This document is a slideshow from a workshop on social media and feeling socially awkward. The workshop covers establishing a social media landscape, categorizing different types of social media like communities, publishing and reviews. Case studies are presented on how the Obama presidential campaign effectively used social networking sites like Facebook, YouTube, and Twitter to engage supporters. Examples are also given of successful viral marketing campaigns by companies like Travelistic and Blendtec that leveraged social media. The workshop aims to help participants understand social media and how to use it effectively for their brand.
This is the presentation I will use to discuss issues at the NESC 2009 Forum in Canberra. My aim was to use as many images as possible to illustrate ideas. I tried to reduce my use of words and included all the references I drew upon, particularly in regard to Flickr Creative Commons images.
Part 2: Designing For Multiple Devices - GA London, 18 Mar 2013Anna Dahlström
Slides from my part 2 class of Designing for multiple devices run at General Assembly in London on the 18th of March 2013.
ABSTRACT
In Fundamentals for Designing for Multiple Devices, we covered the basics of responsive design and mobile apps (for both Android & iOS). We also looked at how user expectations have shifted behaviour, how consumption patterns have changed and what that has meant for designing products that will be used on multiple devices. This follow-on session will take outset in the guiding principles covered in the previous class and take a closer look at:
- common challenges faced when designing for multiple devices and how to address them
- content strategy and hierarchy across devices
- navigation patterns for responsive design
- app structures and navigation patterns
- how to test both responsive sites and apps
This is the presentation I will use to discuss issues at the NESC 2009 Forum in Canberra. My aim was to use as many images as possible to illustrate ideas. I tried to reduce my use of words and included all the references I drew upon, particularly in regard to Flickr Creative Commons images.
Part 2: Designing For Multiple Devices - GA London, 18 Mar 2013Anna Dahlström
Slides from my part 2 class of Designing for multiple devices run at General Assembly in London on the 18th of March 2013.
ABSTRACT
In Fundamentals for Designing for Multiple Devices, we covered the basics of responsive design and mobile apps (for both Android & iOS). We also looked at how user expectations have shifted behaviour, how consumption patterns have changed and what that has meant for designing products that will be used on multiple devices. This follow-on session will take outset in the guiding principles covered in the previous class and take a closer look at:
- common challenges faced when designing for multiple devices and how to address them
- content strategy and hierarchy across devices
- navigation patterns for responsive design
- app structures and navigation patterns
- how to test both responsive sites and apps
Liten i Riksdagen, stor på sosiale medier? Bente Kalsnes
Presentation held at Stockholm University at the seminar "Sociala Medier, Journalistik & Svenska Valet 2014 – #VemsVal14?" "http://www.ims.su.se/om-oss/nyheter/nyheter-fr%C3%A5n-enheten-f%C3%B6r-journalistik-medier-och-kommunikation/sociala-medier-journalistik-svenska-valet-2014-vemsval14-1.203840
Vietnam-India Business Network, a service oriented business-to-business (B2B) networking organization having a proactive approach to generate business opportunities by helping Vietnamese and Indian companies with critical information and strategy for maximum growth.
This is a presentation I did, but never got to deliver. The audience was a group of credit managers and I think they were all running for cover causing the event organizer to cancel the event. Now, I provide it free to you.
Practices are shifting to give us ownership over our data and our information on the internet. At the center of the current buzz around the Open Web, data portability, and distributed social networking is the basic need to identify people on the internet. Find out more about OpenID, tips on using it effectively, and where things are headed.
The topic will address online social networks in Asia (Mixi, Xiaonei and Cyworld), mainly on its trends and patterns across southeast Asia, and also discuss various strategies on technology platforms (for building one), growth and monetization.
Liten i Riksdagen, stor på sosiale medier? Bente Kalsnes
Presentation held at Stockholm University at the seminar "Sociala Medier, Journalistik & Svenska Valet 2014 – #VemsVal14?" "http://www.ims.su.se/om-oss/nyheter/nyheter-fr%C3%A5n-enheten-f%C3%B6r-journalistik-medier-och-kommunikation/sociala-medier-journalistik-svenska-valet-2014-vemsval14-1.203840
Vietnam-India Business Network, a service oriented business-to-business (B2B) networking organization having a proactive approach to generate business opportunities by helping Vietnamese and Indian companies with critical information and strategy for maximum growth.
This is a presentation I did, but never got to deliver. The audience was a group of credit managers and I think they were all running for cover causing the event organizer to cancel the event. Now, I provide it free to you.
Practices are shifting to give us ownership over our data and our information on the internet. At the center of the current buzz around the Open Web, data portability, and distributed social networking is the basic need to identify people on the internet. Find out more about OpenID, tips on using it effectively, and where things are headed.
The topic will address online social networks in Asia (Mixi, Xiaonei and Cyworld), mainly on its trends and patterns across southeast Asia, and also discuss various strategies on technology platforms (for building one), growth and monetization.
A presentation I'm giving at Refresh Savannah tonight about the different types of social web apps, the "food chain" of users and abusers and how people can get started. This is the first Refresh meeting here so I'm not sure who the audience is going to be, hence the kind of fuzzy depth.
A presentation for the planning day for Catholic Education, Cairns focusing on “Contemporary School Library Design” - ensuring that pedagogy drives the design and functionality of our school libraries.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
Aaacvb Social Workshop1 051309
1. SOCIAL MEDIA
WORKSHOP
Session 1
“Socially Awkward”
05.13.09
Wednesday, May 13, 2009
2. Your Presenters
Ben Isenberg
Niki Rogers
Lane Douglas
Wednesday, May 13, 2009
3. Preliminaries
Entire slideshow
available as a
PDF download on
SlideShare.com
following this
seminar.
Details will be
provided at the
end.
Wednesday, May 13, 2009
4. “Collect All 3” Socially
Awkward
05.13.09
Today’s workshop is the first of 3 Socially
Aware
over the next couple of months.
06.10.09
The workshops build upon one
another.
Socially
Active
07.08.09
Wednesday, May 13, 2009
5. QUESTION
“Does the social media
world make you
feel socially
awkward?”
Wednesday, May 13, 2009
6. Today’s Agenda
Introduction
Brand Overview
Establishing the
Landscape
Categorizing Social
Media
Case Studies
Wednesday, May 13, 2009
21. Social Networking Sites on Which U.S. Online
Retailers Maintain a Page (August 2008)
0 10 20 30 40
Facebook 32%
MySpace 27%
YouTube 26
%
Flickr 5%
Other 10%
Source: Internet Retailer, “Emerging Technology” conducted by Vovici Corporation
Wednesday, May 13, 2009
22. Where Does the Consumer
Search For Information?
Wednesday, May 13, 2009
24. Age of Visitors to:
Social Networking and Forums Sites The 25-55 y.o. age
group makes up
62% of the social
networking world
and constitutes
60% of the
traveling
community.
Social Networking and Forums Sites
Compared to Travel Industry
Wednesday, May 13, 2009
25. Household Income Visitors to:
Social Networking and Forums Sites Those making
between $30K and
$150K make up
60% of the social
networking world,
and constitute
!
75% of the
traveling
Social Networking and Forums Sites
community.
Compared to Travel Industry
Wednesday, May 13, 2009
26. The Viral Effect
Case Study 1: Travelistic
#quot;
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;-9quot;'%-.+%0/&,-+'% /&-..quot;.2%-%(9quot;/%(,%
-%*quot;+$,%,.% ;-9quot;'
%
<9-*$"'=>%
$quot;
!quot;#$%"#$'%()$%*quot;+$,%
-%&,(%-.+%/0('%quot;(%,.%
)quot;'%1&,23%4(%quot;'%'$$.%15%
)quot;'%6788%+-quot;&5%
9$-+$9'%
Wednesday, May 13, 2009
29. COMMUNITIES
Keep track of community events and
activities
Create and Join groups relevant to your
favorite interests
Mode of conversation providing users
with a way to keep in touch
Foster and grow relationships both
personally and professionally
Share media with online users in an
easily accessible way
Wednesday, May 13, 2009
38. PUBLISHING
Feed information to your own personal
dashboard from any RSS accessible page
Enhance traditional marketing
campaigns to through podcasts, blogs
and more
Great tools for education because they
keep you up-to-date on the latest news
and trends
Give first hand accounts of your life or
business and alert users to your updates
Take the information with you no matter
where you go
Wednesday, May 13, 2009
41. MEDIA SHARING
Bookmark all of your favorite sites on
the internet
Upload view and share
simultaneously with other users on
the network
Store media in repositories for long
periods of time
Market your brand through online
media campaigns including brand
channels
Find the most frequently viewed
media and get in on recent trends
Wednesday, May 13, 2009
46. Reviews
Users are more likely to be objective in
their reviews online due to anonymity
Member rating/reward systems give
incentive for users to contribute often
and accurately
A business can tune into to what is
being said regarding products, services
and brand perceptions
Get advice from those who have “been
there, done that”
Find great deals and post them as you
find them to return the favor
Wednesday, May 13, 2009
51. MESSAGING
Reach internet users almost instantly
Reduce costs of other methods of
communication like text messaging and
cell phone minutes
Easily network with other professionals
in your industry
Easily locate people by demographics
and psychographics such as interests,
values and opinions
As an organization you can listen in to
what others are saying about your brand
Wednesday, May 13, 2009
60. Obama Utilized Social
Obama gained 5 million supporters in other social
networks.
Obama maintained a profile in more than 15 online
communities, including BlackPlanet, a MySpace for African
Americans, and Eons, a Facebook for baby boomers.
On Facebook, where about 3.2 million (during the campaign)
signed up as his supporters, a group called Students for
Barack Obama was created in July 2007.
It was so effective at energizing college-age voters that senior
aides made it an official part of the campaign the
following spring.
And Facebook users did vote: On Facebook's Election 2008
page, which listed an 800 number to call for voting problems,
more than 5.4 million users clicked on an “I Votedquot; button to
let their Facebook friends know that they made it to the polls
Source: Social Media 8
Wednesday, May 13, 2009
61. YouTube
Obama McCain
Videos 1,827 330
Views 120,479,084 25,995,773
Subscribers 149,258 28,343
Special features of Contribute to campaign via Google Find events; host events
YouTube page Checkout; link to YouTube page on
barackobama.com
Source: Social Media 8
Wednesday, May 13, 2009
62. FaceBook
Official Obama McCain
Members/Supporters in 5,066,446* 583.518*
largest group
Number of Wall posts 572,383 none
Special features of profile Videos, find out where to none
page** vote, register to vote
* Unofficial group ‘One Million for McCain/Palin’ has 200,251 members
Unofficial group ‘One Million Strong for Barack’ has 986,470 members
** Beyond basics like Posted Items, Events, Discussion, Wall posts
Data from February 4, 2009
Source: Social Media 8
Wednesday, May 13, 2009
63. Even Twitter
Source: Social Media 8
Wednesday, May 13, 2009
64. 3.0 million contributors
6.5 million online donations
93% less than $100
$80 Average online donation
$500 million raised online
Source: Social Media 8
Wednesday, May 13, 2009
65. Will It Blend
George Wright, the marketing director for Blendtec, had no background in
consumer marketing before this event.
He visited the company's testing room and saw the guys blending 2x2 wood
pieces with the blender and thought, quot;People have to see this.quot;
First 5 videos cost $50 to create. The videos were picked up by Digg.com, and
scored 6 million views in the first week. George Wright rushed to tell the CEO
who did not even know that YouTube existed.
The videos were picked up by VH1 and The Today Show. Then Jay Leno had
him on The Tonight Show.
Soon, the YouTube videos had been viewed 60 million times and sales, despite
the blender's $399 price tag, have been up by 20% ever since.
Wednesday, May 13, 2009
70. Is This a Fad?
quot;There is no reason
anyone would want a
computer in their
home.quot;
Ken Olson
President/founder
Digital Equipment Corp., 1977
quot;I think there is a world
market for maybe five
computers.quot;
Thomas Watson
Chairman of IBM, 1943
Wednesday, May 13, 2009
72. Thank You!
Ben Isenberg
ben@vantagestrategy.com
twitter: bdisenberg
Lane Douglas To download the PDF of this
lane@vantagestrategy.com presentation, go to:
twitter: lanedouglas
http://gol.ly/aaacvb
Niki Rogers
niki@vantagestrategy.com
twitter: nikirogers
Wednesday, May 13, 2009