The document provides guidance for CIOs on navigating business expectations during an economic downturn. It discusses how CIOs should listen to executive peers, work with CEOs to deliver business results, and influence ideas to leverage current IT projects. Additionally, the summary outlines how CIOs should focus on improving efficiency, enabling appropriate outsourcing, and relating the impact of IT-infused processes to demonstrate business value during difficult economic times.
Gartner is a leading research and advisory firm that serves over 11,500 clients in 85 countries. They provide insights into 1,900 technologies through research conducted by their community of 775 analysts. Their insights help clients realize $450 million in annual cost savings and improve business performance. Gartner interacts extensively with CIOs and technology leaders through conferences, briefings, and individual consultations to help clients make informed decisions.
ZL tech's lawsuit against Gartner just might not work out that well for ZL. I'm not sure I want to be the person that came up with the "Let's sue Gartner Exit Strategy".
The ultimate guide to the new buyers journeyMarketBridge
At MarketBridge we have the privilege of working with hundreds of marketing and sales leaders every month. In those discussions one thing is abundantly clear: the customer buying journey is rapidly changing and organizations are struggling to keep up.
These dramatic shifts in buying behavior are well documented; independent research by Gartner and Forrester suggests that by 2020,
The document provides guidance to vendors on building a strategic relationship with Gartner to drive growth. It outlines how Gartner can help with sales effectiveness, brand awareness, product development, channel partners, and other areas. Gartner recommends strategically involving them early to improve critical decisions, support long-term growth, and mitigate risks. Specific support examples include reviewing marketing activities, validating technology and messaging, providing competitive insights, and advising on product launches, pricing, and other initiatives.
Are you tasked to "do ABM" in 2020? Are you wondering how your specific role and responsibilities will shift as your organisation implements and scales their Account-Based strategy? Well then Listen Up: This Is How You ABM.
Join the conversation with Sam O'Brien and Sunny Dhami (Ring Central's Senior UX Manager and Senior Director of Product Marketing, respectively) as they discuss:
- The trials, tribulations, and challenges they have overcome while implementing a successful ABM strategy
- Tips and tricks to help streamline the ABM journey
- How ABM has impacted their role and successes encountered along the way
Sam and Sunny will share their experiences and how their lessons learned can be applied to specific roles within the organisation.
The document discusses how data and technology are transforming go-to-market strategies. Key points include:
1) The future of sales is already here in the form of dynamic, continuous customer engagement across the entire buyer journey and lifecycle.
2) Account-based approaches are more important than ever, and intent data in particular provides valuable insights into accounts to improve targeting and messaging.
3) Building an end-to-end data platform allows organizations to deliver personalized, relevant engagements at scale through orchestration of automated workflows and a "communal data share" between functions.
This document outlines an agenda for an account based marketing breakfast event. It includes introductions from 9:00-9:45am, followed by presentations on Engagio's and RollWorks' ABM journeys from 9:45-10:15am. There will be a question period from 10:15-10:30am, and then wrap up by 10:30am. The document also provides biographies for the speakers and an overview of TOPO, an analyst firm that helps companies with sales and marketing. It discusses best practices for account selection, creating engagement, and measuring engagement in ABM strategies.
The document discusses how leading marketers are using content science, which combines content creation and data, to deliver the right content to the right audience at the right time. It summarizes findings from a survey of 300 marketers that show best-in-class content marketers are more likely to align content with buyer personas and the buyer's journey. They also excel at using content for lead generation and customer retention, and plan to implement more personalization. The document provides examples of content metrics top marketers track to improve their content marketing performance.
Gartner is a leading research and advisory firm that serves over 11,500 clients in 85 countries. They provide insights into 1,900 technologies through research conducted by their community of 775 analysts. Their insights help clients realize $450 million in annual cost savings and improve business performance. Gartner interacts extensively with CIOs and technology leaders through conferences, briefings, and individual consultations to help clients make informed decisions.
ZL tech's lawsuit against Gartner just might not work out that well for ZL. I'm not sure I want to be the person that came up with the "Let's sue Gartner Exit Strategy".
The ultimate guide to the new buyers journeyMarketBridge
At MarketBridge we have the privilege of working with hundreds of marketing and sales leaders every month. In those discussions one thing is abundantly clear: the customer buying journey is rapidly changing and organizations are struggling to keep up.
These dramatic shifts in buying behavior are well documented; independent research by Gartner and Forrester suggests that by 2020,
The document provides guidance to vendors on building a strategic relationship with Gartner to drive growth. It outlines how Gartner can help with sales effectiveness, brand awareness, product development, channel partners, and other areas. Gartner recommends strategically involving them early to improve critical decisions, support long-term growth, and mitigate risks. Specific support examples include reviewing marketing activities, validating technology and messaging, providing competitive insights, and advising on product launches, pricing, and other initiatives.
Are you tasked to "do ABM" in 2020? Are you wondering how your specific role and responsibilities will shift as your organisation implements and scales their Account-Based strategy? Well then Listen Up: This Is How You ABM.
Join the conversation with Sam O'Brien and Sunny Dhami (Ring Central's Senior UX Manager and Senior Director of Product Marketing, respectively) as they discuss:
- The trials, tribulations, and challenges they have overcome while implementing a successful ABM strategy
- Tips and tricks to help streamline the ABM journey
- How ABM has impacted their role and successes encountered along the way
Sam and Sunny will share their experiences and how their lessons learned can be applied to specific roles within the organisation.
The document discusses how data and technology are transforming go-to-market strategies. Key points include:
1) The future of sales is already here in the form of dynamic, continuous customer engagement across the entire buyer journey and lifecycle.
2) Account-based approaches are more important than ever, and intent data in particular provides valuable insights into accounts to improve targeting and messaging.
3) Building an end-to-end data platform allows organizations to deliver personalized, relevant engagements at scale through orchestration of automated workflows and a "communal data share" between functions.
This document outlines an agenda for an account based marketing breakfast event. It includes introductions from 9:00-9:45am, followed by presentations on Engagio's and RollWorks' ABM journeys from 9:45-10:15am. There will be a question period from 10:15-10:30am, and then wrap up by 10:30am. The document also provides biographies for the speakers and an overview of TOPO, an analyst firm that helps companies with sales and marketing. It discusses best practices for account selection, creating engagement, and measuring engagement in ABM strategies.
The document discusses how leading marketers are using content science, which combines content creation and data, to deliver the right content to the right audience at the right time. It summarizes findings from a survey of 300 marketers that show best-in-class content marketers are more likely to align content with buyer personas and the buyer's journey. They also excel at using content for lead generation and customer retention, and plan to implement more personalization. The document provides examples of content metrics top marketers track to improve their content marketing performance.
1) The document discusses opportunities to apply artificial intelligence (AI) to real-world problems in both the physical world of "things" like vehicles and equipment as well as human activities.
2) Some examples of using AI to eliminate waste include improving vehicle and asset utilization, reducing production waste, and improving planning and forecasting accuracy. Examples of using AI to create surplus opportunities include accident avoidance, improved risk management, and personalized education.
3) The document evaluates AI opportunities based on their potential to create surplus or eliminate waste, as well as the availability and quality of applicable data. Top use cases identified include predictive maintenance, increasing agriculture yields, traffic control, and personalized education.
Marketing automation software or strategy webinarMarketo
“Marketing Automation is no longer an optional solution but … essential to assure business success.”Nucleus Research: “Marketing Automation Drives Business Success” 2019
[Sneak Peek] The Clear & Complete Guide to ABM AnalyticsEngagio
The document provides an overview of analytics for account-based marketing (ABM). It discusses three types of ABM analytics: account analytics to measure engagement with target accounts; journey analytics to track accounts moving through the buying journey; and program analytics to measure return on investment through multi-touch attribution. The summary highlights how to build an analytics foundation, key metrics for each analytic type, and tips for getting started with ABM analytics.
Tips and Tricks: 5 Ways to Maximize Your Marketing AutomationMarketo
Marketers are consistently tasked to perform the seemingly impossible—do more, with less. So how can you scale your efforts, optimize your marketing programs and prove your impact?
Hayley Ferrante, senior marketing specialist on the commercial demand generation team at Marketo, an Adobe Company will present the marketing automation tactics that Adobe’s own demand generation team uses to maximize campaigns and deliver results.
You'll learn:
-How to develop nurture streams and implement traffic control
-What building blocks are necessary for webinars and event programs
-Key optimization and testing tactics for landing pages and emails
The Fearless Marketer: A Practical Approach to Creating Great ExperiencesMarketo
As a marketer, how do you push boundaries and formulate exceptional experiences for your audience? Watch Gurdeep Dhillon, Head of Global Demand Generation at Marketo, an Adobe Company for his webinar, The Fearless Marketer: A Practical Approach to Creating Great Experiences, as he shared his thoughts and experiences around pushing the limits and being a truly fearless marketer.
You'll learn about:
Experience driven marketing
Failing fast
Marketo's own challenges and successes
[TOPO Webinar] 2018 State of Account Based Marketing TechnologyEngagio
This document discusses account-based marketing technology. It defines an account-based strategy and explains why technology is important to enable scalability and repeatable execution. It outlines the key technology categories that comprise the account-based technology stack and provides overviews of marketing automation, lead matching/routing, measurement/attribution, and account-based orchestration solutions. It emphasizes that while many technologies are seen as important, satisfaction often lags. It concludes by noting that an account-based platform should integrate data, orchestrate interactions across channels, and measure engagement and attribution.
Tech Target - What Really Works in B2B Content MarketingBright Blue Day
The document discusses best practices for B2B content marketing. It recommends being relevant and specific to the target audience by having content tailored for each stage of the buying cycle. It also suggests leveraging third-party content to reach new prospects, and providing a clear next step within content. Localized content is important for making progress in local markets. Additionally, buying is usually a team process involving multiple stakeholders, so content should be relevant to each member of the buying team.
How to Leverage Workflow Rules and Formulas to Empower Your MarketingCharlie Liang
How robust business logic via CRM workflow rules helps you get the most out of your Marketo instance.
April 9, 2014 @ Marketo Summit 2014 by Charlie Liang.
The Secret Sauce For Account Based Marketing: Maximizing New Business & Lif...Engagio
You’ve heard the hype — Account Based Marketing (ABM) is rapidly becoming the next big thing in B2B marketing. Now it’s time to move beyond the hype to learn HOW innovators are practicing ABM as well as WHAT works, and doesn’t. In this presentation, Jon reveals live examples of how Engagio uses proven ABM techniques to quickly go from 0 to 36+% of pipeline and increase account engagement by 4X.
In this presentation, you'll discover how to:
• Build a tiered ABM program with the right level of personalization for each type of account
• Implement a multi-channel prospecting play that orchestrates account-based advertising, social, direct mail, email, phone
• Understand ABM benchmarks and measure the right success metrics
• Choose and leverage the right technology to implement your ABM strategy
Making Marketing Thrive In The Age Of The Customer By Sheryl PattekMarTech Conference
From the MarTech Conference in Boston, Massachusetts, August 19-20, 2014. SESSION: Making Marketing Thrive in the Age of the Customer. PRESENTATION: Making Marketing Thrive in the Age of the Customer - Given by Sheryl Pattek, @sherylpattek - VP & Principal Analyst, Forrester Research
Want to prove the impact of your ABM initiatives?
In this presentation on account-based attribution basics we’ll show you how Engagio’s Dash Account Based Attribution can be used to measure the ROI of ABM programs at the account level and understand the impact of all key personas involved in an opportunity. In addition, we will outline how to create an account-based funnel and track how accounts are converting throughout their journey.
In this presentation you'll learn how to:
- Make better and faster decisions on marketing spend to drive higher ROI
- Evaluate results using various attribution models such as First Touch, Last Touch, Equal Touch, Position-Based, and custom
- Analyze conversion rates at every stage of the account journey
Buyers today spend much more time researching a purchase before engaging with a sales person, which puts considerable responsibility for the sale on the marketing team.
Account-Based marketing (ABM) strategy helps B2B marketers target high-yield accounts and stay focused on the deals that are most likely to generate revenue.
Learn how to:
Identify and target your key accounts
Discover and map effective content
Drive engagement with target accounts
Measure and analyze the effectiveness of your marketing programs across various channels
Optimize your marketing budget to focus on the best-performing programs
Learn from real-life examples and how companies applied this strategy.
How to make sense of the abm technology landscapeEngagio
This document provides an overview of account-based marketing (ABM) technologies and the vendor landscape. It summarizes findings from a survey of 1,500 business managers regarding their ABM plans and priorities. It also discusses research firms that evaluate ABM vendors, such as Gartner and Forrester, and introduces Research In Action's methodology for assessing vendors. The document concludes with a vendor selection matrix evaluating 20 ABM software vendors.
This document provides an overview of account engagement essentials and how to create and measure engagement at target accounts. It discusses building an account foundation through lead-to-account matching and integrating data systems. It also covers quantifying engagement by measuring metrics like awareness, reach, engagement, impact and coverage. Finally, it discusses acting on insights through account scoring, funnels, entitlements, plans and orchestrated plays to improve sales outcomes. The goal is to evolve from lead-centric thinking to account-centric engagement and measurement.
Account-Based Marketing: Scaling B2B’s New Strategy with Marketo & LatticeMarketo
In this presentation deck, you'll learn how your organization can:
- Accelerate sales with deep insights using account-based marketing
- Launch a strategy targeting high-value accounts to scale
- Leverage data to personalize web content for anonymous visitors
- Gather best practices from a customer case study on how to increase conversions and accelerate deals with the Lattice Predictive Marketing Platform and Marketo
How MOPs Gets Invited to Revenue Club: 3 Ways to be Sales Favorite MarketerEngagio
Marketing Operations professionals are the unsung heroes of the Revenue Team, working hard behind the scenes to make sure that everything runs smoothly. But Marketing deserves recognition, and we want to help you get it!
Check out the slides for this webinar with Tom Keefe, Engagio’s Head of Marketing Operations, to learn how to…
- Find Sales new Opportunities through Intent
- Identify open Opportunities that are flirting with Competitors
- Give Sales full visibility to every activity in their Accounts
- Build out your Account ICP via data from Form Submissions
...and score that invitation to Revenue Club!
This document discusses improving conversion rates on B2B websites through personalization. It describes five stages of maturity for conversion optimization: un-optimized, basic optimization, basic segmentation, real-time anonymous targeting, and real-time advanced personalization. Real-time personalization dynamically tailors the website experience based on known information about the visitor. Examples show how personalization increased form completion rates, clicks to valuable content, and leads. The document promotes services from SiteTuners and Demandbase to help companies implement personalization through technology that identifies website visitors.
Take a closer look at Account Based Marketing | TOPOEngagio
In this presentation by Craig Rosenberg, Chief Analyst at TOPO:
1. TOPO introduction and findings
2. Account based strategy overview
3. Key activities for successful execution
4. Takeaways
The Total Economic Impact of Marketo EngageMarketo
In this webinar, you'll hear from a top marketing analyst on how the world of marketing is changing and why investment is crucial. Next, we’ll share the results of a recent ROI study commissioned by Adobe and conducted by Forrester Consulting, an independent research firm. This study quantifies the value of Marketo Engage, based on interviews with real customers. Finally, you'll hear from a Marketo Engage customer to hear her personal story of driving martech investments, transformation and value at her company.
VMware vSphere 4.0: The best platform for business applicationsVincent Kwon
This document discusses using VMware virtualization for business critical applications. It notes that over 50% of customers run major business applications like Microsoft Exchange, SQL, SharePoint, Oracle Middleware and Database, IBM WebSphere and DB2, and SAP in production on VMware. The document also discusses how VMware ESX 4.0 can provide performance that matches or exceeds physical hardware for most applications while allowing better consolidation and management than alternative platform.
1) The document discusses opportunities to apply artificial intelligence (AI) to real-world problems in both the physical world of "things" like vehicles and equipment as well as human activities.
2) Some examples of using AI to eliminate waste include improving vehicle and asset utilization, reducing production waste, and improving planning and forecasting accuracy. Examples of using AI to create surplus opportunities include accident avoidance, improved risk management, and personalized education.
3) The document evaluates AI opportunities based on their potential to create surplus or eliminate waste, as well as the availability and quality of applicable data. Top use cases identified include predictive maintenance, increasing agriculture yields, traffic control, and personalized education.
Marketing automation software or strategy webinarMarketo
“Marketing Automation is no longer an optional solution but … essential to assure business success.”Nucleus Research: “Marketing Automation Drives Business Success” 2019
[Sneak Peek] The Clear & Complete Guide to ABM AnalyticsEngagio
The document provides an overview of analytics for account-based marketing (ABM). It discusses three types of ABM analytics: account analytics to measure engagement with target accounts; journey analytics to track accounts moving through the buying journey; and program analytics to measure return on investment through multi-touch attribution. The summary highlights how to build an analytics foundation, key metrics for each analytic type, and tips for getting started with ABM analytics.
Tips and Tricks: 5 Ways to Maximize Your Marketing AutomationMarketo
Marketers are consistently tasked to perform the seemingly impossible—do more, with less. So how can you scale your efforts, optimize your marketing programs and prove your impact?
Hayley Ferrante, senior marketing specialist on the commercial demand generation team at Marketo, an Adobe Company will present the marketing automation tactics that Adobe’s own demand generation team uses to maximize campaigns and deliver results.
You'll learn:
-How to develop nurture streams and implement traffic control
-What building blocks are necessary for webinars and event programs
-Key optimization and testing tactics for landing pages and emails
The Fearless Marketer: A Practical Approach to Creating Great ExperiencesMarketo
As a marketer, how do you push boundaries and formulate exceptional experiences for your audience? Watch Gurdeep Dhillon, Head of Global Demand Generation at Marketo, an Adobe Company for his webinar, The Fearless Marketer: A Practical Approach to Creating Great Experiences, as he shared his thoughts and experiences around pushing the limits and being a truly fearless marketer.
You'll learn about:
Experience driven marketing
Failing fast
Marketo's own challenges and successes
[TOPO Webinar] 2018 State of Account Based Marketing TechnologyEngagio
This document discusses account-based marketing technology. It defines an account-based strategy and explains why technology is important to enable scalability and repeatable execution. It outlines the key technology categories that comprise the account-based technology stack and provides overviews of marketing automation, lead matching/routing, measurement/attribution, and account-based orchestration solutions. It emphasizes that while many technologies are seen as important, satisfaction often lags. It concludes by noting that an account-based platform should integrate data, orchestrate interactions across channels, and measure engagement and attribution.
Tech Target - What Really Works in B2B Content MarketingBright Blue Day
The document discusses best practices for B2B content marketing. It recommends being relevant and specific to the target audience by having content tailored for each stage of the buying cycle. It also suggests leveraging third-party content to reach new prospects, and providing a clear next step within content. Localized content is important for making progress in local markets. Additionally, buying is usually a team process involving multiple stakeholders, so content should be relevant to each member of the buying team.
How to Leverage Workflow Rules and Formulas to Empower Your MarketingCharlie Liang
How robust business logic via CRM workflow rules helps you get the most out of your Marketo instance.
April 9, 2014 @ Marketo Summit 2014 by Charlie Liang.
The Secret Sauce For Account Based Marketing: Maximizing New Business & Lif...Engagio
You’ve heard the hype — Account Based Marketing (ABM) is rapidly becoming the next big thing in B2B marketing. Now it’s time to move beyond the hype to learn HOW innovators are practicing ABM as well as WHAT works, and doesn’t. In this presentation, Jon reveals live examples of how Engagio uses proven ABM techniques to quickly go from 0 to 36+% of pipeline and increase account engagement by 4X.
In this presentation, you'll discover how to:
• Build a tiered ABM program with the right level of personalization for each type of account
• Implement a multi-channel prospecting play that orchestrates account-based advertising, social, direct mail, email, phone
• Understand ABM benchmarks and measure the right success metrics
• Choose and leverage the right technology to implement your ABM strategy
Making Marketing Thrive In The Age Of The Customer By Sheryl PattekMarTech Conference
From the MarTech Conference in Boston, Massachusetts, August 19-20, 2014. SESSION: Making Marketing Thrive in the Age of the Customer. PRESENTATION: Making Marketing Thrive in the Age of the Customer - Given by Sheryl Pattek, @sherylpattek - VP & Principal Analyst, Forrester Research
Want to prove the impact of your ABM initiatives?
In this presentation on account-based attribution basics we’ll show you how Engagio’s Dash Account Based Attribution can be used to measure the ROI of ABM programs at the account level and understand the impact of all key personas involved in an opportunity. In addition, we will outline how to create an account-based funnel and track how accounts are converting throughout their journey.
In this presentation you'll learn how to:
- Make better and faster decisions on marketing spend to drive higher ROI
- Evaluate results using various attribution models such as First Touch, Last Touch, Equal Touch, Position-Based, and custom
- Analyze conversion rates at every stage of the account journey
Buyers today spend much more time researching a purchase before engaging with a sales person, which puts considerable responsibility for the sale on the marketing team.
Account-Based marketing (ABM) strategy helps B2B marketers target high-yield accounts and stay focused on the deals that are most likely to generate revenue.
Learn how to:
Identify and target your key accounts
Discover and map effective content
Drive engagement with target accounts
Measure and analyze the effectiveness of your marketing programs across various channels
Optimize your marketing budget to focus on the best-performing programs
Learn from real-life examples and how companies applied this strategy.
How to make sense of the abm technology landscapeEngagio
This document provides an overview of account-based marketing (ABM) technologies and the vendor landscape. It summarizes findings from a survey of 1,500 business managers regarding their ABM plans and priorities. It also discusses research firms that evaluate ABM vendors, such as Gartner and Forrester, and introduces Research In Action's methodology for assessing vendors. The document concludes with a vendor selection matrix evaluating 20 ABM software vendors.
This document provides an overview of account engagement essentials and how to create and measure engagement at target accounts. It discusses building an account foundation through lead-to-account matching and integrating data systems. It also covers quantifying engagement by measuring metrics like awareness, reach, engagement, impact and coverage. Finally, it discusses acting on insights through account scoring, funnels, entitlements, plans and orchestrated plays to improve sales outcomes. The goal is to evolve from lead-centric thinking to account-centric engagement and measurement.
Account-Based Marketing: Scaling B2B’s New Strategy with Marketo & LatticeMarketo
In this presentation deck, you'll learn how your organization can:
- Accelerate sales with deep insights using account-based marketing
- Launch a strategy targeting high-value accounts to scale
- Leverage data to personalize web content for anonymous visitors
- Gather best practices from a customer case study on how to increase conversions and accelerate deals with the Lattice Predictive Marketing Platform and Marketo
How MOPs Gets Invited to Revenue Club: 3 Ways to be Sales Favorite MarketerEngagio
Marketing Operations professionals are the unsung heroes of the Revenue Team, working hard behind the scenes to make sure that everything runs smoothly. But Marketing deserves recognition, and we want to help you get it!
Check out the slides for this webinar with Tom Keefe, Engagio’s Head of Marketing Operations, to learn how to…
- Find Sales new Opportunities through Intent
- Identify open Opportunities that are flirting with Competitors
- Give Sales full visibility to every activity in their Accounts
- Build out your Account ICP via data from Form Submissions
...and score that invitation to Revenue Club!
This document discusses improving conversion rates on B2B websites through personalization. It describes five stages of maturity for conversion optimization: un-optimized, basic optimization, basic segmentation, real-time anonymous targeting, and real-time advanced personalization. Real-time personalization dynamically tailors the website experience based on known information about the visitor. Examples show how personalization increased form completion rates, clicks to valuable content, and leads. The document promotes services from SiteTuners and Demandbase to help companies implement personalization through technology that identifies website visitors.
Take a closer look at Account Based Marketing | TOPOEngagio
In this presentation by Craig Rosenberg, Chief Analyst at TOPO:
1. TOPO introduction and findings
2. Account based strategy overview
3. Key activities for successful execution
4. Takeaways
The Total Economic Impact of Marketo EngageMarketo
In this webinar, you'll hear from a top marketing analyst on how the world of marketing is changing and why investment is crucial. Next, we’ll share the results of a recent ROI study commissioned by Adobe and conducted by Forrester Consulting, an independent research firm. This study quantifies the value of Marketo Engage, based on interviews with real customers. Finally, you'll hear from a Marketo Engage customer to hear her personal story of driving martech investments, transformation and value at her company.
VMware vSphere 4.0: The best platform for business applicationsVincent Kwon
This document discusses using VMware virtualization for business critical applications. It notes that over 50% of customers run major business applications like Microsoft Exchange, SQL, SharePoint, Oracle Middleware and Database, IBM WebSphere and DB2, and SAP in production on VMware. The document also discusses how VMware ESX 4.0 can provide performance that matches or exceeds physical hardware for most applications while allowing better consolidation and management than alternative platform.
This document provides an overview and introduction to VMware Virtual SAN (VSAN). It discusses the VSAN architecture which uses SSDs for caching and HDDs for storage. It also covers how VSAN can be configured through storage policies assigned at the VM level. The document outlines how VSAN provides a software-defined storage solution that is hardware agnostic and can elastically scale storage performance and capacity by adding servers and disks.
VMware Virtual SAN 6.0 includes the following new features and improvements:
1. Increased performance and scalability with support for up to 64 hosts and 9,000 components per host. Virtual machines can now have VMDKs up to 62TB in size.
2. Enhanced all-flash and hybrid architectures with new caching architectures that deliver up to 90,000 IOPS per host.
3. Usability improvements like default storage policies, visualization of storage utilization in policies, and a resynchronization status dashboard.
4. Failure resilience enhancements such as fault domains that account for failures across racks, and proactive rebalancing to leverage new nodes.
This document provides an overview of VMware virtualization solutions including ESXi, vSphere, and vCenter. It describes what virtualization and hypervisors are, lists VMware's product lines, and summarizes key features and capabilities of ESXi, vSphere, and vCenter such as centralized management, monitoring, high availability, and scalability.
Vmug v sphere storage appliance (vsa) overviewsubtitle
The document discusses the vSphere Storage Appliance (VSA) which provides shared storage for small to medium businesses without requiring a separate SAN or NAS device. The VSA deploys virtual appliances on each ESXi host that replicate and aggregate local storage into a shared NFS datastore. This allows features like vMotion and HA to be enabled. The VSA provides resilience against failures through data mirroring across nodes and seamless failover of the NFS datastores.
Complimentary report on the current needs of CIOs BMAJCHER
Ahead of the Corporate IT Exchange 2012, we asked participants what the factors and main trends influencing their IT function are and what types of solutions providers could help them deliver on their IT and business priorities. The results are shown in an easy to digest visual presentation
Trends in Tech Industry and Impact on F&A OutsourcingImranMasood
The document discusses how technology industry trends are driving increased finance and accounting outsourcing. It notes that trends like mobility, cloud computing, social networking analytics, video communication, and economic growth restoration are impacting technology companies. These trends imply companies need to cut costs, fund innovation, accelerate product development, and increase productivity. As a result, the technology industry is increasingly leveraging outsourcing to achieve these goals.
The document discusses the evolving role of the Chief Information Officer (CIO) over time from an IT operations focus to a strategic business leader. It outlines four main CIO archetypes - business leader, operational expert, innovation agent, and turnaround artist - and how CIOs allocate their time across functions. The document also discusses the potential role of a Strategy Execution Officer (SEO) to ensure effective implementation of business strategies and enterprise platforms.
This presentation contains trends and analysis of Officeof the CIO areas (PPM, Demand mng, IT Governance methodologies & tools), Outsourcing decisions, and Mobile strategies.
This presentation contains trends and analysis of Officeof the CIO areas (PPM, Demand mng, IT Governance methodologies & tools), Outsourcing decisions, and Mobile strategies.
The Zen and Art of IT Management (VM World Keynote 2012)CA Technologies
This document discusses strategies for IT management to drive business innovation. It suggests allocating resources between maintaining current systems versus delivering new business services, with 63% of spending going towards the latter. Maintaining systems is seen as a "chore" while investing in new services enables innovation. It also discusses using tools like CA Service Assurance to improve efficiency, streamline processes, and increase capacity for innovation. Case studies show how these tools helped companies like Jack Henry & Associates and Wikimedia Foundation improve service quality and the user experience.
This document discusses how small businesses can use technology and innovation to drive growth. It provides statistics on the top business challenges for small businesses, which are attracting new customers and growing revenue. The document also shows that most small businesses are moving computing functions to cloud-based solutions. It discusses how small businesses are increasingly using mobile devices and applications to improve productivity, access information remotely, and better serve customers. Specific mobile apps that small businesses use include customer relationship management, social media marketing, and field service applications. The document provides an overview of key ways technology can help small businesses address their main challenges.
An overview of AEC (or EC) market drivers, associated business issues and impacts, and enabling technology solutions. Additional insights on advanced tech and that for sustainability processes.
The document discusses how Chief Information Officers can gain a seat at the table with executive boards and business leaders. It suggests that CIOs need to understand the strategic priorities and key performance indicators that boards and CEOs focus on, such as financial performance, customer loyalty, talent retention, and risk management. CIOs should demonstrate how technology can directly support and add value to these strategic areas. The document also stresses the importance of CIOs understanding their own leadership style and strengths, and ensuring technology strategies are properly aligned with overall business strategies and areas of focus.
Ramon estopina mba group introduction v4 [compatibility mode]restopi
The BT OneIT MBA Leadership Development Programme aims to drive transformation at BT and help it become a prominent new player in the IT market with a business and customer focus. The programme recruits experienced MBAs from top schools to work on internal consulting projects. Projects include analyzing IT costs and processes, developing strategy plans for areas like CRM, and evaluating vendors and offshoring initiatives. The diverse team of over 30 consultants has experience across industries like telecom, software, consulting and brings a mix of technical, business and international backgrounds to solve BT's business challenges.
(DRIVE) Driving Revenue in a Volatile EconomyAct-On Software
The document summarizes a study on how small and mid-sized businesses have driven revenue during a volatile economy. It finds that while all SMBs have been impacted, top performers have been more opportunistic by increasing marketing investments. The study also finds that SMBs rely heavily on traditional marketing over digital and lag in use of techniques like marketing automation. However, top performers distinguish themselves through better use of technology and more sophisticated lead generation and nurturing techniques. The document concludes with seven habits of top performing SMBs, including emphasizing online strategies and advanced digital marketing.
The document discusses the power of cloud computing and its growing importance. It notes that technology is now seen as the most important external force impacting organizations. It outlines barriers to cloud adoption but also "wow factors" like cost savings, speed, and scalability. The document discusses three approaches organizations can take to cloud (optimize, innovate, disrupt) and says disruptors expect to significantly outperform others. It provides examples of how IBM is using cloud computing with clients.
KPIT Cummins Investor Presentation - March 2011KPIT
KPIT Cummins Infosystems Limited is an investor presentation from March 2011. It provides an overview of KPIT, including its mission, management team, strategy of focusing on select verticals while building expertise, and global footprint with subsidiaries in the US, UK, Germany and India. It also summarizes KPIT's offerings and leadership in automotive engineering domains. Charts show KPIT's strong growth history over the past decades with revenues increasing from $0.02 million in 1991 to over $224 million in 2010.
The global pandemic returned digital transformation to the spotlight. The lockdown put every digital business model to the test. Some organizations proved agile and resilient, but most were sent back to the drawing board to reconstruct their digital and analytic foundations.
In response, the modern C-Suite is now being tightly knit into one digital whole, connected by a web of data and analytics.
These slides--based on the webinar from leading IT research firm Enterprise Management Associates (EMA)-- outline the priorities of digital transformation in the modern C-Suite.
DaCare Consulting is a premium executive search firm in China. They specialize in recruiting for HR/administration, finance/control, marketing/sales, legal, and engineering positions across industries like advanced technology, logistics, manufacturing, retail, finance, and education. They take a systematic approach focused on value creation rather than just filling openings. They have a 70% case success rate and 72% of their business comes from repeat clients.
Analyst Report: EMC IT - Leading the TransformationEMC
This ESG analyst report discusses EMC Corporation’s IT organization, which launched a transformational journey toward cloud computing in 2004. This 2013 update finds EMC leveraging the foundation of efficiency it built.
Drive Cost Optimization with Open iT Software Metering ToolsOpen iT Inc.
The document discusses how software usage metering can help enterprises optimize costs by identifying unused software licenses and inefficient IT spending. It provides examples of how usage metering data can help answer key questions to restructure license agreements and reallocate spending. The software vendor OpeniT offers a usage metering tool that generates insights to lower software and IT costs through rightsizing, standardizing procurement, and automating license harvesting.
The document discusses how IT has become essential to driving business results and revenue. However, a survey found that 80% of CIOs feel that management lacks digital literacy, which can lead to missed opportunities. Additionally, 39% said the board does not understand IT's value. To address this, the document recommends that companies (1) recognize the CIO's important role in driving innovation, (2) free up IT resources from maintenance to focus on growth, and (3) reduce security risks to unlock IT's potential to transform the business.
Et samhandlings orientert intranett for 100.000 brukere, stein-ivar aarstherErgoGroup
Stein-Ivar Aarsæther presented on ABB's experiences using SharePoint 2010 for a collaborative intranet. ABB had a traditional intranet that was difficult to update and lacked collaboration features. After a long journey, ABB implemented SharePoint 2010 with the goals of improving collaboration across borders and business units. The initial launch included one SharePoint farm in Germany and customizations were required to meet user expectations. Some performance issues were experienced due to the infrastructure limitations.
Unified communications rett kanal til riktig tid, morten kjønnøErgoGroup
Unified Communications allows accessing communications channels like phone calls, emails, chats and social media from different devices through a centralized source like Outlook. This reduces information overload by filtering out irrelevant information and providing tools to separate important from unimportant information. It also improves collaboration across teams by providing presence status and real-time communication options in one place.
The document discusses the integration of IT and telecommunications. It notes that the telecommunications market is evolving from buying connectivity to buying access to multiple networks and service platforms. Integrating IT and telecommunications can increase service levels, efficiency, availability, and flexibility while reducing costs. Opportunities include higher customer satisfaction through faster response times, constant access to updated data, ability to connect anytime anywhere, geographic independence, smaller and cheaper devices, and cost savings through paperless processes and error minimization.
The document discusses how information sharing and creation has changed, from a past where producers created value by controlling information to a present where networks create value through participation and continual improvement. It notes barriers to collaboration like not inventing ideas in-house and hoarding information, and solutions like structured processes to facilitate sharing across organizational boundaries. The document provides an overview of concepts like the participation ladder, patterns for Web 2.0 applications, social network analysis tools, and challenges and solutions for effective cross-unit collaboration.
Når kommunikasjon kobles med rett informasjonErgoGroup
Mange mennesker og de fleste IT-systemer har et ”spesialistproblem”: De er gode på ett område, men fungere lite effektivt med sine omgivelser da de mangler både nødvendig informasjon og evnen til å kommunisere godt med andre.
Nøkkelen til å lykkes med smidige prosjekter!ErgoGroup
Definisjonen av vellykkede IT-prosjekter er som regel ”on time - on budget”. Men hva hjelper dette dersom løsningen eller produktet ikke løser forretningsbehovene?
Teknologifisering av tjenester har vært en av de betydningsfulle utviklingene innen servicenæringen i løpet av det siste tiåret. I dette foredraget ser vi på begrepet ”eService” og hvilken betydning det har kostnads- og inntektsmessig for tjenesteytende virksomheter. Spørsmålet som stilles er: Skal vi ta ut produktivitetsgevinsten i form av reduserte kostnader eller skal vi ta benytte den til å investere i kunderelasjoner?
Dersom du har et godt intranett, vil du spare tid, øke kompetansen og kvaliteten i organisasjonen, de ansatte får mer presis og oppdatert informasjon, man skaper en felles bedriftskultur som stimulerer til innovasjon og samhandling, og de ansatte blir generelt mer effektive og fornøyde.
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframePrecisely
Inconsistent user experience and siloed data, high costs, and changing customer expectations – Citizens Bank was experiencing these challenges while it was attempting to deliver a superior digital banking experience for its clients. Its core banking applications run on the mainframe and Citizens was using legacy utilities to get the critical mainframe data to feed customer-facing channels, like call centers, web, and mobile. Ultimately, this led to higher operating costs (MIPS), delayed response times, and longer time to market.
Ever-changing customer expectations demand more modern digital experiences, and the bank needed to find a solution that could provide real-time data to its customer channels with low latency and operating costs. Join this session to learn how Citizens is leveraging Precisely to replicate mainframe data to its customer channels and deliver on their “modern digital bank” experiences.
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-EfficiencyScyllaDB
Freshworks creates AI-boosted business software that helps employees work more efficiently and effectively. Managing data across multiple RDBMS and NoSQL databases was already a challenge at their current scale. To prepare for 10X growth, they knew it was time to rethink their database strategy. Learn how they architected a solution that would simplify scaling while keeping costs under control.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Generating privacy-protected synthetic data using Secludy and MilvusZilliz
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectorsDianaGray10
Join us to learn how UiPath Apps can directly and easily interact with prebuilt connectors via Integration Service--including Salesforce, ServiceNow, Open GenAI, and more.
The best part is you can achieve this without building a custom workflow! Say goodbye to the hassle of using separate automations to call APIs. By seamlessly integrating within App Studio, you can now easily streamline your workflow, while gaining direct access to our Connector Catalog of popular applications.
We’ll discuss and demo the benefits of UiPath Apps and connectors including:
Creating a compelling user experience for any software, without the limitations of APIs.
Accelerating the app creation process, saving time and effort
Enjoying high-performance CRUD (create, read, update, delete) operations, for
seamless data management.
Speakers:
Russell Alfeche, Technology Leader, RPA at qBotic and UiPath MVP
Charlie Greenberg, host
"Choosing proper type of scaling", Olena SyrotaFwdays
Imagine an IoT processing system that is already quite mature and production-ready and for which client coverage is growing and scaling and performance aspects are life and death questions. The system has Redis, MongoDB, and stream processing based on ksqldb. In this talk, firstly, we will analyze scaling approaches and then select the proper ones for our system.
zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...Alex Pruden
Folding is a recent technique for building efficient recursive SNARKs. Several elegant folding protocols have been proposed, such as Nova, Supernova, Hypernova, Protostar, and others. However, all of them rely on an additively homomorphic commitment scheme based on discrete log, and are therefore not post-quantum secure. In this work we present LatticeFold, the first lattice-based folding protocol based on the Module SIS problem. This folding protocol naturally leads to an efficient recursive lattice-based SNARK and an efficient PCD scheme. LatticeFold supports folding low-degree relations, such as R1CS, as well as high-degree relations, such as CCS. The key challenge is to construct a secure folding protocol that works with the Ajtai commitment scheme. The difficulty, is ensuring that extracted witnesses are low norm through many rounds of folding. We present a novel technique using the sumcheck protocol to ensure that extracted witnesses are always low norm no matter how many rounds of folding are used. Our evaluation of the final proof system suggests that it is as performant as Hypernova, while providing post-quantum security.
Paper Link: https://eprint.iacr.org/2024/257
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
AppSec PNW: Android and iOS Application Security with MobSFAjin Abraham
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/how-axelera-ai-uses-digital-compute-in-memory-to-deliver-fast-and-energy-efficient-computer-vision-a-presentation-from-axelera-ai/
Bram Verhoef, Head of Machine Learning at Axelera AI, presents the “How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-efficient Computer Vision” tutorial at the May 2024 Embedded Vision Summit.
As artificial intelligence inference transitions from cloud environments to edge locations, computer vision applications achieve heightened responsiveness, reliability and privacy. This migration, however, introduces the challenge of operating within the stringent confines of resource constraints typical at the edge, including small form factors, low energy budgets and diminished memory and computational capacities. Axelera AI addresses these challenges through an innovative approach of performing digital computations within memory itself. This technique facilitates the realization of high-performance, energy-efficient and cost-effective computer vision capabilities at the thin and thick edge, extending the frontier of what is achievable with current technologies.
In this presentation, Verhoef unveils his company’s pioneering chip technology and demonstrates its capacity to deliver exceptional frames-per-second performance across a range of standard computer vision networks typical of applications in security, surveillance and the industrial sector. This shows that advanced computer vision can be accessible and efficient, even at the very edge of our technological ecosystem.