improving
development processes.
S T U A R T H O D G I N S
D E V E L O P M E N T M A N A G E R
NEW ROLES
New positions at Sparkrock to deliver even better product & services
S U Z Y K O S TA N T E E N
Q U A L I T Y A S S U R A N C E
Ensuring satisfaction by
delivering highest level of
quality
D AV I D P O P O V I C H
P R O D U C T M A N A G E R ,
E N G A G E
Develop more and improve on
our current CRM solutions
T E O D O R A B H U T E VA
P R O D U C T M A N A G E R ,
M A N A G E
Develop more and improve on
our current ERP solutions
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GROWTH DRIVEN DESIGN
A N E W W A Y T O
C O N T I N U A L L Y E V O L V E Y O U R S P A R K R O C K
P L A T F O R M
29
WHAT YOU GET
D E D I C AT E D
P R O J E C T
M A N A G E R
One person that
understands your
Nonprofit’s unique needs
and processes.
C O M M I T M E N T
T O
Q U A L I T Y
Regular meetings, status
calls and Project
Management standards.
P R O A C T I V E
A N D
P R E S C R I P T I V E
We use our deep industry
expertise and experience
to guide you to the path to
success based on best
practices
E X P E R T S
AT Y O U R
F I N G E R T I P S
Your bench of technical
experts includes
consultants, QA
specialists, developers,
technical resources and
infrastructure resources
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31
FEATURED KEYNOTE
TRACY MACCHARLES
MINISTER OF GOVERNMENT AND
CONSUMER SERVICES AND
ACCESSIBILITY DIRECTORATE OF
ONTARIO
32
THANK YOU FOR LISTENING
@ S P A R K R O C K I N C
W W W . S P A R K R O C K . C O M

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