Futura is a Brazilian TV network and social project that aims to promote social and educational causes. It reaches over 73 million Brazilians daily. Research shows that over 2 million educators and 7 million children watch the channel. One of Futura's projects is The Color of Culture, which aims to preserve Afro-Brazilian culture and acknowledge the black population's role in Brazilian society. The project produces educational materials that have reached over 540,000 students and 6,000 educators through TV programs, books, games and other resources. It has partners in 1,000 institutions across Brazil.