Final Completion Certificate of Marketing Management Internship
3cet,swot and who's who obs
1. Presented by: Ravindra Lattoo
Under the Guidance of
Mr. Rajendra Dagia-Faculty Guide
Mr. Bhavesh Patel - Project Guide
SIP: Comprehensive analysis of
Financial services provided by
OPULENCE BUSINESS
SOLUTIONS
MID-TERM EVALUATION
3. OPULENCE
To be the leader in our field of business through:
•Total Customer Satisfaction
•Commitment to Excellence
•Determination to Succeed with strict adherence to
compliance
•Successful Wealth Creation for Customers
VISION
To be the leader in our field of business through:
Total Customer Satisfaction
Commitment to Excellence
Determination to Succeed with strict adherence to
compliance
Successful Wealth Creation of our Customers
MISSION
Ensure creation of the desired value for our customers,
employees and associates, through constant
improvement, innovation and commitment to service &
quality. To provide solutions which meet expectations
and maintain high professional & ethical standards
along with the adherence to the service commitments.
COMPAN
Y
10. DISTRIBUTION NETWORK
OPULENCE
COMPAN
Y
MARKETIN
G
CASE STUDY: Distribution network
During meeting with one of the clients, Client wanted to
increase his production of fruit juices, so he wanted to
increase to his bottling plant capacity which he could
manage by himself and what he wanted from Opulence if we
could give him additional fruits as an output within a time
frame of one-month so as to manage competition.
Opulence consulted its partner network of contract-farming
companies domestic and overseas, they decided to give
Opulence the required set of output within stipulated time
and Opulence was able to meet the client needs.
12. OPULENCE
COMPAN
Y
MARKETIN
G
PROMOTIONAL ACTIVITIES
Words of Mouth Marketing
of Promoters to select
Opulence as Strategic
management Advisor or to
select any service from our
spectrum of services is of
utmost importance in
Investment banking industry.
17. HUMAN RESOURCES
STAFF STRENGTH: 7FTE’S & 5 INTERNS=12
EMPLOYEES.
TRAINING AND DEVELOPMENT: Mentoring Session
by our M.D. and 1-1 training on projects if required.
RETENTION PRACTICES: Better learning
opportunities than competition.
APPRAISAL: Subject to Performance.
RECRUITMENT: Recruiting performer
interns,through recruitment consultants & Employee
references for potential candidates are also taken.
CULTURE: Open, Cordial & Learning oriented.
HUMAN
RESOURCE
COMPAN
Y
24. TECHNOLOGY
ENVIRONME
NT
•PRE-KVEZAR
Surfing data on internet as per specifications and
then compiling it which was time-consuming and
frustrating.
•POST-KVEZAR
Customized data available in a moment.
•CUSTOMER SERVICE OF KVEZAR
Quick and Responsive.
•GRIEVANCE
ERP is at times slow to actions but results are
accurate.
29. STRENGTH
SEBI Registered Next Orbit Venture Private Equity Fund –Raising
MSME & Real Estate PE Fund with the target of INR 500 Cr, with
additional green shoe option of INR 200 crores.
Authentic superior knowledge and Experience of our Management
team.
Partner network of Opulence Business solutions which helps to
manage the needs/expectations from the client.
Ability to create and sustain fruitful symbiotic relationships with
concerned in the market.
Potential merger with Tax, Audit & legal is proposed to take Opulence
to big 10 of India.
Krishi Tek Services is into contract farming, farm mechanisation & agri
retail & has started first Agri knowledge centre in Dholka as an
Integrated part of OBS.
Signature presence in almost all the sectors.
Strong Documentation
30. WEAKNESSES
Usual weaknesses of a startup firm but future is
opulent
Too much responsibility on Individual
Staff-size of Opulence at this level in refernece
with the loads of work.
Lack of proper visibility and activeness in Social-
media such as Linkedin, Facebook, Twitter,
Branchout, Blogger, Youtube and Vimeo.
31. THREATS
From Competition-other I-bankers who have an
eye to grab deals so Opulence has to be very
attentive with market scenario and swift with its
agenda, methodology and closure w.r.t deals.
32. OPPORTUNITIES
Futuristic Opportunities for Opulence-PE Fund
SME listing in Bombay Stock Exchange and
National Stock Exchange in the year 2013-2014
Multi Family Office management
Building brand by inviting foreign strategic
partner or fund
Real Estate Fund Management
Next Orbit Venture a sector and stage agnostic
fund having focus areas with a corpus of INR 700
crores
33. OPPORTUNITIES
Opportunities for Investors
To get the strategic stake in the merged entity of
Opulence.
To become sponsor/LP of the fund
To join as a partner in Real Estate
To join in businesses like fresh fruits, vegetable
trading, logistic park & terminal market
Editor's Notes
Definition of 'Private Equity'
Equity capital that is not quoted on a public exchange. Private equity consists of investors and funds that make investments directly into private companies or conduct buyouts of public companies that result in a delisting of public equity. Capital for private equity is raised from retail and institutional investors, and can be used to fund new technologies, expand working capital within an owned company, make acquisitions, or to strengthen a balance sheet. The majority of private equity consists of institutional investors and accredited investors who can commit large sums of money for long periods of time. Private equity investments often demand long holding periods to allow for a turnaround of a distressed company or a liquidity event such as an IPO or sale to a public company.
Definition of 'Term Loan'
A loan from a bank for a specific amount that has a specified repayment schedule and a floating interest rate. Term loans almost always mature between one and 10 years.Definition of 'Working Capital'
A measure of both a company's efficiency and its short-term financial health. The working capital ratio is calculated as: Positive working capital means that the company is able to pay off its short-term liabilities. Negative working capital means that a company currently is unable to meet its short-term liabilities with its current assets (cash, accounts receivable and inventory).Also known as "net working capital", or the "working capital ratio".
Definition of 'Private Equity'
Equity capital that is not quoted on a public exchange. Private equity consists of investors and funds that make investments directly into private companies or conduct buyouts of public companies that result in a delisting of public equity. Capital for private equity is raised from retail and institutional investors, and can be used to fund new technologies, expand working capital within an owned company, make acquisitions, or to strengthen a balance sheet. The majority of private equity consists of institutional investors and accredited investors who can commit large sums of money for long periods of time. Private equity investments often demand long holding periods to allow for a turnaround of a distressed company or a liquidity event such as an IPO or sale to a public company.
Definition of 'Term Loan'
A loan from a bank for a specific amount that has a specified repayment schedule and a floating interest rate. Term loans almost always mature between one and 10 years.Definition of 'Working Capital'
A measure of both a company's efficiency and its short-term financial health. The working capital ratio is calculated as: Positive working capital means that the company is able to pay off its short-term liabilities. Negative working capital means that a company currently is unable to meet its short-term liabilities with its current assets (cash, accounts receivable and inventory).Also known as "net working capital", or the "working capital ratio".
Definition of 'Private Equity'
Equity capital that is not quoted on a public exchange. Private equity consists of investors and funds that make investments directly into private companies or conduct buyouts of public companies that result in a delisting of public equity. Capital for private equity is raised from retail and institutional investors, and can be used to fund new technologies, expand working capital within an owned company, make acquisitions, or to strengthen a balance sheet. The majority of private equity consists of institutional investors and accredited investors who can commit large sums of money for long periods of time. Private equity investments often demand long holding periods to allow for a turnaround of a distressed company or a liquidity event such as an IPO or sale to a public company.
Definition of 'Term Loan'
A loan from a bank for a specific amount that has a specified repayment schedule and a floating interest rate. Term loans almost always mature between one and 10 years.Definition of 'Working Capital'
A measure of both a company's efficiency and its short-term financial health. The working capital ratio is calculated as: Positive working capital means that the company is able to pay off its short-term liabilities. Negative working capital means that a company currently is unable to meet its short-term liabilities with its current assets (cash, accounts receivable and inventory).Also known as "net working capital", or the "working capital ratio".