29 Reasons Why You Need Content Marketing
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Relying on PPC alone to drive traffic to your site? You're probably wasting your money and harming your conversions rates - find out why you need content marketing as part of any online marketing strategy. Go to www.innermedia.co.uk to find out more about how to build a strategy and increase your ROI.
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29 Reasons Why You Need Content Marketing
- 13. You’re even more likely to survive a plane crash than click a banner ad And aroundof clicksonmobileadsare accidental 50%
- 15. You’re even more likely to survive a plane crash than click a banner ad Around60%ofmarketersare increasingtheircontent marketingbudgets
- 16. You’re even more likely to survive a plane crash than click a banner ad 78%ofCMOs believecustom contentisthefutureof marketing (Source– business2community)
- 19. You’re even more likely to survive a plane crash than click a banner ad Brandsthatcreate 15blogpostspermonth average newleadspermonth 1,200 (Source– hubspot)
- 22. Customersspendmore moneywhentheyconvert fromPinterestthanany othersocialreferral (Source– bufferapp)
- 27. You’re even more likely to survive a plane crash than click a banner ad 80%ofyouronline visitorswouldwatcha video,whileonly20% wouldreadcontent (Source– digitalsherpa)
- 29. You’re even more likely to survive a plane crash than click a banner ad 90%ofconsumersfind customcontentuseful (Source– cmocouncil)
- 33. Websitevisitorsare64% morelikelytobuya productonlineafter watchingavideo (Source– digitalsherpa)
- 34. You’re even more likely to survive a plane crash than click a banner ad Leadsgainedfrom contentare61% cheaperthanleads fromadvertising, tradeshows,direct mail,ortelemarketing. (Source– hubspot)
- 37. You’re even more likely to survive a plane crash than click a banner ad Theyalso have more indexed links (Source– ContentPlus) 97%
- 39. You’re even more likely to survive a plane crash than click a banner ad 71%ofpeoplesaythatblogs affecttheirpurchasing decisions (Source– hubspot)
- 41. You’re even more likely to survive a plane crash than click a banner ad 1.Createa contentstrategy toappealtoyour customers
- 42. You’re even more likely to survive a plane crash than click a banner ad 2.Produce highquality content
- 43. You’re even more likely to survive a plane crash than click a banner ad 3.Produce plentyofit– yoursiteneeds regularupdates
- 44. You’re even more likely to survive a plane crash than click a banner ad 4.Makesure it’svaried– useinfographics, videos,photos, andtextblogposts
- 47. You’re even more likely to survive a plane crash than click a banner ad 7.Watchyour rankingsimprove andyour conversionsgrow discover online success