Mulberry Marketing Communications is a full-service global PR and marketing agency founded in 1995. It has offices in major cities worldwide and a network of 75 affiliate agencies in 33 countries. Mulberry is dedicated to building positive awareness and quantifiable results for its clients through global PR campaigns. It offers clients international reach through local expertise and services clients in industries like technology, retail, and transportation.
In the real world, marketing teams are under constant pressure to generate (more! better! hotter!) leads to keep the sales team busy and the pipeline full. You’re only as good as the opportunities you help generate – because at the end of the year, the deals that have closed will be the only things that matter.
In this session, Lisa Paglia, Senior Vice President, Global Marketing Services at LEWIS, will walk you through common lead generation challenges and lessons learned over years of working with organizations just like yours – and then give you actionable, proven advice for applying those insights to increase the performance, impact, and results of your demand generation programs in the second half of the year.
In the real world, marketing teams are under constant pressure to generate (more! better! hotter!) leads to keep the sales team busy and the pipeline full. You’re only as good as the opportunities you help generate – because at the end of the year, the deals that have closed will be the only things that matter.
In this session, Lisa Paglia, Senior Vice President, Global Marketing Services at LEWIS, will walk you through common lead generation challenges and lessons learned over years of working with organizations just like yours – and then give you actionable, proven advice for applying those insights to increase the performance, impact, and results of your demand generation programs in the second half of the year.
These are the slides I delivered to PRMoment.com's latest conference in London on September 29th 2011.
Social media measurement best practice:
- A toolkit for social media evaluation
- How to integrate your social media evaluation with your marketing measurement
How do you measure success in social media?
How do you measure outcomes from a social media campaign?
Richard Bagnall, Metrica & Gorkana Group
#M/PR: Юлія Мусаковська: "The Power of Integrated Marketing Communications"Forge Events
презентація Юлії Мусаковської на Форумі #M/PR на тему "The Power of Integrated Marketing Communications"
Юлія Мусаковська, керівник відділу маркетингу ELEKS
Юлія має 12 років досвіду у сфері маркетингу та комунікацій в міжнародних компаніях (попередні - The IKEA Industry Group, Nexia DK, SoftServe), з них 9 років - у галузі інформаційних технологій. Розкаже про побудову моделі інтегрованих комунікацій у маркетингу.
Деталі:
https://www.facebook.com/events/1760044307552228/
http://forgevents.com/
From Welfare to Self-care: Redefining Public HealthStephanie Coleman
Environmental and experiential transformation of space and client engagement is essential. Increase engagement, retention and profit through seamless integration of process, innovative interaction and technology.
Demand Generation Director Resume ✦✦ Liana "Li" EvansLiana "Li" Evans
I'm a data driven, innovative digital marketing executive, business intelligence analyst, demand generation consultant, sales & relationship engagement manger and published author. My experience includes both both in-house & agency environments and I seek out opportunities that empower me to utilize & combine my online marketing expertise with my extensive technical background.
I create winning marketing & measurement strategies for clients, manage projects with international teams and develop and cultivate relationships with my clients that range from multi-million dollar companies (Fortune 100), government agencies and also smaller businesses.
I design technical and digital marketing architecture, marketing strategies, social and citizen engagement implementations and consumer web engagement measurement programs that integrate online, offline, inbound & mobile marketing initiatives for such companies as QVC, Comcast, American Airlines, Oi, Globo, E! Latin America, Kimpton Hotels, AmeriGas, Drs. Foster & Smith, NADA, and JW Pepper as well as government agencies such as Army & Air Force Field Exchange and the Canadian Government.
I have the talent and expertise to work with marketing technologies channel partners, such as Adobe and Tealium, to develop business opportunities with potential clients involving SaaS online marketing technologies such as Analytics, Personalization, Tag Management Systems, Social Media, Pay Per Click, Content Management, Public Relations, CRM, CMS and more. I work effectively & efficiently in an environment that allows for the use of a deep technical and marketing skill set.
Visit my website for more information: http://lianaevans.com
Advertising is a vital tool in a communication mix. The chapter explains the importance, role of advertisement,techniques used in advertisement, media selections and finally elaborated the role of advertising agency. The advertising process can be end-up by an advertising agency.They are one who specialized in the mass area of this advertising in marketing. It generate the basic knowledge and awareness of the advertising and advertising agency.
Media planning has evolved into specialised skill in the marketing communication industry , moving away from the conventional support services slot it occupied during the reign of full service agency. Therefore the briefing to utilize or motivate or inspire particular skill sets need to be relooked.
Ashiana Mulberry by Ashiana Group is the new launch residential project at pr...Aadhar Homes
Ashiana Mulberry by Ashiana Group is the new launch residential project at prime location of Sector 2, Sohna, Call For more @+91-9811750130/9711139812
Ashiana Mulberry approximately 20 minutes drive from Golf Course Extension Road Gurgaon
These are the slides I delivered to PRMoment.com's latest conference in London on September 29th 2011.
Social media measurement best practice:
- A toolkit for social media evaluation
- How to integrate your social media evaluation with your marketing measurement
How do you measure success in social media?
How do you measure outcomes from a social media campaign?
Richard Bagnall, Metrica & Gorkana Group
#M/PR: Юлія Мусаковська: "The Power of Integrated Marketing Communications"Forge Events
презентація Юлії Мусаковської на Форумі #M/PR на тему "The Power of Integrated Marketing Communications"
Юлія Мусаковська, керівник відділу маркетингу ELEKS
Юлія має 12 років досвіду у сфері маркетингу та комунікацій в міжнародних компаніях (попередні - The IKEA Industry Group, Nexia DK, SoftServe), з них 9 років - у галузі інформаційних технологій. Розкаже про побудову моделі інтегрованих комунікацій у маркетингу.
Деталі:
https://www.facebook.com/events/1760044307552228/
http://forgevents.com/
From Welfare to Self-care: Redefining Public HealthStephanie Coleman
Environmental and experiential transformation of space and client engagement is essential. Increase engagement, retention and profit through seamless integration of process, innovative interaction and technology.
Demand Generation Director Resume ✦✦ Liana "Li" EvansLiana "Li" Evans
I'm a data driven, innovative digital marketing executive, business intelligence analyst, demand generation consultant, sales & relationship engagement manger and published author. My experience includes both both in-house & agency environments and I seek out opportunities that empower me to utilize & combine my online marketing expertise with my extensive technical background.
I create winning marketing & measurement strategies for clients, manage projects with international teams and develop and cultivate relationships with my clients that range from multi-million dollar companies (Fortune 100), government agencies and also smaller businesses.
I design technical and digital marketing architecture, marketing strategies, social and citizen engagement implementations and consumer web engagement measurement programs that integrate online, offline, inbound & mobile marketing initiatives for such companies as QVC, Comcast, American Airlines, Oi, Globo, E! Latin America, Kimpton Hotels, AmeriGas, Drs. Foster & Smith, NADA, and JW Pepper as well as government agencies such as Army & Air Force Field Exchange and the Canadian Government.
I have the talent and expertise to work with marketing technologies channel partners, such as Adobe and Tealium, to develop business opportunities with potential clients involving SaaS online marketing technologies such as Analytics, Personalization, Tag Management Systems, Social Media, Pay Per Click, Content Management, Public Relations, CRM, CMS and more. I work effectively & efficiently in an environment that allows for the use of a deep technical and marketing skill set.
Visit my website for more information: http://lianaevans.com
Advertising is a vital tool in a communication mix. The chapter explains the importance, role of advertisement,techniques used in advertisement, media selections and finally elaborated the role of advertising agency. The advertising process can be end-up by an advertising agency.They are one who specialized in the mass area of this advertising in marketing. It generate the basic knowledge and awareness of the advertising and advertising agency.
Media planning has evolved into specialised skill in the marketing communication industry , moving away from the conventional support services slot it occupied during the reign of full service agency. Therefore the briefing to utilize or motivate or inspire particular skill sets need to be relooked.
Ashiana Mulberry by Ashiana Group is the new launch residential project at pr...Aadhar Homes
Ashiana Mulberry by Ashiana Group is the new launch residential project at prime location of Sector 2, Sohna, Call For more @+91-9811750130/9711139812
Ashiana Mulberry approximately 20 minutes drive from Golf Course Extension Road Gurgaon
As a full-service B2B agency, we're no strangers to complicated.
We go further and dig deeper to truly understand our clients' business. Cutting through the noise to identify the unique, the unusual and the stimulating.
We call this Extracting the Extraordinary.
Through this approach, we simplify the complex, craft compelling creative and deliver results.
How content operations can become your marketing super power - featuring adid...Brilliant Noise
Producing consistent, customer-focused content requires considerable investment – are you maximising the ROI for your organisation?
For maximum efficiency engaging creative must be supported by strategy and operations.
UK marketers allocate 31% of their budget to content marketing but 70% of marketers lack the consistent or integrated content strategy needed to succeed.
Brilliant Noise helps brands to increase the efficiency of their content by 500% and customer engagement by 200%.
Industry experts will share their learnings and recommendations:
- Kris Ekman, Global Director Social Products and Services, adidas
- Sarah Jones, Senior Manager Digital Content and Social Media, Amex
- Antony Mayfield, CEO, Brilliant Noise
Right Angle Research LLC Learn About UsLawrence Hotz
Thank you for visiting. This presentation is an introduction to our programs and services. Please contact us with any questions or comments at 914.636.6800 or lehotz@rarc.com
Content Marketing Case Study Enough Digital (Presentation).pdfAmieSparrow2
This is a case study demonstrating how Enough Digital's content marketing services generated over 1,000 new leads and a stronger digital presence for a high-profile company.
With Enough Digital's content visibility retainer, our client benefitted from increased online visibility, resulting in over 1,000 new business leads and counting. Get in touch to see how Enough Digital can elevate the online presence of your business. www.enoughdigital.com
A description of Attain Marketing's services, the first "un-PR agency" to integrate Public Relations, Marketing and Social Media to fit your company's needs.
Cause Marketing: Find New Ways to Fully Embed CSR Initiative into your Brand ...Simba Events
CSR Leadership World 2014 committee, Simba Events, concentrates to bring the whole system from global network to review and exam CSR issues with 360 angle to discover the earnest ways toward a sustainable economy future!
2014全球企业社会责任领袖峰会组委会-上海辛巴商务咨询有限公司,致力于打造一个整合全球CSR体系资源力量,用360度的全视角审视及检测当前及未来的CSR发展议题,共同找到通往可持续发展的商业未来的最佳路径!
WISDOM AGENCY is a strategic marketing agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
Wisdom Agency is a strategic marketing agency that combines branding and modern communications to build and execute long-term marketing plan for our clients. With a profound understanding of strategy, Wisdom Agency have been able to seamlessly blend this expertise to create a unique service of our own to stand out from the crowded marketplace. Moreover, Wisdom Agency is a certified partner of HubSpot to consult, build and manage inbound marketing.
From Engagement to Conversions Why Choosing the Best Social Media Marketing A...BellPepper Marketing
From Engagement to Conversions: Elevate Your Brand with BellPepper Marketing - Unleashing the Best Social Media Marketing Agency. Discover the art of captivating your audience, optimizing campaigns, and driving conversions, as we unlock the full potential of your brand in the realm of social media.
CASE STUDY: How Microsoft amplified their social media brand messages through...
Mulberry Marketing Credentials
1. Media Communications Credentials For Mulberry Marketing Communications, LLC
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3. About Mulberry – Fast Facts: Mulberry Marketing Communications is a full-service, independent global public relations and marketing communications agency. We are dedicated to increasing our clients’ visibility through campaigns that build positive awareness and produce quantifiable results. We offer clients global reach twinned with the highest levels of client service that epitomise a strong international partner. Founded: 1995 Main Offices: London, Melbourne, San Francisco, Chicago Satellite Offices: Paris, Munich International Reach: Mulberry has a network of over 75 affiliate agencies in 33 countries around the world Affiliate APAC Offices: China, Singapore, South Korea, Malaysia, India, Thailand Core Competence: B2B, consumer and technology public relations campaigns that build positive awareness and trigger sales leads for our clients Addressable Markets: Technology (consumer and B2B), transport and logistics, retail, hotel and lodging, hospitality, corporate, resources Differentiators: Passion, performance, outstanding client service, flexibility, best of breed capability
4. Mulberry Marketing Communications is a full-service, independent global public relations and marketing communications agency. We are dedicated to increasing our clients’ visibility through implementing campaigns that build positive awareness.
5. Our global footprint extends across Europe, North America and Asia-Pacific, as well as selected other global markets. As a global company, approximately 60% of our work today incorporates an international element. Our approach is to be closer to our clients, their sectors and target media around the world.
6. Mulberry Brand Attributes: If you choose to work with Mulberry, what kind of agency are you partnering with? The chart below lists just some of the values that Mulberry adheres to.
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9. Case Studies: Galleria: The Results Galleria now works with four U.S. top ten retailers and U.S. media and analysts commonly call on Galleria for industry insight . Shaun Bossons, Galleria, EVP Global Sales “ The team at Mulberry has undoubtedly contributed to our successful launch into the US market. They show commitment and their knowledge of the press is excellent. The team made a conscious effort to invest their own time to develop a deep understanding of our highly advanced product offering and our target market. We have gained significantly from this investment in terms of the quality of articles and the excellent relationships they have built with key journalists.”
16. Case Studies: Orica Sustainability: The Results The company’s approach to sustainability and its efforts in this area to date were made available and communicated to all key stakeholders for the first time through one broad reference point – The Orica Sustainability Report 2007. Kerriden Lloyd, Orica, Sustainability Coordinator ‘ A fantastic result to have such a comprehensive and well executed document compiled with such a short turn around and limited resources. Well done Mulberry.’