To help educate marketers on the mindset and methodology required to build a culture of speed and urgency, we developed this Agile for Marketing 101 presentation.
In publishing this SlideShare, we hope to:
- Provide you with the basic building blocks need to create a culture ready to respond and adapt quickly to the changing marketplace
- Teach you about the ways that you can use the agile process to drive change in your organization
- Help you gain an appreciation for the many benefits of Agile for Marketing
"Adopt Agile Marketing to Keep Pace with the Speed of Digital" CMGCMG Partners
From Barre Hardy presentation at the Digital Marketing for Financial Services Summit. "Adopt Agile Marketing to Keep Pace with the Speed of Digital"
1. The times, they are a-changin’
Digital disruption requires exponential speed in action and reaction
2. The new reality is digital
More digital, mobile, personal services are table stakes
3. The disconnect: 60% of consumers report they do not have a personal connection to their bank. 47% of banking executives rate their
institution’s ability to deliver a personalized experience as “excellent”.
4. Financial Services marketing is getting squeezed
Internal & external challenges make change necessary
INTERNAL
• Lengthy go-to-market process
• Marketing siloes
• Increasing work volume
• Ever-changing environment
EXTERNAL
• Customer Demands
• Regulations
• New Competition
5. Agile marketing is a smart choice
Transform your marketing to respond to change
6. Let’s do the math…
TimeTrade 7
Data + Customer + Experience + Digital Experience = Agile
7. Agile Marketing: a data-driven, iterative approach
• Achieve better performance
• Execute more effectively
• Champion the customer
8. Agile elevates Performance
1. Empowered Teams 3. Focus on Quality
2. Focus on Customers 4. Rapid Learning Cycles
Building an Agile for Marketing Strategy by CMG Partners for MENGCMG Partners
Originally created as a Marketing Executives Network Group webinar (MENGinar), this slideshare is for the marketing executive wanting to know more about Agile for Marketing and how it has helped companies improve performance and champion the customer. They want to know how it works and how to get started with this modern approach to marketing.
A state of continual disruption is today’s status quo—and marketing is tapped with facing down external forces that range from new technology and media to a more informed, less patient, and ever evolving customer.
In the face of so much change, the traditional marketing model of long-term planning and campaigns that take months to execute no longer fits. To address today’s always-on marketing landscape, innovative marketers are adopting a new approach called Agile. It’s a methodology being adapted for marketing from its origin in software development that enables a more data-driven, iterative approach to marketing.
While Agile for Marketing (A4M™) can be a big adjustment requiring leadership and commitment, this new approach gives structure to strategic goals and serves to champion the customer, speed time to market, and improve performance.
This MENGinar provides examples of companies using Agile for Marketing to:
- Improve the customer experience.
- Enhance the rapid learning capabilities of the marketing organization.
- Set data-driven priorities that align across the company.
- Transform into a more accountable, adaptable marketing organization.
About the Presenter:
Barre Hardy is a strategic marketing and growth consultant with more than fifteen years experience helping companies grow through assessing new opportunities, bringing new products to market, and developing digital strategies. Barre leads CMG Partners’ Agile for Marketing practice which helps CMOs and their teams transform organizations and improve performance.
Agile for Marketing Backlog Series - Visual PrimerCMG Partners
Introducing the newest CMG Partners content feature, “The Backlog Series”, through which we plan to share key principles, insights, and tips for how you can successfully implement Agile for Marketing (A4M) within your organization. “The Backlog Series” is designed to be informative, helpful, and relatable. Think of it as an easy-to-digest way to bring A4M to life through fresh and interesting topics.
Our first “Backlog Series” topic is a visual primer on A4M where we’ll set the the context for why your marketing organization may need to be more agile, what the methodology looks like, and what benefits you may realize from its implementation. We guarantee that you’ve never seen an Agile for Marketing presentation quite like this before!
Driving Market Impact through Operationalizing Agile MarketingCMG Partners
To really win in today's marketplace, marketing teams need a new operating system – one that allows them to maximize their impact through speed, relevance and customer focus. Use this Slideshare to learn how agile marketing can help your team realize its greatest potential; the presentation covers:
- Basics and benefits of agile marketing
- Best practices from agile marketing adopters
- What to watch out for as you implement agile
- How to operationalize agile in marketing
Building an Agile for Marketing Strategy by CMG PartnersCMG Partners
During his Triangle AMA talk, CMG Partners co-founder Russ Lange shares how leading companies are using Agile for Marketing to transform the way they approach the market and how you can get started.
Background:
When customers and markets are constantly changing, how can marketers plan for the future? To win, marketers need a flexible, relevant marketing strategy—they need agile marketing.
CMG Partners recently interviewed chief marketing officers (CMOs) at companies like Discover, HP, Scottrade, SAP, Hershey's, Thomson Reuters, and Teradata. The top marketers reported excellent results from using agile marketing techniques:
• 93% said they get to market faster
• 80% reported being more productive
• 93% said they adapt and respond faster to the market
Agile marketing increases the speed and success of marketing initiatives through principles like collaboration, empowerment, and flexibility.
Are you using agile in your financial services marketing? Agile is being heavily adopted by marketers in financial services. Learn how agile marketing can deliver on the promise of speed to market in a way that powers smart decision making and enables marketing teams to anticipate and response to changing customer needs.
Driving Market Impact by Operationalizing Agile MarketingCMG Partners
There's a difference between "doing Agile" and "BEING Agile" - we give case studies from our experience coaching enterprise companies through Agile Marketing adopting.
"Adopt Agile Marketing to Keep Pace with the Speed of Digital" CMGCMG Partners
From Barre Hardy presentation at the Digital Marketing for Financial Services Summit. "Adopt Agile Marketing to Keep Pace with the Speed of Digital"
1. The times, they are a-changin’
Digital disruption requires exponential speed in action and reaction
2. The new reality is digital
More digital, mobile, personal services are table stakes
3. The disconnect: 60% of consumers report they do not have a personal connection to their bank. 47% of banking executives rate their
institution’s ability to deliver a personalized experience as “excellent”.
4. Financial Services marketing is getting squeezed
Internal & external challenges make change necessary
INTERNAL
• Lengthy go-to-market process
• Marketing siloes
• Increasing work volume
• Ever-changing environment
EXTERNAL
• Customer Demands
• Regulations
• New Competition
5. Agile marketing is a smart choice
Transform your marketing to respond to change
6. Let’s do the math…
TimeTrade 7
Data + Customer + Experience + Digital Experience = Agile
7. Agile Marketing: a data-driven, iterative approach
• Achieve better performance
• Execute more effectively
• Champion the customer
8. Agile elevates Performance
1. Empowered Teams 3. Focus on Quality
2. Focus on Customers 4. Rapid Learning Cycles
Building an Agile for Marketing Strategy by CMG Partners for MENGCMG Partners
Originally created as a Marketing Executives Network Group webinar (MENGinar), this slideshare is for the marketing executive wanting to know more about Agile for Marketing and how it has helped companies improve performance and champion the customer. They want to know how it works and how to get started with this modern approach to marketing.
A state of continual disruption is today’s status quo—and marketing is tapped with facing down external forces that range from new technology and media to a more informed, less patient, and ever evolving customer.
In the face of so much change, the traditional marketing model of long-term planning and campaigns that take months to execute no longer fits. To address today’s always-on marketing landscape, innovative marketers are adopting a new approach called Agile. It’s a methodology being adapted for marketing from its origin in software development that enables a more data-driven, iterative approach to marketing.
While Agile for Marketing (A4M™) can be a big adjustment requiring leadership and commitment, this new approach gives structure to strategic goals and serves to champion the customer, speed time to market, and improve performance.
This MENGinar provides examples of companies using Agile for Marketing to:
- Improve the customer experience.
- Enhance the rapid learning capabilities of the marketing organization.
- Set data-driven priorities that align across the company.
- Transform into a more accountable, adaptable marketing organization.
About the Presenter:
Barre Hardy is a strategic marketing and growth consultant with more than fifteen years experience helping companies grow through assessing new opportunities, bringing new products to market, and developing digital strategies. Barre leads CMG Partners’ Agile for Marketing practice which helps CMOs and their teams transform organizations and improve performance.
Agile for Marketing Backlog Series - Visual PrimerCMG Partners
Introducing the newest CMG Partners content feature, “The Backlog Series”, through which we plan to share key principles, insights, and tips for how you can successfully implement Agile for Marketing (A4M) within your organization. “The Backlog Series” is designed to be informative, helpful, and relatable. Think of it as an easy-to-digest way to bring A4M to life through fresh and interesting topics.
Our first “Backlog Series” topic is a visual primer on A4M where we’ll set the the context for why your marketing organization may need to be more agile, what the methodology looks like, and what benefits you may realize from its implementation. We guarantee that you’ve never seen an Agile for Marketing presentation quite like this before!
Driving Market Impact through Operationalizing Agile MarketingCMG Partners
To really win in today's marketplace, marketing teams need a new operating system – one that allows them to maximize their impact through speed, relevance and customer focus. Use this Slideshare to learn how agile marketing can help your team realize its greatest potential; the presentation covers:
- Basics and benefits of agile marketing
- Best practices from agile marketing adopters
- What to watch out for as you implement agile
- How to operationalize agile in marketing
Building an Agile for Marketing Strategy by CMG PartnersCMG Partners
During his Triangle AMA talk, CMG Partners co-founder Russ Lange shares how leading companies are using Agile for Marketing to transform the way they approach the market and how you can get started.
Background:
When customers and markets are constantly changing, how can marketers plan for the future? To win, marketers need a flexible, relevant marketing strategy—they need agile marketing.
CMG Partners recently interviewed chief marketing officers (CMOs) at companies like Discover, HP, Scottrade, SAP, Hershey's, Thomson Reuters, and Teradata. The top marketers reported excellent results from using agile marketing techniques:
• 93% said they get to market faster
• 80% reported being more productive
• 93% said they adapt and respond faster to the market
Agile marketing increases the speed and success of marketing initiatives through principles like collaboration, empowerment, and flexibility.
Are you using agile in your financial services marketing? Agile is being heavily adopted by marketers in financial services. Learn how agile marketing can deliver on the promise of speed to market in a way that powers smart decision making and enables marketing teams to anticipate and response to changing customer needs.
Driving Market Impact by Operationalizing Agile MarketingCMG Partners
There's a difference between "doing Agile" and "BEING Agile" - we give case studies from our experience coaching enterprise companies through Agile Marketing adopting.
MarTech 2017 - CMG's Agile Marketing in the EnterpriseCMG Partners
[Presentation from MarTech 2017] The job of the marketing leader has never been more challenging and complex. We head 24/7, always-on, revenue-generating machines. But success in today's rapidly-changing environment requires new capabilities, new organizational structures, and new operations to enable greater adaptability, learning, speed, and ultimately, market impact. In other words, marketers must be agile.
In this session, CMG Parter, Russ Lange, Level 3 North America Marketing VP, Gavin McKelvey, and Mozilla Senior Director of Marketing Operations, Chad Weiner, share insights you can use to scale Agile Marketing.
Engage Your Sellers. Inspire Your Customers (SAVO)SAVO
Looking for a bleeding-edge introduction to our product suite? Look no further. In this session, Chuck Dulde and Mary Konkol provide an overview of the latest updates to SAVO’s Sales Engagement Series of products which help sales reps create marketing-approved presentations, proposals, RFP responses and digital postcards tailored specifically to their clients' needs.
Developing The Ultimate Customer Success Strategy Gainsight
Want to adopt Customer Success but don't know where to start? A seasoned customer success manager looking to optimize your team, workflow and organization?
Accurately defining your Desired Outcomes for each customer segment
Outlining the roadmap to your customer's Desired Outcome
Aligning your team, organization and workflow to optimize for meeting your customer's desired outcomes
During the presentation, the audience will be invited to ask any questions about the content, customer success or Gainsight that come up.
How to Define, Build, and Deliver a Remarkable Customer ExperienceAmity
Delivering a remarkable and differentiated customer journey is vital to achieving business success. While many companies have taken steps to define the ideal journey for their clients, actually delivering that journey—both initially and at scale—is another story. Defining and operationalizing the requisite organizational changes can be very challenging, and can even require a full-scale cultural shift.
Agile marketing can provide an answer. A new and iterative process that will introduce your innovations to market much faster because you will constantly measure and improve based on customer feedback.
In this masterclass you will learn about the core principles of Agile in Marketing. What is it, why is it so necessary? How do you introduce agile marketing in your organization? We will introduce you to the various agile marketing frameworks. So that you will understand how you can accelerate and improve your daily digital marketing operation, but also how you can decide on new concepts or a new strategy.
How to Go Agile Without Going Crazy – Webinar SlidesAprimo
Andrea Fryrear – Agile Marketing expert and President and Lead Trainer for AgileSherpas – and Carolyn Ghaie – Director of Activation Services at Aprimo – discuss how a well-structured marketing organization is required to enable agile marketing and how to get started. They also touch on technology’s role in the overall solution.
For more information, visit aprimo.com
Strengthen Customer Engagement by Going Beyond Sales Force AutomationSAP Customer Experience
Modern customers are driving change in the way you sell, but today’s sales force automation tools aren't designed to bolster customer engagement. Discover how the latest trends, including the need for rich customer insights, cross-departmental collaboration, and machine learning, can help you transform your sales force to better engage today's customers.
For more from SAP Hybris, please visit: https://hybris.com/en/products/sales
Why Every Sales and Operations Leader Should Be Worried About the Upcoming Ca...Sales Hacker
What You'll Learn:
- The most crucial things sales teams need to understand about CCPA
- How revenue and security teams should partner in the changing privacy landscape
- Tactical steps to prepare for the CCPA (and beyond)
10 M€ annual revenue within 3 years, starting from scratch!B2B Marketing Forum
This case will elaborate on how the marketing team of Bruynzeel has successfully implemented an automated lead generation process resulting in a 10 M€ annual business contribution. Essential in this 3 year process was the alignment between sales and marketing, leveraging the existing customer database and a rigid process in applying a content marketing strategy. This started with a mindset that we need to treat our loyal customers as a……. long term customer!
In this presentation Daniël Vonken will elaborate on the lessons learned, pitfalls and the rule of 5.
Onboarding: Optimize the New Customer Journey for Seamless Product Adoption Totango
In this webinar, Ravit Danino, VP of Product Management at Totango, gives an in-depth look at a groundbreaking, modular, concept in Customer Success. In our first ever mini-series SuccessBLOCs: Onboarding, Escalation, and Adoption, first installment Onboarding, you'll learn:
-How to dramatically improve the new customer onboarding journey
-Be able to meet the milestones in an onboarding project timeline and overall goals
-How to delight end users and enable a consistent and efficient experience
-Ensure the customer post onboarding is adopting the product or service
Find the on-demand webinar and more info at www.totango.com.
The Three A's of Sales Enablement: Alignment, Adoption, AccelerationSales Hacker
What You'll Learn:
- The strategic vision for sales enablement programs at Hired
- Why content, training, and coaching should all live in your sales enablement approach
- Tips for launching a program and boosting adoption among your internal stakeholders
- Ways to incrementally measure the success of your program
Escalation: Accelerate Customer Resolution Time and Increase Customer Satisfa...Totango
In this webinar, Ravit Danino, VP of Product Management at Totango, gives an in-depth look at a groundbreaking, modular, concept in Customer Success. In our first ever mini-series SuccessBLOCs: Onboarding, Escalation, and Adoption, the second installment Escalation, you'll learn:
-Detecting, acting on and resolving customer escalations are a part of the Customer Success journey
-How Spark can help you dramatically improve the customer experience and reduce friction and frustration along the way
Find the on-demand webinar and more info at www.totango.com.
Founded in 1999, Tejas is a leader in the design, engineering, and testing of specialty downhole oilfield equipment. The company is dedicated to driving the industry forward with new equipment, engineering expertise, and ultra-high-pressure, high-temperature testing facilities.
Tejas has a proven record in quality, safety, health, and the environment and is certified to ISO and API industry standards. We are known for getting to market quickly by providing fast, turnkey product development and engineering solutions.
We are client-driven and our clients are big players, mainly large operators and service companies. Because Tejas is small and nimble, we can rapidly respond to the problems our clients are trying to solve. All employees are fully trained and certified in both onshore and offshore products.
MarTech 2017 - CMG's Agile Marketing in the EnterpriseCMG Partners
[Presentation from MarTech 2017] The job of the marketing leader has never been more challenging and complex. We head 24/7, always-on, revenue-generating machines. But success in today's rapidly-changing environment requires new capabilities, new organizational structures, and new operations to enable greater adaptability, learning, speed, and ultimately, market impact. In other words, marketers must be agile.
In this session, CMG Parter, Russ Lange, Level 3 North America Marketing VP, Gavin McKelvey, and Mozilla Senior Director of Marketing Operations, Chad Weiner, share insights you can use to scale Agile Marketing.
Engage Your Sellers. Inspire Your Customers (SAVO)SAVO
Looking for a bleeding-edge introduction to our product suite? Look no further. In this session, Chuck Dulde and Mary Konkol provide an overview of the latest updates to SAVO’s Sales Engagement Series of products which help sales reps create marketing-approved presentations, proposals, RFP responses and digital postcards tailored specifically to their clients' needs.
Developing The Ultimate Customer Success Strategy Gainsight
Want to adopt Customer Success but don't know where to start? A seasoned customer success manager looking to optimize your team, workflow and organization?
Accurately defining your Desired Outcomes for each customer segment
Outlining the roadmap to your customer's Desired Outcome
Aligning your team, organization and workflow to optimize for meeting your customer's desired outcomes
During the presentation, the audience will be invited to ask any questions about the content, customer success or Gainsight that come up.
How to Define, Build, and Deliver a Remarkable Customer ExperienceAmity
Delivering a remarkable and differentiated customer journey is vital to achieving business success. While many companies have taken steps to define the ideal journey for their clients, actually delivering that journey—both initially and at scale—is another story. Defining and operationalizing the requisite organizational changes can be very challenging, and can even require a full-scale cultural shift.
Agile marketing can provide an answer. A new and iterative process that will introduce your innovations to market much faster because you will constantly measure and improve based on customer feedback.
In this masterclass you will learn about the core principles of Agile in Marketing. What is it, why is it so necessary? How do you introduce agile marketing in your organization? We will introduce you to the various agile marketing frameworks. So that you will understand how you can accelerate and improve your daily digital marketing operation, but also how you can decide on new concepts or a new strategy.
How to Go Agile Without Going Crazy – Webinar SlidesAprimo
Andrea Fryrear – Agile Marketing expert and President and Lead Trainer for AgileSherpas – and Carolyn Ghaie – Director of Activation Services at Aprimo – discuss how a well-structured marketing organization is required to enable agile marketing and how to get started. They also touch on technology’s role in the overall solution.
For more information, visit aprimo.com
Strengthen Customer Engagement by Going Beyond Sales Force AutomationSAP Customer Experience
Modern customers are driving change in the way you sell, but today’s sales force automation tools aren't designed to bolster customer engagement. Discover how the latest trends, including the need for rich customer insights, cross-departmental collaboration, and machine learning, can help you transform your sales force to better engage today's customers.
For more from SAP Hybris, please visit: https://hybris.com/en/products/sales
Why Every Sales and Operations Leader Should Be Worried About the Upcoming Ca...Sales Hacker
What You'll Learn:
- The most crucial things sales teams need to understand about CCPA
- How revenue and security teams should partner in the changing privacy landscape
- Tactical steps to prepare for the CCPA (and beyond)
10 M€ annual revenue within 3 years, starting from scratch!B2B Marketing Forum
This case will elaborate on how the marketing team of Bruynzeel has successfully implemented an automated lead generation process resulting in a 10 M€ annual business contribution. Essential in this 3 year process was the alignment between sales and marketing, leveraging the existing customer database and a rigid process in applying a content marketing strategy. This started with a mindset that we need to treat our loyal customers as a……. long term customer!
In this presentation Daniël Vonken will elaborate on the lessons learned, pitfalls and the rule of 5.
Onboarding: Optimize the New Customer Journey for Seamless Product Adoption Totango
In this webinar, Ravit Danino, VP of Product Management at Totango, gives an in-depth look at a groundbreaking, modular, concept in Customer Success. In our first ever mini-series SuccessBLOCs: Onboarding, Escalation, and Adoption, first installment Onboarding, you'll learn:
-How to dramatically improve the new customer onboarding journey
-Be able to meet the milestones in an onboarding project timeline and overall goals
-How to delight end users and enable a consistent and efficient experience
-Ensure the customer post onboarding is adopting the product or service
Find the on-demand webinar and more info at www.totango.com.
The Three A's of Sales Enablement: Alignment, Adoption, AccelerationSales Hacker
What You'll Learn:
- The strategic vision for sales enablement programs at Hired
- Why content, training, and coaching should all live in your sales enablement approach
- Tips for launching a program and boosting adoption among your internal stakeholders
- Ways to incrementally measure the success of your program
Escalation: Accelerate Customer Resolution Time and Increase Customer Satisfa...Totango
In this webinar, Ravit Danino, VP of Product Management at Totango, gives an in-depth look at a groundbreaking, modular, concept in Customer Success. In our first ever mini-series SuccessBLOCs: Onboarding, Escalation, and Adoption, the second installment Escalation, you'll learn:
-Detecting, acting on and resolving customer escalations are a part of the Customer Success journey
-How Spark can help you dramatically improve the customer experience and reduce friction and frustration along the way
Find the on-demand webinar and more info at www.totango.com.
Founded in 1999, Tejas is a leader in the design, engineering, and testing of specialty downhole oilfield equipment. The company is dedicated to driving the industry forward with new equipment, engineering expertise, and ultra-high-pressure, high-temperature testing facilities.
Tejas has a proven record in quality, safety, health, and the environment and is certified to ISO and API industry standards. We are known for getting to market quickly by providing fast, turnkey product development and engineering solutions.
We are client-driven and our clients are big players, mainly large operators and service companies. Because Tejas is small and nimble, we can rapidly respond to the problems our clients are trying to solve. All employees are fully trained and certified in both onshore and offshore products.
Clement Pierce's Professional Head-hunters and Executive
Search consultants have been successfully providing
business leaders and business critical human capital within
our niche areas since our inception in 2013.
Цели воспитательной работы: формирование у детей навыков самостоятельной деятельности, социальной ответственности, способности чувствовать, понимать себя и другого человека, формирование целостной психологической основы обучения и, в частности, формирование у учащихся положительного отношения и интереса к учению.
Задачи воспитательной работы:
- формирование навыков культурного поведения в школе, дома, в общественных местах;
- развитие гармоничной личности;
- привитие интереса к здоровому образу жизни, соблюдение гигиенических правил;
- развитие речи учащихся и культуры общения;
- воспитание патриотов своего Отечества;
- воспитание бережного отношения к природе;
- возможности самовыражения каждого члена коллектива
Developing an Agile Approach: Why Adaptability Will Be Key for Competitive Ma...Marsden Marketing
Agile Marketing borrows from software development to help companies adapt and respond more quickly, as the needs and interests of prospects and customers evolve. Instead of developing deliverables in a traditional, linear fashion, Agile marketers conduct a series of sprints and review, adjust and reprioritize work based on results. Agile is a data-driven approach to marketing prioritization and rapid adjustments.
Make 2016 the Year You Conquer Customer SuccessGainsight
2016 is just around the corner — and that means it’s time to set your business New Year’s resolution for 2016. But why settle for one generic goal like reducing churn or raising upsell? Why not resolve to make 2016 the year your organization invests in your customers as a major business driver?
A panel of 8 best-of-breed MarTech leaders share their thoughts on how B2B marketing operations professionals can best navigate the complex MarTech landscape.
True personalization is at the individual level, rather than at the segment level. In this presentation by Bernard Chung, SAP Customer Experience at the Argyle Executive Forum, you'll learn how to utilize real-time contexts to deliver the best customer experiences.
Learn more about SAP Marketing Cloud here: https://cx.sap.com/en/products/marketing
Group50.com – As a leading project management consulting firms in USA that advises on and executes companies. We are providing the standards of project management. Contact us today at (909)-949-9083 for more info!
Learn what solutions Sage offers for Sales, Marketing and Customer Service teams to be more successful. Our Relationship Management solution is packed with features that will make a real and immediate impact to organizations looking to stay ahead in today’s competitive marketplace.
Series of presentations from the MantraVision Caribbean 2016 Event held on April 20th by Mantralogix Inc.
http://insights.mantralogix.com/mantravision-caribbean-2016
Take the guesswork out of measuring your marketing's impact. Learn how the SAP Hybris Customer Attribution solution can help you assess your customer’s journey across all channels to help you optimize spend on channels that are driving incremental benefits.
For more about SAP Hybris, please visit: https://hybris.com/en/products/commerce
You know about creating a go-to-market strategy, but how are you getting more from your existing customers? This deck will explore a new strategy designed to help you know, grow, and amaze your customers.
Agile methodology allows the modern marketing team to adapt to fast-changing market conditions, respond to immediate sales needs, and prove ROI quickly and consistently.
Bonus: three tools that will make you a lot of money quickly.
Start planning today in order to nail your 2020 ABM strategy. Join us so we can turn your ABM vision into action, including actionable insights on:
- Meaningful and measurable goals and objectives
- Targeting and engagement practices that convert your high-valued accounts
- Integrating ABM strategies across key marketing functions
- How to manage data flow throughout the ever-evolving and ever-growing tech stack
Walk away with a full understanding of how to turn your ABM vision into a workable plan, set it to a timeline and hit the ground running in 2020.
Start planning today in order to nail your 2020 ABM strategy. Join us for this webinar covering how to turn your ABM vision into action, including:
Meaningful and measurable goals and objectives
Targeting and engagement practices that convert
An integrated ABM strategy across key marketing functions
How to manage data flow throughout the ever-evolving and ever-growing tech stack
Walk away with a full understanding of how to turn your ABM vision into a workable plan, set it to a timeline and hit the ground running in 2020.
Transform your in-store retail experience with the SAP Hybris Sales Cloud portfolio. Consistent retail execution is the first step in creating the "perfect store experience.”
Learn how SAP Hybris Sales Cloud can help you optimize your in-store strategy and deliver those great, consistent experiences that drive products off the shelves.
For more from SAP Hybris Sales Cloud visit: https://hybris.com/en/products/sales
Customer success has revolutionized businesses in every industry, but what does customer success look like for the Ad-Tech industry? Join Ganesh Subramanian (Client Strategy, Gainsight) and Greg McLaughlin (Sr. Director of Business Operaitons , Appnexus) for this 60 minute webinar discussing:
Presentation from Channel Focus delivered by Marc Monday on 15 May 2019. This presentation delves deeper into what Jay McBain at Forester calls the "shadow channel" and was an opener for a deeper discussion around customer acquisition through digital marketing and alliances.
Developing Relationship with Channel Partners Rebecca Sanders
Strategic channel partnerships provide scale to an organizations sales efforts. Developing these partnerships is both an art and a science and requires on-going planning, measurements and alignment to adjust to market dynamics. The Association of Strategic Alliance Professionals, "ASAP" invited me to speak at the Silicon Valley Chapter meeting on channel partner development. I hope you enjoy the presentation. Rebecca Sanders
Digital transformation is happening fast, and traditional 12+ month implementation cycles no longer cut it to promote successful launches. Determine how you can maximize your project's time-to-value and increase agility to drive your business to new heights.
For more from SAP Hybris, please visit us at: https://hybris.com/en/products
Similar to Agile for Marketing 101 - The Backlog Series (20)
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
Exploring the Top Digital Marketing Company in CanadaSolomo Media
Choosing Solomo Media as your digital marketing company in Canada can propel your business to new heights. With their expertise, innovative solutions, and client-centric approach, they are well-equipped to help you achieve your digital marketing goals. By focusing on strategic planning, leveraging cutting-edge tools, and delivering measurable results, Solomo Media proves to be a valuable partner in navigating the complex world of digital marketing.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Elevate your trade show game with our comprehensive guide on creating an interactive booth that captures attention and drives engagement! In this presentation, Blue Atlas Marketing shares practical tips and creative strategies to transform your trade show presence. Learn how to use digital displays, interactive demos, and engaging activities to attract visitors and make lasting impressions. Whether you're a trade show veteran or a newcomer, these insights will help you stand out from the crowd and maximize your event success. Dive into our slides to discover how to turn your booth into a dynamic and interactive experience!
Checkout Abandonment - CRO School by Mailmodosaba771143
Fear of abandonment’ means a whole different thing in eCommerce.
Because the loss is tangible. And felt right in your pocket.
But that also means there are real things you could fix.
One of the final stages of shopping abandonment occurs is the checkout page.
Which means it impacts your bottom line directly.
So here’s a rundown of:
→ Reasons shoppers abandon the checkout process
→ How other brands cope with these issues
→ Actionables to fix your checkout flow
Do it right, and you’ll feel the change in your revenue.
This is a part of our CRO School series - to help you fix the revenue leaks in your eCommerce store.
Sign up for CRO School and get these insights right in your inbox
(Visit the link to enroll ->https://www.mailmodo.com/cro-school/?utm_source=cro-school&utm_medium=slideshare )
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Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Hello and welcome to the latest installment of The Backlog Series from CMG Partners!
My name is Garrett Putman and I’m a strategic marketing consultant based out of our office in Durham, North Carolina. On behalf of our entire CMG team, I want to thank you for taking the time to join us today. Every single day, we work with marketers across the country and we know how valuable your time is. We hope that you’ll find this session informative, interesting, and inspiring.
Before we begin, I want to share a few house-keeping items. First, we’re going to take the next 20 minutes or so to review the content in the presentation in total and then we’ll open up the lines for your questions. We promise to conclude the session by 1:30 PM Eastern so that you can get back to your day; Second: We are recording today’s webinar and will post it to our web-site at CMGPartners.com if you would like to watch it again or share it with your colleagues; and Finally, you’ll also be able to download a copy of this deck from our CMG Partners SlideShare account.
Today’s Agile For Marketing 101 webinar has been designed to share some of the basic reasons why organizations everywhere are turning to Agile For Marketing as a way to execute more efficiently, champion the customer, and achieve better performance. By the end of the session, we hope to 1) provide you with a good understanding of the basic building blocks needed to create a culture ready to respond and adapt quickly; 2) teach you about the agile for marketing methodology and mindset required to drive change; and 3) help you gain an appreciation for the many benefits of this new operating system.
With that, let’s go ahead and jump right into it with a quote from Klaus Schwab, the founder and Executive Chairman of the World Economic Forum based in Geneva. He says and I quote ‘In the advanced world that we live in, it’s not the big fish that eats the small fish; it’s the fast fish that eats the slow fish.” End quote.
The fast fish eats the slow fish. That keen observation is exactly the reason why we’re all here today.
Our primary goal with this webinar is to give you insights to enable you to become the fish that swims faster than your competitors today, tomorrow, and in the future.
Why does being fast matter?
Well, here’s a general statement that we think everyone will agree with and that is that the business landscape of 2015 is infinitely more complex than the one that most of us started our careers in. MASSIVE global trends like the explosion of digital, the strengthening of the consumer’s power, and BIG Data have disrupted… everything.
We live in a constantly changing, globally connected, and "always on" world and the speed at which business decisions are needed today can’t be underestimated. This transformation is happening at an unprecedented pace….and the scary thing is that it’s accelerating.
All industries are feeling the impact of the modern world and and no CMO is immune to the extreme pressure of uncertainty and rapid change happening in the marketplace.
In sum, Marketers everywhere are falling behind.
So what are we supposed to do?
One option is to do nothing. We could keep doing the same things that we've always done and hope for positive results. If this is your point of view and your plan, good luck. You may just need some luck to reach your goals, deliver your forecast, and not get gobbled up by your more nimble competitors.
An alternative approach is to do something RADICALLY different. Rather than fight to slow the world down, we propose that you throw out your long planning cycles, your rigid corporate hierarchies, and your BIG BANG campaign thinking and instead work to enable your marketing team to speed up and keep pace with your customers, your competition, and the world that we live in.
We believe that new expectations require a new way of working.
Enter Agile for Marketing. It’s a way for lead marketers to create a culture that enables speed of decision making and really drives prioritization
The agile framework was originally developed by software engineers in 2001 but over the last few years, some innovative marketers have started embracing it as a way to respond to the changing needs of the marketplace.
Agile For Marketing is both a mindset AND a methodology.
It transforms bodies working on tasks into empowered teams achieving prioritized goals. It's about using customer data to make informed decisions and focusing on rapid learning cycles over long drawn out plans. The result is a series of continuous improvements that can lead to sustained performance gains.
A simple way to think about it is that Agile Marketing is all about your team getting better at getting better. And that’s something that every employee, every lead marketer, every CEO, and every company should want to embrace fully.
Let’s compare Agile For Marketing with a Traditional Marketing approach.
Years ago, as traditional marketers, we would develop annual plans to take our brands from Point A to Point B. We assumed that we knew the end point we were striving for and all of our efforts were focused on reaching that one specific destination. Our plans were like roadmaps and we were measured by our ability to reach our agreed to destination on time and in full. Some marketers even made their careers on writing the prettiest annual plan narratives each year. They got promoted or moved from one brand to the next sometimes without even seeing their plan all the way through to execution.
In today’s rapidly changing marketing landscape, we know that it’s all but impossible to predict the future. A rigid and static plan is now considered a dead plan because without the ability to make adjustments as you go and respond to customer feedback – you not only miss opportunities, you may just end up on the wrong side of town, opposite of where your customer wants you to be.
That’s why agile planning with its small bets, BIG insights, and rapid iterations works. Today’s projects are never set in stone. Parameters can and do change. Customer needs are always shifting. When you have an adaptive process that can respond to those changes in real time, you’re able to build something much better in the long run.
Agile For Marketing enables your team to reach the opportunity of TOMORROW instead of just focusing on the single opportunity that you see today.
The Agile For Marketing methodology is a well defined process adopted from the software industry but customized for marketer’s needs. It is designed to align your vision with your execution.
Moving from left to right, it starts with a process of discovery where you use customer insights and motivators to inform your backlog of work. You do that through personas, buyer’s journeys, and user stories which we will get into in more detail in future webinars. The key to the Discovery phase is to center all your work around a shared definition of the customer.
Next, comes the creation of the marketing backlog which represents all the work that you need and want to go do. As the CMO of Bit Torrent says, “the big question is does your backlog represent the values you say you have as a business.” With agile, you use your backlog to prioritize the deliverables that your team should focus on and then you give them clear goals to measure their performance against.
Planning cycles are used to select the work stack from the marketing backlog to be completed by the team during a sprint. It’s here – in the Planning phase - where you focus your efforts and agree to following an actual plan. The team only commits to the work that it can accomplish within the sprint window – no more, no less. The Sprint Plan should be a process of collaboration with leadership and the team working together to select and prioritize the things that you want to accomplish.
Sprints are 1-4 week timeframes for the team to deliver work against the plan. It’s called a sprint for a reason. You should go FAST! You use daily stand-up meetings to discuss 3 things: 1) What did you do yesterday to help the team?; 2) What will you do today to help the team?; and 3) What obstacles are in your way. 3 questions. That’s it! That’s the whole meeting. A key objective during a sprint should be to minimize the fire-drill mentality that pervades most of today’s organizations by keeping the teams focused on and accountable for their prioritized plan.
The final piece to the process is the Review & Retrospective phase where you show off the work done during the Sprint and inform the next phase of work with insights and improvement opportunities identified from the prior Sprint. What worked? What didn’t work? New opportunities will emerge as you deepen your understanding of the customer and that will then inform updates to your marketing backlog. It begins a cycle of continuous improvement.
This is the Agile for Marketing process in a nutshell.
The agile for marketing mindset is built on 8 key principles which are core to getting the full benefit out of the system:
Flexible and adaptable work over following a rigid and static plan
Data driven decision making over gut, opinion, and intuition
Experimental with rapid learning cycles over big-bang, one-shot campaigns
Clear & transparent sharing of decision making vs. closed door, hand-shake agreements
Teams are collaborative and work together to efficiently deliver vs. multiple functional silos and internal hierarchies constantly causing delay
Empowered teams and individuals deciding how to deliver the plan instead of always following top down orders from people who don’t always have access to the latest on the ground data
Customer focused decision making over prioritizing based solely on internal business drivers and needs
And Finally # 8 Anticipating change vs. reacting to every fire drill that comes up
These foundational principles all require discipline and leadership commitment but we have found that the organizations who are intentional about following this mindset are able to make Agile For Marketing more of a sustainable strategic advantage.
Agile Marketing revolves around small, hands-on teams — typically no more than 10 people. As Jeff Bezos has said, if you can’t feed a team with two pizzas, the team is probably too big.
Agile Teams are self-organizing which means the leadership sets the priorities and the teams work out themselves HOW to meet those objectives. It’s important that the team have the right skill set to do the work during the sprint. Look for T-Shaped people who may have deep experience in one particular area but are generalists in nature and can play a bunch of different positions on the field.
Teams should share open communication every single day during Daily Stand-Ups to ensure that everyone knows what everyone else is working on. This constant sharing of important information helps to resolve conflicts and remove barriers to the team accomplishing its goals.
Agile also works best when it unites teams together under a shared purpose. We typically see significant gains in employee engagement, morale, and overall productivity after moving to a more agile operating system. These kind of benefits should not be ignored when you’re considering implementing an Agile For Marketing program. Your teams will realize a lot of good outside of just delivering better business results.
Another important tenant for Agile For Marketing is that it helps you put the customer at the center of all that you do. It’s a bit like the Copernicun Revolution ---- when your POV shifts from a company first mentality to one of customer centricity --- a transformation happens that can’t be undone. Customer centricity can lead to significantly better brand performance and improved business returns.
With agile, we use customer insights to inform all that we do – What are the customer’s needs? What are their motivations? What are the behaviors that we want to change? Agile marketers work hard to get to know the WHY behind their customer’s buying journey and then use that data to make clear and consistent decisions.
Agile marketers also focus on customer feedback as primary outputs to the process, too – What’s the customer’s reaction to what we’ve built? What do they like? What do they want changed? It’s all about learning from our customers and then applying those insights to inform our future work load.
In the end, our goal as marketers should be to create remarkable customer experiences and agile for marketing helps us to do so by focusing on outcomes that will meet and eventually exceed expectations for our prospects, customers, and partners alike.
Another benefit of Agile For Marketing is that it helps to achieve long-term plans in a way that is always results oriented. Based on the iterative nature of agile, you go in with a prioritized plan but you adjust as you learn, ensuring the business constantly benefits.
Company goals end up becoming the thread through which all sprints are tied together. Since you’re able to use every sprint cycle to come back together and recalibrate against your shared objectives, you can ensure that your teams are always focused on delivering the right work at the right time in the right order.
This ability to flex the team’s work based on in-market results vs. goals enables you to move faster and produce incremental win after win after win.
Importantly, with agile for marketing, it’s not just about working faster…it’s about working smarter.
WE frequently hear from lead marketers who follow a traditional marketing approach that they need help keeping their teams focused on the things that matter. Agile marketing helps bring transparency to the process of what people are working on. It makes everyone’s decisions clear, transparent, and customer oriented.
Agile Marketing Teams work against a set of clearly defined priorities and are aligned with what is most important to the customer and ultimately, the business.
Don’t forget that being agile comes down to making hard choices. It requires making the tough calls about the things that you’re not going to work on so that the team members have enough time to focus on the things that will actually move the needle. As Steve Jobs once said, “Deciding what not to do is as important as deciding what to do.”
The agile process itself forces decision making and holds everyone accountable to putting time and energy into the activities that actually produce results.
Now that we know about the Agile For Marketing methodology and the mindset, let’s talk about results.
At CMG, we have spent 2+ years researching agile for marketing practices across a variety of industries and we have found that agile organizations are indeed winning. Companies with 10% or more growth last year had the most agile marketing practices.
Additionally, Agile marketers report improvements across a bunch of operational and business performance categories, including 1) More Profits; 2) Faster Speed to Market; 3) Improved product innovation; 4) Being more adaptable to changes in the marketplace; 4) Better team morale; 5) Improved Productivity.
The last two pieces here are key. Not only can you drive improved marketing effectiveness and better business performance with agile, but agile teams report an 84% gain in team morale and an 87% increase in productivity.
We’ve seen companies report huge increases in overall employee engagement once they go with an agile marketing approach. Agile teams have a strong sense of enthusiasm and a commitment to their work. These “softer” benefits are really, really important.
Outside of our research, we have also spent the last few years helping B2B and B2C clients embrace agile for marketing by conducting team assessments, delivering training workshops, building pilot programs, and helping CMOs and other lead marketers scale agile across their entire organizations.
One of the first questions that we typically get from folks considering agile for marketing is - how do we start? At the risk of oversimplifying things, we often answer that question by saying “Start.”
Get your organization moving by placing your emphasis on speed & agility. Pick a team or specific project to pilot an agile methodology. Let them go through the process of putting the customer at the center of what they do, building a prioritized marketing backlog, planning a sprint, meeting daily to accomplish the key tasks, getting something out there in the market so that they can learn directly from customers, and then making tweaks and improvements in the next sprint.
In our experience, these pilot agile teams are going to feel more collaborative, more accountable to the business, and will get more done, faster. When a pilot team can demonstrate these results, it often will ignite other groups and teams within the organization to want some of that on their own. That’s when you can and should focus on scaling the system to the rest of the org.
At the end of the day, if this agile for marketing approach resonates with you, we think that they key is that you inspire some kind of action and get started. Don’t hold back. Go. Move.
To wrap up, Agile For Marketing is designed to help you better manage your team in a changing world.
It breaks down BIG initiatives and campaigns into many smaller sprints so that your strategy can shift to meet the evolving needs of your customers. It’s about adapting your approach based on feedback so that you can stop doing what isn’t effective and recalibrate based on actual success. The risks are smaller and you end up failing faster and succeeding smarter.
Agile For Marketing also brings huge benefits to the way that your team feels about its work. Agile can be a way to bring some energy and enthusiasm to your organization and helps to build a spirit d’corps because the majority of your team’s time is spent working together to accomplish shared goals.
We started out today’s webinar with the quote: the fast fish eats the slow fish and that’s how we’ll end also.
You all have the power to determine whether you’ll become the faster fish by embracing a new agile way of working OR if you’ll continue doing the same thing that you’ve always done while your faster competitors swim up hungrily beside you.
What’s it going to be?
With that, let’s transition into the Q&A portion of today’s webinar.
We’ll open up the lines now so that our CMG team can address your questions. Before you ask a question, we’ll just ask that you introduce yourself with your name, title, and company.
We’ve reached the end of our webinar. Thanks very much for your time and attention and for asking all those great questions.
Quick reminder that we’ll post a recording of this webinar on our web-site and a copy of the presentation on our SlideShare account.
If you’re interested in learning more about Agile For Marketing, please visit CMGPartners.com where you can find whitepapers, learn more about the process, and read case studies.
IF you have any additional questions, please don’t hesitate to reach out. My contact information is here at the bottom of this slide and I’d be happy to set up some individual time for us to chat.
Until the next time…..get out there and swim with the fast fish!