AdClick Africa is a Premium Advertising Media Company with a keen focus and offering on Native and Programmatic RTB advertising.

1. Connecting You To Your Audience.
Adclickafrica Real-Time Bidding
Display Advertising

2. Connecting You To Your Audience.
Who We Are
This is the model for the 21st-century advertising
agency. Sitting upstream of the silos, agile, flexible,
one touch point for the client, with the ability to
understand and connect with the consumer, and
ideas that rise above medischedules and engage
with people in a way that has true mutual benefit
and value.
– Philip Beeching and John Wood, Beechwood
Adclick Engage was born out of the need to bring new
advertising platforms for advertisers that go past the
traditional display ads and to give a home for advertising
within a website’s content.
We are able to offer a single solution that caters to various
campaign needs. Whether you are looking to Ad content
and brand discovery or want to lead the way through
consumers’ education, our solution can be tailor-made to
fit your needs.
“Real-time bidding
pushes display
advertising to
double-digit growth
”

3. Connecting You To Your Audience.
How It Works

4. Connecting You To Your Audience.
Why Real-Time Bidding

5. Connecting You To Your Audience.
Why Real-Time Bidding
Real-time bidding (RTB) is a solution used in display
advertising, allowing you to:

6. Connecting You To Your Audience.
Key Features
IMPRESSION ECPM AUCTIONS IN
REAL-TIME
Through its advanced real-time
optimization algorithms
• it finds and selects the highest
expected revenue for each
revenue.
COMPREHENSIVE DASHBOARDS
It includes
• This enables complete visibility into
all account activities, 100%
transparency in revenue, traffic and
ad network reporting, and 24/7
access to real-time updated
consolidated reports.
WE SUPPORT DISPLAY FORMATS
We support
• Display IAB formats
• Mobile

7. Connecting You To Your Audience.
Business Model
 We offer a fixed CPM Rate (Floor price) The floor price is the minimum bid accepted for your
Inventory
Revenue share of 70% of Effective CPM ECPM
 Connect to DSPs, other Ad Exchanges, Trading Desks and Ad Networks – and let our Private Ad
Exchange work for you and pick the highest eCPM from all channels.
 No costs for operation/ad serving, licenses, support, new upgrades
 No education costs
 No investment costs for our system

8. Connecting You To Your Audience.
Thank You
Phone : 021 447 3607
Cell :084 626 1994
Email :amanda@adcllickafrica.com
Website : www.Adclickafrica.com
Amanda Louw
Head of Publishing & Business
Development
We Are
Here