CIOs and CDOs are increasingly looking to implement master data management (MDM) solutions to unlock the full value of their data. The document outlines 5 key trends for MDM: 1) More industries will adopt MDM programs, 2) Disruptive technologies will solidify MDM's role, 3) Demand will rise for multi-domain MDM, 4) Cloud-based deployments will increase, and 5) Machine learning and AI capabilities in MDM will grow in importance. The document promotes a MDM implementation from Pimcore that improves revenue, efficiency, governance, compliance and risk management.