Crumb Bakery used an offensive tagline "So good it makes fat people cry" which upset a local customer. When the customer complained, Crumb responded rudely that they "offend everybody equally." The customer created an online group to share her experience, and the story spread on social media. Crumb responded poorly on Twitter and their blog to the growing criticism. As a result, the bakery faced significant damage to its reputation and social media presence. The case serves as a lesson to businesses about the importance of respecting customers, handling feedback appropriately, and maintaining a positive online reputation through social media.
About JC Penny, What went wrong, How a matter of personal perception turned into a social media crisis, JC penny's approach throughout the crisis management, Moral of the case
A quick dip into Social Media Psychology - why do we post, like, comment on and share things on social media? Why do we share 'too much' and what is 'too much'? And finally, how do we get engagement in an increasing busy marketplace?
About JC Penny, What went wrong, How a matter of personal perception turned into a social media crisis, JC penny's approach throughout the crisis management, Moral of the case
A quick dip into Social Media Psychology - why do we post, like, comment on and share things on social media? Why do we share 'too much' and what is 'too much'? And finally, how do we get engagement in an increasing busy marketplace?
Alžběta Matějů: Crisis communication na BabelCampuH1.cz
Bětka Matějů na zářijovém BabelCampu přednášela o krizové komunikaci na sociálních sítích. Podívejte se na její prezentaci What I learned about crisis communication from my relationships.
Alžběta Matějů: Crisis communication na BabelCampuH1.cz
Bětka Matějů na zářijovém BabelCampu přednášela o krizové komunikaci na sociálních sítích. Podívejte se na její prezentaci What I learned about crisis communication from my relationships.
FAIL: Learning from Social Media DisasterDavid Griner
What can you do when your marketing and PR efforts get engulfed in fail? Two social media strategists walk through candid case studies of how brands have faced down an angry Internet — and sometimes even came out better for it.
Please enjoy our sample report that was created to give you some assumption what to expect from us. Check it out, read it if interesting and then CALL-TO-RESEARCH.
This presentation was given by 3 Birds Marketing Co-Founder Kristen Judd and CTO Chad Smith at the 13th Digital Dealer Conference and Exposition at the Mirage Hotel in Las Vegas on October 25, 2012. The presentation was an "email intervention" for automobile dealers to encourage them to consider the long term potential revenue loss associated with over-emailing the customer database.
This presentation given by Kristen Judd, President of 3 Birds Marketing at the Ignite Dealer Conference in Minneapolis in 2011 provides automobile dealers with ways to make their marketing strategic instead of reactive
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
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3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
10. The bakery eventually apologized (sort of) on its blog. But the damage had already been done.
11. It remains to be seen whether Crumb will live happily ever after, or go the way of Bambi’s Mom.Given that the proprietor’s personal tweets have been locked down, and comments are no longer being accepted at the Crumb blog, it seems clear that they aren’t too happy right now.
14. In the internet era, your customers have a voice that carries. Treat them with respect.
15. The people who make up your business represent your brand on and offline, and have a direct effect on the brand itself. Transparency is key.
16. View feedback – positive OR negative – as an opportunity, not a threat.
17. Take responsibility for your mistakes. You don’t have to be perfect, but if you blow it, admit it and apologize sincerely. An apology that includes an excuse is not an apology.Reputation management is vital to your business. Don’t let this happen to you!
18. Need some help with your social media planning? Contact Us! 3 Birds Marketing Chapel Hill, NC 3BirdsMarketing.com