365 main overview

2365 Main Inc. Confidential
2002 2003 2005 2006 2007 2008 2009 2010 2012
365 Main Timeline
365 Main is founded
Flagship facility in
San Francisco, CA opens
El Segundo, CA facility
added to managed
data center portfolio
Chandler, AZ and
Chantilly, VA facilities added
to portfolio
Oakland and
Newark, CA added to
managed data center
portfolio
Chandler, AZ and
Chantilly, VA facilities
stabilized
Oakland, CA
facility stabilized
$725M sale to
Digital Realty Trust
Acquisition of 16 U.S.
Equinix Data Centers
San Francisco and El
Segundo, CA facilities stabilized

 Experience
 15+ years developing and operating high-quality, large-scale data
centers with customer-service focus
 History
 Founded in 2002 by Chris Dolan and James McGrath
 Privately-held company based in San Francisco
 Between 2002 and 2010, owned five (5) facilities nationwide with 39 MW
total power that were certified to highest industry standards and
compliance requirements
 Today, 365 Main operates 16 centers across the U.S. comprising
280,000 total gross square feet of data center space
 Financial partners include Housatonic Partners, Crosslink
Capital, Brightwood Capital
History of 365 Main

365 Main Strengths
 Proven value creation by acquiring, developing, leasing and operating data centers
 Pioneers in data center infrastructure and operations, including the deployment of over $1.0
billion of capital in the data center industry
 Respected among its industry peers as a top data center operator
Experienced Senior
Management Team
 Network of industry bankers, consultants and specialized brokers of properties suitable for
data center conversions or acquisitions
 Platform enables ease of integration of future acquisitions within Tier 1 and 2 markets as well
as wholesale integration
Pipeline of
Investment
Opportunities
Established
365 Main
Infrastructure
 Known in the industry for its high-touch customer service
 Successfully acquired and developed five data centers with a total of 362,000 raised square
feet and 39 MW of critical power and sold to Digital Reality Trust
365 Main’s Proven
Business Model
 Procedures established to deliver reliability, security and high level of customer service
 High quality tenant base which included Fortune 500 companies across a wide breadth of
industries
 Proven operational systems that enhance data center operations which will result in an
seamless transition

Investment Highlights
Unique Scale & Breadth
• 365 Main now has a unique national footprint across 16 markets serving Tier 1, 2 and 3 markets
• We believe this platform will rank as the #3 retail colocation platform in the U.S., behind Equinix and Telx, from a reach
perspective
• Platform in markets that represent over $4 trillion of U.S. GDP, over 1/3 of U.S. population and over 300,000 enterprises
(footnote with employees >500)
• Cross connect density also represents #3 provider in U.S. adding significant, entrenched telco customer base and "sticky"
solution for enterprises
Strong Industry & Competitive Dynamics
• 365 Main is poised to take advantage of the continued growth in the U.S. retail colocation market
• Breadth of platform unique advantage for positioning with telco and content/media providers - diversity of location
• Dominant position in key Tier 2 markets - Buffalo, Pittsburgh, St. Louis, Tampa
• Platform provides unique ability to acquire peers in region
Blue-Chip Customer Base
• Entrenched base of leading telecommunications providers - 46% of revenue
• Strong balanced mix of Content & Digital Media, Cloud/IT and Enterprise customers
• Top 25 customers with approximately 60% of revenue with average remaining term of two years
Strong Profitability & Cash Flow Profile
• Unique profitability with platform of its scale - approximately 50% cash flow margins (before corporate overhead)
• Unique free cash flow in data center sector - approximately 30% unlevered free cash margin
• Modest maintenance capex given significant spend by Equinix post acquisition
Significant upside/Leveragability
• Approximately 540 cabinets available to sell into - $10mm of top-line revenue given average MRR
• Additional 1,300 cabinets available with $8.2 mm capex spend (excludes architectural & rebranding)
• Total $33mm revenue upside

365 Main Customer Services
Enterprise
Wholesale
Services
Retail Services
Carrier Neutral /
Cross-
Connections
Security
(24x7x365)
Service Center
“Remote Hands”
(24x7x365)
Secured
Shipping and
Receiving
Customer
Deployment
Managed
Services
(future potential)
Facility
Engineering
(24x7x365)

Data Center Portfolio Overview

National Footprint of Data Centers
• Nationwide Network
Dense Platform
• Average of 12
carriers per site
• 80 unique carriers
across all sites
• Interconnection
contributed 20.9% of
2011 MRR
• 180,000+ sellable
square feet, in Tier 1
and 2 markets
• Strong cash flow
generation and
growth potential
• 2011A: $37.1M of
revenue
• 4,017 total Cabs
(48% utilization)
• 7,423 total kW
(38% utilization)
• $1,549 Avg.
MRR/Cab

Revenue Mix
2011A Revenue Mix by Product 2011A Revenue Mix by Facility
Strong colocation mix including cross-connects. Healthy revenue
diversification across facilities.
Note:
(1) Total 2011A revenue of $37.1m.
(2) Revenue mix by product excludes non-recurring revenue of $0.9m.
BU
$3.5
9%
CH
$3.6
10% CL
$2.5
7% DA
$0.4
1%DC
$1.7
5%
DT
$2.3
6%
IN
$1.2
3%
NA
$0.3
1%
NY
$3.7
10%
PH
$2.5
7%
PI
$4.5
12%
PX
$0.6
2%
SE
$1.9
5%
ST
$2.7
7%
SV
$2.2
6% TP
$3.6
10%
Space
$13.2 / 37%
Power
$14.8 / 41%
Interconnect
$7.9 / 22%
Managed
Infrastructure
$0.1 / 0.4%

Consolidated Customer and Vertical Overview
Average # of Data Centers Average Remaining Contract Life MRR
Customers 1-10 6.1 24.0 1,162,935$
Customers 11 - 219 1.4 16.2 1,845,708$
Total 1.6 16.7 3,008,643$
Total MRR 3,008,643$
Total # of Customers 219
Key Customer Statistics
Average Customer Contract Length 17
ARPU 1,572$
Cabinets Leased 1,914
$1,392
$390
$526 $559
$142
77
18
55 56
13
0
10
20
30
40
50
60
70
80
90
$0
$200
$400
$600
$800
$1,000
$1,200
$1,400
$1,600
Network Content &
Digital Media
Enterprise Cloud & IT
Services
Financial
Services
$inmillions
Customers and Revenue by Vertical
MRR # of Customers

3D Overview DINAB Data Center

Typical DINAB Plan View

DINAB Data Center Module

DINAB Data Center Module Detailed View

 Multiple, manufactured modular skids
 Skids are pre-manufactured and tested offsite before
deployment in an existing shell building
 Skids vary from 8 to 15 feet wide and 30 to 60 feet long:
 Data Center Rack Module
(~15 racks long with two sides for total of 30 racks)
 Data Center White Space Module
(~8’ wide depending on customer needs)
 Electrical Switchgear and UPS Module
(a 600 kW UPS module in N+1 redundant topology)
 Network Operating Center Module
 Telco Meet-Me-Room Module
 Office and Secured Entry Module
 Exterior Mounted Packaged HVAC Equipment (roof or at grade)
 Packaged Stand By Diesel Generator Systems
DINAB Deployment: Overview

 Where is DINAB Deployed?
 DINAB can be deployed in a variety of locations
 Ultimate DINAB deployment site based on
customer needs and…
 Desired location
 Connectivity to Telco providers
 Site selection can be determined by:
 Close proximity to an existing 365 Main facility to
leverage existing telco providers via a dedicated fiber link
 Proximity to a customer's existing facility to leverage
connectivity via a dedicated fiber link
 Close proximity to multiple Telco providers plus customer
requirements
DINAB Deployment: Locations

Step 1
• Identify Customer Requirements
Step 2
• Site Selection
Step 3
• Issue Proposal
Step 4
• Develop Detailed Engineering Package for Customized Solutions (~2 Weeks)
Step 5
• DINAB Installation Prep - Manufacturing/Permitting/Shell Upgrade (~10 Weeks)
Step 6
• Install DINAB (~2 Weeks)
Step 7
• Commission DINAB (~1 Week)
DINAB Deployment Timing

 Flexible, proven solution
 Scalable, modular system factory-assembled and
tested before arriving at the site
 Standard power density for racks up to 10 kW
(higher densities available)
 Critical power blocks of 600 kW
 Variable support system topology
 N+1 standard, but configurable from N to 2N topology
 Static uninterrupted power system standard, but rotary
options available
 HVAC System optimized to meet local requirements and
site/shell limitations
 Extremely energy efficient
 Based on location and HVAC system deployed, annual PUE
between 1.1 to 1.4
Technical Specifications

 Standard Systems Included in DINAB
 Power Distribution Units (PDUs)
 Stand-By Diesel Electrical Generators
 HVAC Temperature and Humidity System
 Pre-Action Fire Protection System
 Fire Alarm and VESDA Smoke Detection
 Building Management System (BMS) and Electrical Power
Monitoring System (EPMS)
 Certifications
 International Building Code (IBC) Compliant
 ETL Listing (In progress)
Technical Specifications (continued)

 Is this a containerized solution?
 No, this is a modular data center to fit within an existing shell building
that is developed and operated by a 365 Main, making this a partnership
approach with the client.
 Why modular instead of a traditional stick-built
data center?
 Modular data centers provide faster time-to-operation than building a
conventional IT facility with virtually unlimited location flexibility
 The capital cost of building a conventional datacenter can be prohibitive
for many companies. Modular data centers generally more cost
effective than traditional stick-built data centers since they are
manufactured in a controlled environment by craftsman intimately
familiar with the product.
Frequently Asked Questions

 Define program requirements
 Location
 Area needs and rack quantity
 Power needs
 Connectivity
 Auxiliary support needs
 Office
 Network Operation Center
 Meet-Me-Room
 Site search (365 Main)
 Proposal (365 Main)
 Detailed project plan and technical data (365 Main)
How to Get Started with DINAB

THANK YOU

365 main overview

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