The document discusses a research report from Aberdeen Group that analyzed Smart Button's loyalty program solution. The report found that Smart Button offers a robust and configurable loyalty solution for various industries. Smart Button's approach involves effective workflows for all stages of a loyalty program, from planning to implementation, evaluation, and analysis. The document then describes Smart Button's loyalty platform, highlighting its various features for email marketing, customer relationship management, segmentation, online enrollment, targeted coupons, analytics, and more.

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“ Our qualitative data and vendor analysis shows
Smart Button’s loyalty offering is robust and
configurable for several retail, entertainment
and other service industry environments.
Smart Button’s solution has an effective workflow
involving all the elements of a loyalty program:
planning, implementation, evaluation and analysis.”
Sahir Anand
Research Director—Retail Group
Aberdeen Group
Market Smart. Build Loyalty. Increase Sales.
Turn your data into a business advantage. The Smart Button Loyalty Platform delivers significant benefits
to your organization by providing you with the tools needed to create long-term, interactive, value-added
relationships with your patrons.
• Bulk Email Capabilities
• CRM Functions
• Segmentation
• Online Enrollment
• Targeted Coupons
• Flexible Points Engine
• Online Rewards Store
• Analytics
• Web Site Portal
• Product Code Promotions
• Choice Words & Phrases Promotions
• Web Service Interfaces
• Multiple Rewards Capabilities
• Client-Driven Blog
• Message Boards
• Promotions
• Surveys
• POS Promotions
Experience a new approach to loyalty and rewards.
smartbutton.com 800.611.2265 302.283.0200