Challenge-Driven Innovation Management (CDI) consists of a set of processes, business rules, workflows, tools and principles that offer a diversity-based crowdsourced innovation framework and methodology to identify specifically targeted problem areas and opportunities, and to develop actionable solutions for them. Challenge-Driven Innovation Management is designed to combine the following concepts into a single unified solution that serves as the system of record for innovation. - Idea and suggestion management - Enterprise social network and collaboration - Workflows, gamification and reporting

1. 7 Step
Process to
7 Step
Process to
Challenge Driven
Innovation
Challenge Driven
Innovation

2. What is
Challenge-Driven Innovation (CDI)?
CDI is short for Challenge-Driven Innovation,
It consists of a set of:
Processes Business
rules
Workflows Tools Principles

3. CDI offers a diversity-based crowdsourced innovation
management framework and methodology to identify
specifically targeted problem areas and opportunities,
and to develop actionable solutions for them.
What does CDI offer?

4. Problems CDI avoids:
Ideas that are not aligned,
not properly vetted, cannot
be actioned on or funded.
CDI benefits:
Focus is on solving real
world problems. The
challenge owner is highly
motivated and has budget
to act on it.
Aligned with Your Strategy
Find Great Ideas
and Actionable Solutions

5. Challenge-Driven Innovation Management is designed to
combine these concepts into a single unified solution that
serves as the system of record for innovation.
Idea and suggestion
management
Enterprise social network
and collaboration
Workflows, gamification
and reporting
Key Concepts

6. Follow this 7-step process to
achieve Challenge-Driven
Innovation management:
Follow this 7-step process to
achieve Challenge-Driven
Innovation management:

7. Look at the full spectrum of customer interactions
and the entire product or service delivery chain.
Get feedback from your entire workforce, customers,
business partners, universities, startups
and innovation incubators or perhaps
even the general public.
Identify Key Focus Areas1

8. Select a diverse group of participants to
tackle the focus areas where innovation
is needed.
Choose participants from different
backgrounds, life experiences, areas
of expertise and interests.
Define the Community
for Focus Areas
2

9. Hard and soft rewards should align with
participants’ motivations, the urgency
and importance of finding a solution,
and your expectations in terms of their
overall involvement and contribution.
Design a Community-Specific
Reward System
3

10. A variation of the Peter Drucker’s SMART
method—SMARTIE—is used in the context
of innovation management.
S M A R T I E
Specific Measurable Achievable Relevant
or Result-
oriented
Time-
bound
Intriguing
or Interesting
Emotional
Formulate An Effective
Challenge Statement
4

11. The challenge owner should be the person who
has the most vested interest in seeing that the
Challenge is solved.
This role should:
Have a budget to
find solutions
Define the
evaluation criteria
Select evaluators
and participants
Make changes
to encourage
participation
and collaboration
Designate a Challenge Owner5

12. Promote your new challenge by
announcing the start (and end) date
to all participants, sending out a fun
informative communication about the
challenge, the whys and rewards of
participating.
Promote the Challenge 6

13. To assess results both success and
failure should be viewed as wins and
celebrated. Failure is a necessary
condition to any eventual progress.
Measure Engagement
and Innovation Results
7

14. We Recommend Measuring:
When it comes to investing in innovation,
you get what you measure.
User
engagement
Innovation activity
Innovation
outcome
and results

15. From creative ideas to
winning projects.
Learn more at:
www.planbox.com