Email Marketing is a brilliant digital marketing strategy to connect with potential customers. This involves the use of emails for promoting the brand and sells products or services to targeted customers. Toolforbusiness.com

1. A BEGINNER’S GUIDE TO
SUCCESSFUL EMAIL MAILING IN 2021

2. What Is Email
Marketing?

3. Email Marketing is a brilliant digital marketing
strategy to connect with potential customers.
With some marketing automation efforts, a
business can take full advantage of email mailing
for growing their business.
01
02

4. Did you know?

5. DID YOU
KNOW?
The concept of Email was introduced in the 19th
century when Ray Tomlinson sent the first-ever
email.
His message contained a string of numbers and
letters only but this being a new way of interaction.
01
02
If we know about @ symbol today, credit goes to
Tomlinson only.
Now, it has become extremely important for
everyone to have an email account.
01
02

6. Importance Of
Email Mailing

7. This technique of digital marketing is quite
affordable for reaching a wider number of people
Email marketing is easily measurable. There are
certain email marketing tools to track the
performance of your email marketing campaign.
01
02
Well-curated emails will drive higher conversion
rates on mobile too because 54% of all emails are
opened on a mobile device according to the Litmus
statistics.
As per the Hubspot research data, 73% of
millennials choose email for business
communication.
01
02
Besides, 78% of marketers have experienced
growth in email engagement in the past 12 months.
It lets you send personalized and tailored messages
depending on the customer’s actions.
01
02
Brands that share email daily in high volumes can
try ESP for collecting the recipient’s info and
understanding their behavior.
80% of business professionals think that email
marketing enhances customer retention.
01
02

8. Types Of Email
Mailing

9. This technique of digital marketing is quite
affordable for reaching a wider number of people
Email marketing is easily measurable. There are
certain email marketing tools to track the
performance of your email marketing campaign.
01
02
Well-curated emails will drive higher conversion
rates on mobile too because 54% of all emails are
opened on a mobile device according to the Litmus
statistics.
As per the Hubspot research data, 73% of
millennials choose email for business
communication.
01
02
Besides, 78% of marketers have experienced
growth in email engagement in the past 12 months.
It lets you send personalized and tailored messages
depending on the customer’s actions.
01
02
Brands that share email daily in high volumes can
try ESP for collecting the recipient’s info and
understanding their behavior.
80% of business professionals think that email
marketing enhances customer retention.
01
02

10. TYPES OF EMAIL MAILING
Promotional
01 02
Informational

11. Benefits Of Email
Mailing

12. Conversion is the first purpose that email
marketing serves. Email mailing a discount or
special offer or abandoned cart email will drive
more sales with a higher conversion rate.
02
I have already talked about its scalability and thus it
spread brand awareness in a very short time
01
Customer loyalty comes first to my mind when I
talk about email automation.
02

13. Starting Your first
Email Marketing
Campaign

14. Select Email Mailing Software
01
Keep up the growth of Email List
02
Set a Welcome Email for New
Subscribers
03

15. TO READ MORE,
VISIT OUR BLOG
Blog URL-
https://www.toolforbusiness.com/email-mailing/
Tool for Business offers every information
about automation tools which can make
your business automate that ultimately
helps you improve productivity at less time
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