The document analyzes the airline industry using Porter's Five Forces model. It finds that the industry faces high barriers to entry due to large capital requirements and regulated airports. The threat of substitutes like road and rail transportation is moderate. However, buyers have high bargaining power due to deregulation and technology, and suppliers also have high bargaining power. Finally, competitive rivalry in the industry is high due to many competitors, price competition, and high fixed costs. Overall, the Porter's Five Forces analysis finds the airline industry to be unattractive.

1. Airline Industry Ray KhorasaniGustavo GarciaErnest CasianoJenna vrzal

2. Introduction09/11/01

3. $8.3 Billion loss

4. Government intervention

5. Bankruptcies

6. United, Delta, Northwest

7. 2 types Airline carriers

8. Major (A.A , Delta ,United, U.S airway, continental)

9. Region ( Southwest, Jetblue, Alaska Air, AirTrans) Metric measurementAircraft Utilization

10. Load factor

11. Available Seat-Miles (ASM)

12. Revenue Passenger-Miles (RPM)

13. Fuel Costs44443Porter’s Five Forces industry analysis5 (strongest)1 (weakest)

14. BARRIERS TO ENTRYLARGE CAPITAL

15. HIGH CONGESTION OF MAJOR AIRPORTS

16. TIGHTLY REGULATED INDUSTRY

17. BRAND LOYALTYBarrier to entry –HIGHPorter’s Five Forces industry analysis45 (strongest)1 (weakest)

18. Substitutes ROAD

19. RAIL

20. MARINEThreat of Substitutes–ModeratePorter’s Five Forces industry analysis35 (strongest)1 (weakest)