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WELCOME
CORPORATE SOCIAL RESPONSIBILITY
(CSR)
CSR refers to the commitment of the
businesses to contribute to sustainable
economic development.
A STUDY ON PHASES OF CSR
ACTIVITIES IN PRESENT
SCENARIO
STATEMENT OF PROBLEM
CSR only
enhance a
company's
reputation
Companies highly
dropped their CSR
commitments
when they hit by
financial problems.
Being socially
responsible means
providing limited
services with paying
attention to profit.
OBJECTIVE
To identify the factors that
influence the firms
involvement in CSR activities
To ascertain the attitude of the
organization towards the
practice of CSR activities
To identify whether the
corporate services brings
changes to community,
society
To assess the impacts of
CSR actions on
economic development
LIMITATIONS OF THE STUDY
* It is restricted to the particular demographic
study
* Respondent’s opinion may vary and hence
opinion bias found.
* It is difficult to draw conclusions from the
results as irregularity and social attraction
bias is found
DATA COLLECTION
• Secondary Data: Journals, reports,
Research papers
• Primary data : Questionnaires.
HYPOTHESIS OF THE STUDY
The
Government
factors that
influence the
firms’
involvement in
CSR activities
is unbiased.
The
Community
factors that
influence the
firms’
involvement in
CSR activities
is less
Company’s
CSR activities
will bring
sustainable
change among
beneficiaries
CSR program
made
sustainable
changes in the
community
FINDINGS
♠ 46% are under Graduates.
♠ About 37% are at administrative and operational
level.
♠ About 24% accept that the Government factors
influence the firms’ involvement in CSR activities.
♠ About 74% accept that the Community actions
influence the firm’s involvement in CSR activities.
♠ About 42% accept that CSR program bring
sustainable changes in the community. (12%
disagree with this issue)
SUGGESTIONS
Bring
betterment
in enhancing
the services
to the
society.
Show
initiatives in
forming
efficient team
to respond
immediately to
stakeholders
feedback
The fund
allocation of
organization
for external
CSR activities
should be
improved
better
Executives
motivate the
senior
members to
undertake on
CSR activities
CONCLUSION
.
CSR in today’s organizational level is
not that much appreciable.
Organizations have taken initiatives to
fulfill their economic responsibilities.
Intention to provide valuable service
Balance present requirements with
future demands and issues
A STUDY ON PHASES OF CSR ACTIVITIES IN PRESENT SCENARIO

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A STUDY ON PHASES OF CSR ACTIVITIES IN PRESENT SCENARIO

  • 2. CORPORATE SOCIAL RESPONSIBILITY (CSR) CSR refers to the commitment of the businesses to contribute to sustainable economic development.
  • 3. A STUDY ON PHASES OF CSR ACTIVITIES IN PRESENT SCENARIO
  • 4. STATEMENT OF PROBLEM CSR only enhance a company's reputation Companies highly dropped their CSR commitments when they hit by financial problems. Being socially responsible means providing limited services with paying attention to profit.
  • 5. OBJECTIVE To identify the factors that influence the firms involvement in CSR activities To ascertain the attitude of the organization towards the practice of CSR activities To identify whether the corporate services brings changes to community, society To assess the impacts of CSR actions on economic development
  • 6. LIMITATIONS OF THE STUDY * It is restricted to the particular demographic study * Respondent’s opinion may vary and hence opinion bias found. * It is difficult to draw conclusions from the results as irregularity and social attraction bias is found
  • 7. DATA COLLECTION • Secondary Data: Journals, reports, Research papers • Primary data : Questionnaires.
  • 8. HYPOTHESIS OF THE STUDY The Government factors that influence the firms’ involvement in CSR activities is unbiased. The Community factors that influence the firms’ involvement in CSR activities is less Company’s CSR activities will bring sustainable change among beneficiaries CSR program made sustainable changes in the community
  • 9. FINDINGS ♠ 46% are under Graduates. ♠ About 37% are at administrative and operational level. ♠ About 24% accept that the Government factors influence the firms’ involvement in CSR activities. ♠ About 74% accept that the Community actions influence the firm’s involvement in CSR activities. ♠ About 42% accept that CSR program bring sustainable changes in the community. (12% disagree with this issue)
  • 10. SUGGESTIONS Bring betterment in enhancing the services to the society. Show initiatives in forming efficient team to respond immediately to stakeholders feedback The fund allocation of organization for external CSR activities should be improved better Executives motivate the senior members to undertake on CSR activities
  • 11. CONCLUSION . CSR in today’s organizational level is not that much appreciable. Organizations have taken initiatives to fulfill their economic responsibilities. Intention to provide valuable service Balance present requirements with future demands and issues