There are more reasons than ever to use video as a tool to cause change in your organization! Consider these facts and trends:

1. 8 Trends That Prove Video Is
Becoming a Mainstream
Training Tool

2. Video has been right under our
collective noses for a long time.

3. but...

4. Its power and potential impact have
been long underestimated.

5. until...

6. today.

7. It is gaining favor in corporate learning
and sales training – thanks to the
convergence of several factors.

8. With the rise of Vimeo, YouTube and
other video-sharing platforms, creating
and sharing videos has become
commonplace.

9. From a training standpoint, that means
people are used to viewing, sharing and
perhaps even creating and uploading
video.

10. Especially with the video capabilities of
today’s smartphones and tablets, video
training is a natural and expected
extension of a tech-enabled lifestyle.

11. Video is rapidly becoming a mainstream
tool within the reach and capability of
companies of every size.

12. Consider these eight facts and trends that prove
video is becoming a mainstream training tool:

13. 1

14. By 2016, large companies will stream
more than 16 hours of video per worker,
per month.

15. Up from 10.8 hours in 2012 and 7.2 hours
in 2010.

16. That works out to 45 minutes every day
each of your employees will spend
watching your business.

17. 2

18. Among larger businesses, nearly half have
implemented technical support specifically
for video. Among mid-size businesses, 40%

19. 3

20. 10% of business video viewership already
takes place on mobile devices report likewise.

21. ...and that figure is expected to rise to 25% or
more in the near future.

22. 4

23. 76% of executives watch business videos at
least once a week, including 40% who view
them daily.

24. 5

25. 82% of executives record their own business
videos, and 64% of these executives upload
recorded videos to their company’s
video-sharing portal.

26. 6

27. 75% of executives who reported that they
watch work-related videos do so at least
once a week.

28. 7

29. 59% of senior executives would rather watch
a video than read text.

30. 8

31. Employees are 75 percent more likely to
watch a video than to read documents,
emails or web articles.

32. How often are you interacting with video
at work?

33. Is it course related?

34. On YouTube?

35. Facebook?

36. or even SnapChat?

37. There are more reasons than ever to use
video as a tool to cause change in your
organization.

38. Want to see what we have created with
video?

39. Here’s our newest favorite

40. Video is no longer something that is just
nice to have, it’s something your learners
are starting to expect.

41. So get out there, and get recording.

42. Find us online at meetmaestro.com