Innovation and technology have teamed up to provide rock solid, search engine optimized website design at reasonable prices. This presentation covers the 5 main principles that drive this innovation.
This document discusses challenges facing Generation Y entrepreneurs in Africa. It notes that while Generation Y is often perceived as bold, innovative, and entrepreneurial, entrepreneurship is actually relatively uncommon among young people. Few young people own stock in private companies or are business owners themselves. The document outlines three pillars of entrepreneurship - being bold, planning carefully, and taking calculated risks. However, Generation Y entrepreneurs may struggle with overconfidence, impatience, miscalculated risks, and risk aversion. The document emphasizes that success is about thinking, learning from failures, exploration, and perseverance rather than never failing, brilliant strategies, or large social media followings. It promotes staying dedicated to outcomes through challenges.
This document provides tips for closing the first 10 B2B deals. It recommends aiming for a specific number of customers, typically 10,000 to 100,000, and focusing on outcompeting excel and the status quo. The tips suggest nailing your niche based on your ideal customer profile and using a pricing strategy of charging a multiple of what you think is right while having customers pay from day one. Different traction channels should be used like networking, early adopter programs, and referrals. The goal is to get 10 unaffiliated customers initially through tactics like outbound emails, referrals, inbound requests, and networking. Then sales should be accelerated through customer advocacy like reviews, referrals, and references from that initial group.
Leveraging on scalable technology to expand regionallyMichael Smith Jr.
This document provides advice and perspectives from Michael Smith Jr. on building a technology startup that can expand regionally or globally. Some of the key points summarized are:
1) Thailand has the capability to build a successful tech startup, launch it globally, and achieve great success, though there are local challenges to address.
2) Important factors for success include focusing on customers, collecting and using data, keeping strategies and technologies simple, developing strong company culture and leadership, and experimenting early.
3) Outsourcing infrastructure technologies through cloud services allows startups to focus on building their core products and solutions rather than infrastructure management.
This document provides tips for small and medium-sized businesses to get the most out of information technology. It discusses using social media like Twitter and Facebook to engage customers, as well as email marketing. It also recommends optimizing websites for search engines like Google and using Google AdWords. The document advocates for online backup of important business data and provides reasons why online backup is preferable to physical backups. Additional tips include using Skype to save on communication costs and printing efficiently to reduce expenses.
Growth Hackers Dublin 6th event on November 3rd. Learn actionable growth hacking and marketing tips to implement into your business the next day. Speakers included Alan O'Rouke, Justin Mares and Jules Coleman of Hassle.com.
For Alan O'Rouke's slides: http://www.slideshare.net/AlexandraSashaBlumen/growth-hackers-dublin-6-alan-orourke-slides-2-of-2
Nilan will be talking through how finding its cause helped TransferWise build an evangelical brand and drive product driven growth.
TransferWise is the leader in international money transfer transferring over £0,5bn a month, doubling in size every 3 to 4 months mainly through Word of Mouth. Nilan will be talking through how defining its purpose helped TransferWise unlock “NPS driven growth”.
The document provides an overview of entrepreneurship and starting a startup. It discusses both the fantasy and reality of entrepreneurship, noting that most startups fail due to a lack of customers rather than a lack of product. It emphasizes treating the startup as an experiment and following an approach focused on customer discovery, validation, and creation to build a business with a viable product-market fit and avoid common pitfalls that cause many startups to fail.
This document discusses challenges facing Generation Y entrepreneurs in Africa. It notes that while Generation Y is often perceived as bold, innovative, and entrepreneurial, entrepreneurship is actually relatively uncommon among young people. Few young people own stock in private companies or are business owners themselves. The document outlines three pillars of entrepreneurship - being bold, planning carefully, and taking calculated risks. However, Generation Y entrepreneurs may struggle with overconfidence, impatience, miscalculated risks, and risk aversion. The document emphasizes that success is about thinking, learning from failures, exploration, and perseverance rather than never failing, brilliant strategies, or large social media followings. It promotes staying dedicated to outcomes through challenges.
This document provides tips for closing the first 10 B2B deals. It recommends aiming for a specific number of customers, typically 10,000 to 100,000, and focusing on outcompeting excel and the status quo. The tips suggest nailing your niche based on your ideal customer profile and using a pricing strategy of charging a multiple of what you think is right while having customers pay from day one. Different traction channels should be used like networking, early adopter programs, and referrals. The goal is to get 10 unaffiliated customers initially through tactics like outbound emails, referrals, inbound requests, and networking. Then sales should be accelerated through customer advocacy like reviews, referrals, and references from that initial group.
Leveraging on scalable technology to expand regionallyMichael Smith Jr.
This document provides advice and perspectives from Michael Smith Jr. on building a technology startup that can expand regionally or globally. Some of the key points summarized are:
1) Thailand has the capability to build a successful tech startup, launch it globally, and achieve great success, though there are local challenges to address.
2) Important factors for success include focusing on customers, collecting and using data, keeping strategies and technologies simple, developing strong company culture and leadership, and experimenting early.
3) Outsourcing infrastructure technologies through cloud services allows startups to focus on building their core products and solutions rather than infrastructure management.
This document provides tips for small and medium-sized businesses to get the most out of information technology. It discusses using social media like Twitter and Facebook to engage customers, as well as email marketing. It also recommends optimizing websites for search engines like Google and using Google AdWords. The document advocates for online backup of important business data and provides reasons why online backup is preferable to physical backups. Additional tips include using Skype to save on communication costs and printing efficiently to reduce expenses.
Growth Hackers Dublin 6th event on November 3rd. Learn actionable growth hacking and marketing tips to implement into your business the next day. Speakers included Alan O'Rouke, Justin Mares and Jules Coleman of Hassle.com.
For Alan O'Rouke's slides: http://www.slideshare.net/AlexandraSashaBlumen/growth-hackers-dublin-6-alan-orourke-slides-2-of-2
Nilan will be talking through how finding its cause helped TransferWise build an evangelical brand and drive product driven growth.
TransferWise is the leader in international money transfer transferring over £0,5bn a month, doubling in size every 3 to 4 months mainly through Word of Mouth. Nilan will be talking through how defining its purpose helped TransferWise unlock “NPS driven growth”.
The document provides an overview of entrepreneurship and starting a startup. It discusses both the fantasy and reality of entrepreneurship, noting that most startups fail due to a lack of customers rather than a lack of product. It emphasizes treating the startup as an experiment and following an approach focused on customer discovery, validation, and creation to build a business with a viable product-market fit and avoid common pitfalls that cause many startups to fail.
Experience sharing from Jim James who has been an entrepreneur in Asia since 1995 operating a number of companies; some successfully, and others not. Some links to other useful references included.
This is a very interesting topic to discover the basic framework Google tells any business venture should follow. It is really descriptive with bright and clear slides. References have also been taken from the book's slide itself.
Growth Hacking, Growth Marketing, Technical Marketing... whatever you want to call it. I presented this deck at 2016's Digital Elite Camp in Tallinn, Estonia. In my talk, I covered the definition of growth hacking, or technical marketing (if you're sick of hearing that word), went through all the attributes that technical marketing is compiled of and shared some low hanging fruit so that your company or startup reaches growth as quickly as possible.
Marketers should be held to the same level of quality as developers. That's why we must teach more technical growth skills.
Check out growthtribe.io for crash courses, no-bullshit workshops and a free email course.
The document discusses whether too much emphasis on math and data is hindering marketing efforts. Several marketing professionals argue that while data has its place, creativity and intuition are also important. Too much focus on what is easily measurable may prevent marketers from taking risks and thinking imaginatively about new solutions. The key, according to the document, is balancing both analytical and creative thinking, using testing and optimization to improve campaigns while still being open to unconventional ideas.
Some people will say that getting a business off the ground is hard. Of course it’s hard! I’ve done it! But you know what’s even harder? The part that comes next – growth. When you start out you have no where to go but up, but once you’ve made a climb, it’s possible you’re tired or even burnt out. You have to work long hours in the beginning, perhaps if you did the math even making less money than you made when you had a real job. Perhaps you even question yourself. “What was I thinking?” Maybe you wonder why you even started the business in the first place? You feel like you’re treading water and going nowhere. You thought you were going to get freedom and wealth but all you feel is being weighted down. No, I’m not a mind reader, I know this because I’ve been there. Actually, truth be known, just about every entrepreneur has at some point. It’s part of the climb. Visit Perfect Marketing Equation for a free Ebook that can tell you step by step how to have a profitable business. http://perfectmarketingequation.com
How to Find High-Impact Work and Make People Pay AttentionSamanthaCarow
The document outlines Sam Carow's career journey and strategy for achieving professional advancement. It discusses the "Matthew Effect" where those who are already recognized tend to gain more opportunities and recognition. Carow struggled to advance despite good work until fixing a major error logging issue, which reduced logs by over 90%. This "mini Matthew Effect" prompted Carow to develop a framework for strategically pursuing high-impact work by: identifying organizational pain points, finding minimum fixes, communicating results, and creating frameworks for others to contribute. This approach led to increased recognition, new opportunities, and advancement.
This document discusses developing a minimum viable product (MVP) to test ideas and get customer feedback in an efficient manner. An MVP is a strategy to iteratively launch a core product offering fast in order to assess and respond to customer feedback without wasting extensive time and resources. It recommends visually designing the product to attract business and allow learning from customers. Teamwork is also emphasized to work through every step and problem to reach the goal.
[Elite Camp 2016] Paul Rouke - Tackling the Global Pandemic That is Bullshit ...CXL
The conversion optimisation industry is in a mess. Poor practice and the spread of misinformation is rife. The agencies and practitioners who truly understand what intelligent conversion optimisation is and what it looks like are currently part of what can only be described as “the secret society”.
Nearly every business claims they are "customer centric", yet reality proves they’re far from it and more often than not, they’re clueless as to what it means.
Millions is spent every month on enterprise testing tools which promise the world, only to be used by untrained teams and produce inconclusive results. To add to the problem, there are new shiny toys in the guise of big data & personalisation stealing all the headlines and clamouring for marketing budget to be thrown their way.
In his opening keynote talk, Paul will be discussing the struggles that the conversion optimisation industry has faced (and will continue to) and how collectively, the people within the industry can prove that conversion optimisation is the best force for growth available to businesses all around the world.
I don't have time for time management | ACC Young Accounts Belgiumbart vermijlen
Why do we need time management? And if we need it, how should we apply it by doing what exactly? Discover Getting Things Done, insights by Jason Fried, Stephen R. Covey, John Medina,...
It was my privilege to talk at Attock Developer Conference. These slides were presented in conference to share some insights about transition in tech industry and motivate audience to come out of their safe zone.
#eRozgaar #ComsatsAttock #ADC #AttockDeveloperConference
Grow all the things is a document about the growth of WooCommerce from 2012 to present. It discusses how WooCommerce has grown to support over 3 million active sites, 1.5 million stores, and $10 billion in payments processed. The document provides lessons learned from WooCommerce's growth, including being data-driven, truly understanding customers, moving quickly, smart pricing strategies, effective marketing, and seeking expert help.
Entrepreneurial Lessons Learned the hard waySam Beal
The document provides entrepreneurial lessons learned the hard way. It advises to [1] have a Plan B since Plan A may not work out, [2] validate assumptions by looking for evidence they are wrong through real customer input and metrics before betting on an idea, and [3] execution is often more important than a good idea for success so focus on building a team rather than being the only member.
This document discusses the importance of automation for business success. It states that only 1% of real estate agents saw exponential growth while 95% did the same or less business. To succeed, agents must have lead generation, follow up systems, and automation. The document recommends automating lead generation, conversion, and follow up to remove human errors. Specific areas for automation include spheres of influence, seller and buyer leads, listings, and buyers. It argues that leveraging technology through a customer relationship manager and automated campaigns can help agents implement effective follow up strategies at scale.
The Product Journey: Roadmaps Are Dead! Long Live Roadmaps!Aggregage
Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.
- The document discusses strategies for entrepreneurs to conquer chaos in their businesses. It outlines 6 key strategies - building emotional capital, practicing disciplined optimism, asserting independence, centralizing and organizing systems, tapping into the power of follow-up, and moving from manual to automated systems.
- Half of new businesses will fail within a year due to challenges like payroll pressure, customer issues, employees, personal challenges, and doubts. Typical growth strategies just lead to more chaos.
- The founders provide their own story of building Infusionsoft from a warehouse to a company with over 135 employees and 20,000 users to demonstrate how conquering chaos through systems and mindsets can enable business growth.
Products That Count: LinkedIn fmr Product Head on 5 Lessons to Fast Track you...Products That Count
Smart people learn from their mistakes. Wise people learn from the mistakes of others. Hear what LinkedIn fmr Product VP Joff Redfern would have told his younger self to get to where he is in half the time. Joff shares his learning from over 20 years of product leadership experience to help you accelerate your learning and growth in product leadership.
This presentation is from Joff Redfern, who leads the collaboration product team at Atlassian. His talk was given at Products That Count San Jose on 2/7/18.
Game-Changers 911: How to Change the Project Mgt. Game in 2020Aggregage
Businesses everywhere are trying to “get business agile”—but it’s not easy to adapt to becoming this adaptive. How can conventional organizations succeed in this transformation? In this webinar, Peter Taylor will walk through the change process step by step, and look at a tried and tested transformation roadmap: benefits are outlined, solutions to common challenges offered, and tried and tested methods and tools provided. It will be a guide towards a decentralized and management style that offers more successful decision making through collaboration.
The purpose of a music video is to market a song and artist. It aims to portray the artist appropriately for the genre's gender and as a role model. Artists are shown according to age, gender and genre to avoid negative attention.
The music video for "Wake Me Up When September Ends" by Green Day establishes a couple kissing in a field before cutting to close-ups of the lead singer. Various camera angles are used to show emotion and band members. During the performance, angles change with the beat for simplicity. Dramatic war scenes use faster cuts to depict a mood change.
Experience sharing from Jim James who has been an entrepreneur in Asia since 1995 operating a number of companies; some successfully, and others not. Some links to other useful references included.
This is a very interesting topic to discover the basic framework Google tells any business venture should follow. It is really descriptive with bright and clear slides. References have also been taken from the book's slide itself.
Growth Hacking, Growth Marketing, Technical Marketing... whatever you want to call it. I presented this deck at 2016's Digital Elite Camp in Tallinn, Estonia. In my talk, I covered the definition of growth hacking, or technical marketing (if you're sick of hearing that word), went through all the attributes that technical marketing is compiled of and shared some low hanging fruit so that your company or startup reaches growth as quickly as possible.
Marketers should be held to the same level of quality as developers. That's why we must teach more technical growth skills.
Check out growthtribe.io for crash courses, no-bullshit workshops and a free email course.
The document discusses whether too much emphasis on math and data is hindering marketing efforts. Several marketing professionals argue that while data has its place, creativity and intuition are also important. Too much focus on what is easily measurable may prevent marketers from taking risks and thinking imaginatively about new solutions. The key, according to the document, is balancing both analytical and creative thinking, using testing and optimization to improve campaigns while still being open to unconventional ideas.
Some people will say that getting a business off the ground is hard. Of course it’s hard! I’ve done it! But you know what’s even harder? The part that comes next – growth. When you start out you have no where to go but up, but once you’ve made a climb, it’s possible you’re tired or even burnt out. You have to work long hours in the beginning, perhaps if you did the math even making less money than you made when you had a real job. Perhaps you even question yourself. “What was I thinking?” Maybe you wonder why you even started the business in the first place? You feel like you’re treading water and going nowhere. You thought you were going to get freedom and wealth but all you feel is being weighted down. No, I’m not a mind reader, I know this because I’ve been there. Actually, truth be known, just about every entrepreneur has at some point. It’s part of the climb. Visit Perfect Marketing Equation for a free Ebook that can tell you step by step how to have a profitable business. http://perfectmarketingequation.com
How to Find High-Impact Work and Make People Pay AttentionSamanthaCarow
The document outlines Sam Carow's career journey and strategy for achieving professional advancement. It discusses the "Matthew Effect" where those who are already recognized tend to gain more opportunities and recognition. Carow struggled to advance despite good work until fixing a major error logging issue, which reduced logs by over 90%. This "mini Matthew Effect" prompted Carow to develop a framework for strategically pursuing high-impact work by: identifying organizational pain points, finding minimum fixes, communicating results, and creating frameworks for others to contribute. This approach led to increased recognition, new opportunities, and advancement.
This document discusses developing a minimum viable product (MVP) to test ideas and get customer feedback in an efficient manner. An MVP is a strategy to iteratively launch a core product offering fast in order to assess and respond to customer feedback without wasting extensive time and resources. It recommends visually designing the product to attract business and allow learning from customers. Teamwork is also emphasized to work through every step and problem to reach the goal.
[Elite Camp 2016] Paul Rouke - Tackling the Global Pandemic That is Bullshit ...CXL
The conversion optimisation industry is in a mess. Poor practice and the spread of misinformation is rife. The agencies and practitioners who truly understand what intelligent conversion optimisation is and what it looks like are currently part of what can only be described as “the secret society”.
Nearly every business claims they are "customer centric", yet reality proves they’re far from it and more often than not, they’re clueless as to what it means.
Millions is spent every month on enterprise testing tools which promise the world, only to be used by untrained teams and produce inconclusive results. To add to the problem, there are new shiny toys in the guise of big data & personalisation stealing all the headlines and clamouring for marketing budget to be thrown their way.
In his opening keynote talk, Paul will be discussing the struggles that the conversion optimisation industry has faced (and will continue to) and how collectively, the people within the industry can prove that conversion optimisation is the best force for growth available to businesses all around the world.
I don't have time for time management | ACC Young Accounts Belgiumbart vermijlen
Why do we need time management? And if we need it, how should we apply it by doing what exactly? Discover Getting Things Done, insights by Jason Fried, Stephen R. Covey, John Medina,...
It was my privilege to talk at Attock Developer Conference. These slides were presented in conference to share some insights about transition in tech industry and motivate audience to come out of their safe zone.
#eRozgaar #ComsatsAttock #ADC #AttockDeveloperConference
Grow all the things is a document about the growth of WooCommerce from 2012 to present. It discusses how WooCommerce has grown to support over 3 million active sites, 1.5 million stores, and $10 billion in payments processed. The document provides lessons learned from WooCommerce's growth, including being data-driven, truly understanding customers, moving quickly, smart pricing strategies, effective marketing, and seeking expert help.
Entrepreneurial Lessons Learned the hard waySam Beal
The document provides entrepreneurial lessons learned the hard way. It advises to [1] have a Plan B since Plan A may not work out, [2] validate assumptions by looking for evidence they are wrong through real customer input and metrics before betting on an idea, and [3] execution is often more important than a good idea for success so focus on building a team rather than being the only member.
This document discusses the importance of automation for business success. It states that only 1% of real estate agents saw exponential growth while 95% did the same or less business. To succeed, agents must have lead generation, follow up systems, and automation. The document recommends automating lead generation, conversion, and follow up to remove human errors. Specific areas for automation include spheres of influence, seller and buyer leads, listings, and buyers. It argues that leveraging technology through a customer relationship manager and automated campaigns can help agents implement effective follow up strategies at scale.
The Product Journey: Roadmaps Are Dead! Long Live Roadmaps!Aggregage
Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.
- The document discusses strategies for entrepreneurs to conquer chaos in their businesses. It outlines 6 key strategies - building emotional capital, practicing disciplined optimism, asserting independence, centralizing and organizing systems, tapping into the power of follow-up, and moving from manual to automated systems.
- Half of new businesses will fail within a year due to challenges like payroll pressure, customer issues, employees, personal challenges, and doubts. Typical growth strategies just lead to more chaos.
- The founders provide their own story of building Infusionsoft from a warehouse to a company with over 135 employees and 20,000 users to demonstrate how conquering chaos through systems and mindsets can enable business growth.
Products That Count: LinkedIn fmr Product Head on 5 Lessons to Fast Track you...Products That Count
Smart people learn from their mistakes. Wise people learn from the mistakes of others. Hear what LinkedIn fmr Product VP Joff Redfern would have told his younger self to get to where he is in half the time. Joff shares his learning from over 20 years of product leadership experience to help you accelerate your learning and growth in product leadership.
This presentation is from Joff Redfern, who leads the collaboration product team at Atlassian. His talk was given at Products That Count San Jose on 2/7/18.
Game-Changers 911: How to Change the Project Mgt. Game in 2020Aggregage
Businesses everywhere are trying to “get business agile”—but it’s not easy to adapt to becoming this adaptive. How can conventional organizations succeed in this transformation? In this webinar, Peter Taylor will walk through the change process step by step, and look at a tried and tested transformation roadmap: benefits are outlined, solutions to common challenges offered, and tried and tested methods and tools provided. It will be a guide towards a decentralized and management style that offers more successful decision making through collaboration.
The purpose of a music video is to market a song and artist. It aims to portray the artist appropriately for the genre's gender and as a role model. Artists are shown according to age, gender and genre to avoid negative attention.
The music video for "Wake Me Up When September Ends" by Green Day establishes a couple kissing in a field before cutting to close-ups of the lead singer. Various camera angles are used to show emotion and band members. During the performance, angles change with the beat for simplicity. Dramatic war scenes use faster cuts to depict a mood change.
The document discusses several methods for capturing different sources of energy:
1) Biomass energy captures methane released from plants through gasification and uses it to power a gas turbine.
2) Fossil fuel power plants burn fuels like coal, natural gas, and oil to produce electricity.
3) Tidal energy generators in areas with strong tidal flows capture the kinetic energy of ocean tides to generate power.
The document provides advice for startups, including focusing on solving one problem at a time, using agile development practices, understanding customer needs, executing effectively, collaborating with others, marketing through blogs and videos, seeking mentors, and potentially joining incubators for resources and support. It also cautions startups to build less features than competitors initially and discusses fundraising and investors.
This is the 1st cut titled "Strategic Marketing Plan: How to Develop and Use It for Small Business Owners and Entrepreneurs". it is going online for download cheaply. if you have any feedbacks, bring it on! Hope you will find it useful. Cheers!
5 factors that contribute to the success of your businessGeorge S. Ammar
The document discusses 5 key factors that contribute to business success:
1. Having an innovative business idea that offers real value to customers.
2. Assembling a talented team that shares your vision.
3. Building a strong professional network for advice and resources.
4. Being willing to work hard in the trenches.
5. Prioritizing sales from the beginning to prove viability and generate revenue.
Vincent provides growth marketing services and has experience growing websites and apps organically. He has expertise in content marketing, social media, and user acquisition channels. In the document, Vincent outlines growth hacking strategies for various digital marketing channels like Facebook, Instagram, Twitter, YouTube and others. He emphasizes the importance of defining the ideal user, testing content, and focusing acquisition efforts on the most effective channels.
Home Based Business Opportunities Financial SuccessCacey Taylor
It seems home based business opportunities are a bit more common in the US than in Europe. However the European marketplace is quickly catching on to the phenomenon of home based business and network marketing. The advantages of a home based business are evident: low cost, flexible working hours and tax benefits, to name but a few. But these advantages have pretty much been there for many years, so why the sudden growth? Why do so many people start their own home based business right now, and why would network marketing be a good thing to consider for so many others?
First of all there is worldwide economic uncertainty and many economies are either facing a recession or are in the middle of one. Turn open any newspaper and you can't miss articles on companies downsizing and laying off employees by the thousands. Network marketing offers people the chance to create a part time auxiliary income, right beside their day job. This kind of extra income has proven a great help to many families across the world. Of course many network marketers have made a full time living out of there business. Some of them have made fortunes. But this level of success, although available to anyone who is willing to do the work, will not be for most people. Most network marketers run a part time business for a small number of hours a week earning them a couple hundred bucks a month.
Then there is the phenomenon of cocooning, where the consumer tries to shield itself from all sorts of marketing messages. Do-no-call lists are in place, making it harder and harder for companies to get their messages across to the consumer. Network marketing, which is based on moving a service or product to the end consumer based on personal relationships, delivers a strong answer to these challenges. More and more traditional companies have discovered that network marketing is a very cost effective way to reach consumers.
Vmdirect is introducing their new marketing website, Vmdirect.com. They have an experienced management team and are not a startup. Their tools, called Tools of Attraction, include MailF5, MediaF5, and MarketingF5 to help people and businesses take advantage of the shift from traditional to digital media. Their most effective form of internet promotion is campaign videomail, which has only a 7% penetration rate and provides easy to use tools across all platforms with high closure rates.
This document summarizes Neil Patel's presentation on the future of digital marketing. Some key points include:
1) Marketing is becoming omni-channel, with different channels providing varying returns on investment. User metrics and branding will become more important than search engine rankings.
2) Personalization, such as chat and product tours, can significantly increase conversions rather than traditional tactics like popups.
3) To succeed, marketers need to continuously learn from the best in the industry through mentorship and by analyzing what high performing competitors are doing.
“We don’t have enough marketing budget.”
Customer: “I don’t care about your budget. I care about your product and service. If you can’t deliver, I will find someone else who can.”
So in summary, some common misconceptions of marketing are:
- Thinking it's just advertising, PR and promotions
- Not focusing on understanding customer needs and wants
- Not tracking customer purchasing patterns
- Viewing it as a cost center rather than a business function
- Blaming lack of results on limited budget rather than ineffective strategies
The key is having a customer-centric approach and seeing marketing as a process to understand and satisfy customers. Effective marketing is about solving customer problems,
This document provides tips for using online marketing to build a network marketing business. It recommends creating your own website or blog to establish an online presence beyond just a company replicated site. Setting up a site requires choosing a domain name, hosting, and creating content regularly. Content should provide value to target customers by solving problems and answering questions. Telling your story and sharing what you've learned can attract people and leads. Outsourcing services like writing on sites like Fiverr can help create content if needed.
This document provides an overview of affiliate marketing and guidance for getting started. It covers:
1. What affiliate marketing is and how the process works by connecting customers, affiliates, and merchants.
2. Why affiliate marketing is superior to other online business models due to its simplicity, lack of inventory requirements, and ability to scale easily.
3. The key steps involved in setting up an affiliate marketing website including market research, website building, driving traffic, and optimizing for sales.
4. Tips for guaranteeing success such as setting goals, balancing research with action, and being patient.
This document provides a summary of resources from OpenView Venture Partners including blog posts, case studies, and articles from other sources. Some of the blog posts discuss listening to employees, making a business more profitable, getting employees excited about blogging, and hiring interns. External articles provide tips on increasing sales, lessons from the CEO of AdMob, handling sales objections, utilizing social media, and investing in product management. The document encourages visiting the OpenView website and blog to learn more about their work and resources.
Echelon Thailand 2017 – Leveraging On Scalable Technology To Expand Regionallye27
This document provides information from Michael Smith Jr. of SeedPlus.com about leveraging technology to expand regionally. Some key points include:
- Building a tech startup and launching it onto the global stage from Thailand is possible with the right focus on people, data, customer care, strategy, and tech experimentation.
- Developing a "Grossly Desirous Thing" (GDT) that achieves global popularity like Nike or iPhones is an ambitious goal, but starting regionally in Southeast Asia is a worthwhile approach.
- Success requires cultivating the right culture and people, using data to guide decisions, prioritizing amazing customer service, and constantly testing new strategies and technologies
Startup Guide - Everything You Need To Know To Start & GrowAamir Qutub
Since the turn of the century, small startup ideas—Uber, Twitter, Instagram, Airbnb, to name a few—have been scaled into technology giants. Could you imagine a day without scrolling social media? Or jumping in an Uber to the airport? Startups have disrupted industries by focusing on cutting-edge technology, the sharing economy, and social media. Startups also have the potential to influence and transform industries of the future. So, leap into the start-up world with fresh ideas and a desire to change the world.
Learn more from the video on my Youtube Page:
https://www.youtube.com/watch?v=EmVlN3xei4w&t=80s
This document discusses Neil Patel's webinar on generating over 1.7 million visitors per month through growth hacking techniques without spending on ads. Neil outlines 7 vital mindset shifts needed to think like a growth hacker, including thinking like a detective, journalist, monk, circus trainer and scientist. He demonstrates tools for optimizing sites, generating leads, personalizing experiences and winning like other top entrepreneurs. Neil offers two options - consulting for established companies, or an "SEO Unlocked" program teaching his proven systems for massive traffic and sales growth.
If You Are Not List Building - You are not Building a Business…
There are many different "business models" that can earn you money. But with list building once you get people to sign up to your list, it is yours. You have their permission to send them emails and make money during the process.
World Class Brand Management Presentation2Kendell Lang
Branding (take a lesson from big brands) is well understood by big companies and traditional creative agencies. At a time when the individual is becoming more the focus, you have to develop and manage your personal brand. It’s a brand new social networking world and you’ve got to be branded. Branding will give you what it takes to stand out and prosper in the new social network.
This document discusses why so many internet startups fail today. It states that over 90% of internet businesses fail within the first 120 days due to a lack of preparation, knowledge, and unrealistic expectations. Many people go into internet businesses thinking it will be easy money and they won't have to work hard, but running a successful online business requires dedication, self-discipline, and understanding basic business principles. People often fail because they don't have the right mindset or attitude toward business ownership and working hard over an extended period of time.
Each week, we collect and disseminate the best new ideas targeted at senior managers in expansion stage software companies. This week we ask: why do SaaS companies do poorly at making usable product and can a simple sales process boost your valuation?
Similar to Strategic Web Development for the New Economy (20)
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
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The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
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Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
How to Implement a Real Estate CRM SoftwareSalesTown
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
Easily Verify Compliance and Security with Binance KYCAny kyc Account
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
20. The Solution A combination of qualities and philosophies needed for small businesses to not just survive but THRIVE in this economy [or any other].
21. Affordable Don’t spend all of your money on web development. You should save some for marketing!
22. Maintainable If you can maintain your own site, there is no need to pay a developer for small changes and there is a faster turn around.
23. Trackable You have to to understand your numbers. We want your site to generate positive ROI, A.S.A.P!