Adverts analysis
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This summarizes an iTunes advertisement for Coldplay's fifth album Mylo Xyloto, released in 2011 by EMI. The striking advertisement uses bright pinks, yellows, and blues with the white font centered amongst the colors. The graffiti style image covers the entire screen and shows the album name, band name, and release date in a large symmetrical font for visibility. The unconventional artistic style may imply Coldplay's music is rebellious and non-conforming, rebelling against rules on creativity.
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Individual response
This document provides ideas for a promotional package for an alternative R&B artist, including ideas for a music video, CD/album artwork and layout, DVD content, and magazine advertisement.
For the music video, the document proposes a narrative-driven video focusing on a single protagonist that connects to the meaningful lyrics of an alternative R&B song. Urban and abandoned locations would be used to tell the story through metaphor.
Ideas for the CD/album include a black-colored cover with bright accent colors featuring a close-up shot of the artist. The layout would continue the minimalist black and colored graphic style. A quote from the artist could feature on the inside panels.
Potential DVD content includes
Digipak analysis
Mumford and Sons are an indie folk/rock band from the UK. This album cover features the band standing in a white shop window, surrounded by other shops to create a border. The simple white theme throughout the digipak is meant to portray the band's raw and natural sound. Images of the band in windows on the inside pages continue this theme of looking or being observed. The mostly black disc contrasts with the white background to stand out while retaining the classy overall design.
Individual Response
The document provides ideas and options for designing a music video, album package, and magazine advertisement for an indie rock band. For the music video, it discusses potential locations, concepts, techniques, mise-en-scene, target audience, and examples. For the album package, it covers color scheme, font, digipak layout, CD/DVD design, and magazine advertisement layout. The goal is to craft a package that represents the band's style and appeals to their target audience of young indie rock fans.
Album artwork
Willie Dixon's 1970 blues album "I Am the Blues" features a black and white portrait of Dixon sitting and clapping on a creased backdrop. The earthy tones and Dixon's relaxed pose aim to portray his down-to-earth personality and appeal to mature blues fans. The rounded font for the title reflects the playful side of Dixon's blues sound.
Advertisement and Album Cover Annotation Examples
This document provides instructions for an assignment analyzing conventions of music CD covers and advertisements. Students are asked to find examples of conventional CD covers and advertisements, one each for a solo artist and band. They should annotate the examples, identifying conventions and explaining how they relate to the artist's persona and target audience. Examples are provided of conventions like the artist's image, song lists, and design elements that appeal to different genres and audiences.
Analysis of cover, contents and double page spread.
The cover of Vibe magazine features a bold red masthead with Eminem as the main image. The main sell line discusses Eminem "coming clean" about past drug abuse. Additional stories promote iconic hip hop artists. The cover of Kerrang! magazine uses a unique black and white masthead and headlines Travis Barker's plane crash. The main image features the band Bring Me The Horizon. The cover of Billboard magazine has Jay-Z as the main image smoking a cigar. The main sell line discusses Jay-Z rapping about his career changes and views on the music industry.
Digipak analyses
The document analyzes and summarizes 10 different album covers. It discusses elements like the use of color, imagery, text placement and style, and how they relate to themes of the album or artist promotion. Key aspects summarized include the prominence of the artist's image over the album title in many covers, hints at genres through text styles and backgrounds, and uses of symmetry, filters and mystery to provide insight into the potential tone or content of the albums.
In what ways does your media product use, develop or challenge forms and conv...
The media package uses some conventional elements of real media products but challenges conventions through unconventional design choices. It links the digipak, music video, and poster with a cohesive color palette and iconography. However, it opens the digipak the wrong way, uses an unconventional landscape poster format, and presents a surreal music video narrative with dual characters representing good and bad personalities. Overall, the package balances conventions like a lyric booklet with boldly unconventional elements befitting the group's experimental style.
Recommended
Individual response
This document provides ideas for a promotional package for an alternative R&B artist, including ideas for a music video, CD/album artwork and layout, DVD content, and magazine advertisement.
For the music video, the document proposes a narrative-driven video focusing on a single protagonist that connects to the meaningful lyrics of an alternative R&B song. Urban and abandoned locations would be used to tell the story through metaphor.
Ideas for the CD/album include a black-colored cover with bright accent colors featuring a close-up shot of the artist. The layout would continue the minimalist black and colored graphic style. A quote from the artist could feature on the inside panels.
Potential DVD content includes
Digipak analysis
Mumford and Sons are an indie folk/rock band from the UK. This album cover features the band standing in a white shop window, surrounded by other shops to create a border. The simple white theme throughout the digipak is meant to portray the band's raw and natural sound. Images of the band in windows on the inside pages continue this theme of looking or being observed. The mostly black disc contrasts with the white background to stand out while retaining the classy overall design.
Individual Response
The document provides ideas and options for designing a music video, album package, and magazine advertisement for an indie rock band. For the music video, it discusses potential locations, concepts, techniques, mise-en-scene, target audience, and examples. For the album package, it covers color scheme, font, digipak layout, CD/DVD design, and magazine advertisement layout. The goal is to craft a package that represents the band's style and appeals to their target audience of young indie rock fans.
Album artwork
Willie Dixon's 1970 blues album "I Am the Blues" features a black and white portrait of Dixon sitting and clapping on a creased backdrop. The earthy tones and Dixon's relaxed pose aim to portray his down-to-earth personality and appeal to mature blues fans. The rounded font for the title reflects the playful side of Dixon's blues sound.
Advertisement and Album Cover Annotation Examples
This document provides instructions for an assignment analyzing conventions of music CD covers and advertisements. Students are asked to find examples of conventional CD covers and advertisements, one each for a solo artist and band. They should annotate the examples, identifying conventions and explaining how they relate to the artist's persona and target audience. Examples are provided of conventions like the artist's image, song lists, and design elements that appeal to different genres and audiences.
Analysis of cover, contents and double page spread.
The cover of Vibe magazine features a bold red masthead with Eminem as the main image. The main sell line discusses Eminem "coming clean" about past drug abuse. Additional stories promote iconic hip hop artists. The cover of Kerrang! magazine uses a unique black and white masthead and headlines Travis Barker's plane crash. The main image features the band Bring Me The Horizon. The cover of Billboard magazine has Jay-Z as the main image smoking a cigar. The main sell line discusses Jay-Z rapping about his career changes and views on the music industry.
Digipak analyses
The document analyzes and summarizes 10 different album covers. It discusses elements like the use of color, imagery, text placement and style, and how they relate to themes of the album or artist promotion. Key aspects summarized include the prominence of the artist's image over the album title in many covers, hints at genres through text styles and backgrounds, and uses of symmetry, filters and mystery to provide insight into the potential tone or content of the albums.
In what ways does your media product use, develop or challenge forms and conv...
The media package uses some conventional elements of real media products but challenges conventions through unconventional design choices. It links the digipak, music video, and poster with a cohesive color palette and iconography. However, it opens the digipak the wrong way, uses an unconventional landscape poster format, and presents a surreal music video narrative with dual characters representing good and bad personalities. Overall, the package balances conventions like a lyric booklet with boldly unconventional elements befitting the group's experimental style.
Music album advertisement research
1) The Kings of Leon album poster uses an owl/eagle image mixed with the band members' faces to represent their animalistic nature and darker side. Green and blank facial expressions suggest a "don't care" attitude.
2) Jay-Z's The Blueprint 3 album cover is abstract with red streaks and musical instruments, representing his creativity and journey. With no image of the artist, it emphasizes the music over himself.
3) Nelly's Nellyville album depicts him with a serious, defensive expression against a gritty background, portraying his strength and guarded personality from a rough past.
Annotation of cd covers
1. The relationship between this album cover and other material by the artist is consistency in color scheme, font style, and direct images of the artist to create a recognizable brand identity.
2. The cover image features the artist prominently, using contrast and sizing of text to draw attention, representing wealth through clothing and vehicles common to the genre.
3. The layout is simple with a full-page image and minimal text on the sides to avoid clutter while clearly showing genre characteristics through imagery.
Magazine analysis
This magazine advertisement promotes Kings of Leon's 2008 album "Only by the Night". It uses a unique night vision effect photo that merges photos of each band member, representing their equality. This graphic image catches the eye and relates to the album title through its dull green shades and grainy effect. The ad's generic layout clearly communicates the band, album, and release date using bold fonts on a black background.
Analysis of Digipaks
This is the analysis of the existing digipaks which I have researched and analysed. The digipaks which I have chosen are: Eminem (Recovery), Kanye West (My Beautiful Dark Twisted Fantasy) and 50 Cent (The Massacre).
A2 Media Ancilliary Task
The album cover for Taylor Swift's 1989 depicts a Polaroid photo of Swift against a white background. The minimalist style conveys a retro, vintage aesthetic. On the back, the white color scheme and handwritten text and numbers maintain simplicity. The cover is meant to appeal to teenagers and young adults.
The front cover of Bruno Mars' Doo-Wops and Hooligans album uses a yellow color scheme depicting nature and conveying that Mars has an easygoing, down-to-earth personality. The retro typography and Mars' small figure establish him as a unique, independent artist.
Avicii's album True has a high contrast black and white color scheme making the text bold and
Digipak Analysis
Chris Brown's third studio album "Graffiti Deluxe Edition" was released in December 2009. It incorporates elements of hip hop and electro-pop styles. The standard album contains 12 songs, while the deluxe edition contains 6 additional songs. The album artwork depicts Brown in various poses and settings, using different color schemes and graphical elements on the front, back, and inside of the digipak packaging.
Alternative
The document discusses conventions of indie music videos. It is conventional for indie music videos to have a casual dress code, low production value, a mix of narrative and performance elements, and some odd or symbolic shots. Key features that could be used in an indie music video include natural lighting, diverse locations, surreal elements, and a focus on the artist themselves through close-ups. Common themes across analyzed indie music videos are the use of lighting, symmetry, and a dark, minimal aesthetic.
Bastille covers
Bastille follows clear conventions for their album and single covers:
1) Album covers feature "Bad Steel presents" at the top, "Bastille" in bigger font underneath, a central image filling the cover, and the album title within quotation marks under the image.
2) Single covers all have the band name "Bastille" spanning left to right in the same font, with the song title intersecting it at their shared letter. For longer song titles, the shared letter word goes down and other words sit horizontally above.
3) The images used are stills directly from the respective music videos, commonly featuring people but not their faces clearly. Landscapes follow rule of thirds separations
Digi pak and magazine analysis Full
This document analyzes and summarizes several album covers and advertisements for music releases. It discusses how the imagery, colors and design of the covers/ads reflect the style, themes and messages of the music. Specific examples analyzed include album covers for This Wild Life and The Wonder Years, and advertisements for Weezer and Biffy Clyro singles. The document examines how the visual elements connect to and represent the lyrics, mood and stories within the songs.
A2 summer term_homework
The video summarizes and analyzes 4 music videos of different genres:
1) "Dreamers" by Savoir Adore is an electropop video with mystical, dreamlike elements like masks and slow camerawork. It portrays the female singer as powerful rather than sexualized.
2) "Elastic Heart" by Sia features Maddie Ziegler and Shia LaBeouf in nude-colored costumes, with close-ups showing emotion and power dynamics between them.
3) "Pieces" by Robin Stjernberg uses a narrative format and slow motion to enhance the emotional intensity as the singer crashes through glass after an argument.
4) "Ride" by Twenty
Adverts and covers
The album cover for The XX's "Coexist" features an iridescent oil spill shaped like an X, referencing the band's name. It keeps with the band's minimalist aesthetic and theme of using the letter X throughout their artwork. The cover primarily features a graphic in the center with a color palette of black, white, and pastel colors to give it an iridescent quality.
Album Poster Analysis
This document analyzes and summarizes several music posters to gather inspiration for designing a poster for the band The Skeleton Boys. It discusses posters for the bands Foals, Marina & The Diamonds, and All Time Low. Key aspects discussed include font choice, image selection, color schemes, layout of text, and how the posters fit the style and image of each band.
Further research
The document summarizes research on conventions for rap/hip-hop album covers. Some common elements discussed include images of money, cars, and jewelry on the front covers. Back covers often feature the artist's photo alongside song titles. Typography on covers typically uses bold, capitalized fonts in high-contrast colors. Parental advisory labels are also frequently present, as the genre often contains explicit lyrics. Overall, the research aimed to understand design trends to apply to a rap/hip-hop album cover being created.
Magazine advert 1
The magazine advert discusses using red in the layout to represent passion and love or danger depending on the buyer's interpretation. It shows the main image of the artist with details on the album name, release date, and hit tracks. The image of Amerie looking away in white suggests an angelic yet dark theme fitting the album title "Love & War". The artist's signature makes it feel more personal while promoting the product.
Adverts and covers
The album cover features a graphic image made up of three triangular shapes in the center. This graphic could represent the three band members or reference the 'V' in the band's name, CHVRCHES. The band's name is written in caps with the 'U' replaced with a 'V' following their consistent branding. The color scheme is mainly black, blue, and red, ensuring the eye-catching cover stands out on store shelves.
Indie iconography (a-level media)
- The document discusses various album covers and logos for indie bands such as Arctic Monkeys, The Kooks, and The Killers.
- It notes similarities between the covers such as striking colors like reds and blacks, and peculiar images.
- It also analyzes different font styles and which would be most suitable for The Kooks band logo, concluding that a "kooky" font best captures the band's quirky character.
Film poster & webpage analysis
This document analyzes and summarizes the film posters and websites for four films: The Riot Club, Starred Up, Nowhere Boy, and Trainspotting. For each poster, it describes the main image, text, colors and lighting used and how they provide information to the target audience. It notes conventions like listing the cast and credits but also how some posters diverge from conventions to further their messages. The document concludes that while film websites once offered unique content, most have become redundant as audiences now interact about films through social media.
Digipak analysis
The front cover of Florence and the Machine's album "Lungs" depicts Florence wearing fake lungs around her neck, relating to the album's title. Her unconventional hairstyle fits with the indie rock genre. The black and white photo inside shows Florence wrapping her arms around herself, suggesting insecurity or shyness. Overall, the album art conveys a sense of innocence through Florence's gentle pose and the fantasy forest setting behind her.
Task 4 - Representation Analysis
This magazine cover features English rapper Plan B. In the image, he has an aggressive and masculine appearance, with a close-up shot showing his confrontational facial expression and middle finger gesture. Stereotypical symbols like smoking and a hoodie further suggest a working class, rebellious persona. Dark lighting and colors, and all-caps font, make the image and text seem threatening and intimidating. The representation portrays Plan B as masculine and intimidating, fitting expectations for male working class artists.
Digipak analysis 2
This digipak for The Killers' album "Sam's Town" uses a greyscale color scheme throughout. The front cover features a ram and a half-naked woman, suggesting background information about the album. The back cover shows a photo of the band dressed in an indie style. Repeated images of a ram on the inside covers represent nature and provide a sense of importance and background story related to the album.
Bastille Poster
This document provides an analysis of the poster for Bastille's debut studio album "Bad Blood" released in 2013. It notes that the poster's style, with credits listed at the bottom, resembles a film poster more than a typical music poster. The poster features an unconventional single image of the singer running away at night, captured with motion blur, creating intrigue and a sense of wanting to run away that many people can relate to. As Bastille were still relatively unknown at the time, not showing the band members' faces was a strategic decision to build curiosity without needing star recognition.
Digipack Analysis
The document discusses and analyzes several album covers, noting elements like:
- How album titles relate to the cover art (e.g. an animated robot on "Reanimation" and a cat wearing a deadmau5 mask)
- Artistic choices like backgrounds that draw the eye, symmetrical designs, and low camera angles
- Intertextual references (e.g. a robot resembling Transformers)
- Symbolic meanings (e.g. a devil on a motorcycle suggesting 70s rock culture)
- Contrasts/contradictions between cover art and music styles
It examines visual storytelling and themes across a variety of genres.
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Music album advertisement research
1) The Kings of Leon album poster uses an owl/eagle image mixed with the band members' faces to represent their animalistic nature and darker side. Green and blank facial expressions suggest a "don't care" attitude.
2) Jay-Z's The Blueprint 3 album cover is abstract with red streaks and musical instruments, representing his creativity and journey. With no image of the artist, it emphasizes the music over himself.
3) Nelly's Nellyville album depicts him with a serious, defensive expression against a gritty background, portraying his strength and guarded personality from a rough past.
Annotation of cd covers
1. The relationship between this album cover and other material by the artist is consistency in color scheme, font style, and direct images of the artist to create a recognizable brand identity.
2. The cover image features the artist prominently, using contrast and sizing of text to draw attention, representing wealth through clothing and vehicles common to the genre.
3. The layout is simple with a full-page image and minimal text on the sides to avoid clutter while clearly showing genre characteristics through imagery.
Magazine analysis
This magazine advertisement promotes Kings of Leon's 2008 album "Only by the Night". It uses a unique night vision effect photo that merges photos of each band member, representing their equality. This graphic image catches the eye and relates to the album title through its dull green shades and grainy effect. The ad's generic layout clearly communicates the band, album, and release date using bold fonts on a black background.
Analysis of Digipaks
This is the analysis of the existing digipaks which I have researched and analysed. The digipaks which I have chosen are: Eminem (Recovery), Kanye West (My Beautiful Dark Twisted Fantasy) and 50 Cent (The Massacre).
A2 Media Ancilliary Task
The album cover for Taylor Swift's 1989 depicts a Polaroid photo of Swift against a white background. The minimalist style conveys a retro, vintage aesthetic. On the back, the white color scheme and handwritten text and numbers maintain simplicity. The cover is meant to appeal to teenagers and young adults.
The front cover of Bruno Mars' Doo-Wops and Hooligans album uses a yellow color scheme depicting nature and conveying that Mars has an easygoing, down-to-earth personality. The retro typography and Mars' small figure establish him as a unique, independent artist.
Avicii's album True has a high contrast black and white color scheme making the text bold and
Digipak Analysis
Chris Brown's third studio album "Graffiti Deluxe Edition" was released in December 2009. It incorporates elements of hip hop and electro-pop styles. The standard album contains 12 songs, while the deluxe edition contains 6 additional songs. The album artwork depicts Brown in various poses and settings, using different color schemes and graphical elements on the front, back, and inside of the digipak packaging.
Alternative
The document discusses conventions of indie music videos. It is conventional for indie music videos to have a casual dress code, low production value, a mix of narrative and performance elements, and some odd or symbolic shots. Key features that could be used in an indie music video include natural lighting, diverse locations, surreal elements, and a focus on the artist themselves through close-ups. Common themes across analyzed indie music videos are the use of lighting, symmetry, and a dark, minimal aesthetic.
Bastille covers
Bastille follows clear conventions for their album and single covers:
1) Album covers feature "Bad Steel presents" at the top, "Bastille" in bigger font underneath, a central image filling the cover, and the album title within quotation marks under the image.
2) Single covers all have the band name "Bastille" spanning left to right in the same font, with the song title intersecting it at their shared letter. For longer song titles, the shared letter word goes down and other words sit horizontally above.
3) The images used are stills directly from the respective music videos, commonly featuring people but not their faces clearly. Landscapes follow rule of thirds separations
Digi pak and magazine analysis Full
This document analyzes and summarizes several album covers and advertisements for music releases. It discusses how the imagery, colors and design of the covers/ads reflect the style, themes and messages of the music. Specific examples analyzed include album covers for This Wild Life and The Wonder Years, and advertisements for Weezer and Biffy Clyro singles. The document examines how the visual elements connect to and represent the lyrics, mood and stories within the songs.
A2 summer term_homework
The video summarizes and analyzes 4 music videos of different genres:
1) "Dreamers" by Savoir Adore is an electropop video with mystical, dreamlike elements like masks and slow camerawork. It portrays the female singer as powerful rather than sexualized.
2) "Elastic Heart" by Sia features Maddie Ziegler and Shia LaBeouf in nude-colored costumes, with close-ups showing emotion and power dynamics between them.
3) "Pieces" by Robin Stjernberg uses a narrative format and slow motion to enhance the emotional intensity as the singer crashes through glass after an argument.
4) "Ride" by Twenty
Adverts and covers
The album cover for The XX's "Coexist" features an iridescent oil spill shaped like an X, referencing the band's name. It keeps with the band's minimalist aesthetic and theme of using the letter X throughout their artwork. The cover primarily features a graphic in the center with a color palette of black, white, and pastel colors to give it an iridescent quality.
Album Poster Analysis
This document analyzes and summarizes several music posters to gather inspiration for designing a poster for the band The Skeleton Boys. It discusses posters for the bands Foals, Marina & The Diamonds, and All Time Low. Key aspects discussed include font choice, image selection, color schemes, layout of text, and how the posters fit the style and image of each band.
Further research
The document summarizes research on conventions for rap/hip-hop album covers. Some common elements discussed include images of money, cars, and jewelry on the front covers. Back covers often feature the artist's photo alongside song titles. Typography on covers typically uses bold, capitalized fonts in high-contrast colors. Parental advisory labels are also frequently present, as the genre often contains explicit lyrics. Overall, the research aimed to understand design trends to apply to a rap/hip-hop album cover being created.
Magazine advert 1
The magazine advert discusses using red in the layout to represent passion and love or danger depending on the buyer's interpretation. It shows the main image of the artist with details on the album name, release date, and hit tracks. The image of Amerie looking away in white suggests an angelic yet dark theme fitting the album title "Love & War". The artist's signature makes it feel more personal while promoting the product.
Adverts and covers
The album cover features a graphic image made up of three triangular shapes in the center. This graphic could represent the three band members or reference the 'V' in the band's name, CHVRCHES. The band's name is written in caps with the 'U' replaced with a 'V' following their consistent branding. The color scheme is mainly black, blue, and red, ensuring the eye-catching cover stands out on store shelves.
Indie iconography (a-level media)
- The document discusses various album covers and logos for indie bands such as Arctic Monkeys, The Kooks, and The Killers.
- It notes similarities between the covers such as striking colors like reds and blacks, and peculiar images.
- It also analyzes different font styles and which would be most suitable for The Kooks band logo, concluding that a "kooky" font best captures the band's quirky character.
Film poster & webpage analysis
This document analyzes and summarizes the film posters and websites for four films: The Riot Club, Starred Up, Nowhere Boy, and Trainspotting. For each poster, it describes the main image, text, colors and lighting used and how they provide information to the target audience. It notes conventions like listing the cast and credits but also how some posters diverge from conventions to further their messages. The document concludes that while film websites once offered unique content, most have become redundant as audiences now interact about films through social media.
Digipak analysis
The front cover of Florence and the Machine's album "Lungs" depicts Florence wearing fake lungs around her neck, relating to the album's title. Her unconventional hairstyle fits with the indie rock genre. The black and white photo inside shows Florence wrapping her arms around herself, suggesting insecurity or shyness. Overall, the album art conveys a sense of innocence through Florence's gentle pose and the fantasy forest setting behind her.
Task 4 - Representation Analysis
This magazine cover features English rapper Plan B. In the image, he has an aggressive and masculine appearance, with a close-up shot showing his confrontational facial expression and middle finger gesture. Stereotypical symbols like smoking and a hoodie further suggest a working class, rebellious persona. Dark lighting and colors, and all-caps font, make the image and text seem threatening and intimidating. The representation portrays Plan B as masculine and intimidating, fitting expectations for male working class artists.
Digipak analysis 2
This digipak for The Killers' album "Sam's Town" uses a greyscale color scheme throughout. The front cover features a ram and a half-naked woman, suggesting background information about the album. The back cover shows a photo of the band dressed in an indie style. Repeated images of a ram on the inside covers represent nature and provide a sense of importance and background story related to the album.
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Similar to Adverts analysis
Bastille Poster
This document provides an analysis of the poster for Bastille's debut studio album "Bad Blood" released in 2013. It notes that the poster's style, with credits listed at the bottom, resembles a film poster more than a typical music poster. The poster features an unconventional single image of the singer running away at night, captured with motion blur, creating intrigue and a sense of wanting to run away that many people can relate to. As Bastille were still relatively unknown at the time, not showing the band members' faces was a strategic decision to build curiosity without needing star recognition.
Digipack Analysis
The document discusses and analyzes several album covers, noting elements like:
- How album titles relate to the cover art (e.g. an animated robot on "Reanimation" and a cat wearing a deadmau5 mask)
- Artistic choices like backgrounds that draw the eye, symmetrical designs, and low camera angles
- Intertextual references (e.g. a robot resembling Transformers)
- Symbolic meanings (e.g. a devil on a motorcycle suggesting 70s rock culture)
- Contrasts/contradictions between cover art and music styles
It examines visual storytelling and themes across a variety of genres.
Digipack Analysis
The document discusses and analyzes several album covers, noting elements like:
- How album titles relate to cover art (animated robot, reanimation, bringing something back)
- Artistic choices (broken band name, low camera angle, dark backgrounds)
- Intertextual references (robot relates to Transformers, deadmau5 mask is iconic)
- Imagery relating to album themes or genres (rock music, electronic touch, rap culture)
- Symbolic elements (warning labels, money imagery, devil on motorcycle)
Cd Covers Powerpoint
The document discusses and analyzes the cover art of 16 different albums. It describes key visual elements of each cover, such as the images featured and colors used. It also interprets what various cover art designs communicate about the artist's music and message. Overall themes discussed include violence, spirituality, partying, industrial themes, celebrity, social and political protest, surrealism, and simplicity.
Process of digi pak
This document discusses the process of creating a digi-pak album cover for the band GoldBloom. It includes potential images and layouts for the different sections of the digi-pak. Several album cover concepts are presented, drawing inspiration from bands like Two Door Cinema Club, Snow Patrol, and focusing on themes of warmth and friendliness to match GoldBloom's style. Packaging options are also briefly discussed, with the band preferring a simple cardboard cover to portray their message of focusing on the music rather than image.
Process of digi pak
This document discusses the design process for an album cover for the band GoldBloom. It explores different design concepts and imagery inspired by other album covers. Feedback is gathered from focus groups. The final design uses a digipak format with different images and elements on each panel, including photos of the band, their logo, and handwritten song titles. The band prefers this professional plastic packaging over a cardboard option. Audience feedback praised the vintage aesthetics, color schemes, and how the cover represents the band's laidback image while standing out on store shelves.
Digipack Analysis
This album cover features a surreal image of teddy bears emerging from the ground like an army, representing the song's message about rising up against oppression. The dark color scheme creates an ominous atmosphere fitting the song. The text is intentionally minimal to emphasize the striking image.
Digipack Analysis
The document discusses and summarizes the album covers of four different albums:
1) Cipes and the People "Conscious Revolution" uses a colorful composite image representing the reggae/pop music with vibrant colors.
2) The Dark Knight Soundtrack cover is very dark and monochromatic in blue tones showing Batman in the foreground amidst destruction representing the film.
3) Kimya Dawson's "Alphabutt" is in a childlike style using coloring pencil to represent the children's alphabet song nature of the album.
4) Belle & Sebastian's "Dear Catastrophe Waitress" has two cover versions and the reviewer prefers the blue version for its better contrast.
Movie posters powerpoint
This movie poster for Avatar uses a simple yet striking design. The alien face in rich blue catches the eye with its green staring eye. The title "Avatar" is in a soft, jungle-themed font linking to the film's exotic setting. Dark blue and black colors keep the poster attractive and simple against a plain, mysterious shadow background. Focus is drawn to the key alien image without unnecessary distractions.
Sound design essay
Sound design is an important part of storytelling in films, TV shows, and video games. It was coined in 1979 to describe innovative sound work that brought sound to the forefront of films rather than keeping it in the background. Early films had no sound until 1915, but by the 1930s "talkies" with recorded sound had become the predominant film medium. Iconic sounds like lightsabers from Star Wars and Godzilla's roar invoke nostalgia and emotion that impact viewers without them realizing. Diegetic sounds that come from within the story and non-diegetic sounds from outside both influence the narrative and how audiences experience the story.
Sound design essay
Sound design is an important part of storytelling in films, TV shows, and video games. It was coined in 1979 to describe innovative sound work that brought sound to the forefront of films rather than keeping it in the background. Early films had no sound until 1915 when the first film with a live orchestra premiered, sparking the addition of sound to films. Iconic sounds like lightsabers from Star Wars and Godzilla's roar have become nostalgic due to the feelings and memories they evoke. Diegetic and non-diegetic sounds can impact stories by providing context about characters, settings, and advancing sub-plots.
Bastille digipak analysis
The document analyzes and summarizes the cover art, layout, and symbolism of the Bastille album "Bad Blood". Some key points:
- The front cover features the lead singer running away at night, suggesting he is trying to avoid fame or the mainstream music industry.
- Iconic elements on the cover include the lead singer's distinctive hair and the use of a triangle symbol in place of the letter "A", which represents both the band and indie music genre.
- The nighttime setting on an empty road could indicate the unknown direction of the band's career or that they focus on their music over visuals.
- Technical elements like fonts, lighting effects, and color contrasts are used
Magazine Adverts Analysis
Research into magazine adverts for the release of digipaks. I choose to look at adverts in NME as they feature bands close to our genre.
Electronic Rock Album Covers
The document analyzes several album covers from electronic rock bands such as Awolnation, Pendulum, The Rapture, How to Destroy Angels, and The Prodigy. It discusses common conventions across the covers including dark color palettes that fit the genre, lack of band images, use of effects and editing, prominence of band names, and subtle references to technology. The covers generally aim to attract younger audiences through modern, plain but futuristic designs while representing the bands' unique sounds and themes.
DIGIPAK ANALYSIS
The document provides analysis of the album artwork designs (digipaks) for 4 different albums:
1) The Knife's "Shaking the Habitual" uses contrasting fonts, bright unusual colors, and distorted imagery that make it eye-catching yet difficult to discern details.
2) Captain Murphy's "Duality" has minimal text and vivid colors alongside complex graphics that retain attention on the artwork.
3) Death Grips' "Exmilitary" places the intimidating image of a stranger prominently with contrasting fonts and natural colors highlighting him against the background.
4) Atoms for Peace' "Amok" stands out with its intricate black and white graphic design spread
CD cover analysis
The document analyzes the cover art of the album "Highway to Hell" by the band AC/DC. It discusses various elements of the cover art including the band name in red gothic font, the lightning bolt logo, the devilish horns and tail imagery linking to the album title and song, the lead singer's rebellious expression fitting the rock genre, and the background depicting fire and hell. It also analyzes other band members' iconographic styles and threatening facial expressions, as well as the positioning and fonts of the album title and track listing.
Cd Cover Powerpoint
This is a collage of my favourite CD Covers. I also write about what they mean and why I selected them.
Analysis of music posters
The document analyzes and summarizes music posters for four different albums:
1) Bring Me The Horizon's "Sempiternal" poster features the band's name in large white text on a black background for visibility. It also includes the album's unique "sempiternal" logo and positions the album title at the bottom in gold text for continuity.
2) Fall Out Boy's "From Under The Cork Tree" poster uses a theater theme commonly seen in 2000s pop punk posters. It features the band's tour van crash and contrasts monotone and vibrant colors to represent the band's old-school rock music.
3) Arctic Monkeys' "AM" poster positions the band's iconic white
Media Studies, Digipack Research
The Coldplay digipack uses lyrics and words placed around the CD to build a relationship between the band and audience and provide clues about the music inside. The unconventional album title "Mylo Xyloto" is displayed prominently and the background features made-up words related to the album's theme. In an unconventional move, the band's name does not appear on the cover. The digipack effectively reflects the unique aspects of Coldplay and their new album.
Research Into Ancillary Products
The document provides analyses of several album covers and band websites. It summarizes the key design elements and promotional strategies used for the album covers The Album Leaf - "Into the Blue Again", Radiohead - "OK Computer", and Brand New - "Daisy". It also analyzes the homepages for bands Alexisonfire, Interpol, and Death Cab for Cutie, noting design features and how each site promotes the bands' music and activities.
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In what ways does your media product use
The document discusses how a music video uses and challenges conventions of real music videos. It follows several conventions, such as including titles, varying shot lengths, cross-cutting narrative and performance scenes, active camera movements, close-ups of the singer, and relating visuals to the music. It also includes intertextual references to other music videos. However, it challenges some conventions, like not establishing shots and using blurred and shaky camera footage intentionally. The video also develops some narrative theories around binary opposites and Todorov's five stage structure.
How did you use media technologies in the construction
The document discusses the use of various media technologies in the research, planning, and construction stages of creating a promotional package for a music album.
For research, the author analyzed existing music videos, album covers, and advertisements on YouTube, Google Images, and blogs to understand conventions. Surveys were conducted on SurveyMonkey and qualitative feedback was collected through filmed interviews.
In planning, ideas were shared via Messenger chat. A Prezi presentation was created to pitch plans. A storyboard was drawn by hand and scanned, then edited digitally in Photoshop. Drafts of packaging elements were made in Photoshop, InDesign, and Illustrator.
Footage for the music video was recorded on
Shooting schedule
The shooting schedule outlines the dates, times, locations, crew, and shots planned for the "Warmth" music video project. On November 11th, the crew will collect equipment. On November 13th, they will meet at Oliver's house to pick up equipment and film shots in a nearby forest and of the character preparing to leave the house. On November 16th, the crew will meet in York City Centre and capture shots where nature intersects with urban areas and of the protagonist running through the city. On November 20th, they will meet after college and film singing shots at a nearby field.
Band profile
Bastille is a British indie/pop band formed in 2010 originally as a solo project by lead singer Dan Smith. It now has 4 members. Their debut album Bad Blood was a chart-topping success in 2013, led by their hit single "Pompeii". Their second album Wild World continued their popularity. Despite their fame, Bastille has remained true to their musical roots and not sought tabloid controversy, focusing solely on their music which explores deeper themes through lyrics inspired by TV shows. They appeal mainly to young adults through upbeat yet meaningful songs and savvy social media use to promote their albums globally.
Q6. Technologies
- The document discusses the various technologies and software the author learned to use throughout their research and production process, including PowerPoint, Survey Monkey, Adobe Premiere Pro, Photoshop, InDesign, Excel, and WordPress.
- The author gained experience using these programs to design surveys, edit videos, create draft designs, manipulate images, layout pages, and build a blog to share their work.
- Skills learned include video editing, photo editing techniques like airbrushing, using layer groups and masks in Photoshop, linking text boxes in InDesign, and using SlideShare to embed documents on a WordPress blog.
Q5. Attract and Address
The document summarizes how the author addressed their audience in designing a music magazine cover and contents page. Key points include:
1) The cover uses visual cues like a serif font resembling musical notes, an image of a recognizable indie artist, and a stage photo to signal it is a music magazine focused on indie genres.
2) Color scheme, fonts, and featured artists are chosen to attract the target indie audience.
3) The contents page uses sophisticated language and clear layout to appeal to the target higher-class readers while including fun elements like a caption contest to engage younger audiences.
4) Throughout the magazine, references to indie music, genres, and culture work to attract the intended readership
Q4. Audience
The document analyzes different elements of a music magazine to determine its target audience. By examining the cover page, contents page, and a double-page spread, the author concludes the primary target audience is ABC1 16-24 year old males. The cover and contents page directly represent males through models and featured artists. References to indie culture and price point also suggest a middle-class audience. While pages vary slightly in suggested age and gender, overall the target is determined to be young, middle-class males interested in indie music.
Q3. Media Institutions
Time Inc. UK and Bauer Media Group are both large media companies that could potentially distribute a new music magazine focused on the indie genre. Bauer already distributes the similar music magazine Q, so they would be distributing competing products. Time Inc. UK only distributes one music magazine, NME, so there is more room in their portfolio for a different genre of music magazine like indie. Time is also well-positioned for the future of digital media over print. For these reasons, the document's author concludes that Time Inc. UK would be the better partner to distribute the new indie music magazine.
Q2. Representations
The document discusses how the media product, a music magazine, represents various social groups. It notes that the three models featured were white male teenagers, representing the intended male audience. It acknowledges that the music industry and survey respondents were primarily male. It also notes the lack of diversity in gender, ethnicity, age and social class represented in the small sample of models, but aims to feature a broader range of groups throughout the magazine, limited by the demographics of the location. The document discusses challenges in representing various groups and how stereotypes were considered in the representation.
Q1. Conventions
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Music magazine Market Research and Textual Analysis
The document provides information about various music magazines published in the UK, including their average circulation figures, target demographics, and publishing companies. It then examines individual magazine covers and contents pages, analyzing design elements like mastheads, splash images, cover lines, and page layouts. Common conventions across the magazines include a recognizable masthead placed at the top of the cover/pages, large splash images featuring artists, and contents pages that list articles with brief descriptions and page numbers.
Pitch
The document provides details about launching a new music magazine called "Outskirts". Key points:
- The name "Outskirts" was chosen to reflect the target audience of indie/alternative music fans who see themselves outside the mainstream.
- The magazine will focus on the indie genre as this was the most popular in a survey. It will be published monthly to emulate successful magazines like Q.
- It will be priced at £3.50 per issue and contain around 80 pages.
- The magazine's style will have a clean, seamless design with greyscale covers. Articles will have an informal tone but use complex vocabulary.
- The target reader is described as an 18-year-old
Survey analysis
The survey analyzed responses from a predominantly male, 16-18 year old audience. Key findings include:
- The target audience is 16-18 year old males, allowing the magazine to use gender stereotypes and conventions.
- Content should be tailored to 16-18 year olds, focusing on mature but not overly complex topics that still engage their education level.
- Most listened to music via streaming apps like Spotify, so a partnership could be formed through discounts and playlists.
- Respondents were mostly from the technical middle class, meaning a good disposable income but price couldn't be too high to exclude others.
- Indie/alternative music was the most popular genre followed, showing
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Adverts analysis
- 1. Thisis an iTunesadvertfor BritishAlternative Rockband Coldplay’sfifthalbum.Itwas releasedin2011 byEMI. Immediatelythe strikingthing aboutthisadvertis the bright colours.Pinksandyellowsare predominantandcommonat the centre of the page with slightlylessbrightblues aroundthe edgesmeaning the viewer’seye isdrawn towardsthe middle.Thisone picture of the graffiti covers the entire screenandthe writingisoverlaid.The font colouris white- itwouldbe difficulttofindasingle colour that wouldshowupagainst the array of differentcolours but itneededtobe neutral and alsobrightfor itbe legible.The mainchunkof the fontwhichholdsthe crucial, basicdetails(bandname, albumname and release date) islarge but because ithas beenmade justan outline sacrificesnone of the brilliant imagerybehindit- eventhe counterswithinlettersdon’t have an outline. The image is graffiti whichholdsobviousartistic origins.Itisseenbymany because of the vandalismside asarebelliousact.It isa raw formof expressionof one’sself because there are no rulestoconformto. Coldplayare perhapstryingto implytheirart(music) is rebellious,non-conformingandgenre-bending. It isalso directlyrelevanttothisconceptalbum inwhicha supremacistgovernmentlauncha war on soundandcolour andthisshowstheir defiance.Itcouldbe a social commentonour owngovernmentandtheirattemptstoinhibit our creativityinwhichcase the message would be to fightagainstit. The biggestpart of the writingisthe album name Mylo Xyloto.Ithasthe thickestoutlineto make it standout that fractionmore.Ithas also beenarrangedto be symmetrical withthe lettersseparated3,4, 3 perline despite this breakingupthe induvial words.Thisallowsitto be more centredonthe haze of brightcolour. The date underneaththisdoesn’tspecifythatis the release date butitexpectsthe audience to have a basic enoughunderstandingof the mediawhere theycouldlinkanunreleased albumname and a date.No yearassumesitis the current one andthis promotionwillonlybe useduntil itisreleasedatwhichpointthe date becomesirrelevant.Inastandardsan serif font at the bottomwhere Ipeople are likelytolook lastafter beinginterestedbythe restof the advertare the pedestrian,extradetails.
- 2. Thisis an advertforBastille’sdebut studioalbumBAD BLOOD released in2013 underVirginRecords. The layoutof the poster,especially the style of creditsat the bottomare reminiscentof afilmposterrather than musicdue to the use of conventions.Itmaysuggestthatthis albumismore of a cohesive story than individual songs.Alternatively, it couldbe a general homage tofilm as we knowwiththeirnewalbum WildWorld,the singerDanSmith takesinspirationforhiswork from the worldof television. At the top itsays “Bad Steel”.Thisis justsyntheticcompanyfabricatedto make thismock filmposterseem more plausible.Itisobviouslyanear homophone of the actual band name and has beenincludedfora slightbitof humourwhichis conventional formanyof Bastille’s creations. The single image of thisposterisunconventional (foranygenre).Usuallywhenpromotinganalbumthere willbe only as far out as a mid-shotimage of the artist/sfacing the cameraina studiosettinginordertogainstar appeal andmake clearwho itis by.Insteada longshotof,presumably,the singerrunningawayfromthe camerain the nighton a roadis used.The onlylightingpresentlookslike thatof a cars headlight(plausible giventhe location).The slightmotionblurin the picture confirmshe isrunningaway,presumablyfromthe source of headlightschasinghim.Thisfeelingof wanting to run awayis somethingmanypeople couldrelateto. Where the lightdoesnotreachand the darknesstakesover towardsthe edge of the shot,ithas beenblendedwithastandardblackbackgroundto create a flowingdesign. This doesgive Indie impressionsjustbecauseit’sdifferentandhasmore meaningthana simple photoshoot. The stylisedfontof the letter“A”to “Δ” inthis isunique tothisalbumand createsa brand that the audience can recognise. It isan interestingdecisionnottoshow any bandmember’sfacesasduringthe time thisfirstalbumwasreleased Bastille were still fairlyunknownasa band.The publiccouldhave been familiarwiththe name astheypeaked to No.2 inthe UK SinglesChartwith Pompeii howeverthatbeingtheironly hitat the time meanttheirbrand exposure andthereforestatuswas unfamiliar.Thiscouldhave explained whytheydidn’tappear- since nobody knowstheirfaces,tryingtogainstar appeal wouldbe pointlesswithnobody recognisingthem.Thisinsteadisquite mysteriousandobtainsthe curiosityof the viewer. The runningaspectmay alsobe a reference tothe PompeiivideoasDan Smithstars inthat too andmultiple timesthroughoutthe videohe runs away soit couldbe tryingto create synergywiththeirmostknownsong hopingpeople see the link.Danrunning away couldbe seenascowardlyand not brave like traditionalmedia stereotypesmayhave shown malesto be.It followsGauntlett’stheoryof masculinityincrisis.